AppSumo

{{Short description|Ecommerce website}}

{{Orphan|date=June 2024}}

{{Infobox website

| name = Sumo Group, Inc.

| logo = Appsumo logo.png

| logo_size = 250px

| screenshot =

| caption =

| url = [https://appsumo.com/ appsumo.com]

| commercial =

| type = Daily Deal

| language = English

| registration =

| owner = Noah Kagan

| key_people =

| alexa =

| current_status = active

}}

AppSumo is a daily deals website for digitally distributed goods and online services.{{cite web|last=Kincaid|first=Jason|title=AppSumo Offers Web Software On The Cheap, Targets Latest Deal At Entrepreneurs|url=https://techcrunch.com/2010/07/21/appsumo-offers-web-software-on-the-cheap-targets-latest-deal-at-entrepreneurs/|publisher=TechCrunch|date= July 21, 2010}} AppSumo was founded in March 2010 by serial online entrepreneur Noah Kagan.{{cite web|last=Duffy|first=Jill|title=AppSumo|url=https://www.pcmag.com/article2/0,2817,2400298,00.asp|publisher=PCMagazine|date= February 16, 2012}}

Operations

Initially, AppSumo focused only on digital tools, such as SaaS apps that offered life time deals (LTD's). Today,{{when|date=December 2020}} the majority of deals offered are learning based products attempting to teach customers skills such as programming languages, project management, and hiring practices.{{cite web|title=Level up your jQuery and JavaScript through interactive games with Code School|url=http://www.appsumo.com/codeschool-jquery-bundle/?rf=srch|publisher=AppSumo}}{{cite web|title=Make project management more manageable|url=https://saaspirate.com/appsumo-alternatives/|publisher=AppSumo}}{{cite web|title=Learn Chief Sumo's Proven Automated Hiring Formula|url=http://www.appsumo.com/appsumo-hiring-secrets/?rf=srch|publisher=AppSumo}}

AppSumo deals exclusively with digitally distributed goods. The deals include application software (apps), ebooks, learning courses, and other packages. Many of the site's deals are aimed towards productivity products and website tools, such as copywriting courses, email marketing, or project management apps.{{cite web|title=App Marketing Mistakes|url=https://www.markovate.com/blog/app-marketing-mistakes-infographics/?rf=srch|publisher=Markovate}} In 2015, AppSumo started a sister company called Sumo that sells marketing tools to help [https://www.markovate.com/ online businesses] grow.{{Cite web|url=https://sumo.com/|title=Sumo - The Best Website Traffic Tools|website=sumo.com|language=en|access-date=2017-11-20}} AppSumo takes a percentage of sales from every deal, typically 50% of sales.{{cite web|url=https://lkrsocialmedia.com/2011/08/how-to-decide-if-group-coupon-sites-are-right-for-your-small-business-my-experience-with-appsumo/|title=How To Decide If Group Coupon Sites Are Right For Your Small Business: My Experience With AppSumo|last=Roeder|first=Laura|date=August 4, 2011|website=|publisher=lkr|access-date=}}

References

{{reflist|2}}