Aero (chocolate bar)

The process of manufacture was patented in 1935 by Rowntree's in York, England.{{cite patent

| inventor-last = Todd

| inventor-first = John William

| inventorlink =

| inventor2-last = Rowntree & Co. Ltd

| inventor2-first =

| inventorlink2 =

| publication-date = 11 January 1356

| issue-date = July 11, 1935

| title = Improvements in and relating to manufactured articles of food or confectionery

| country-code = GB

| description =

| patent-number = 459582

}}

{{cite patent

| inventor-last = Todd

| inventor-first = John William

| inventorlink =

| inventor2-last = Rowntree & Co. Ltd

| inventor2-first =

| inventorlink2 =

| publication-date = 11 January 1937

| issue-date = July 11, 1935

| title = Improved process for manufacturing articles of food or confectionery

| country-code = GB

| description =

| patent-number = 459583

}} The patent describes how the chocolate is heated and then aerated to create small bubbles. It is poured into moulds of the solid outer chocolate shell. As the chocolate cools, reduced air pressure allows the bubbles to expand inside the bar's filling.

In 1935, Rowntree's launched Aero into the United Kingdom, followed by the Peppermint Aero from 1959.{{cite book |last1=Berry |first1=Steve |last2=Norman |first2=Phil |title=A History of Sweets in 50 Wrappers |date=2014 |publisher=The Friday Project |location=London |isbn=9780007575480 |page=7}} The wrapping was brown (green in the mint version) and displayed the "Rowntree's" script logo and the large word "AERO", along with the slogan "Hold on tight or I'll fly away!" below the "AERO" name. In 2014, the historical 1935 Aero packaging was placed online by historians at Rowntree's to help trigger nostalgic memories in people with dementia. The vintage packaging from the Nestlé UK & Ireland Archive was later released{{Cite news|title=Nestle walks down memory lane with consumers|date=17 January 2014|work=Cape Times|page=16}} as a "reminiscence pack" on advice from the Alzheimer's Society.{{Cite journal|date=1 March 2014|title=Sweet memories with Nestle reminiscence pack|journal=Food Trade Review|volume=84|pages=216|issn=0015-6671}} It included a 1950s Aero label to transform modern products. The 1953 Aero packaging commemorated the Queen's coronation.{{Cite news|title=Man with 33,,000000 sweet wrappers|last=Stuart|first=Andrew|date=20 December 2011|work=Daily Post (North Wales)|page=3}}

During July 1983, the heatwave in the United Kingdom caused the bubbles in Aero bars to collapse due to the chocolate melting.{{Cite journal|date=5 August 1983|title=Marketing Week has commented on the products that increased sales during the recent heatwave|journal=Marketing Week|pages=6}}

In 1997, Unilever sued Nestlé, stating that Nestlé infringed Unilever's patent for aerated chocolate ice cream products.{{Cite news|title=Unilever looks for an Aero meltdown|last=Durman|first=Paul|date=31 January 1997|work=The Times|page=23}}

In 2004, three workers at the York factory were dismissed for intentionally misprinting rude messages on the packaging of 20 pallets of Aero bars.{{Cite news|title=Three sacked for printing swear words on Aero bars|date=22 April 2004|work=The Northern Echo|page=4}}

In 2008, the old Nestlé York factory on Haxby Road was closed, and a new £15 million Aero factory was opened next door, with the capacity to make 183 million chocolate bars per year.{{Cite news|title=Nestle facility crucial to workforce's future|last=McAteer|first=Owen|date=29 April 2008|work=The Northern Echo|page=02}} That same year, Aero's packaging was updated with metallised laminate film to improve freshness.{{Cite news|title=Product news|date=12 July 2008|work=The Grocer|pages=62–63}} In 2015, the factory was making more than one billion Kit Kats and 200 million Aero bars each year.{{Cite news|title=Apprenticeships are just the job|date=3 March 2015|work=York Press}} Nestlé invested over £1 million in new factory equipment in 2015 to manufacture the new Aero Mousse bars.{{Cite news|title=New version of Aero launched in York - Nestlé invests £1m in new equipment|date=8 June 2015|work=York Press}}

In February 2015, York's Chocolate Story museum celebrated the 80th anniversary of the launch of the Aero bar with demonstrations and activities.{{Cite news|title=Fire at beauticians and 6 other news snippets you may have missed|date=6 February 2015|work=York Press}} In September 2015, fashion designer Matthew Williamson collaborated with Nestlé to release a limited edition wrapper design for Aero Milk Chocolate and Aero Peppermint bars. The packaging was in soft pink and mint shades with metallic highlights and Williamson's butterfly motif.{{Cite news|title=Fashion icon Matthew Williamson puts trendy spin on Aero chocolate|last=de Burca|first=Demelza|date=10 September 2015|work=Irish Mirror}}

The Aero flavoured McFlurry frozen desserts were available up until 2015, and brought back in the UK in May 2019. The flavours include Aero Chocolate and Aero Mint Chocolate, with chocolate pieces and sauce.{{citation needed|date=August 2021}}

In Brazil, the bar is known as Suflair, but in 2014 Nestlé launched Aero in Brazilian market through subsidiary Garoto;{{cite web|title=AERO® chega ao mercado brasileiro como primeiro chocolate aerado da Garoto|url=https://corporativo.nestle.com.br/media/pressreleases/aero-chega-ao-mercado-brasileiro-como-primeiro-chocolate-aerado-da-garoto|publisher=Nestlé|date=3 November 2014|access-date=20 August 2019}} in Hungary, Aero is known as Boci Aero and in the Netherlands as Bros (meaning "brittle"). Aero enjoys a large market following in South Africa with Aero, Aero Mint, and recently White Aero and Cappuccino Aero.

The Aero bar was made available for a short time in the United States by Nestlé during the 1980s, though it seems not to have been a commercial success. They are still available at certain speciality vendors or supermarkets such as Big Y, Wegmans and Publix that import the bars. Previously, The Hershey Company sold Aero bars in the United States under licence from Rowntree Chocolate Company from 1937 until 1939. Hershey recently marketed a similar bar called Hershey's Air Delight but has since been discontinued.{{Citation needed|date=July 2019}}

Aero bars were produced in Australia from the early 1970s until 1996.{{Cite news|title=Nestle relaunches Aero in Australia|date=17 March 2011|work=Just-Food}} From 1996, the Aero bar was produced in Britain.{{Cite news|title=Back to bubble|date=27 February 2011|work=The Sunday Times (Perth)|page=7}} In 2011, Nestlé recommenced manufacturing Aero bars in Australia at their Campbellfield factory in Victoria, with a capacity of up to 1000 tonnes per year. The bars had a different formula for Australian tastes with a smoother, creamier taste. The Aero bars sold in Britain would retain the older recipe.{{Cite news|title=Chocolate finds new flavour for mums with special tastes|last=Kermond|first=Clare|date=25 February 2011|work=The Sydney Morning herald|page=3|issn=0312-6315}}

In April 2001, Nestlé Canada announced that Aero and other bars manufactured at their Toronto factory would now be made alongside bars containing nuts. Nestlé no longer guaranteed that the bars were free from nut-protein contamination.{{Cite news|title=Nestlé to stop making chocolate in nut-free facility|date=20 April 2001|work=Waterloo Region Record|page=A04}} In May 2001, the decision was reversed due to consumer outcry, and the company retained their nut-free guarantee for Canadian bars.{{Cite news|title=Nestle keeps nut-free guarantee|date=15 May 2001|work=National Post|page=A04}}

In 2004, Ukraine commenced producing Aero bars.{{Cite news|title=Svitoch Launches Production Of Aerated Chocolate Aero|date=31 March 2004|work=Ukrainian News}}

In 1998, amateur rocket enthusiast Derek Willis was eating an Aero bar and was inspired by the bubbles to create the low-cost fuel, Asprop (Aerated Solid Propellant).{{Cite news|title=On this day: April 14|last=Ayres|first=Odele|date=14 April 2018|work=York Press}}

In 2007, an observational study published in the British Medical Journal explored the use of the texture of Aero and Crunchie bars as a technique to explain bone structure to patients. They determined it was an overly simplistic method.{{Cite journal|last1=Jones|first1=Phil|last2=Jones|first2=Sarah|last3=Stone|first3=Debbie|date=22 December 2007|title=Accuracy of comparing bone quality to chocolate bars for patient information purposes: observational study|url= |journal=British Medical Journal|volume=335|issue=7633|pages=1285–7|doi=10.1136/bmj.39413.798472.BE|pmid=18156229|pmc=2151161|issn=0959-8146}}

In 2011, Ford engineer Carsten Stake was inspired by the texture of Aero bars in a bid to reduce the weight of plastic engine covers in their Focus vehicles. The MuCell plastic is injected with gas bubbles during moulding, making a microscopic honeycomb-like structure that is twenty per cent lighter and so lowers fuel consumption.{{Cite news|title=Sweet idea|date=8 April 2011|work=The Sydney Morning Herald|page=6}}{{Cite news|title=Ford bubble car Aero-dynamics|date=1 April 2011|work=Metro|edition=1|page=12}}{{Cite news|title=Chocolate is helping make cars lose weight|last=Ingham|first=John|date=1 April 2011|work=The Daily Express|edition=1|page=14}}{{Cite news|title=Efficiency of the Focus is given a tasty tweak|date=8 April 2011|work=Derby Evening Telegraph|edition=1|page=7}}

The Aero bar was advertised in the late 1930s with the slogan, "You get a lift". Advertising about the imported bars in Melbourne, Australia in 1938 announced the Aero as the "...original English aerated milk chocolate... ...crisp, light and yet so sustaining".{{Cite news|url=https://trove.nla.gov.au/newspaper/article/243270584|title=Melbourne discovers Rowntree's English Aero!: New imported chocolate delights Victorians|date=9 November 1938|work=The Herald (Melbourne, Victoria)|page=13}}

Production ceased during wartime, and the bars were relaunched in the 1950s. The relaunch campaign had commissioned oil paintings of 40 "ordinary" women, to highlight that the chocolate bars were an accessible treat for all. The slogan used was 'Different... For her, Aero - the milk chocolate that's different!".{{Cite news|title=Who were the Aero women? Chocolate brand search for mysterious stars of vintage adverts|last=Waterlow|first=Lucy|date=11 October 2013}} After advertising Aero from 1951 to 1957, some of the portraits decorated the York factory for decades. In 2013, Nestlé attempted to identify the models, known as "Aero girls", to better track their company history.{{Cite news|title=Mystery of the missing 'Aero girls'|date=12 October 2013|work=The Times (United Kingdom)|page=27}} The portraits were exhibited as "Who Were the Aero Girls? Discovering Hidden Art in the Archives", at York's Mansion House,{{Cite news|title=Girls, bubbles and chocolate bars|date=10 October 2013|work=Yorkshire Post}} and the project website.{{Cite web|url=https://hoaportal.york.ac.uk/showcase/aerogirls.jsp|title=Who Were The Aero Girls? - Digital York Showcase (Library & Archives, University of York)|website=hoaportal.york.ac.uk|access-date=2019-07-17|archive-date=2019-07-17|archive-url=https://web.archive.org/web/20190717121112/https://hoaportal.york.ac.uk/showcase/aerogirls.jsp|url-status=dead}} Some of the models were later identified as Barbara Pitt,{{Cite news|title=Who were York's Aero Girls?|date=25 September 2014|work=Yorkshire Post}} Janey Ironside, Rose Wylie,{{Cite news|title=Aero Girl has new brush with fame as artist to the stars 60 years on|last=Sawer|first=Patrick|date=21 September 2014|work=The Telegraph Online}} Myrtle Crawford (later, Lady Acland){{Cite news|title=Devon Lady was former top model|date=2 January 2014|work=Express and Echo|page=23}} and Pamela Synge.{{Cite news|title=Pamela Synge|date=17 January 2015|work=The Times (United Kingdom)|pages=72–73}}

In the 1970s, Rowntree's aired an advertisement in which children flew an Aero bar as if it were a kite.

In 1980, Nigel Havers featured in a train-themed Aero advertisement, which was included in the Animated Britain online project.{{Cite web|url=https://player.bfi.org.uk/free/film/watch-rowntrees-aero-train-1980-online|title=Watch Rowntrees Aero: Train|website=BFI Player|language=en|access-date=2019-07-17}}

In the late 1980s, the slogan "Each Aero Chocolate Bar Has The Nourishment Of Almost Three Ounces Of Milk" was created by Toronto advertiser John Straiton.{{Cite news|title=The Consumer Game: 'You get the ads you deserve'|last=Roseman|first=Ellen|date=14 June 1984|work=The Globe and Mail|page=CL6}} In 1987, the advertisement won the Rotten Apple Award from the Quebec Corporation of Professional Dietitians, as the comparison between the nutritional benefit of confectionery and dairy was considered misleading.{{Cite news|title=Across Canada TV: Ad for candy bar wins Rotten Apple|date=20 February 1987|work=The Globe and Mail|page=A5}} Rowntree had previously received the same Rotten Apple Award in 1984 for a similar comparison between the bar with milk in a previous advertisement.{{Cite news|title='Misleading' food ads win Rotten Apple awards|date=23 February 1987|work=The Toronto Star|page=C3}}

The slogan for Aero in Australia during the 1980s was "It's the bubbles of nothing that make it really something." From the 1999 redesign and "singers" advertising campaign Aero's tagline was "Have you felt the bubbles melt?" This slogan was invented by Nick Welch, an advertiser and the father of Florence Welch of the indie band Florence and the Machine.

In circa 1989-1993, a young couple playing chess advertisement was popular in Ireland on television.

The Aero packaging in 1993 in America had the slogan, "Melt into the moment.",{{Cite journal|date=22 February 1993|title=Nestle Aero Candy Bar MANUFACTURER: Nestle Foods Corp. CATEGORY: Chocolate Candies|journal=Product Alert Market Intelligence Service, Ltd|volume=23|issue=8}} supported by television advertising showing a woman taking a bath in liquid chocolate.{{Cite news|title=Nestle's chocolate Aero targets women|last=Fisher|first=Christy|date=5 April 1993|work=Advertising Age}}

In 1996, Nestlé repackaged the Aero bar and relaunched it with television advertising that used voice-over by Dani Behr, and the phrase "Great chocolate taste." They changed the structure of the blocks to make it easier to break into sections.{{Cite news|title=TV ad for Aero relaunch|date=25 January 1996|work=Off Licence News|page=8}}{{Cite news|title=Dani Behr to front chocolate ads|date=27 January 1996|work=The Grocer|page=35}} The advertisement showed a woman's day dreams while floating away during eating an Aero.{{Cite news|title=Relaunches and repackagings|date=22 February 1996|work=Brand Strategy|pages=26–31}}

In 2000, Nestlé apologised and withdrew milk and white chocolate cranberry-flavoured Aero bars from the market. The accompanying slogan "Stuff Xmas! Treat yourself!", was considered potentially offensive by the Church of England and led to the suspension of distribution.{{Cite news|title=Nestle bows to Church's protest|last=Gledhill|first=Ruth|date=11 November 2000|work=The Times|page=25}}{{Cite news|title=Nestle halts Aero 'Stuff Xmas' bar after Church call|last=Mason|first=Tania|date=16 November 2000|work=Marketing|page=1}} In January 2001, the packaging was described as featuring a cartoon turkey with the words; "Delicious Aero chocolate with a touch of sauciness - What could be more uplifting than bubbles that melt into delicious Nestlé chocolate?".{{Cite journal|date=8 January 2001|title=Nestle Aero Candy Bar - Milk Chocolate with Cranberry Flavor; Mint|journal=Product Alert|volume=31|issue=1|issn=0740-3801}}

In 2001, The Aero White was relaunched as a permanent offering with a campaign theme, "Here to Stay".{{Cite news|title=White on! Nestle appeases fans by making Aero variant permanent|date=3 March 2001|work=The Grocer|page=60}} In May that year, Nestlé UK's "All Bubble. No Squeak." campaign was previewed online prior to television, an unusual step at the time. It was previewed on the internet first, as the mouse character, Aeron, was computer-generated and this was considered a good strategy.{{Cite news|title=Mouse about that?|last=Keevins|first=Barry|date=10 May 2001|work=Daily Star}} The advertisement slogan, "All bubble. No squeak.", and the clip showed a man buying an Aero bar, which included a free hula-hooping mouse. He declined the mouse as the chocolate bar was considered good enough as to not require gimmickry.{{Cite news|title=Nestle UK ad previewed on internet|date=3 May 2001|work=Marketing|page=5}} The animated mouse later won Best Animated Animal at the 2002 All Star Animal Awards.{{Cite news|title=Aero mouse too busy to receive first-ever award|last=Arnold|first=Matthew|date=4 April 2002|work=Marketing|page=44}} The promotional campaign included people in mouse costumes in Manchester providing passers-by with a hula-hoop challenge in exchange for a free Aero bar.{{Cite news|title=Meet the hula-hooping mouse which is set to follow in the footsteps of the famous Budweiser frogs...|date=11 May 2001|work=Manchester Evening News}}

In July 2001, presenter Davina McCall accidentally promoted Aero during a live eviction episode of Big Brother UK. She highlighted crowd banners that stated, "Hats Off To The Bubble," mistakenly thinking that they were about evictee Paul "Bubble" Ferguson. It turned out that they were advertisements for the chocolate bar.{{Cite news|title=Davina is ad|date=1 July 2001|work=News of the World|page=4}}

In 2002, Nestlé Canada's research showed that consumers would often break the Aero bar into pieces and then let it melt in the mouth to prolong the experience. Their subsequent advertising showed two women, the first biting into the bar, the other responding, "What are you doing? That's not right.".{{Cite news|title=Aero takes aim at bubble lovers|last=Heinzl|first=John|date=24 May 2002|work=The Globe and Mail|edition=Metro|page=B10}}

In 2007, Aero Hot Chocolate was promoted as an ideal Winter drink, with an animated bubble "Lovely Bubbly" television campaign.{{Cite news|title=Aero's lovely bubbly ads|date=17 February 2007|work=The Grocer}}

In 2009, skateboarder Bob Burnquist featured in a UK ad called "feel the bubbles", filmed skating through chocolate coloured balloons, with the Jackson 5's song ABC playing in the background.{{Cite journal|last=Clews|first=Mary-Louise|date=26 February 2009|title=Nestle unveils 7m Aero campaign|journal=Marketing Week|volume=32|issue=9|pages=52|issn=0141-9285}}

The slogan in 2011 was "Irresistabubble"—a revival of a 1980s campaign that also featured the same word, and was created by Salman Rushdie, during his time as an advertising copywriter.Daily Express, P7, 8 April 1982. Rushdie has said that he invented a whole series of bubble words for the campaign, including Delectabubble.{{Cite journal|last=Sheff|first=David|date=1 April 1996|title=Playboy interview: Salman Rushdie|journal=Playboy|volume=43|issue=4|pages=49|issn=0032-1478}}

In 2012, agency Skive created the 'AeroMail' social media campaign in which consumers could "spread the bubbliness" of Aero with a digital balloon on Facebook.{{Cite news|title=Nestle calls review of Aero digital account|last=Kimberley|first=Sara|date=20 July 2012|work=Campaign|page=3}}

In 2018, The Interflex Group won the "Best use of process colours only" in the FlexoTech Awards for their work on the Nestlé Aero Chocolate Bubbles print design.{{Cite news|title=Sunderland packaging firm has 1.5m investment all wrapped up|date=20 February 2019|work=The Times of Israel}} The judging panel highlighted the use of CMYK with metallic effects by lamination, achieving a 'copper' look.{{Cite web|url=https://www.flexotechawards.com/winners/|title=Winners 2018|website=FlexoTech Awards|language=en|access-date=2019-07-17}}

There are several flavours of Aero bars, with the Original being composed of milk chocolate throughout. The Aero bubble sensation has also been extended to other confectionery and dessert products.

• Milk Chocolate (original)
• Mint Chocolate (with a green, bubbly, mint flavoured centre, covered in milk chocolate)
• Orange Chocolate
• Dark Chocolate (70%)
• 2 in 1 Milk Chocolate Shell, White Chocolate Filling
• Strawberry was released in the 1970s.
• Lime for a short time in 1971.
• Cappuccino was released as a limited edition flavour in 1996.{{Cite news|title=Chocolate finds fuller flavour.|date=5 October 1996|work=The Grocer|page=32}}
• Latte
• Snow (white chocolate) was relaunched in 2000.{{Cite news|title=Nestle to relaunch chocolate|date=14 September 2000|work=Marketing Week|page=11}} The Aero White, with a milk chocolate outer and a white bubbly centre, was launched permanently in 2001.
• Milk Chocolate with Cranberry Flavor [sic] was a limited edition release in 2000 and 2001, with a milk chocolate with a white chocolate flavour and a cranberry flavoured bubbly centre.
• Honeycomb, milk chocolate with honeycomb pieces.{{Cite journal|date=17 September 2001|title=Nestle Aero Candy Bar - Honeycomb|journal=International Product Alert|volume=31|issue=18|issn=1086-1238}}
• Orange, a limited edition introduced in Canada in late 2002.{{Cite journal|date=25 November 2002|title=Nestle Aero Candy Bar - Orange|journal=Product Alert|volume=31|issue=22|issn=0740-3801}} It was originally offered in 1995, and ceased in 2007. The flavour was then added to the 120g "sharing block bar" range in early 2011.{{Cite news|title=Nestlé gets set for huge year for Aero|date=11 December 2010|work=The Grocer|pages=28–29}} A limited-edition Aero Orange single bar was released for three months in February 2012.{{Cite news|title=Britain's Biggest Grocery Brands 81-90|date=3 March 2012|work=The Grocer|pages=13–14}}
• Caramel was released in late 2004. It has a caramel flavoured and coloured white chocolate centre. Some varieties have a viscous caramel.{{Cite news|title=Aero Caramel; Candy bar of the week|date=13 February 2005|work=The Toronto Star|page=D10}} The variant Aero Temptations included a caramel topping. A new Caramel bar was released in the UK in 2011,{{Cite news|title=UK: Nestle to launch Aero Caramel|last=Smith|first=Katie|date=14 December 2010|work=Just-Food}} with caramel-filled segments.{{Cite news|title=Aero Caramel given record brand spend|date=8 January 2011|work=The Grocer|pages=26–27}}
• Crispy (similar to Nestlé Crunch bars)
• Vanilla Milkshake; Hot Milk; Green Tea; and Aero Cocoa flavours were produced in Japan.
• Irish Cream was available in Ireland around 2004-2005.{{Cite news|title=Seasonal variations|date=19 November 2005|work=The Grocer|page=65}}
• Sticky Toffee was released in 2005.{{Cite news|title=Chocolate Truffle joins Aero bubble|date=28 January 2006|work=The Grocer|page=63}}
• Vanilla Yogurt flavour was introduced in Canada in 2006.
• Chocolate Truffle bars were introduced in 2006 as a premium indulgent line.{{Cite news|title=Nestle to target women with Aero truffle variant|last=Clark|first=Nicola|date=25 January 2006|work=Marketing|page=4}}

File:Aero-Mint-Bar-Split.jpg

• Milk Chocolate. The Chunky variety was released in Canada in late 2001.{{Cite journal|date=26 November 2001|title=Nestle Aero Candy Bar - Chunky|journal=Product Alert|volume=31|issue=22|issn=0740-3801}}
• Mint Chocolate "Limited Edition" (2000 to 2010)
• White Chocolate, released with a white chocolate centre as a limited edition for Christmas 1998,{{Cite news|title=Winter blues will be wonderful|date=17 October 1998|work=The Grocer|page=63}} and Christmas 2002.{{Cite news|title=White lines for winter|date=19 October 2002|work=The Grocer|page=68}}

File:AeroBubbles.JPG

Aero Bubbles are balls of aerated chocolate with a chocolate shell, sold in a resealable bag.{{Cite news|title=In Store - Tried & tested Jenny Lee takes a closer look at Aero bubbles|last=Lee|first=Jenny|date=26 April 2005|work=The Irish News|page=30}}

In 2012, Nestlé removed artificial colours, flavours and preservatives from its entire confectionery range. The green colouring of the Mint Aero Bubbles product was changed to result from a plant extract.{{Cite news|title=Nestlé removes all its artificial flavours from confectionery range|last=Laycock|first=Mike|date=2 March 2012|work=York Press}}

• Milk Chocolate
• Mint Chocolate
• Orange Chocolate
• Strawberry Milk Chocolate
• White Bubbles bars were released in Australia in 2001, with a milk chocolate outer and white chocolate bubble centre.{{Cite journal|date=2 April 2001|title=Nestle Aero Milk Chocolate - White Bubbles|journal=International Product Alert|volume=18|issue=7|issn=1086-1238}}
• Caramel Bubble Bar consists of a Caramel flavoured white chocolate centre with a milk chocolate coating.

{{Main|Aero Biscuits}}

On 4 May 2011, Nestlé introduced the Aero Biscuit. Aero Biscuit consists of the classic flavour Aero chocolate and round pieces of biscuit. It is currently sold throughout the United Kingdom and Ireland.{{cite web|url=http://www.nestle.com/Media/NewsAndFeatures/Aero-chocolate-biscuit-launched-in-UK-Ireland|title=Aero chocolate biscuit launched in the UK and Ireland|publisher=Nestlé|access-date=April 16, 2013|archive-url=https://web.archive.org/web/20160821151204/http://www.nestle.com/Media/NewsAndFeatures/Aero-chocolate-biscuit-launched-in-UK-Ireland|archive-date=August 21, 2016|url-status=dead}}

• Milk Chocolate
• Mint Chocolate
• Orange Chocolate
• Pink Lemonade

• Milk Chocolate

• Mousse, a chilled dessert in milk and peppermint flavours. It was the first collaborative product by Nestlé and Rowntree after the takeover of Rowntree in June 1998. Details of the mousse were released in 1990, but there was no planned consumer advertising for that year due to possible advertising agency conflicts between the different brands.{{Cite news|title=Chambourcy introduces Aero Mousse to its product range|date=4 May 1990|work=Marketing Week|page=10}} The mousse was produced by Nestlé's subsidiary Chambourcy yogurt brand.{{Cite news|title=Nestle's Aero breaks into the chilled desserts sector|date=28 April 1990|work=The Grocer|page=41}} Nestlé Aero Mousse was introduced in Australia in 2001 in Chocolate and Chocolate Mint flavours.{{Cite journal|date=19 March 2001|title=Nestle Aero Mousse - Chocolate; Chocolate Mint|journal=International Product Alert|volume=31|issue=6|issn=1086-1238}} In 2008, the UK mousse range was expanded from Milk and White Chocolate flavours with Mint and Choc. They were also renamed to Aero Bubbly Dessert.{{Cite news|title=Lactalis Nestlé adds mint variant to dessert range|date=28 October 2008|work=Just-Food}} In 2017, the premium mousse, Aero Heavenly was released as a dessert sharing product.{{Cite web|title=Aero Heavenly mousse makes its TV debut|url=https://www.sweetsandsnacksworld.com/news/11024/aero-heavenly-mousse-makes-tv-debut/|access-date=2022-01-25|website=Sweets & Savoury Snacks World|language=en}}

• The Aero mousse chocolate bar was launched in May 2015. The filling had a combination of Aero chocolate and chocolate mousse inside a chocolate shell.{{Cite news|title=Nestle launches Aero Mousse bar|date=7 May 2015|work=Just-Food}} It was released in single and sharing bars.{{Cite news|title=Confectionery: chocolate|last=Bamford|first=Vince|date=19 December 2015|work=The Grocer|pages=105–106}}

• Aero chocolate drink was released in chocolate and chocolate mint flavours in February 1991. The drinks were advertised for teenagers and young adults with the same animated characters as those in Rowntree's Aero bar ads. The 200ml packaging encouraged consumers to "Chill 'n' shake" to produce Aero-like bubbles in the liquid.{{Cite news|title=Aero drink to launch this month|date=15 February 1991|work=Marketing Week|page=9}} The 180ml-sized chocolate orange flavour was added in March 1992.{{Cite news|title=Nestle adds orange flavour to its aero chocolate milks range|date=14 March 1992|work=The Grocer|page=50}}
• Aero Instant Bubbly hot chocolate sachets were released to foodservices in 2005, and to the consumer market in 2006. The sachets made frothy bubbly drinks in Chocolate and Mint Chocolate flavours.{{Cite news|title=Aero drinks to bubbles|date=21 January 2006|work=The Grocer|page=67}} In catering, the powder is mixed into a paste with hot water, then added to steamed milk, with bubbles characteristic of the Aero chocolate bar.{{Cite news|title=New choc on the block|date=22 February 2007|work=Caterer & Hotelkeeper}}

• Aero Ice Cream bars were released in the United Kingdom in 1995. The 60ml bars contained Aero chocolate inside a chocolate shell, surrounded by Aero chocolate ice cream.{{Cite journal|date=5 April 1995|title=Nestle Aero Ice Cream MANUFACTURER: Nestle CATEGORY: Ice Cream & Ice Cream Cones|journal=International Product Alert|volume=12|issue=7}} In 2010, R&R Ice Cream in Yorkshire was contracted to make two types of Aero ice cream. These were: Aero Double Bubble, a mint and chocolate ice cream containing aerated pieces of chocolate; and Aero Bubbleball, a frozen chocolate and mint mousse pot with a ball of Aero chocolate.{{Cite news|title=Double the bubble as R&R unveils Aero ice cream in NPD drive|date=23 January 2010|work=The Grocer|pages=24–25}}

• In April 2019, premium individually wrapped Aero boxed chocolates were released. The boxes were available in Milk Chocolate, Salted Caramel and a Mixed Selection (milk chocolate, salted caramel and praline flavours). The chocolates had a flavoured bubbled centre with crispy piece inclusions, in a chocolate shell.{{Cite web|url=http://www.nestle.co.uk/media/pressreleases/nestle-introduces-new-premium-boxed-aero-bliss-chocolates-perfect-for-sharing|title=Nestlé introduces new premium, boxed Aero Bliss chocolates perfect for sharing|website=nestle.co.uk|date=2 April 2019 |language=en-GB|access-date=2019-07-17}}

• The Aero Mint Egg was released in January 1996 and had light green mint-flavoured bubbles inside milk chocolate.{{Cite news|title=Aero moves into filled eggs|date=20 January 1996|work=The Grocer|page=30}} A giant Aero Mint Egg was also available during Easter 1999.{{Cite news|title=Game on for Easter '99|date=14 November 1998|work=The Grocer|page=51}} In 2006, Nestlé planned a half-mint and half-milk chocolate shell egg for the following Easter.{{Cite news|title=Nestlé to do the twist with chocolate brands|date=8 July 2006|work=The Grocer|pages=54–55}} The 2009 Easter range was planned to include a small filled Aero Bubbles egg.{{Cite news|title=Mars and Nestlé cut packaging on 2009 Easter egg ranges|last1=Lewis|first1=Robyn|date=25 October 2008|work=The Grocer|last2=Beckett|first2=Alex|pages=30–31}} In 2010, Nestlé Canada introduced Aero in the shape of an egg for Easter.{{Cite journal|date=March 2010|title=Eggs-citing News|journal=Food in Canada|volume=70|issue=2|pages=14|issn=1188-9187}} The 2011 Easter range was to include the Aero Luvabubble Lamb.{{Cite news|title=Nestlé takes on the bunnies with Aero Luvabubble Lamb|date=6 November 2010|work=The Grocer|pages=24–25}} Aero Lambs returned in 2012 with a peppermint centre{{Cite news|title=Shell shocked|last=Halliwell|first=James|date=14 January 2012|work=The Grocer|pages=51–57}} and a Lamb Giant Egg. In 2013 the Easter range included the Aero Bubbles peppermint Insider Egg and the Aero Selection Giant Egg (with peppermint, orange and milk chocolate Aero bars).{{Cite news|title=Egg-streme sales|last=Britton|first=Sarah|date=15 February 2013|work=Convenience Store|pages=53–60}} In 2016, Nestlé publicised the "chocolate egg with bubbly bars" as chocolate firms avoided the word "Easter" in their branding.{{Cite news|title=Chocolate makers ban 'Easter' from eggs to stop 'offending' other religions|last=Bellamy|first=Jack|date=23 March 2016|work=Daily Star}}
• Nestlé's 1996 Christmas range included an Aero Christmas Pie, which combined Aero chocolate with spicy orange filling in the shape of a pie.{{Cite news|title=New brands and brand extensions - briefs|date=24 May 1996|work=Brand Strategy|pages=13–25}} The Christmas Pie also featured in 1997, and was changed in 1998 to green centred Aero Mint Pies.{{Cite news|title=Nestle gears up for quality attack on Christmas market|date=9 May 1998|work=The Grocer|page=57}} For 2011, they made a chocolate Aero Christmas Tree filled with bubbly peppermint,{{Cite news|title=Yorkie and Aero tap into novelty trend|date=20 August 2011|work=The Grocer|pages=26–27}} which also returned in 2012{{Cite news|title=Seasonal duo returns|date=1 August 2012|work=Forecourt Trader|pages=42–43}} and then in 2013 with an improved pack design.{{Cite news|title=The eggs factor|date=1 December 2012|work=Forecourt Trader|pages=41–44}} The Aero White Winter sharing block for Christmas 2015 had wrapping depicting sparkling silver baubles.{{Cite news|title=Merry making|date=1 October 2015|work=Forecourt Trader|pages=41–46}}
• An Aero Milk Chocolates Heart Box, 112g red heart-shaped box was promoted for teens in Canada for Valentine's Day 2003.{{Cite journal|date=25 November 2002|title=Nestle Aero Milk Chocolates - Heart Box|journal=Product Alert|volume=31|issue=22|issn=0740-3801}}

{{portal|Food}}

• Mirage (chocolate)
• Wispa
• List of chocolate bar brands

{{reflist}}

{{Commons category}}

• {{official website}}
• [http://anjackson.net/2004/07/16/a-brief-history-of-aero A Brief History Of Aero] (letter from Nestlé UK)

{{Nestlé}}

{{Rowntree's}}

Category:Nestlé brands

Category:Rowntree's brands

Category:British confectionery

Category:Chocolate bars

Category:Yorkshire cuisine

Category:Canadian confectionery

Category:1935 establishments in England

Category:Products introduced in 1935