:WSML
{{For|the language|Web Services Modeling Language}}
{{Use mdy dates|date=January 2025}}
{{Infobox radio station
| name = WSML
| logo = WPCM Maverick95.1-94.3 logo.png
| city = Graham, North Carolina
| country = US
| area = Piedmont Triad
| branding = Maverick 95.1★94.3
| frequency = 1200 kHz
| translator = {{ubl|{{Radio Relay|94.3|W232DT|Mebane}}|{{Radio Relay|95.1|W236BO|Burlington}}}}
| repeater =
| airdate = {{start date and age|1967|12|2|p=y|br=yes}}
| format = Country music
| language =
| power = {{ubl|{{val|10000|u=watts|fmt=commas}} (day)|{{val|1000|u=watts|fmt=commas}} (night)}}
| class = B
| licensing_authority = FCC
| facility_id = 740
| coordinates = {{Coord|36|8|1.49|N|79|28|13.08|W|region:US-NC_type:landmark|display=inline,title}}
| callsign_meaning =
| former_callsigns = {{ubl|WSML (1967–1981)|WWOK (1981–1982)}}
| former_frequencies = 1190 kHz (1967–1991)
| affiliations = Compass Media Networks
| owner = Charles and Rebecca Marsh
| licensee = Alamance Media Partners, Inc.
| sister_stations =
| webcast = {{listenlive|https://streamdb6web.securenetsystems.net/cirrusencore/WSML}}
| website = {{URL|https://maverickradionc.com}}
}}
WSML (1200 AM) is a radio station located in Graham, North Carolina. The station airs a country music format branded as Maverick 95.1-94.3.
History
WSML signed on December 2, 1967,{{cite book|title=Broadcasting/Cable Yearbook 1989|year=1989|page=B-214|url=http://www.davidgleason.com/Archive%20BC-YB/1989/B-2%20Radio%20Neb%20to%20Terr%201989-5.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20110409143955/http://www.davidgleason.com/Archive%20BC-YB/1989/B-2%20Radio%20Neb%20to%20Terr%201989-5.pdf|archive-date=April 9, 2011|url-status=dead}} as a daytimer operating at 1190 AM, owned by Smiles of Graham, Inc.{{cite book|title=Broadcasting Yearbook 1971|year=1971|page=B-130|url=http://www.davidgleason.com/Archive%20BC-YB/1971/B%202%20Radio%20YB%201971.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20101008150638/http://davidgleason.com/Archive%20BC-YB/1971/B%202%20Radio%20YB%201971.pdf|archive-date=October 8, 2010|url-status=dead|df=mdy-all}} In its early years, the station had a top 40 format, but by 1970 it had become a country music station. This gave way to a rock music format by 1973,{{cite book|title=Broadcasting Yearbook 1974|year=1974|page=B-151|url=http://www.davidgleason.com/Archive%20BC-YB/1974/B%202%201974%20YB.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20101008152800/http://davidgleason.com/Archive%20BC-YB/1974/B%202%201974%20YB.pdf|archive-date=October 8, 2010|url-status=dead|df=mdy-all}} and a blend of country and rock soon thereafter.{{cite book|title=Broadcasting Yearbook 1975|year=1975|page=C-136|url=http://www.davidgleason.com/Archive%20BC-YB/1975/C%202%201975%20Radio.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20101008161835/http://davidgleason.com/Archive%20BC-YB/1975/C%202%201975%20Radio.pdf|archive-date=October 8, 2010|url-status=dead}} By 1975, WSML had integrated beautiful music into the format and cut back its country music programming;{{cite book|title=Broadcasting Yearbook 1976|year=1976|page=C-143|url=http://www.davidgleason.com/Archive%20BC-YB/1976/C-2%20%20Broadcasting%20Yearbook%201976.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20101008170609/http://davidgleason.com/Archive%20BC-YB/1976/C-2%20%20Broadcasting%20Yearbook%201976.pdf|archive-date=October 8, 2010|url-status=dead|df=mdy-all}} however, after a sale of the station to Acme Communications (no relation to the current television station owner) in 1976, it reverted to a full-time country music format.{{cite book|title=Broadcasting Yearbook 1977|year=1977|page=C-151|url=http://www.davidgleason.com/Archive%20BC-YB/1977/C-2%20Radio%20Broadcasting%20Yearbook%201977.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20101008175325/http://davidgleason.com/Archive%20BC-YB/1977/C-2%20Radio%20Broadcasting%20Yearbook%201977.pdf|archive-date=October 8, 2010|url-status=dead|df=mdy-all}}{{cite book|title=Broadcasting Yearbook 1978|year=1978|page=C-157|url=http://www.davidgleason.com/Broadcasting%201978%20Yearbook/C%20Radio%20Broadcasting%20Yearbook%201978%20Full-5.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20120309112315/http://www.davidgleason.com/Broadcasting%201978%20Yearbook/C%20Radio%20Broadcasting%20Yearbook%201978%20Full-5.pdf|archive-date=March 9, 2012|url-status=dead}}{{cite book|title=Broadcasting Yearbook 1979|year=1979|page=C-159|url=http://www.davidgleason.com/Archive%20BC-YB/1979/C-2%20Radio%20Broadcasting%20Yearbook%201979-12.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20110409234634/http://www.davidgleason.com/Archive%20BC-YB/1979/C-2%20Radio%20Broadcasting%20Yearbook%201979-12.pdf|archive-date=April 9, 2011|url-status=dead|df=mdy-all}}
In 1981, the station was sold to Graycasting, Inc.{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=30323|title=Application Search Details (1)|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}} and became WWOK;{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/call_hist.pl?Facility_id=740&Callsign=WSML|title=Call Sign History|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}} a year later, Evans Communications Corporation took over the station{{cite book|title=Broadcasting/Cablecasting Yearbook 1983|year=1983|page=B-178|url=http://www.davidgleason.com/Archive%20BC-YB/1983/B%20Radio%20Neb-Terr%201983%20YB%20No%20Cover-4.pdf|access-date=July 19, 2010|archive-url=https://web.archive.org/web/20100928184132/http://davidgleason.com/Archive%20BC-YB/1983/B%20Radio%20Neb-Terr%201983%20YB%20No%20Cover-4.pdf|archive-date=September 28, 2010|url-status=dead|df=mdy-all}} and reinstated the WSML call sign. By this time, the station had added religious programming to its country music format; religion had become its full-time format by 1987, after having been acquired by Gray Broadcasting Company (unrelated to Gray Television) two years earlier.{{cite book|title=Broadcasting/Cablecasting Yearbook 1988|year=1988|page=B-203|url=http://www.davidgleason.com/Archive%20BC-YB/1988/B%20Radio%20Broadcasting%20Yearbook%201988-5.pdf|access-date=July 19, 2010}}{{Dead link|date=July 2018 |bot=InternetArchiveBot |fix-attempted=yes }} WSML moved to 1200 AM in 1991, allowing the station to begin 24-hour operation.{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=81538|title=Application Search Details (2)|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}}{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=143745|title=Application Search Details (3)|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}}{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=154203|title=Application Search Details (4)|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}}{{cite web|url=http://licensing.fcc.gov/cgi-bin/ws.exe/prod/cdbs/pubacc/prod/app_det.pl?Application_id=156737|title=Application Search Details (5)|work=CDBS Public Access|publisher=Federal Communications Commission|access-date=July 19, 2010}} By the 1990s, programming consisted of gospel music.
What had become Graycasting Media sold WSML to Clear Channel Communications in 1998.{{cite news|last=Brown|first=Saa|title=RADIO: AM.(radio station transactions)|url=http://www.highbeam.com/doc/1G1-20790705.html|archive-url=https://web.archive.org/web/20121104093232/http://www.highbeam.com/doc/1G1-20790705.html|url-status=dead|archive-date=November 4, 2012|access-date=July 19, 2010|newspaper=Broadcasting & Cable|date=June 1, 1998|url-access=subscription }} Clear Channel converted the station to a news/talk format, largely simulcasting sister station WSJS from Winston-Salem; this filled in a gap in WSJS' coverage of Greensboro and the eastern part of the Piedmont Triad (especially at night). There was some separate programming — predominantly NC State Wolfpack sports and Sunday morning programming.
After Clear Channel was forced to divest some of its stations in order to merge with AMFM Broadcasting, WSML and WSJS were sold in 2000 to Infinity Broadcasting Corporation, which also purchased WMFR from AMFM.{{cite news| title=Spun cities| url=http://www.broadcastingcable.com/article/136331-Spun_cities.php| access-date=July 19, 2010| newspaper=Broadcasting & Cable| date=April 16, 2000}} CBS Radio (which Infinity became in 2005), in turn, sold the three stations to Curtis Media Group in 2007.{{cite news|title=Curtis completes deal to buy three Triad radio stations|url=http://www.bizjournals.com/triad/stories/2007/02/12/daily32.html|access-date=July 19, 2010|newspaper=The Business Journal| date=February 16, 2007}} Curtis dropped the WSJS simulcast from WSML on July 15, 2010, replacing it with sports radio programming.{{cite news| title=Curtis Forms Triad Sports Network| url=http://www.radioink.com/Article.asp?id=1875838&spid=24698| access-date=July 19, 2010| newspaper=Radio Ink| date=July 14, 2010| archive-url=https://web.archive.org/web/20120227043120/http://www.radioink.com/Article.asp?id=1875838&spid=24698| archive-date=February 27, 2012| url-status=dead| df=mdy-all}}
Effective February 11, 2019, Curtis Media Group sold WSML and translators W232DT and W236BQ to Alamance Media Partners, Inc. for $397,500.
Translators
{{RadioTranslators
| call1 = W232DT
| freq1 = 94.3
| fid1 = 203181
| watts1 = 100
| class1 = D
| city1 = Mebane, North Carolina
| coord1 = {{coord|36|3|56.5|N|79|13|45.1|W|region:US-NC_type:landmark|name=W232DT}}
| notes1 =
| call2 = W236BO
| freq2 = 95.1
| fid2 = 141747
| watts2 = 250
| class2 = D
| city2 = Burlington, North Carolina
| coord2 = {{coord|36|5|51.5|N|79|29|10.1|W|region:US-NC_type:landmark|name=W236BO}}
| notes2 =
}}
References
External links
- {{official website|https://maverickradionc.com}}
{{AM station data|740|WSML}}
- {{REC US|1=740|2=WSML}}
- {{FCC-LMS-Facility|203181|W232DT}}
- {{FXL|W232DT}}
- {{FCC-LMS-Facility|141747|W236BO}}
- {{FXL|W236BO}}
{{Piedmont Triad radio}}
{{Country Radio Stations in North Carolina}}
Category:Radio stations established in 1967
Category:Country radio stations in the United States