Željko Mitrović

{{Short description|Serbian media magnate}}

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{{Infobox person

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| birth_name =

| birth_date = {{Birth date and age|1967|5|31|df=y}}

| birth_place = Belgrade, SR Serbia, SFR Yugoslavia

| nationality = Serbian

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| occupation = {{Hlist|Businessman|}}

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| spouse = {{plainlist|

  • {{Marriage|Sonja Mitrović Hani
    |1990|1994|reason=divorced}}
  • {{Marriage|Milica Mitrović
    |1995}}

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| children = 5

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Željko Mitrović (born 31 May 1967) is a Serbian businessman and media executive. He is the founder and CEO of Pink Media Group.

Career

In 1988, Mitrović founded one of Yugoslavia's first music recording studios. He opened a radio station in 1993, followed by the TV Pink station in 1994.{{Cite web |last=PR-DC |title=Željko Mitrović - PR-DC |url=https://prdc.rs/team/zmitrovic |access-date=2022-11-21 |website=Željko Mitrović - PR-DC}} Later on, Mitrović founded the music publishing house City Records. After launching the satellite program, Mitrović launched TV Pink Montenegro in 2002 and Pink BH, in Bosnia and Herzegovina in 2003.{{Citation needed|date=December 2024}}

Mitrović included a subsidiary in the Pink International Company: the PFI—Pink Films International—a film production complex catering to blockbusters and TV show producers. In May 2008, the Los Angeles Times conducted an interview with Mitrović and wrote about his new project, a {{convert|452000|sqft|m2}} film studio complex.{{Cite web |last=Wilkinson |first=Tracy |date=2008-05-10 |title=Serbian media tycoon is chasing big-screen dreams |url=https://www.latimes.com/archives/la-xpm-2008-may-10-fi-pink10-story.html |url-status=live |archive-url=https://web.archive.org/web/20220930102431/https://www.latimes.com/archives/la-xpm-2008-may-10-fi-pink10-story.html |archive-date=2022-09-30 |access-date=2024-02-06 |website=Los Angeles Times}}

In 2004, Mitrović founded a business jet airline Air Pink, one of seven companies under Pink Media Group. They extended its 11-airplane fleet with three new Cessna XLS+ aircraft. It specializes in VIP and corporate aviation services.{{Cite web |title= Željko Mitrović - PR-DC|url=https://pr-dc.com/team/zmitrovic}}

Mitrović established the Pink Digital Company, a subsidiary of the Pink Media Group, to bridge the gap between innovative digital creative concepts, products, and technologies. The company's Pink Digital Media System has developed applications such as Pink.rs and KlikTV.{{Citation needed|date=March 2017}}

Honors and awards

In 2006, the Belgrade Chamber of Commerce (BCC) awarded Mitrović the 'Manager of the Year' title for his role in the growth and development of the Pink Media Group, establishing it as one of the most influential media and entertainment businesses in Southeast Europe.{{Cite web |date=2012-03-13 |title=Željko Mitrović: Srecan sam zbog nagrade, Hello, March 2012 |url=http://dev.hellomagazin.rs/domace-vesti/zeljko-mitrovic-srecan-zbog-nagrade/ |accessdate=2018-09-23 |publisher=Dev.hellomagazin.rs}}{{Cite web |author=Milan Adžić |date= |title=Sledi nam sezona decenije, Večernjenovosti, August 2015 |url=http://www.novosti.rs/vesti/scena.147.html:564653-Zeljko-Mitrovic-Sledi-nam-sezona-decenije |accessdate=2018-09-23 |publisher=Novosti.rs}}{{Cite web |author=A. Č. |date= 19 September 2015|title=Jošjedan show Željka Mitrovića na Pinku, Blic, September 2015 |url=http://www.blic.rs/zabava/vesti/jos-jedan-sou-zeljka-mitrovica-na-pinku/cxxpt8l |accessdate=2018-09-23 |publisher=Blic.rs}} In 2012, Mitrović was awarded by The Man magazine in the category "self-made man".{{Citation needed|date=January 2025}} In 2014, the Bráca Karić foundation awarded Mitrović for his achievements in the sphere of the media, television and film production.{{Citation needed|date=January 2025}} In 2015, Mitrović received the "Golden Chain" award from the Cultural and Educational Community of Belgrade for his lasting contribution to culture.{{Citation needed|date=January 2025}}

References

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