Cailli and Sam Beckerman

{{Short description|Canadian identical twin influencers}}

{{Infobox person

| name = Cailli and Sam Beckerman

| image = Beckerman sisters at New York Fashion Week.jpg

| image_size =

| caption = Beckerman sisters interviewed at New York Fashion Week 2014

| birth_name = Caillianne Beckerman
Samantha Beckerman

| birth_date =

| birth_place = Toronto, Ontario, Canada

| occupation = {{flatlist|

  • Fashion bloggers}}

| years_active = 2004–present

}}

Caillianne Beckerman and Samantha Beckerman (born 1980), also known as the Beckerman sisters or Beckerman twins, are Canadian, identical twin fashion bloggers and two of the top social influencers in Canada, according to Cision. They are known for their appearances and blogging from New York Fashion Week.{{cite web|last1=Munzenrieder|first1=Kyle|title=Front Row Score Card: Which Celebrities Made the Most Fashion Week Appearances?|date=16 September 2016 |url=http://www.wmagazine.com/story/new-york-fashion-week-front-row-celebrities|publisher=W|accessdate=21 March 2017}}

Life

The Beckermans graduated from the Fashion Institute of Technology in 2004. They lived in New York City for 10 years before returning to Toronto in 2009. With the help of their sister, Chloe, a textile designer, they launched a clothing line, Beckerman, that was picked up by Holt Renfrew but faltered because of the recession. They returned to Toronto in February 2009 and launched their fashion blog the following month.

Fashion designer Jeremy Scott described their style as "intergalactic"; they're known for wearing, "clashing, cartoonish, multilayered outfits".{{cite web|last1=Kurutz|first1=Steven|title='Human Glitter.' The Beckerman Twins Are Fashion Week Stars|url=https://www.nytimes.com/2016/09/15/fashion/beckerman-twins-new-york-fashion-week-social-media-influencers.html|work=The New York Times|accessdate=21 March 2017}}

They buy clothes from flea markets, eBay and YOOX and are proponents of contemporary designers such as Proenza Schouler and Christopher Kane.{{cite web|last1=staff|first1=coveteur|title=THE BECKERMAN SISTERS|url=http://coveteur.com/2013/06/02/the-beckerman-sisters/|publisher=Coveteur|accessdate=21 March 2017}}

Career

Their work revolves around hosting parties in Miami, New York City and Los Angeles, photo shoots and covering fashion weeks.{{cite web|last1=Flanagan|first1=Noreen|title=Beckerman Twins: Get To Know Sam And Cailli, Fashion's Most Fun Sisters|url=http://fashionmagazine.com/fashion/beckerman-twins/|publisher=Fashion|accessdate=21 March 2017}} They also partner with companies such as Chanel, Coach, Inc. and Apple Inc.{{cite web|last1=Roumeliotis|first1=Ioanna|title=Peddling authenticity: Social media influencers undermine traditional ads|url=http://www.cbc.ca/news/business/social-media-influencers-beckerman-twins-1.4024696|publisher=CBC|accessdate=21 March 2017}}

In 2013, they were the official H&M bloggers for the Much Music Video Awards in Toronto.{{cite news|last1=Slone|first1=Izabel|title=Inside the quirky style – and personal brand – of fashion's Beckerman twins|url=https://www.theglobeandmail.com/life/fashion-and-beauty/fashion/inside-the-quirky-style-and-personal-brand-of-fashions-beckerman-twins/article19921603/|work=The Globe and Mail|date=7 August 2014 |accessdate=21 March 2017}}

In 2015, their dogs were named two of the most chic pets on instagram by Harpers Bazaar.{{cite web|last1=Alexis Fisher|first1=Lauren|title=22 PETS WHO ARE CHICER THAN YOU ON INSTAGRAM|date=26 August 2015 |url=http://www.harpersbazaar.com/culture/features/g3866/chic-pets-on-instagram/?slide=10|publisher=Harpers Bazaar|accessdate=21 March 2017}}

In 2016, they were included on The Globe and Mail list of top digital style moments of that year.{{cite news|last1=Agnew|first1=Caitlin|title=The top 5 digital style moments of 2016|url=https://www.theglobeandmail.com/life/fashion-and-beauty/fashion/the-top-5-digital-style-moments-of-2016/article33405827/|newspaper=The Globe and Mail|date=22 December 2016 |accessdate=21 March 2017}} Also in 2016, they were listed on The Huffington Post's list of, "20 Canadian Instagrammers You Need To Follow,"; they have over 160,000 followers.{{cite web|last1=Markovinovic|first1=Monika|title=20 Canadian Instagrammers You Need To Follow For Your Fashion And Beauty Needs|url=http://www.huffingtonpost.ca/2016/06/24/fashion-beauty-canadian-instagrammers_n_10639456.html|work=The Huffington Post|date=24 June 2016 |accessdate=21 March 2017}}

In 2017, the Beckermans were awarded The Digital Fashion Influencer of the Year Award by CAFA.

See also

References

{{Reflist|30em}}