Anonimo

{{Short description|Italian watch company}}

{{more citations needed|date=January 2013}}

{{Infobox company

| name = Anonimo Watches SA

| type = Private

| image = AnonimoFront.jpg

| foundation = 1997

| founder = Federico Massacesi

| location = Florence, Tuscany, Italy

| key_people =

| area_served =

| industry = Watchmaking

| products = Watches

| revenue =

| operating_income =

| net_income =

| num_employees =

| subsid =

| homepage = [http://www.anonimo.com/ anonimo.com]

| footnotes =

}}

Anonimo Watches SA is a watchmaking company.[http://www.watchpro.com/exclusive-anonimo-unveils-20th-anniversary-militare/ Anonimo unveils 20th anniversary Militare] Its watches are manufactured in Florence, Italy, with Swiss movements provided by ETA SA or Sellita.{{Cite web|last=Bredan|first=David|date=2014-02-26|title=Anonimo Watches: A Rebirth In Florence, Italy|url=https://www.ablogtowatch.com/anonimo-watches-rebirth-florence-italy/|access-date=2021-05-22|website=aBlogtoWatch|language=en-US}}

The company was founded in 1997 in Florence, Italy, by Federico Massacesi and makes only mechanical watches with prices ranging from $2,500 to over $10,000.{{Cite web|title=The History of Anonimo|url=https://www.timepiecebank.com/blog/the-history-of-anonimo/|access-date=2021-05-22|website=www.timepiecebank.com}}

When watchmaker Panerai relocated from Florence to Neuchatel, Switzerland, many Panerai watchmakers were taken on by Anonimo.{{Cite web|title=From Italy to Switzerland, Anonimo makes a name – FHH Journal|url=https://journal.hautehorlogerie.org/en/from-italy-to-switzerland-anonimo-makes-a-name/|access-date=2021-05-22|website=journal.hautehorlogerie.org|language=en-US}}

In 2013, Anonimo Firenze was bought out by a private group of European investors and became Anonimo SA, moving its head office to Switzerland, but still remaining an independent watch brand.{{Cite web|last=byWatchTime|first=Written|date=2017-10-04|title=20 Years of Anonimo: Past, Present, and Future|url=https://www.watchtime.com/advertisement/featured-brand/20-years-of-anonimo-past-present-and-future/|access-date=2021-05-22|website=WatchTime - USA's No.1 Watch Magazine|language=en-US}}