ArtistWorks

ArtistWorks, LLC is an online music learning education platform based out of Napa, CA. ArtistWorks was founded by David and Patricia Butler in 2008.{{cite web |title=David Butler: The Future of Music Education |url=https://edtechdigest.com/2011/12/05/interview-david-butler-the-future-of-music-education/ |website=EDTech Digest}} The company developed a proprietary patented system for interacting with teachers based upon online Video Exchange Learning{{cite web |title=ArtistWorks’ online lessons resonate with musicians and students |url=https://www.latimes.com/entertainment/la-xpm-2012-jan-10-la-fi-ct-artistworks-20120110-story.html |website=Los Angeles Times}} which students use to upload videos of themselves playing and ArtistWorks instructors respond with video feedback with both videos paired together and made visible for all students in the online course.

ArtistWorks has enlisted over 35 different well-known master musicians including Paul Gilbert, Nathan East, Tony Trischka, Peter Erskine, Mike Marshall and many more, who have recorded extensive [http://artistworks.com online music lessons] that players can learn from, whether or not they submit a video.

Headquarters

ArtistWorks, LLC.'s main office and headquarters are located at 68 Coombs St., Suite C1 in Napa, CA 94559

Background

After his retirement as an executive from AOL in 1999, David Butler began his quest to learn jazz guitar but had difficulty finding an adequate local instructor. He turned to many books and tapes but found those resources frustrating and inadequate. The idea of ArtistWorks stemmed from his desire to democratize access to master musicians. His wish to connect students from all over the world with accomplished players was the basis for developing ArtistWorks.{{cite web |title=Butler Helps Make the Sounds of Music |url=https://napavalleyregister.com/business/10-questions/butler-helps-make-the-sounds-of-music/article_55f1e974-afa4-11e1-8e12-001a4bcf887a.html |website=Napa Valley Register}} In 2008 the company was launched by Butler and his wife, Patricia Butler, who went on to develop this platform for quality interactive online instruction.

In 2018 ArtistWorks launched the "ArtistWorks Music Certificate Program," a 12-week structured online learning experience with four skill levels. The Program uses both patented technology and academic accreditation from the [https://www.acswasc.org Western Association of Schools and Colleges] as a Supplemental Education Provider(2017). ArtistWorks has also made this program available for high schools, offering school credit to students. Courses include instruction in blues guitar and ukulele.{{cite web |title=Become Certiified |url=https://forum.ukuleleunderground.com/showthread.php?137682-Become-Certified |website=Ukulele Underground}} ArtistWorks has developed an industry-unique automated scoring rubric that will be used for mass assessment of Certificate Program students’ performance skills.

In 2019 ArtistWorks launched a new podcast focusing on interviews with master musicians called the [https://artistworks.com/podcasts “ArtistWorks Music Series.”] The first episode includes an interview with Mike Marshall and is titled “The Blurring of Bluegrass.”{{cite web |title=ArtistWorks Music Series |url=https://podcast.app/artistworks-music-series-p843197/ |website=The Podcast App}}

On June 25, 2021, ArtistWorks joined the world's leading online music education and instruction alliance, committing deeper to their mission to "Teach the World Music". The company was acquired by a [https://www.growthcatalystpartners.com Growth Catalyst Partners] portfolio company "[https://truefirestudios.com/ TrueFire Studios]", a consortium of major online music instruction companies. ArtistWorks will remain an independent entity and Video Exchange Learning continues to be exclusively and uniquely found only at ArtistWorks.

Patents

ArtistWorks applied for the first patent on its video management system referred to as the Video Exchange Learning® platform in 2008. The first patent (US 9,165,473){{cite web |title=9,165,473 |url=http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=3&f=G&l=50&co1=AND&d=PTXT&s1=9165473&OS=9165473&RS=9165473 |website=USPTO}} that was issued in June 2015 provides for online students of any subject to learn from an online video lesson library that has within it, a request for students to submit a video to the teacher for evaluation. When students upload a video for review, the teacher receives their video in a management queue and responds with a newly recorded video of instruction and guidance specific to the needs of the student who submitted the video. The system then keeps both videos tied together and displays the paired videos to a library that is visible to all online students of the course being offered.

The second patent (US 9,812,025){{cite web |title=9,812,025 |url=http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=2&f=G&l=50&co1=AND&d=PTXT&s1=9165473&OS=9165473&RS=9165473 |website=USPTO}} issued in November 2017 broadened the original claims pertaining to the teachers’ end of the video management system. The third issued patent (US 10, 147,333){{cite web |title=10,147,333 |url=http://patft.uspto.gov/netacgi/nph-Parser?Sect1=PTO2&Sect2=HITOFF&p=1&u=%2Fnetahtml%2FPTO%2Fsearch-bool.html&r=1&f=G&l=50&co1=AND&d=PTXT&s1=9165473&OS=9165473&RS=9165473 |website=USPTO}} in December 2018 further broadened other existing claims pertaining to the processing of the two videos. The current Video Exchange Learning® platform teaches music to learners within 35 different music courses offered at ArtistWorks, LLC although the underlying concept of the patented system is subject agnostic.

Launch and courses

ArtistWorks, LLC. was founded on September 25, 2008, but the first online music lesson course did not launch until May of 2009. The first course was led by artist DJ Qbert. Following the launch of the DJ Skratch Lessons school,{{cite web |title=DJ Qbert Scratch Theory Live |url=https://djbooth.net/pro-audio/dj-qbert-scratch-theory-live |website=DJ Booth}} ArtistWorks proceeded to launch the following schools:

  • ArtistWorks Jazz & More Guitar Lessons with Andreas Oberg in June 2009{{cite web |title=Guitarist Andreas Oberg Partners with ArtistWorks to Create Online School |url=https://jazztimes.com/archives/guitarist-andreas-oberg-partners-with-artistworks-to-create-online-school/ |website=Jazz Times}}
  • ArtistWorks Banjo Lessons with Tony Trischka in July 2009{{cite web |title=ArtistWorks Tony Trischka Banjo Lessons Online Review |url=https://www.cmuse.org/artistworks-tony-trischka-banjo-lessons-review/ |website=CMuse}}
  • ArtistWorks Piano Lessons with Christie Peery in September 2009{{cite web |title=The Online Piano School with Christie Peery Review |url=https://www.toptenreviews.com/learn-piano-online-peery-piano-online-review |website=Top Ten Reviews}}
  • ArtistWorks Harmonica Lessons with Howard Levy in December 2009{{cite web |title=Jazz Harmonicat Howard Levy Launches Online Harmonica School |url=https://jazztimes.com/archives/jazz-harmonicat-howard-levy-launches-online-harmonica-school/ |website=Jazz Times}}
  • ArtistWorks Fingerstyle Guitar Lessons with Martin Taylor in April 2010{{cite web |title=Martin Taylor Guitar Academy Now Online |url=https://www.premierguitar.com/articles/Martin_Taylor_Guitar_Academy_Now_Online |website=Premier Guitar}}
  • ArtistWorks Mandolin Lessons with Mike Marshall in June 2011{{cite web |title=ArtistWorks Mike Marshall Mandolin Lessons Online Review |url=https://www.cmuse.org/artistworks-mike-marshall-mandolin-lessons-review/ |website=CMuse}}
  • ArtistWorks Bluegrass Flatpick Guitar Lessons with Bryan Sutton in June 2011{{cite web |title=Bryan Sutton Teaches the Bluegrass Guitar Keys You Need to Know |url=https://acousticguitar.com/bryan-sutton-teaches-the-bluegrass-guitar-keys-you-need-to-know/ |website=Acoustic Guitar}}
  • ArtistWorks Fiddle Lessons with Darol Anger in June 2011{{cite web |title=ArtistWorks Darol Anger Fiddle Lessons Online Review |url=https://www.cmuse.org/artistworks-darol-anger-fiddle-lessons-review/ |website=CMuse}}
  • ArtistWorks Bluegrass Bass Lessons with Missy Raines in June 2011{{cite web |title=Learn Bass Online with Missy at ArtistWorks |url=https://www.missyraines.com/school-of-bass |website=Missy Raines}}
  • ArtistWorks Bluegrass Dobro Lessons with Andy Hall in January 2012{{cite web |title=ArtistWorks' Online Dobro School with Andy Hall is Now Open |url=http://www.cybergrass.com/node/826 |website=CyberGrass}}
  • ArtistWorks Percussion Lessons with Luis Conte in March 2012{{cite web |title=ArtistWorks Drum Academy Launches Luis Conte School of Percussion on April 11 |url=https://www.moderndrummer.com/2012/04/artistworks-drum-academy-launches-luis-conte-school-percussion/ |website=Modern Drummer}}
  • ArtistWorks Rock Guitar Lessons with Paul Gilbert in May 2012{{cite web |title=ArtistWorks Review – The Closest You Can Get To Real In Person Lessons |url=https://www.guitarfella.com/online-guitar-lessons/artistworks-review/ |website=Guitar Fella}}
  • ArtistWorks Classical Guitar Lessons with Jason Vieaux in June 2012{{cite web |title=Jason Vieaux Offers Online Classical-Guitar Courses with ArtistWorks |url=https://classicalguitarmagazine.com/jason-vieaux-takes-the-plunge-with-artistworks/ |website=Classical Guitar Magazine}}
  • ArtistWorks Jazz Bass Lessons with John Patitucci in June 2012{{cite web |title=Nathan East or John Patitucci? |url=https://www.talkbass.com/threads/artist-works-nathan-east-or-john-patitucci.1351220/ |website=Talk Bass}}
  • ArtistWorks Electric Bass Lessons with Nathan East in June 2012{{cite web |title=athan East ArtistWorks Lessons |url=https://www.bassplayer.com/artists/nathan-east-artistworks-lessons |website=Bass Player}}
  • ArtistWorks Clarinet Lessons with Ricardo Morales in June 2012{{cite web |title=ArtistWorks Interative, Online Classical Music Education |url=https://www.ewa.org/blog-educated-reporter/artistworks-interative-online-classical-music-education |website=Education Writers Association}}
  • ArtistWorks Trumpet Lessons with David Bilger in September 2012{{cite web |title=ArtistWorks Classical Campus |url=https://www.musicalamerica.com/news/newsstory.cfm?storyid=29282&categoryid=5&archived=0 |website=Musical America Worldwide}}
  • ArtistWorks Flute Lessons with Jeffrey Khaner in October 2012{{cite web |title=Jeffrey Khaner |url=https://www.bbc.co.uk/music/artists/3bc57292-6464-447a-bcc9-8e6074776978 |website=BBC}}
  • ArtistWorks Vocal Lessons with the late Jeannie Deva in October 2012{{cite web |title=Front and Center: Celebrity Voice and Performance Coach, Jeannie Deva |url=https://www.thewimn.com/front-center-celebrity-voice-performance-coach-jeannie-deva/ |website=The WiMN}}
  • ArtistWorks French Horn Lessons with William Caballero in January 2013{{cite web |title=Online orchestration: Renowned musicians teach via online exchanges |url=https://archive.triblive.com/aande/music/online-orchestration-renowned-musicians-teach-via-online-exchanges/ |website=Trib Live}}
  • ArtistWorks Art Lessons with Justin Bua in July 2013,{{cite web |title=Justin Bua Launches Online Art School |url=http://www.thebboyspot.com/justin-bua-launches-online-art-school/ |website=The BBoy Spot}} which later closed in February 2016
  • ArtistWorks Music Theory Lessons with Jonathan Coopersmith in September 2013{{cite web |title=Music Theory Online with Jonathan Coopersmith |url=https://artistworks.com/blog/jonathan-coopersmith-music-theory-online |website=ArtistWorks}} which is available free to all students
  • ArtistWorks Acoustic Guitar 101 Lessons with Scott Law{{cite web |title=ArtistWorks launches free online acoustic guitar lessons |url=https://www.guitarplayer.com/technique/artistworks-launches-free-online-acoustic-guitar-lessons |website=Guitar Player}} in December 2013 which was available free to all students and the public until May 2020.
  • ArtistWorks Jazz Guitar Lessons with Chuck Loeb in April 2014{{cite web |title=Fourplay Guitarist Chuck Loeb Offers Personalized Online Lessons At The ArtistWorks Jazz Guitar School |url=https://news.allaboutjazz.com/fourplay-guitarist-chuck-loeb-offers-personalized-online-lessons-at-the-artistworks-jazz-guitar-school.php |website=All About Jazz}}
  • ArtistWorks Blues Guitar Lessons with Keith Wyatt in December 2014{{cite web |title=Online Blues Guitar School With Keith Wyatt |url=http://www.bluesblastmagazine.com/online-blues-guitar-school-with-keith-wyatt/ |website=Blues Blast Magazine}}
  • ArtistWorks Popular Piano Lessons with Hugh Sung in December 2014{{cite web |title=ArtistWorks Review – The Best Piano Lessons from Hugh Sung |url=https://bathroomsingingcrew.com/artistworks-review-the-best-piano-lessons-from-hugh-sung |website=Bathroom Singing Crew}}
  • ArtistWorks Violin Lessons with Nathan Cole in February 2015 which later closed in February 2018{{cite web |title=Interview with LA Phil Assistant Concertmaster Nathan Cole: Online Teaching and Preparing for Auditions |url=https://www.violinist.com/blog/laurie/20136/14750/ |website=Violinist.com}}
  • ArtistWorks Multi-Style Cello Lessons with Mike Block in August 2015{{cite web |title=Mike Block |url=http://berkleepress.com/berklee-authors/mike-block/ |website=Berklee Press}}
  • ArtistWorks Jazz Saxophone Lessons with Eric Marienthal in September 2015{{cite web |title=Eric Marienthal Launches Jazz Saxophone School Learning Site |url=https://jazztimes.com/blog/eric-marienthal-launches-jazz-saxophone-school-learning-site/ |website=Jazz Times}}
  • ArtistWorks Jazz Piano Lessons with George Whitty in October 2015{{cite web |title=The Art of Synth Soloing: George Whitty Pt. 2 |url=https://www.keyboardmag.com/lessons/the-art-of-synth-soloing-george-whitty-pt-2 |website=Keyboard Magazine}}
  • ArtistWorks Electric Country Guitar Lessons with Guthrie Trapp in October 2015{{cite web |title=Online Guitar Lesson Reviews & Comparison Chart |url=https://www.guitarchalk.com/online-guitar-lessons/compare/ |website=Guitar Chalk}}
  • ArtistWorks Classical Mandolin Lessons with Caterina Lichtenberg in January 2016{{cite web |title=ArtistWorks Caterina Lichtenberg Mandolin Lessons Online Review |url=https://www.cmuse.org/artistworks-caterina-lichtenberg-mandolin-lessons-review/ |website=CMuse}}
  • ArtistWorks Ukulele Lessons with Craig Chee and Sarah Maisel in March 2016{{cite web |title=Sought-after Duo Craig Chee and Sarah Maisel Offer Online Courses on the Ukulele, at ArtistWorks |url=https://www.businesswire.com/news/home/20160324006043/en/Sought-after-Duo-Craig-Chee-Sarah-Maisel-Offering |website=BusinessWire}}
  • ArtistWorks Bluegrass Vocals Lessons with Michael Daves in June 2016{{cite web |title=Michael Daves Artistworks Bluegrass Vocal Lessons |url=https://mandolincafe.com/forum/content/246-Michael-Daves-Artistworks-Bluegrass-Vocal-Lessons?s=78f094bfb293f87a782e99dfc734e51f |website=Mandolin Cafe}}
  • ArtistWorks Jazz Drums Lessons with Peter Erskine in October 2016{{cite web |title=ArtistWorks Jazz Drums with Peter Erskine Review |url=https://www.snaredrumreview.com/snare-drum-reviews/artistworks-jazz-drums/ |website=Snare Drum Review}}
  • ArtistWorks Country Vocals Lessons with Lari White in October 2016, this course is in archive form only as Lari White passed away in January 2018{{cite web |title=Lari White, 52, Passes Away After Battling Cancer |url=http://www.nashcountrydaily.com/2018/01/23/lari-white-52-passes-away-after-battling-cancer/ |website=Nash Country Daily}}
  • ArtistWorks Classical Violin Lessons with Richard Amoroso in February 2018{{cite web |title=Looking For Online Violin Lessons? |url=https://newviolinist.com/violin-lessons-online/ |website=New Violinisht}}
  • ArtistWorks Jazz Guitar Lessons with Dave Stryker in March 2018{{cite web |title=Free Dave Stryker Lesson! |url=https://jazzguitartoday.com/2019/07/free-dave-stryker-lesson/ |website=Jazz Guitar Today}}

Events

ArtistWorks has hosted several onsite master classes. In January 2019 they hosted bluegrass artists Bryan Sutton and Andy Hall at their Napa headquarters and flew contest winners in to participate in the Big Bluegrass Giveaway.{{cite web |title=ArtistWorks Launches its Biggest “Big Bluegrass Giveaway” Ever. |url=https://finance.yahoo.com/news/artistworks-launches-biggest-big-bluegrass-220100149.html |website=Yahoo Finanance}} The Big Ukulele Giveaway with Craig Chee and Sarah Maisel followed at the end of January 2019. The company hosted the Big Jazz Giveaway{{cite web |title=ArtistWorks, Online Music Instruction Pioneer, Launches its "Big Jazz Giveaway" Contest |url=https://www.benzinga.com/pressreleases/19/01/r12981457/artistworks-online-music-instruction-pioneer-launches-its-big-jazz-giv |website=Benzinga}} with John Patitucci, George Whitty, Eric Marienthal and Peter Erskine in April 2019 and the Big Bluegrass Virtual Masterclass with Mike Marshall, Tony Trischka and Michael Daves in July 2019.

In December 2019 the company will host a guitar getaway and master class featuring Nathan East, Guthrie Trapp and Keith Wyatt.{{cite web |title=The ArtistWorks Big Guitar Getaway |url=https://guthrietrapp.com/the-artistworks-big-guitar-getaway/ |website=Guthrie Trapp}}

References