Bold (detergent)
{{Short description|American laundry detergent brand}}
Bold is a laundry detergent brand owned by Procter & Gamble.{{cite web|title=Household Care|url=http://www.pg.com/en_UK/brands/household-care.shtml|work=Brands|publisher=Procter & Gamble|accessdate=6 June 2011}}
History
Bold was originally introduced in the United States in 1965, and was launched in 1974 as the UK's first low suds biological detergent. In 1982, it was relaunched as the country's only combined detergent/conditioner, and has been a popular product since.{{cite web|title=Consumer Superbrands 2011: Bold |url=http://www.superbrands.uk.com/bold |publisher=Superbrands |accessdate=6 June 2011 |url-status=dead |archiveurl=https://web.archive.org/web/20110514093209/http://www.superbrands.uk.com/Bold |archivedate=May 14, 2011 }}
In 2004, the Bold 2in1 detergent/conditioner product was given a packaging revamp.{{cite web|url=http://www.marketingmagazine.co.uk/news/209988/|title=Branding News brief: Procter & Gamble revamps Bold 2in1|date=6 May 2004|work=Marketing|publisher=Haymarket|accessdate=12 October 2012}}
References
{{Reflist}}
{{Procter & Gamble}}
Category:Procter & Gamble brands
Category:Products introduced in 1974
Category:Cleaning product brands
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