CBS Mornings#CBS Mornings Plus
{{Short description|American morning television program}}
{{for|the early morning newscast|CBS News Mornings}}
{{Use mdy dates|date=September 2024}}
{{Infobox television
| image = CBS Mornings logo 2021.svg
| caption =
| alt_name =
| genre = Morning show
| creator =
| director = Kelly Casse
| presenter = {{Plainlist |
| theme_music_composer = Gottfried Reiche
Sam Oatts
Antfood
| opentheme = "Abblasen" by Sam Oatts with CBS' five note jingle arranged by Antfood Eye Opener by Joel Beckerman Chris Maxwell and Phil Hernandez
| endtheme =
| composer =
| country = United States
| language = English
| num_seasons =
| num_episodes =
| list_episodes =
| executive_producer = Shawna Thomas
| producer =
| location = {{Plainlist |
- Studio 1515
- One Astor Plaza
- New York, New York
}}
| camera = Multiple-camera setup
| runtime = 120 minutes (including commercials)
| company = CBS News
| network = CBS
| first_aired = {{Start date|2021|09|07}}
| last_aired = present
| related = {{ubl|CBS This Morning (2012–2021)|CBS Saturday Morning|CBS News Sunday Morning|CBS News Mornings}}
| image_alt =
| channel =
| released =
}}
CBS Mornings is an American morning television program which is broadcast on CBS. The program debuted on September 7, 2021, and airs live every weekday from 7:00{{nbsp}}a.m. to 9:00{{nbsp}}a.m., EST. It is hosted by Gayle King, Tony Dokoupil, Nate Burleson, and Features anchor Vladimir Duthiers from studios at One Astor Plaza in Times Square, the headquarters of network parent company Paramount Global.{{cite web|url=https://variety.com/2021/tv/news/cbs-news-morning-franchise-nate-burleson-jane-pauley-1235052499/|title=CBS News to Launch 'Mornings' in Bid to Capture A.M. Viewers Across The Week|first=Brian|last=Steinberg|work=Variety|date=August 31, 2021|access-date=August 31, 2021}}
It is the 11th distinct weekday morning news-features program format aired by CBS since 1954, and the 10th attempt to do so since CBS resumed programming in that time slot in 1963. It serves as a direct replacement for the second incarnation of CBS This Morning.
As part of the new format, both CBS Mornings and Saturday counterpart CBS Saturday Morning were tied more closely to the long-running weekend newsmagazine CBS Sunday Morning, including use of the latter's sun logo and "Abblasen" trumpet fanfare performed by Samuel Oatts, alongside CBS' five note jingle by Antfood, making it a partial revival of a previous CBS weekday morning show format used from 1979 to 1982.
History
= Predecessors =
{{see also|The Early Show|CBS This Morning}}
CBS has aired a number of news, and occasionally variety, formats in the morning hours since 1954, but has rarely been able to mount an ongoing challenge to either Today on NBC, or Good Morning America on ABC. From 1955 to 1982, these varied formats shared the morning timeslot on CBS with children's program Captain Kangaroo, which may have affected CBS' ability to gain momentum in the time period.
By many accounts, the second incarnation of CBS This Morning (CTM), which replaced The Early Show in 2012 and focused much more on hard news compared to its competition or its recent predecessors, was the most successful of these attempts in many years.{{cite web|url=https://variety.com/2015/tv/news/cbs-this-morning-tv-news-charlie-rose-1201630178/|title=How 'CBS This Morning' Finally Became a Player in the Morning News Race|first=Brian|last=Steinberg|work=Variety|date=October 30, 2015|access-date=September 10, 2021}} CTM grew its audience in each of its first five years on the air, and came within a million viewers of Today during the November 2016 sweeps period.{{cite web|url=https://www.latimes.com/entertainment-arts/business/story/2021-08-31/cbs-this-morning-new-name-cbs-mornings|title='CBS This Morning' will have a new name starting Sept. 7|first=Stephen|last=Battaglio|work=Los Angeles Times|date=August 31, 2021|access-date=September 1, 2021}}{{cite web|title=CBS Delivers its Most-Watched November Sweeps in the Morning Since 1993|url=http://www.adweek.com/tvnewser/cbs-this-morning-delivers-its-most-watched-november-sweeps-in-over-two-decades/312423|date=November 29, 2016}} However, after several years of stability with co-anchors Charlie Rose, Gayle King and Norah O'Donnell, Rose was fired over multiple sexual harassment allegations in November 2017. The program's audience began to erode thereafter, with CTM also being affected by overall declines in linear television viewership which have depressed ratings for all broadcast network morning shows. Several subsequent shakeups, ultimately resulting in a co-anchor team of King, Tony Dokoupil, and Anthony Mason, did not affect the program's ratings trajectory.
= Development =
CBS announced in January 2021 that Shawna Thomas had been hired as the new executive producer of CBS This Morning, filling a role that had been vacant for several months.{{cite news|url=https://variety.com/2021/tv/news/shawna-thomas-executive-producer-cbs-this-morning-1234882493/|title=Shawna Thomas Will Lead 'CBS This Morning' as New Executive Producer|first=Brian|last=Steinberg|work=Variety|date=January 11, 2021|access-date=August 31, 2021}} In May 2021, CBS announced that the program would relocate from the CBS Broadcast Center to a new studio at parent company ViacomCBS' headquarters at One Astor Plaza in Times Square, previously the longtime home of MTV's Total Request Live.{{cite news|url=https://variety.com/2021/tv/news/cbs-this-morning-times-square-studio-1234977754/|title='CBS This Morning' Will Move to Times Square Studio in Fall (EXCLUSIVE)|first=Brian|last=Steinberg|work=Variety|date=May 20, 2021|access-date=August 31, 2021}}
In early August, the network confirmed that retired NFL player Nate Burleson would join the program as a co-anchor, replacing Mason, who would move into a new role as a culture correspondent for the network.{{cite web|url=https://variety.com/2021/tv/news/nate-burleson-cbs-this-morning-shake-up-tv-news-1235039173/|title=Nate Burleson to Join 'CBS This Morning' in Anchor Shake-Up|first=Brian|last=Steinberg|work=Variety|date=August 11, 2021|access-date=August 31, 2021}} Along with the studio move, this led to speculation that CBS was seeking to revamp the program to be patterned after Good Morning America, which is also based in Times Square and has a former NFL player, Michael Strahan, among its cast. However, executive producer Thomas denied that the program was moving towards soft news.
On August 31, CBS announced the reformatted CBS Mornings would debut with its new studio and anchor lineup on Tuesday, September 7, the day after Labor Day. CBS Mornings debuted with a refreshed version of the set constructed for CBS' 2020 election coverage, which originated from the same studio.{{cite web|url=https://www.newscaststudio.com/2021/08/31/cbs-mornings-preview/|title=CBS is changing the name, look and sound of 'CBS This Morning'|first=Michael P.|last=Hill|work=NewscastStudio|date=August 31, 2021|access-date=September 1, 2021}} On March 27, 2023, Vladimir Duthiers was promoted to featured host.{{Cn|date=April 2025}}
In March 2025, it was reported that CBS Mornings would vacate its Times Square studio and move back to the CBS Broadcast Center, sharing its studio with the CBS Evening News.{{Cite web |last=Alter |first=Ethan |date=2025-03-21 |title=CBS Mornings to Exit Times Square Studio |url=https://www.adweek.com/tvnewser/cbs-mornings-exits-times-square-studio/ |access-date=2025-04-13 |language=en-US}}
Format
CBS Mornings features many of the hallmarks of its predecessor, CBS This Morning, though with some adjustments. Graphics have been updated to use the unified CBS brand identity first introduced in late 2020. The "EyeOpener" segments have been retained at the start of each hour, but the 7:00{{nbsp}}a.m. segment now serves as both a recap of the past day in news, and a teaser for segments to come on that morning's program. The central anchor table remains in place, but more casual seating arrangements including sofas and armchairs, which were rarely seen on the main CTM set, are also used at times.{{cite web|url=https://www.newscaststudio.com/2021/09/07/cbs-mornings-debut/|title='CBS Mornings' debuts from Times Square studio with fresh new look|first=Michael P.|last=Hill|work=NewscastStudio|date=September 7, 2021|access-date=September 8, 2021}} The reconfigured program retained the social media and YouTube channels created for CBS This Morning.
The program also features additional long-form features similar to CBS Sunday Morning, particularly in its second hour. This revised format had been tested with CBS This Morning beginning earlier in 2021.
Unlike its competitors, Today and Good Morning America, CBS Mornings does not have an in-house staff meteorologist, a carryover from predecessors The Early Show and CBS This Morning, the former of which eliminated on-staff weathercasters for its weekday national weather segments in 2011. Instead, weather forecasts are provided by The Weather Channel (via a partnership with CBS News established in March 2022){{cite web|title=CBS News to Feature The Weather Channel Reporting in Wide-Ranging Content Partnership|url=https://www.hollywoodreporter.com/tv/tv-news/cbs-news-weather-channel-partnership-1235118902/|author=Alex Weprin|magazine=The Hollywood Reporter|date=March 28, 2022}} with Jim Cantore and Stephanie Abrams most frequently appearing. Occasionally, John Elliott and Lonnie Quinn of WCBS-TV appear in-studio during major weather events when Weather Channel meteorologists are not available from their Atlanta studios.
{{anchor|CBS Mornings Plus}}On September 4, 2024, CBS announced that it would introduce a third, 9:00 a.m. hour beginning September 30, known as CBS Mornings Plus. This hour is co-anchored by Tony Dokoupil and Adriana Diaz, and is carried primarily on CBS News 24/7 and selected CBS owned-and-operated stations. (Most other CBS stations continue to air local morning news and lifestyle shows or syndicated programming during that hour.){{Cite web |last=Korach |first=Natalie |date=September 4, 2024 |title='CBS Mornings Plus' to Launch This Month |url=https://www.thewrap.com/cbs-mornings-plus-third-hour-tony-dokoupil-adriana-diaz/ |access-date=September 5, 2024 |website=TheWrap |language=en-US}}{{Cite web |last=Korach |first=Natalie |date=August 16, 2024 |title='CBS Mornings' Adds 3rd Hour as Network Programming Shakeup Continues |url=https://www.thewrap.com/cbs-mornings-third-hour-network-shakeup/ |access-date=September 5, 2024 |website=TheWrap |language=en-US}}
On-air staff
= Anchors =
- Gayle King (CBS This Morning 2012–2021, CBS Mornings 2021–present)
- Nate Burleson (CBS Mornings 2021–present)
- Tony Dokoupil (CBS This Morning 2019–2021, CBS Mornings 2021–present)
- Vladimir Duthiers (Fill-in 2022–present)
= Correspondents =
- David Begnaud – Lead National Correspondent
- Jericka Duncan – National Correspondent
= Expert contributors =
- Lisa Damour – Psychologist
Broadcast
In Australia, a trimmed version (70 minutes excluding commercials) of CBS Mornings currently airs on Paramount-owned Network 10, along with regional affiliate Southern Cross 10, on weekday mornings from 4:30{{nbsp}}a.m. until 6:00{{nbsp}}a.m. AEST, with the Friday edition held over to the following Monday. A national weather map of Australia is inserted during local affiliate station's cutaways for weather reports and forecasts, and commercial advertising was inserted during the cutaway for local news updates. Currently, CBS Mornings and NBC's Today (seen on the Seven Network) are the only two American morning news programs broadcast on Australian free to air television, as the Nine Network stopped showing ABC's Good Morning America in July 2018. CBS Mornings is subject to preemption in regional areas for paid and religious programming. Unlike the Seven Network, Network 10 does not show CBS Saturday Morning.
In Los Angeles, CBS Mornings airs live with the east coast at 4:00 am. PT on KCBS-TV as of January 5, 2023; this is followed by an hour-long simulcast of the morning show of sister station KCAL-TV, and then the tape delayed west edition of the program at 7:00 am.{{Cite web |last=Andreeva |first=Nellie |date=January 5, 2023 |title=KCAL-TV Launches 7-Hour Morning Local Newscast, KCBS-TV To Air Double Runs Of 'CBS Mornings' |url=https://deadline.com/2023/01/kcal-tv-7-hour-morning-local-newscast-kcbs-tv-double-run-cbs-mornings-1235211933/ |access-date=January 5, 2023 |website=Deadline |language=en-US}}{{Cite web |last=Littleton |first=Cynthia |date=January 5, 2023 |title=Los Angeles TV Stations KCAL and CBS2 to Rebrand All Local Newscasts as 'KCAL News' |url=https://variety.com/2023/biz/news/kcal-news-rebrand-cbs2-los-angeles-1235479093/ |access-date=January 5, 2023 |website=Variety |language=en-US}}
References
{{reflist}}
External links
{{Commons category|CBS Mornings}}
- {{Official website|https://www.cbsnews.com/cbs-mornings/}}
- {{IMDb title|tt15383132}}
{{CBS News Personalities}}
{{CBSNetwork Shows (current and upcoming)}}
{{US morning news shows}}
Category:2020s American television news shows
Category:2021 American television series debuts
Category:American English-language television shows
Category:CBS original programming
Category:Television morning shows in the United States