Alchimie Forever
{{Short description|Swiss skincare brand}}
{{Multiple issues|
{{primary sources|date=August 2020}}
{{Notability|Companies|date=August 2020}}
}}
{{Infobox company
| name = Alchimie Forever
| image = Alchimie-banner-3.jpg
| type = Private
| foundation = Geneva, Switzerland
| founder = Luigi Polla
Barbara Polla
| key_people = {{Unbulleted list|Ada Polla}}
| industry = Skin care
| products = Skin care line
| homepage = {{url|http://alchimie-forever.com}}
}}
Alchimie Forever is an anti-aging skin care line by Swiss dermatologist Dr. Luigi Polla.
History
Upon completing his studies, Polla opened a dermatology practice in Geneva, Switzerland in 1986{{cite web|title=Luigi Polla Bio @ Alchimie Forever|url=http://www.alchimie-forever.com/en/profile_en/|publisher=Alchimie Forever|accessdate=2009-05-21|archive-url=https://archive.today/20070606080401/http://www.alchimie-forever.com/en/profile_en/|archive-date=2007-06-06|url-status=dead}} and was the first dermatologist to offer pulsed dye laser technology to treat children with Port-wine stains and hemangiomas.[https://www.pharmaca.com/projectwellness/qa-with-alchimie-forever-ceo-ada-polla/ Q&A with Alchimie Forever CEO Ada Polla | Project Wellness]
Polla's eldest daughter, Ada Polla, worked the practice's front desk during those years. She recalls her father's motivation to find products that would assist the skin in healing from these painful treatments. When he could not find products to calm the skin post-procedure, he decided to create them himself. The products were originally created at a nearby compounding pharmacy, and the first product Polla formulated was the Kantic Brightening Moisture Mask. Because the children's mothers also loved the products, that led to the development of additional products, which became the Alchimie Forever brand.{{Cite magazine|date=2014-07-31|title=All in the Family: The Alchimie Forever Sisters|url=https://www.vanityfair.com/style/2014/06/the-alchimie-forever-sisters|access-date=2021-09-07|magazine=Vanity Fair|language=en-US}}
The products sold well, and the Pollas decided to expand distribution beyond Geneva.{{cite web | title=Alchimie Forever | url=http://beautyinterviews.com/interviews/alchimie-forever/ | work=BeautyInterviews.com | date=2008-11-02 | accessdate=2009-05-21}} Ada, started Alchimie Forever LLC, in Washington, D.C., to distribute Alchimie Forever products in the United States.{{cite journal|title=Textbook startups|first=Melissa|last=Sullivan|date=2004-06-23|journal=Washington Business Journal|url=http://www.bizjournals.com/washington/stories/2004/07/26/smallb1.html}}
Alchimie Forever is distributed throughout UK, Switzerland, France, and the United States. The products are distributed online, in independent beauty boutiques, pharmacies, drugstores, and by skincare professionals. In an interview with PETA Prime, Polla says the product line is vegan and cruelty free.{{Cite web|last=Livingston|first=Natalie|date=2019-04-04|title=PETA Prime: Compassionate CEO Profile: Ada Polla of Alchimie Forever|url=https://prime.peta.org/2019/04/compassionate-ceo-profile-ada-polla-of-alchimie-forever/|access-date=2021-09-07|website=PETA Prime|language=en-US}} Ada Polla is the president and CEO of Alchimie Forever.
Reaction
Alchimie Forever products have appeared in numerous fashion magazines, including Shape Elle, Vogue, Glamour, Redbook, and Men's Journal.{{Cite web|title=In the press|url=https://www.alchimie-forever.com/pages/inthepress|access-date=2021-09-07|website=Alchimie Forever}}
The Best Drugstore Skin Treatments According to Pros, People, '{{Cite web|title=In the press|url=https://people.com/style/the-best-drugstore-skin-treatments/}} Ashley Scott, a skin therapist at Heyday in N.Y.C., says that this pink-tinted brightening mask looks radiant when you apply it: "Wear it on Zoom calls!" Bonus: It also comes in travel size for an on-the-go glow.
References
{{reflist}}
External links
- {{Official website|alchimie-forever.com}}