Alessio Sundas
{{short description|Sports agent}}
{{Infobox person
| name = Alessio Sundas
| image = 150px
| birth_date = 2 December 1972
| birth_place = Italy
| nationality = Italian
| education = B.Sc Physiotherapy, CEPLAT, B.Sc Marketing and Communication, Milan
| alma_mater =
| occupation = Sports agent
| agent =
}}
Alessio Sundas (born 2 December 1971) is an Italian entertainer.{{Cite web |title=Oracle Genius: con l'algoritmo si riducono gli errori del calciomercato |url=https://www.sportmediaset.mediaset.it/calcio/oracle-genius-con-l-algoritmo-si-riducono-gli-errori-del-calciomercato_59229791-202202k.shtml |access-date=2023-06-09 |website=Sportmediaset.it |language=IT}}{{Cite web |title=Leo Messi is ready to join the MLS through Alessio Sundas |url=https://www.nycfcsoccernews.com/focus/leo-messi-is-ready-to-join-the-mls-through-alessio-sundas-3246 |access-date=2023-06-09 |website=NYC FC Soccer News |language=en}}{{Cite web|title=Alessio Sundas listo para invadir el mercado de fichajes italiano|url=http://www.minotadeprensa.es/nota/39769/alessio-sundas-listo-para-invadir-el-mercado-.html|access-date=2021-09-03|website=www.minotadeprensa.es|date=29 August 2021 |language=es}}
Early life and education
Alessio Sundas was born in Italy.{{Cite web|last=Sport|first=Sky|title=Fiorentina, ecco chi è Alessio Sundas|url=https://sport.sky.it/calcio/serie-a/2017/06/30/fiorentina-alessio-sundas-chi-e|access-date=2020-07-14|website=sport.sky.it|date=30 June 2017 |language=it}} Sundas early education was at Linguistic High School after which he proceeded to CEPLAT where he earned a degree in Physiotherapy specializing in sports with a licence to operate ligaments. Sundas later obtained a degree in Marketing and Communication in Milan.{{Cite web|last=sundasagente|date=2018-04-15|title=BIOGRAFIA ALESSIO SUNDAS|url=https://blog.libero.it/wp/agentefifasundas/2018/04/15/biografia-alessio-sundas/|access-date=2020-07-14|website=Alessio Sundas Agente Fifa|language=it-IT}}{{Cite web|title=Potenza, si fa sotto (ancora) Alessio Sundas|url=https://www.tuttopotenza.com/primo-piano/potenza-si-fa-sotto-ancora-alessio-sundas-38233|access-date=2020-07-14|website=Tutto Potenza|language=it}}
Career
Sundas had a stint in television programs starting at the age of 19 when he first appeared in a program, Maurizio Costanzo Show. Later, Sundas appeared in Marta Flavi show on Canale 5 as a guest and Uomini e Donne TV show along with Maria De Filippi on same Canale 5.
American Group Sports Management
Expanding his career to the United States in 2019, Sundas established American Group Sports Management one of the largest agencies in America that values Boca Raton players. The agency broker exchanges of players between European leagues and the Major League Soccer (MLS) and other lower leagues in the US. In January 2021, the company made its first major deal in the MLS with the transfer of Brazilian player Alenxdre Pato to Orlando City FC.{{Cite web|date=2021-02-15|title=MLS, Ufficiale : Pato è un nuovo giocatore dell'Orlando City|url=https://www.sportpress24.com/2021/02/15/mls-ufficiale-pato-e-un-nuovo-giocatore-dellorlando-city/|access-date=2021-02-26|website=SportPress24|language=it-IT}}{{Cite web|title=Ex Liverpool: Sturridge viaggia verso l'America|url=https://www.calciomercato.com/news/ex-liverpool-sturridge-viaggia-verso-l-america-50591|access-date=2021-02-26|website=Calciomercato.com {{!}} Tutte le news sul calcio in tempo reale|date=25 February 2021 |language=it}}
Sundas invented and recommended to FIFA, an AI tool called Lucy Project – a technology that monitors and improves tennis player's technique, movement and body posture. The Lucy project functions by placing a camera by tennis court, records the movement of the player, replays the movement and observes it by comparing it to the well-known movement of leading tennis players in courts to determine the mistakes in the movement.{{Cite web |last=Fravolini |first=Francesco |date=2024-02-13 |title=Tennis, il progetto Lusy sceglie l’Intelligenza Artificiale |url=https://www.fulldassi.it/tennis-il-progetto-lusy-sceglie-lintelligenza-artificiale/ |access-date=2024-03-24 |website=Full d'Assi Magazine |language=it-IT}}{{Cite web |date=2024-03-08 |title=Tennis, il progetto Lucy scommette sull’Intelligenza Artificiale - IL PRIMO GIORNALE ON LINE DELLA PROVINCIA DI PISA |url=https://pisanews.net/tennis-il-progetto-lucy-scommette-sullintelligenza-artificiale/ |access-date=2024-03-24 |language=it-IT}} In 2016, Sundas complained to FIFA to increase the number of non-European players that can be registered by a European club from three to 50 per cent of its players or ban non-EU players from playing in the EU clubs to end football discriminatory practice in the EU.{{Cite web |last=OrticaWeb |first=Redazione |date=2016-12-23 |title=La provocazione di Alessio Sundas alla Fifa: "Se rifiutano di aumentare a 5 calciatori la presenza dei giocatori extracomunitari nelle squadre europee allora li tolgano definitivamente dal nostro football" |url=https://www.orticaweb.it/la-provocazione-alessio-sundas-alla-fifa-rifiutano-aumentare-5-calciatori-la-presenza-dei-giocatori-extracomunitari-nelle-squadre-europee-allora-li-tolgano-definitivamente-dal/ |access-date=2024-03-24 |website=OrticaWeb |language=it-IT}} He wrote an open letter to FIFA asking it to introduce “Rule of 1” aimed at improving backward passes during football matches which is slow and boring.{{Cite web |last=Collaro |first=Pubblicato da: Gianfranco |title=FIFA. Tattiche e regole non scritte, Sundas propone: "Troppi retropassaggi, regolarizziamoli" {{!}} Sportcampania.it |url=https://www.sportcampania.it/fifa-tattiche-e-regole-non-scritte-sundas-propone-troppi-retropassaggi-regolarizziamoli/ |access-date=2024-03-24 |language=it-IT}}
Agent career
In 2000, Sundas took a career in football and became Fifa agent and player manager. He later diversified to Formula 1, F2, F3 and F4 and NASCAR where he connects athletes with sponsors.{{Cite web |last=Oraquadra |first=Redazione |date=2021-07-08 |title=Alessio Sundas: "Messi in MLS? Ecco cosa c'è di vero" {{!}} Oraquadra |url=https://oraquadra.info/2021/07/08/alessio-sundas-messi-in-mls-ecco-cosa-ce-di-vero/ |access-date=2023-06-09 |language=it-IT}} In 2015, Sundas was registered as a member of Italian sports agent and managed Dei Giovani. Later he extended his managerial services to women's football{{Cite web|last=Redazione|date=2019-08-10|title=Alessio Sundas e il suo fatturato record|url=https://www.irpiniatimes.it/alessio-sundas-e-il-suo-fatturato-record/|access-date=2020-07-14|website=irpiniatimes|language=it-IT}} managing the transfer of a Brazilian national player, Andressa Alves da Silva from FC Barcelona to AS Roma{{Cite web|last=Mn24|first=Redazione|date=2019-05-04|title=Alessio Sundas pensa al progetto "Salernitana in Serie A"|url=https://www.mn24.it/alessio-sundas-pensa-al-progetto-salernitana-in-serie-a/|access-date=2020-07-14|website=Media News 24|language=it-IT}} and Ferjani Sassi who played in the Russia 2018 FIFA World Cup for Tunisia national team.
After discussion with Real Madrid's Sports Director, Secura to bring Lionel Messi to Italy to play in serie A club, Napoli was unsuccessful, Sundas initiated discussions with foreign clubs for the transfer of goalkeeper Riccardo Piscitelli.{{Cite news|date=2018-09-28|title=Alessio Sundas: "Porterò l'ex Milan e Benevento Roberto Piscitelli all'estero con un ingaggio importante" - TuttoMercato24|language=it-IT|work=TuttoMercato24|url=https://www.tuttomercato24.com/alessio-sundas-portero-lex-milan-e-benevento-roberto-piscitelli-allestero-con-un-ingaggio-importante/|access-date=2020-07-22}}{{Cite web|last=OrticaWeb|first=Redazione|date=2018-09-20|title=Sundas: "Riccardo Piscitelli entra nella famiglia della Sport Man"|url=https://www.orticaweb.it/riccardo-piscitelli-entra-nella-famiglia-della-sport-man/|access-date=2020-07-22|website=OrticaWeb|language=it-IT}} In 2019, Sundas became the manager of the Italian-Tunisian goalkeeper, Aladin Ayoub who was playing in Serie B championship with Virtus Entella.{{Cite web|last=Lufrano|first=Antonio|date=2019-03-11|title=Occhio al talento: Aladin Ayoub, portiere tunisino in forza alla Virtus Entella|url=https://www.quotidianosociale.it/occhio-al-talento-aladin-ayoub-portiere-tunisino-in-forza-alla-virtus-entella/|access-date=2020-07-22|website=Quotidiano Sociale|language=it-IT}} In 2016, Sundas got Mattia Vaccaro registered with Napoli, where he received technical, tactical and athletic training until 2018/2019 season, when Sundas again moved Vaccaro to Ascoli for two years contract and was later proposed to CT Mancini.{{Citation|last=Ali|first=Sundas|title=The politics of Islamic identities|date=2019-07-03|work=Routledge Handbook of Identity Studies|pages=351–372|publisher=Routledge|doi=10.4324/9781315626024-21|isbn=978-1-315-62602-4|s2cid=242433684}} Sundas invented "Volarisation" (Enhancement) of players using technologies such VEO and GPS camera to record and analyze players' strength and weakness which are then used to correct and improve players' performance.{{Cite web|date=2021-07-01|title=La valorizzazione, il metodo che ha rivoluzionato il mondo del calcio - Box Tarentum|url=https://www.boxtarentum.com/2021/07/01/la-valorizzazione-il-metodo-che-ha-rivoluzionato-il-mondo-del-calcio/|access-date=2021-08-26|language=it-IT}}{{Cite web|title=La valorizzazione, il metodo che ha rivoluzionato il mondo del calcio|url=http://www.tuttosportpuglia.com/news/118142438918/la-valorizzazione-il-metodo-che-ha-rivoluzionato-il-mondo-del-calcio?et1625153899|access-date=2021-08-26|website=Tutto Sport Puglia|language=it}} In August 2021, he launched Alessio Sundas Method App which allows players to create personalized technical sheet compiled through the processing of three videos by Match Analysis and Analysis Data experts.{{Cite web|title=Arrivo l'app per la valorizzazione fai-da-te dei calciatori|url=https://www.calciomercato.com/news/arrivo-l-app-per-la-valorizzazione-fai-da-te-dei-calciatori-85705|access-date=2021-08-26|website=Calciomercato.com {{!}} Tutte le news sul calcio in tempo reale|date=26 August 2021 |language=it}} ASM algorithm gives a value range from one to 1,000 on every player performance. The app is connected to technical and sports institutes for easy access to player's real performance data.{{Cite web|last=Redazione|date=2021-12-02|title=Ecco l'algoritmo per valutare i futuri campioni del calcio|url=https://www.ilgiornaleoff.it/2021/12/02/ecco-lalgoritmo-per-valutare-i-futuri-campioni-del-calcio/|access-date=2021-12-07|website=Il Giornale OFF|language=it-IT}}