Avotakka

{{Short description|Finnish interior design magazine}}

{{Use dmy dates|date=March 2025}}

{{Infobox magazine

| image_file =

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| editor =

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| frequency = Monthly

| circulation = 71,911 (2013)

| category = Interior design magazine

| company = A-lehdet Oy

| publisher = A-lehdet Oy

| founded = 1967

| firstdate = {{start date and age|df=y|1967|12|1}}

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| country = Finland

| based = Helsinki

| language = Finnish

| website = [http://www.avotakka.fi/ Avotakka]

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}}

Avotakka is a monthly Finnish interior design magazine published in Helsinki, Finland.

History and profile

Avotakka was first published in December 1967.{{cite web|title=Avotakka Magazine|url=https://whatsgoingonatconran.wordpress.com/tag/avotakka-magazine/|work=Conran|accessdate=24 April 2015}}{{cite book|author=Minna Sarantola-Weiss|editor1=Hanna Johansson|editor2=Kirsi Saarikangas|title=Homes in Transformation: Dwelling, Moving, Belonging |year=2009|publisher=Finnish Literature Society|location=Helsinki|isbn=9789522220882|page=40|chapter-url=https://books.google.com/books?id=shFWQwAACAAJ|chapter=Representations of the Finnish Home in the Interior Decoration Magazines of the 1960s and 1970s}} In 1971 it merged with an older Finnish design magazine Kaunis Koti [Finnish: Beautiful Home], which had first been published in 1948. At the time, the merger represented the combination of a more middle- and professional class magazine (Kaunis Koti) with a more populist magazine (Avotakka). The owner and publisher is A-lehdet Oy{{cite web|title=Member Info|work=Aikakaus Media

|url=http://www.aikakauslehdet.fi/Frontpage/Members-of-FPPA/Member-info/?lista=luokat&luokka=a.2.1&vuosi=2014&lang=eng&type=&sub=Consumer%20magazines|access-date=24 April 2015}} and the headquarters of the magazine is in Helsinki. It is published on a monthly basis.

As of 2011 the editor-in-chief of the magazine was Soili Ukkola.

Circulation

In 2005 the annual circulation of Avotakka was 88,193 copies. Its circulation was 85,000 copies in 2007.{{cite web|author=Anne Austin |display-authors=etal |title=Western Europe Market & Media Fact |url=http://conan.lib.muohio.edu/ebooks/Western_Europe_Market_MediaFact_2008/Western%20Europe%20Market%20&%20MediaFact%202008.pdf |work=Zenith Optimedia |accessdate=8 April 2015 |date=2008 |url-status=dead |archiveurl=https://web.archive.org/web/20150205131709/http://conan.lib.muohio.edu/ebooks/Western_Europe_Market_MediaFact_2008/Western%20Europe%20Market%20%26%20MediaFact%202008.pdf |archivedate=5 February 2015 }} In 2010 the magazine had a circulation of 85,104 copies.{{cite web|title=Top 50 Magazines|url=http://ifabc.org/site/assets/media/Top-50-magazines-30042014.xlsx|work=IFABC|accessdate=28 April 2015|date=30 April 2014}} The 2011 circulation of the magazine was 85,431 copies.{{cite web|title=Circulation Statistics 2011|url=http://mediaauditfinland.fi/wp-content/uploads/2014/05/Circulations2011.pdf|work=Media Audit Finland|accessdate=13 December 2014|archive-url=https://web.archive.org/web/20190725045140/http://mediaauditfinland.fi/wp-content/uploads/2014/05/Circulations2011.pdf|archive-date=25 July 2019|url-status=dead}} It fell to 82,245 copies in 2012 and to 71,911 copies in 2013.{{cite web|title=Rate cars. Avotakka|url=http://www.aikakauslehdet.fi/ratecards/?vuosi=2014&id=581&lang=eng&type=|work=Aikakaus Media|accessdate=21 November 2014}}

See also

References

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