:Yum! Brands

{{short description|American multinational fast food corporation}}

{{Redirect|Yum!|other uses|Yum (disambiguation){{!}}Yum}}

{{Use mdy dates|date=June 2024}}

{{Infobox company

| name = Yum! Brands, Inc.

| logo = Yum! Brands logo.svg

| logo_size = 200

| caption =

| type = Public

| traded_as = {{ubl|{{nyse|YUM}}|S&P 500 component}}

| genre =

| fate =

| predecessor = {{Unbulleted list|

}}

| former_names = Tricon Global Restaurants, Inc. (1997–2002)

| successor =

| foundation = {{Start date and age|1977|11|08}} (as a subsidary of PepsiCo)
{{Start date and age|1997|10|06}} (as a separate entity)

| defunct =

| num_locations = 58,000

| num_locations_year = 2023

| location_city = Louisville, Kentucky

| location_country = U.S.

| area_served = Worldwide

| key_people = {{unbulleted list|Brian Cornell|(non-executive chairman)|David Gibbs (CEO)|Tracy Skeans (COO){{cite web |url=https://www.nrn.com/quick-service/yum-brands-promotes-tracy-skeans-chief-operating-officer |last=Petre |first=Holly |date=February 2, 2021 |title=Yum Brands promotes Tracy Skeans to chief operating officer |work=Nation's Restaurant News |access-date=February 3, 2021 |archive-date=February 2, 2021 |archive-url=https://web.archive.org/web/20210202230856/https://www.nrn.com/quick-service/yum-brands-promotes-tracy-skeans-chief-operating-officer |url-status=live }}}}

| industry = Foodservice

| products =

| services =

| revenue = {{up}} US$7.076 billion (2023)

| operating_income = {{increase}} US$2.318 billion (2023){{cite report|url=https://www.sec.gov/ix?doc=/Archives/edgar/data/1041061/000104106124000011/yum-20231231.htm|title=Yum! Brands, Inc. Form 10-K for 2023|website=U.S. Securities and Exchange Commission|access-date=April 13, 2023|archive-date=March 25, 2020|archive-url=https://web.archive.org/web/20200325071524/https://www.sec.gov/Archives/edgar/data/1041061/000104106120000015/yum10k12312019.htm|url-status=live}}

| net_income = {{decrease}} US$1.597 billion (2023)

| aum =

| assets = {{increase}} US$6.231 billion (2023)

| equity = {{decrease}} −US$7.856 billion (2023)

| num_employees = 1,850,143 (company itself and all subsidiaries combined, including Yum China)

| divisions =

| subsid = {{ubl|

}}

| homepage = {{Official URL}}

| footnotes =

| intl =

}}

Yum! Brands, Inc. (sometimes called simply Yum!) is an American multinational fast food corporation. It is a spin-off of PepsiCo, after they acquired KFC, Pizza Hut, and Taco Bell. PepsiCo divested the brands in 1997, and these consolidated as Yum! The company operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill since 2020, except in China, where the brands are operated by another company known as Yum China. Yum! previously also owned Long John Silver's and A&W Restaurants. Yum! was founded as Tricon Global Restaurants after PepsiCo finalized the split. In 2002, they took their current name after they merged with Yorkshire Global Restaurants, which at the time was the parent company of A&W, who also spun off an international branch.

Based in Louisville, Kentucky, Yum! is one of the world's largest fast food restaurant companies in terms of system units. In 2016, Yum! had 43,617 restaurants, including 2,859 that were company-owned and 40,758 that were franchised, in 135 nations and territories worldwide.{{cite web |url=https://www.sec.gov/ix?doc=%2FArchives%2Fedgar%2Fdata%2F1041061%2F000104106117000016%2Fyum10k12312016.htm |title=Yum! Brands 2016 10-K |publisher=yum.com |access-date=June 19, 2017 |archive-date=April 5, 2017 |archive-url=https://web.archive.org/web/20170405152506/https://www.sec.gov/ix?doc=%2FArchives%2Fedgar%2Fdata%2F1041061%2F000104106117000016%2Fyum10k12312016.htm |url-status=live }} Due to it being a spin-off of PepsiCo, all restaurants owned by this company do not serve Coca-Cola as a soft drink, and instead serve Pepsi. New Zealand restaurants serve Coca-Cola.

History

=PepsiCo fast food division=

The company's history began in 1977, when PepsiCo entered the restaurant business by acquiring Pizza Hut from co-founders Dan and Frank Carney. A year later, PepsiCo purchased Taco Bell from founder Glen Bell.{{cite news |last1=Millman |first1=Nancy |title=PEPSICO TO SPIN OFF RESTAURANTS |url=https://www.chicagotribune.com/news/ct-xpm-1997-01-24-9701240404-story.html |access-date=June 25, 2019 |work=Chicago Tribune |date=January 24, 1997 |archive-date=September 26, 2018 |archive-url=https://web.archive.org/web/20180926140825/http://www.chicagotribune.com/news/ct-xpm-1997-01-24-9701240404-story.html |url-status=live }} In July 1986, R. J. Reynolds sold KFC to PepsiCo to pay off debt from its recent purchase of Nabisco.

In 1990, Hot 'n Now was acquired via Taco Bell from William Van Domelen,{{cite news|last1=Johnson|first1=Greg|title=Taco Bell Cools on Hot 'n Now Burger Chain|url=https://www.latimes.com/archives/la-xpm-1995-04-26-fi-59033-story.html|access-date=September 8, 2016|work=Los Angeles Times|date=April 26, 1995|archive-date=September 17, 2016|archive-url=https://web.archive.org/web/20160917182638/http://articles.latimes.com/1995-04-26/business/fi-59033_1_taco-bell|url-status=live}} but the company was sold in 1996.{{cite web|url=http://www.zarcolaw.com/news-about-zesb-06.php |title=No Quiero Taco Bell: Did new parent drive its Hot'n Now drive-through burger chain into the ground with bad ideas, or did franchisees fail to keep up? |access-date=June 13, 2008 |last=Richardson |first=James M. |date=December 7, 1998 |work=Miami Daily Business Review |url-status=dead |archive-url=https://web.archive.org/web/20090131113705/http://www.zarcolaw.com/news-about-zesb-06.php |archive-date=January 31, 2009 }} In 1992, PepsiCo acquired California Pizza Kitchen. In 1993, it acquired Chevys Fresh Mex,{{cite news |last1=Woodyard |first1=Chris |title=Taco Bell to Acquire Chevys Full-Service Chain : Restaurants: The Irvine-based fast-food giant hopes to expand the 37-unit company to 300 eateries within five years and use its bulk-buying power and financial resources to help it succeed. |url=https://www.latimes.com/archives/la-xpm-1993-05-19-fi-37160-story.html |access-date=June 25, 2019 |work=Los Angeles Times |date=May 19, 1993 |archive-date=March 9, 2021 |archive-url=https://web.archive.org/web/20210309000717/https://www.latimes.com/archives/la-xpm-1993-05-19-fi-37160-story.html |url-status=live }} D'Angelo Grilled Sandwiches,{{cite news |title=Pizza Hut to Acquire D'Angelo Sandwich Shop Chain |url=https://www.apnews.com/67cad1107a738213ef14bcb257091fc9 |access-date=June 25, 2019 |work=AP News |date=November 9, 1993 |archive-date=March 31, 2019 |archive-url=https://web.archive.org/web/20190331181454/https://www.apnews.com/67cad1107a738213ef14bcb257091fc9 |url-status=live }} and the American division of Canadian chain East Side Mario's. These chains were later sold when PepsiCo exited the restaurant business and spun off KFC, Pizza Hut and Taco Bell (see next paragraph).{{cite news |last1=Howe |first1=Kenneth |title=Pepsi Decides to Sell Chevys Restaurants |url=https://www.sfgate.com/business/article/Pepsi-Decides-to-Sell-Chevys-Restaurants-2841859.php |access-date=June 25, 2019 |work=SFGate |date=May 1, 1997 |archive-date=March 8, 2021 |archive-url=https://web.archive.org/web/20210308220155/https://www.sfgate.com/business/article/Pepsi-Decides-to-Sell-Chevys-Restaurants-2841859.php |url-status=live }}{{cite news |title=Papa Gino's to acquire D'Angelo's Sandwich Shops |url=http://boston.bizjournals.com/boston/stories/1997/08/11/daily5.html |work=Boston Business Journal |publisher=American City Business Journals, Inc. |date=August 13, 1997 |access-date=April 11, 2007 |archive-date=May 30, 2009 |archive-url=https://web.archive.org/web/20090530152418/http://boston.bizjournals.com/boston/stories/1997/08/11/daily5.html |url-status=live }}{{cite book |title=PepsiCo, Inc. – Company History |date=2001 |publisher=St. James Press |page=Vol. 38}} In 1997, PepsiCo sold PepsiCo Food Systems restaurant-supply unit to Ameriserve Food Distribution Inc.{{cite news |last1=Collins |first1=Glenn |title=Pepsico Reaches Deal to Sell Restaurant-Supply Business |url=https://www.nytimes.com/1997/05/26/business/pepsico-reaches-deal-to-sell-restaurant-supply-business.html |access-date=June 25, 2019 |work=The New York Times |date=May 26, 1997 |archive-date=December 28, 2017 |archive-url=https://web.archive.org/web/20171228100933/http://www.nytimes.com/1997/05/26/business/pepsico-reaches-deal-to-sell-restaurant-supply-business.html |url-status=live }}

=Tricon Global Restaurants=

File:Tricon Yum Logo.svg

Yum! was created in 1997 as Tricon Global Restaurants, Inc. from PepsiCo's fast food division as the parent corporation of the KFC, Pizza Hut and Taco Bell restaurant companies.{{cite web |url=https://www.reuters.com/finance/stocks/companyProfile?symbol=YUM |title=Yum! Brands Inc (YUM) Company Profile |website=Reuters.com |publisher=Reuters |access-date=October 3, 2014 |archive-date=October 6, 2014 |archive-url=https://web.archive.org/web/20141006085945/http://www.reuters.com/finance/stocks/companyProfile?symbol=YUM |url-status=live }}{{cite news|last1=Johnson|first1=Greg|title=Taco Bell's Parent to Be Based in Louisville, Ky.|url=https://www.latimes.com/archives/la-xpm-1997-aug-01-fi-18327-story.html|access-date=November 9, 2015|work=Los Angeles Times|date=August 1, 1997|archive-date=March 7, 2016|archive-url=https://web.archive.org/web/20160307111412/http://articles.latimes.com/1997/aug/01/business/fi-18327|url-status=live}} The decision was announced in January and the spin off was effected on October 6.{{Cite web|title=TRICON GLOBAL RESTAURANTS INC (Form: 10-K, Received: 03/26/1998 08:03:36)|url=https://content.edgar-online.com/ExternalLink/EDGAR/0001041061-98-000004.html?hash=69838704888114d82316dd52589ed31a1829b771de71823b3faa86c8d823094f|access-date=March 18, 2021|website=content.edgar-online.com|archive-date=October 19, 2022|archive-url=https://web.archive.org/web/20221019170039/https://content.edgar-online.com/ExternalLink/EDGAR/0001041061-98-000004.html?hash=69838704888114d82316dd52589ed31a1829b771de71823b3faa86c8d823094f|url-status=live}} Tricon selected Louisville, also the site of KFC's headquarters, as its corporate headquarters. Taco Bell and Pizza Hut continued to be headquartered in Irvine, California and Dallas, Texas, respectively.

In 2000, Tricon Global tested multi-branded locations with Yorkshire Global Restaurants. By March 2002, the Tricon-Yorkshire multibranding test consisted of 83 KFC/A&Ws, six KFC/Long John Silver's and three Taco Bell/Long John Silver's and was considered successful by the companies.{{cite press release | title = Tricon Global Restaurants announced it has signed a definitive agreement to acquire Long John Silver's and A&W All American Food Restaurants, owned by Yorkshire Global Restaurants | url = http://www.bison.com/press_Tricon_03122002 | publisher = Tricon Global Restaurants | agency = Bison.com | date = March 2002 | access-date = November 9, 2015 | archive-date = February 22, 2008 | archive-url = https://web.archive.org/web/20080222175706/http://www.bison.com/press_Tricon_03122002 | url-status = dead }}

In 2001, KFC started test restaurants in Austin, Texas, called "Wing Works", a chicken wing line sold with one of a few flavored sauces. KFC also hired a consultant to develop a breakfast menu.{{cite news|title=KFC taps 'Seinfeld' star, starts 'Wing Works' test |url=http://findarticles.com/p/articles/mi_m3190/is_32_35/ai_77107180/ |archive-url=https://archive.today/20120716083110/http://findarticles.com/p/articles/mi_m3190/is_32_35/ai_77107180/ |url-status=dead |archive-date=July 16, 2012 |newspaper=Nation's Restaurant News |publisher=Lebhar-Friedman |date=August 6, 2001 |access-date=January 26, 2011 }}

=Yum! Brands=

In March 2002, Yorkshire announced it would merge with Tricon Global Restaurants to form Yum! Brands.{{Cite web |last=Ballon |first=Marc |date=2002-03-13 |title=Tricon to Buy A&W; and Long John Silver's Chains |url=https://www.latimes.com/archives/la-xpm-2002-mar-13-fi-tricon13-story.html |access-date=2024-06-14 |website=Los Angeles Times |language=en-US}} The merger was finalized on May 8, 2002, and the name change became effective on May 22, 2002.{{cite news|title=Tricon to Change Name to Yum! Brands Inc|url=https://www.entrepreneur.com/article/52036|access-date=October 28, 2017|work=Entrepreneur|agency=Business Wire|date=May 20, 2002|language=en|archive-date=October 29, 2017|archive-url=https://web.archive.org/web/20171029013522/https://www.entrepreneur.com/article/52036|url-status=live}} On June 6, 2002, Yum! executed a two-for-one stock split.{{cite news|title=Bulletin Business: Tricon finalizes purchase, plans 2-for-1 stock split|url=http://archives.starbulletin.com/2002/05/08/business/bizbriefs.html|access-date=October 28, 2017|work=Star Bulletin|date=May 8, 2002|archive-date=October 19, 2015|archive-url=https://web.archive.org/web/20151019080606/http://archives.starbulletin.com/2002/05/08/business/bizbriefs.html|url-status=live}} Shortly afterwards, due to Yum!'s lifetime contract with Pepsi, Long John Silver's and A&W Restaurants (which previously served Coca-Cola products) began switching to Pepsi products, with A&W Restaurants retaining A&W Root Beer from a separate deal with Dr Pepper/Seven Up (now Keurig Dr Pepper).

In 2002, Yum! began testing co-branding locations pairing Pizza Hut with Pasta Bravo, Back Yard Burgers, and A&W.{{cite news|title=Pizza Hut, Pasta Bravo Test Co-Branding|url=http://www.entrepreneur.com/article/54404|access-date=November 10, 2015|work=Entrepreneur|agency=Nation's Restaurant News|date=August 6, 2002|archive-date=October 25, 2015|archive-url=https://web.archive.org/web/20151025013335/https://www.entrepreneur.com/article/54404|url-status=live}} The Pasta Bravo concept was acquired in 2003 from Pasta Bravo, Inc. of Aliso Viejo, California for $5 million to pair with Pizza Hut.{{cite news|title=Yum buys Pasta Bravo rights for P. Hut pairings |url=http://findarticles.com/p/articles/mi_m3190/is_15_37/ai_101642176/ |archive-url=https://archive.today/20120710023653/http://findarticles.com/p/articles/mi_m3190/is_15_37/ai_101642176/ |url-status=dead |archive-date=July 10, 2012 |newspaper=Nation's Restaurant News |publisher=Lebhar-Friedman |date=April 14, 2003 |access-date=January 26, 2011 }}

In 2003, Yum! launched WingStreet as a hybrid combo unit with an existing Pizza Hut franchise.{{cite news |title=Pizza Hut going after wings market |first=Christopher |last=Cyrek |url=http://www.bizjournals.com/dallas/stories/2009/10/19/daily12.html |newspaper=Dallas Business Journal |publisher=American City Business Journals, Inc. |location=Dallas, Texas |date=October 20, 2009 |access-date=January 26, 2011 |archive-date=February 25, 2021 |archive-url=https://web.archive.org/web/20210225070725/https://www.bizjournals.com/dallas/stories/2009/10/19/daily12.html |url-status=live }} In 2007 and 2008, a thousand WingStreet stores a year were opened. On October 19, 2009, Company president Scott Bergren publicized WingStreet's national launch.

An East Dawning test cafeteria-style restaurant was opened in Shanghai in 2004. After initially failing, Yum! Brands chose the KFC business model (KFC is the most successful Western chain in China) and found greater success.{{cite news|url=http://online.wsj.com/article/SB116127912953397916-search.html|title=One U.S. Chain's Unlikely Goal: Pitching Chinese Food in China|last=Adamy|first=J.|work=The Wall Street Journal|date=October 20, 2006|access-date=January 28, 2011|archive-date=November 29, 2011|archive-url=https://web.archive.org/web/20111129081213/http://online.wsj.com/article/SB116127912953397916-search.html|url-status=dead}} As of September 30, 2007, eight East Dawning restaurants were in operation.{{cite web|url=http://www.yum.com/investors/restcounts.asp|title=Yum! Brands – Defining Global Company that Feeds the World|access-date=January 28, 2011|archive-date=February 2, 2017|archive-url=https://web.archive.org/web/20170202153644/http://www.yum.com/investors/restcounts.asp|url-status=live}}

=International focus=

File:Tacobellkfcrestaurants.jpg

File:Kfc taco bell.jpg]]

In January 2011, Yum! announced its intentions to dispose of its Long John Silver's and A&W brands to focus on its core brands of KFC, Pizza Hut and Taco Bell. For the decade leading up to the company's announcement, major growth had relied on international expansion. With little presence outside North America, the two chains no longer fit in the company's long-term growth plans.{{cite news |title=Yum puts A&W, Long John Silver's up for sale |url=https://www.nbcnews.com/id/wbna41136858 |work=NBC News |agency=Associated Press |date=January 18, 2011 |access-date=January 20, 2011 |archive-date=March 13, 2023 |archive-url=https://web.archive.org/web/20230313145658/https://www.nbcnews.com/id/wbna41136858 |url-status=live }} The foreign expansion—particularly that of Taco Bell, KFC and Pizza Hut—was cited in the firm's January 18, 2011, announcement of its intention to dispose of the A&W and Long John Silver's chains. Both of those chains also suffered from poor sales, and had fewer locations compared to the other chains in the Yum! Brands portfolio. In September 2011, Yum! announced they had found buyers for the A&W and Long John Silver's chains. A Great American Brand bought A&W, and Long John Silver's was sold to LJS Partners LLC.{{cite news |url=https://dealbook.nytimes.com/2011/09/22/yum-sells-2-fast-food-chains/ |title=Yum Sells 2 Fast-Food Chains |newspaper=New York Times |date=September 22, 2011 |access-date=March 5, 2017 |archive-date=July 9, 2017 |archive-url=https://web.archive.org/web/20170709114047/https://dealbook.nytimes.com/2011/09/22/yum-sells-2-fast-food-chains/ |url-status=live }}

In May 2011, Yum! agreed to purchase Chinese hot pot chain Little Sheep for HK$4.56 billion.{{cite news|last1=Jin|first1=Tony|title=Uncertainty Surfaces Over Yum's Takeover of Little Sheep|url=http://www.thechinaperspective.com/articles/uncertaintysurf-8863/|access-date=November 11, 2015|work=China Perspective|date=October 27, 2011|archive-date=March 4, 2016|archive-url=https://web.archive.org/web/20160304030407/http://www.thechinaperspective.com/articles/uncertaintysurf-8863/|url-status=dead}} The deal spent more than 4 months in antitrust review by the Chinese Ministry of Commerce, to determine whether or not the transaction would result in a monopolistic positioning of Yum! in the country's restaurant industry. The Ministry approved the deal in November 2011, according to Little Sheep representatives.{{cite news|last1=Guang|first1=Yin|title=China Corporate News: Yum's Little Sheep Takeover Review Cleared|url=http://www.thechinaperspective.com/articles/chinacorporaten-8897/|access-date=November 11, 2015|work=China Perspective|date=November 8, 2011|archive-date=November 11, 2011|archive-url=https://web.archive.org/web/20111111001415/http://www.thechinaperspective.com/articles/chinacorporaten-8897/|url-status=dead}}

In 2012, a KFC opened in Ramallah and became the first American fast food restaurant to operate in the West Bank; a Pizza Hut was also planned.[http://latimesblogs.latimes.com/world_now/2012/02/kfc-pizza-hut-in-the-palestinian-territories.html#more American fried chicken comes to the Palestinian territories] {{Webarchive|url=https://web.archive.org/web/20160422060144/http://latimesblogs.latimes.com/world_now/2012/02/kfc-pizza-hut-in-the-palestinian-territories.html#more |date=April 22, 2016 }}, Los Angeles Times, February 4, 2012, access date February 20, 2012

In 2013, a few KFC locations in China supplied chicken found to contain "excess levels of chemical residue". Yum! had lost 6% of sales from publicity in China as of January 25, 2013.{{cite news|title=Yum Brands' chicken in China contained excessive chemical levels, report says|url=http://www.bizjournals.com/louisville/blog/morning_call/2013/01/yum-brands-chicken-in-china-contained.html|access-date=January 26, 2013|newspaper=Business First|date=January 25, 2013|archive-date=January 28, 2013|archive-url=https://web.archive.org/web/20130128211127/http://www.bizjournals.com/louisville/blog/morning_call/2013/01/yum-brands-chicken-in-china-contained.html|url-status=live}}

The company opened its first restaurant in Ulaanbaatar, Mongolia, in May 2013. For Mongolia, KFC was the first western fast food to open its doors in the country. The company is planning to open 15 more restaurants in Ulaanbaatar in the next 5 years, including the country's first drive-thru service.{{cite news|title=Yum! Brands expands to Mongolia, plans more growth|url=http://www.bizjournals.com/louisville/news/2013/05/29/yum-brands-expands-to-mongolia-plans.html|access-date=May 30, 2013|newspaper=Business First|date=May 29, 2013|archive-date=October 6, 2014|archive-url=https://web.archive.org/web/20141006065938/http://www.bizjournals.com/louisville/news/2013/05/29/yum-brands-expands-to-mongolia-plans.html|url-status=live}} Yum! Brands also opened Taco Bell and Pizza Hut restaurants in newer Target stores.

In India, Thailand, Nepal, and Nigeria, Yum! Brands operates primarily through its largest franchise partner, Devyani International Limited, which manages numerous KFC, Pizza Hut, and Taco Bell outlets across these countries.{{Cite web |title=Corporate Profile {{!}} Devyani International Limited |url=https://dil-rjcorp.com/corporate-profile/#:~:text=DIL%20boasts%20a%20diverse%20portfolio,,%20Thailand%20,%20Nepal%20and%20Nigeria. |access-date=2025-04-08 |language=en-US}}{{Cite web |date=2023-12-10 |title=Devyani International jumps 6% after buying 274 KFC restaurants in Thailand |url=https://www.fortuneindia.com/investing/devyani-international-jumps-6-after-buying-274-kfc-restaurants-in-thailand/115141 |access-date=2025-04-08 |website=www.fortuneindia.com |language=en}}{{Cite web |title=DEVY.NS - {{!}} Stock Price & Latest News |url=https://www.reuters.com/markets/companies/devy.ns |archive-url=http://web.archive.org/web/20231115105459/https://www.reuters.com/markets/companies/DEVY.NS |archive-date=2023-11-15 |access-date=2025-04-08 |website=www.reuters.com |language=en}}{{Cite web |title=Devyani International Company Profile: Products, Promoter and Clients |url=https://www.sovrenn.com/knowledge/devyani-international-company-profile-products-promoter-and-clients-2 |access-date=2025-04-08 |website=www.sovrenn.com}}{{Cite web |last=Ahuja |first=Vinay |date=2024-02-13 |title=DFDL advises Devyani International on the Acquisition of KFC Franchisee in Thailand |url=https://www.dfdl.com/insights/news/deal-announcements/dfdl-advises-devyani-international-on-the-acquisition-of-kfc-franchisee-in-thailand/ |access-date=2025-04-08 |website=DFDL |language=en-US}}

Yum! Brands opened its 40,000th store in Calangute, Goa, India in October 2013.{{cite news|last=Narayan|first=Adi|title=Yum to Invest $10 Billion With Partners in Emerging Markets Push|url=https://www.bloomberg.com/news/2013-10-22/yum-sees-india-sales-reaching-1-billion-by-2015-on-new-stores.html|access-date=November 19, 2013|newspaper=Bloomberg|date=October 23, 2013|archive-date=December 2, 2013|archive-url=https://web.archive.org/web/20131202235018/http://www.bloomberg.com/news/2013-10-22/yum-sees-india-sales-reaching-1-billion-by-2015-on-new-stores.html|url-status=live}}

In 2013, its KFC subsidiary opened a fast casual version, KFC eleven, test location in Louisville on Bardstown Road. The sole KFC Eleven was closed in April 2015.{{cite news|last1=Elson|first1=Martha|title="What now?" after Highlands KFC eleven closes|url=http://www.courier-journal.com/story/news/local/highlands-crescenthill/2015/04/28/kfc-closure-always-part-plan-now/26526999/|access-date=November 11, 2015|work=The Courier-Journal|date=April 29, 2015|archive-date=March 13, 2023|archive-url=https://web.archive.org/web/20230313145646/https://www.courier-journal.com/story/news/local/highlands-crescenthill/2015/04/28/kfc-closure-always-part-plan-now/26526999/|url-status=live}} In the third quarter of 2013, Yum! Brands had to book an impairment of the goodwill resulting from the takeover of Little Sheep in 2011 in the amount of $222 million, which reduced profits for 2013.{{cite web|last1=Hoang|first1=Anh|title=Should Investors Worry About Yum! Brands' Sluggish Third Quarter Results?|url=http://www.fool.com/investing/general/2013/10/26/should-investors-be-worried-about-yum-brands-slugg.aspx|website=The Motley Fool|access-date=August 10, 2016|archive-url=https://web.archive.org/web/20160810194928/http://www.fool.com/investing/general/2013/10/26/should-investors-be-worried-about-yum-brands-slugg.aspx|archive-date=August 10, 2016|date=October 26, 2013}}

In 2014, Yum! launched a number of additional restaurant test concepts, Super Chix, U.S. Taco Co. and Banh Shop.{{cite news|last1=Ruggless|first1=Ron|title=Super Chix founder, investors buy concept from Yum|url=http://nrn.com/fast-casual/super-chix-founder-investors-buy-concept-yum|access-date=November 11, 2015|work=Nation's Restaurant News|publisher=Penton Restaurant Group|date=August 14, 2015|archive-date=November 18, 2015|archive-url=https://web.archive.org/web/20151118090054/http://nrn.com/fast-casual/super-chix-founder-investors-buy-concept-yum|url-status=live}} Yum! opened Super Chix in Central Arlington, Texas, a restaurant similar in format to Chick-fil-A, on April 9, 2014.{{cite news|last1=Daniels|first1=Lauren Drewes|title=The First Super Chix, a Fast-Food Chicken Joint from KFC's Owners, Opens in Arlington|url=http://www.dallasobserver.com/restaurants/the-first-super-chix-a-fast-food-chicken-joint-from-kfcs-owners-opens-in-arlington-7025403|access-date=November 10, 2015|work=Dallas Observer|date=April 10, 2014|archive-date=November 18, 2015|archive-url=https://web.archive.org/web/20151118122818/http://www.dallasobserver.com/restaurants/the-first-super-chix-a-fast-food-chicken-joint-from-kfcs-owners-opens-in-arlington-7025403|url-status=live}} In the summer of 2014, Yum!'s Taco Bell subsidiary launched its U.S. Taco Co and Urban Tap Room fast-casual taco concept restaurant in Huntington Beach, California, to take on fast casual restaurants like Chipotle and Panera.{{cite magazine|last1=Dockterman|first1=Eliana|title=Taco Bell for Foodies|url=https://time.com/76808/taco-bell-fast-casual-restaurant-us-taco-co/|access-date=November 11, 2015|magazine=Time|publisher=Time Inc.|date=April 24, 2014|archive-date=November 19, 2015|archive-url=https://web.archive.org/web/20151119064939/http://time.com/76808/taco-bell-fast-casual-restaurant-us-taco-co/|url-status=live}}

In the first quarter of 2015, Third Point Management and Corvex Management separately acquired an unspecified stake in the company.{{cite news|last1=Herbst-Bayliss|first1=Svea|title=Third Point takes stake in Yum! Brands, stock climbs|url=https://www.reuters.com/article/us-hedgefunds-thirdpoint-idUSKBN0NM3ZM20150501|access-date=November 11, 2015|work=Reuter|publisher=Thomson Reuters|date=May 1, 2015|archive-date=November 18, 2015|archive-url=https://web.archive.org/web/20151118095600/http://www.reuters.com/article/2015/05/01/us-hedgefunds-thirdpoint-idUSKBN0NM3ZM20150501|url-status=live}} A second Chix unit opened in May 2015 with additional menu items. Super Chix was sold to founder Nick Ouimet and an investment group in August 2015.

In 2017, Yum! announced plans to open 10 Pizza Hut restaurants in Ethiopia, after signing a franchise with the country's Belayab Foods and Franchise PLC.{{Cite news|url=https://af.reuters.com/article/commoditiesNews/idAFL8N1HX6HO|archive-url=https://web.archive.org/web/20170425210758/http://af.reuters.com/article/commoditiesNews/idAFL8N1HX6HO|url-status=dead|archive-date=April 25, 2017|title=Yum to open 10 Ethiopian Pizza Huts in African expansion|date=April 25, 2017|newspaper=Reuters|access-date=April 25, 2017}}

In January 2020, Yum! announced they were acquiring Irvine, California-based The Habit Burger Grill, for $375 million; the transaction was completed on March 18, 2020.{{cite web |url=https://www.wsj.com/articles/yum-brands-to-buy-habit-grill-11578319265 |title=Yum Brands to Buy Habit Burger Grill |website=Wall Street Journal |date=January 6, 2020 |access-date=January 6, 2020 |archive-date=January 6, 2020 |archive-url=https://web.archive.org/web/20200106200717/https://www.wsj.com/articles/yum-brands-to-buy-habit-grill-11578319265 |url-status=live }}{{cite press release | url=https://www.businesswire.com/news/home/20200318005659/en/Yum%21-Brands-Completes-Acquisition-Habit-Restaurants | title=Yum! Brands Completes Acquisition of The Habit Restaurants, Inc. | publisher=PR Newswire | date=March 18, 2020 | access-date=April 9, 2020 | archive-date=March 8, 2021 | archive-url=https://web.archive.org/web/20210308094041/https://www.businesswire.com/news/home/20200318005659/en/Yum!-Brands-Completes-Acquisition-Habit-Restaurants | url-status=live }} The company was remamed Habit Burger & Grill in 2024.

In 2020 and 2021, Yum! acquired several technology companies. In March 2020, it acquired Heartstyles, an omnichannel training company.{{Cite web|last=Berthiaume|first=Dan|date=March 3, 2020|title=Yum! Brands acquires omnichannel training platform|url=https://chainstoreage.com/yum-brands-acquires-omnichannel-training-platform|url-status=live|access-date=January 3, 2022|website=Chain Store Age|language=en|archive-date=January 3, 2022|archive-url=https://web.archive.org/web/20220103095029/https://chainstoreage.com/yum-brands-acquires-omnichannel-training-platform}} In March 2021, it acquired Tictuk Technologies, an Israeli omnichannel ordering and marketing solutions provider,{{Cite web|last=Berthiaume|first=Dan|date=March 24, 2021|title=Yum! Brands adds marketing platform to growing tech portfolio|url=https://chainstoreage.com/yum-brands-adds-marketing-platform-growing-tech-portfolio|url-status=live|access-date=January 3, 2022|website=Chain Store Age|language=en|archive-date=January 3, 2022|archive-url=https://web.archive.org/web/20220103095030/https://chainstoreage.com/yum-brands-adds-marketing-platform-growing-tech-portfolio}} and announced it was acquiring Kvantum Inc., an artificial intelligence-based consumer insights and marketing technology company.{{Cite web|last=Berthiaume|first=Dan|date=March 2, 2021|title=Yum! Brands beefs up AI efforts with acquisition|url=https://chainstoreage.com/yum-brands-beefs-ai-efforts-acquisition|url-status=live|access-date=January 3, 2022|website=Chain Store Age|language=en|archive-date=January 3, 2022|archive-url=https://web.archive.org/web/20220103095030/https://chainstoreage.com/yum-brands-beefs-ai-efforts-acquisition}} In September 2021, Yum! completed the acquisition of Australian kitchen order management and delivery technology company Dragontail Systems for US$69.1 million in cash.{{Cite web|last=Berthiaume|first=Dan|date=September 7, 2021|title=Yum! Brands completes third AI technology acquisition of 2021|url=https://chainstoreage.com/yum-brands-completes-third-ai-technology-acquisition-2021|url-status=live|access-date=January 3, 2022|website=Chain Store Age|language=en|archive-date=January 3, 2022|archive-url=https://web.archive.org/web/20220103095031/https://chainstoreage.com/yum-brands-completes-third-ai-technology-acquisition-2021}}

In December 2023 the company announced it will acquire 218 restaurants from its largest franchisee EG Group in the UK and Ireland. After completion in 2024, all of the privately owned EG Group's KFC UK and Ireland businesses will come under Yum's KFC UK and Ireland management.{{Cite news |date=December 6, 2023 |title=Yum Brands' KFC to acquire 218 restaurants from EG Group in UK, Ireland |language=en |work=Reuters |url=https://www.reuters.com/business/retail-consumer/yum-brands-kfc-acquire-218-restaurants-eg-group-uk-ireland-2023-12-06/ |access-date=December 9, 2023 |archive-date=December 7, 2023 |archive-url=https://web.archive.org/web/20231207180737/https://www.reuters.com/business/retail-consumer/yum-brands-kfc-acquire-218-restaurants-eg-group-uk-ireland-2023-12-06/ |url-status=live }}

Corporate

File:Picture 2149LouisvilleArena.jpg, Louisville's largest arena]]

The current CEO of Yum! Brands is David Gibbs. Former CEOs include Greg Creed and David C. Novak.{{cite web |url=http://edgar.secdatabase.com/2539/104106100000005/filing-main.htm |title=Yum! Brands, Form 8-K, Current Report, Filing Date Feb 10, 2000 |publisher=secdatabase.com |access-date=February 16, 2013 |archive-date=May 25, 2013 |archive-url=https://web.archive.org/web/20130525142237/http://edgar.secdatabase.com/2539/104106100000005/filing-main.htm |url-status=live }} Novak became CEO of predecessor firm Tricon Global on January 1, 2000, and chairman of the board on January 1, 2001.{{cite web |url=http://pdf.secdatabase.com/38/0001041061-01-500003.pdf |title=Yum! Brands, Form 10-K, Annual Report, Filing Date Mar 28, 2001 |publisher=secdatabase.com |access-date=February 16, 2013 |archive-date=May 25, 2013 |archive-url=https://web.archive.org/web/20130525130201/http://pdf.secdatabase.com/38/0001041061-01-500003.pdf |url-status=live }} Greg Creed replaced Novak in his role as CEO on January 1, 2015.{{cite web|url=http://www.yum.com/company/bod.asp|title=Yum! Brands – Defining Global Company that Feeds the World|access-date=January 10, 2015|archive-date=February 9, 2015|archive-url=https://web.archive.org/web/20150209053457/http://www.yum.com/company/bod.asp|url-status=live}} At the AGM in May 2016, Robert D. Walter became non-executive chairman. At the end of 2019 Greg Creed retired as CEO and the current COO (David Gibbs) was Creed's replacement.{{cite web |url=https://www.nrn.com/quick-service/yum-brands-ceo-greg-creed-announces-retirement |last=Luna |first=Nancy |date=August 12, 2019 |title=Yum Brands CEO Greg Creed announces retirement |work=Nations Restaurant News |access-date=August 17, 2019 |archive-date=August 12, 2019 |archive-url=https://web.archive.org/web/20190812231328/https://www.nrn.com/quick-service/yum-brands-ceo-greg-creed-announces-retirement |url-status=live }}

Since 2006, Yum! Brands has served as the corporate sponsor of the Kentucky Derby.{{cite web|url=https://money.cnn.com/2006/05/05/news/companies/yum_derby/index.htm|title=Kentucky Derby including Yum Brands in its name – May. 5, 2006|access-date=August 3, 2020|archive-date=May 17, 2006|archive-url=https://web.archive.org/web/20060517235236/http://money.cnn.com/2006/05/05/news/companies/yum_derby/index.htm|url-status=live}}

On October 20, 2015, Yum! Brands, Inc., announced that it intended to separate into two independent, publicly traded companies.[http://www.yum.com/investors/media/Yum10-20-2015PressRelease.pdf "Yum! Brands announced that it intends to separate into two independent, publicly-traded companies."] {{Webarchive|url=https://web.archive.org/web/20170205163814/http://www.yum.com/investors/media/Yum10-20-2015PressRelease.pdf |date=February 5, 2017 }} Company news release, October 20, 2015. Yum China was spun off on November 1, 2016.{{Cite web |url=http://www.yum.com/press-releases/yum-brands-completes-separation-of-yum-china-business-creating-two-powerful-independent-focused-growth-companies |title="Yum! Brands, Inc. (NYSE: YUM) today announced that it has completed the separation of Yum China Holdings, Inc. ("Yum China") from Yum! Brands, creating two powerful, independent, focused growth companies." |access-date=April 5, 2017 |archive-date=April 6, 2017 |archive-url=https://web.archive.org/web/20170406020133/http://www.yum.com/press-releases/yum-brands-completes-separation-of-yum-china-business-creating-two-powerful-independent-focused-growth-companies/ |url-status=live }} Yum China's operations excluded stores in Hong Kong, Macau and Taiwan, which are franchised from Yum Brands through Jardine Matheson unit Jardine Pacific's Jardine Restaurant Group.

Brands

=Current=

=Former=

See also

References

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