Carter's

William Carter was the founder of William Carter Company in 1865 in Needham, Massachusetts. William Carter (1830–1918) was born in Alfreton, Derbyshire, England. He arrived in America on January 28, 1857. He married Martha Lee (1842-1873). They had four children: William Henry Carter (1864–1955), who served two terms in the U.S. House of Representatives (1915-1919) prior to being elected president of the William Carter Company in 1918; Mary Elizabeth Carter (1865-1961); John J. Carter (1867-1939); and Horace A. Carter (1869-1959). By the early 1960s, the William Carter Company manufactured at seven mills in Massachusetts and the South.

The Carter family sold the business in 1990.{{cite web|url=https://needhamhistory.org/walk/carter-company/|title=The William Carter Company|website=needhamhistory.org}}

In the early 2000s, Carter's reached an agreement with Target Corporation to create the "Just One You" spin-off clothing line, to be sold exclusively in Target stores. Carter's later created exclusive lines for retailers Walmart and Amazon. All of the brands sell similar articles of clothing, such as bodysuits, pajamas, and dresses, but each has its own design team and pricing policies specific to the retailer.

Carter's acquired competitor OshKosh B'gosh for $312 million in 2005.{{Cite news|url=https://query.nytimes.com/gst/fullpage.html?res=9E0DE1D81330F932A25756C0A9639C8B63|title=Company News; Carter's to Acquire OshKosh B'Gosh|date=2005-05-11|newspaper=The New York Times|access-date=2017-02-24|issn=0362-4331}}

In 2012, Carter's, Inc. announced that Braselton, Georgia would receive their 1-million-square-foot, $50 million distribution center that will support their e-commerce, retail, and wholesale businesses. The company hoped to create 1,000 jobs at the facility by 2015.

In February 2017, Carter's, Inc. acquired Skip Hop Inc., an infant and child product company based in New York, for $140 million in cash and up to $10 million in future payments contingent on reaching certain financial goals in 2017.{{Cite web|url=http://www.bizjournals.com/atlanta/news/2017/02/23/carter-s-inc-buys-skip-hop-posts-258-1-million.html|title=Carter's Inc. buys Skip Hop, posts $258.1 million profit for 2016|date=2017-02-23|website=Atlanta Business Chronicle|access-date=2017-02-24}} Fireman Capital Partners, a private equity firm, had previously acquired a majority equity stake in Skip Hop Inc. for $50 million in November 2013.{{Cite news|url=https://www.bostonglobe.com/business/talking-points/2017/02/23/fireman-capital-partners-sells-skip-hop-inc-carter/ttFquQUQbIBMRyxkZazDMK/story.html|title=Fireman Capital Partners sells Skip Hop Inc. to Carter's|date=2017-02-24|newspaper=The Boston Globe|access-date=2017-02-24}}

In addition to selling its apparel through third-party retailers, Carter's operated 1,060 branded stores and outlets {{As of|2019||df=|lc=y}}, with plans to open up to another 100 stores in "mid-tier" shopping malls in the following years. A market research firm found that "Ninety percent of millennial parents — and 80 percent of baby boomer grandparents — have shopped at Carter's in the past year."

Carter's, Inc. markets clothing and other children's products under several brand names. Other than its namesake Carter's brand, OshKosh B'gosh, and Skip Hop, these labels are exclusive to specific retailers and include, {{As of|2018|lc=y}}:{{Cite web|url=http://corporate.carters.com/on/demandware.store/Sites-CartersInc-Site/default/Link-Page?cid=corporateOurBrands|title=Carters Inc. {{!}} Our Brands|website=corporate.carters.com|language=en|access-date=2018-10-16}}

• Exclusive to Target Corporation stores:
• Just One You
• Precious Firsts
• Genuine Kids
• Exclusive to Walmart:
• Child of Mine
• Exclusive to Amazon:
• Simple Joys {{cite news |last1=del Ray |first1=Jason |title=A $4 billion clothing company created an exclusive brand for Amazon Prime |url=https://www.vox.com/2017/7/9/15862090/carters-amazon-prime-exclusive-clothing-brands-simple-joys |agency=Vox |date=July 9, 2017}}

The logo for each exclusive brand notes that it is "made by Carter's," with the exception of Genuine Kids, which carries the label "from OshKosh." Genuine Kids has been sold since 2003, before OshKosh was acquired by Carters, Inc.

In October 2012, the Atlanta Business Chronicle reported that Carter's Inc. was likely to lease in the Phipps Tower in Buckhead for its headquarters.Sams, Douglas. "[http://www.bizjournals.com/atlanta/real_talk/2012/10/carters-hq-likely-moving-to-buckhead.html Carter's HQ likely moving to Buckhead]." Atlanta Business Chronicle. October 12, 2012. Updated October 22, 2012. Retrieved on May 23, 2013. In December 2012, Carter's Inc. announced that it was moving its headquarters from Midtown Atlanta. The lease of {{convert|222730|sqft|sqm}} of space is one of the largest headquarters leases to have occurred to date in the Buckhead area of Atlanta. The estimated value of the lease, except for concessions and escalation, was $70 million. The lease in Midtown was scheduled to be terminated on December 31, 2013.Sams, Douglas. "[http://www.bizjournals.com/atlanta/real_talk/2012/12/carters-moving-hq-to-phipps-tower.html Carter's moving HQ to Phipps Tower]." Atlanta Business Chronicle. December 14, 2012. Updated on December 17, 2013. Retrieved on May 23, 2013.

The company consolidated its out of state jobs into the new facility, with 200 additional jobs going to Buckhead. Manulife Financial Corp owns both the Proscenium and the Phipps Tower so Carter's terminated its lease early in one building and moved to the other."[http://www.regentpartners.com/assets/2013-Best-In-Atlanta-Real-Estate.pdf Carter's moves to Buckhead]." ([https://web.archive.org/web/20151027023403/http://www.regentpartners.com/assets/2013-Best-In-Atlanta-Real-Estate.pdf Archive]) Atlanta Business Chronicle. p. 2-3.

The company now has its headquarters in Suite 1800 at Phipps Tower,"[http://phx.corporate-ir.net/External.File?item=UGFyZW50SUQ9NTc1NDcyfENoaWxkSUQ9Mjc5MDM5fFR5cGU9MQ==&t=1 2014 Annual Report]{{Dead link|date=June 2021 |bot=InternetArchiveBot |fix-attempted=yes }}." Carter's, Inc. "Phipps Tower 3438 Peachtree Road NE, Suite 1800 Atlanta, Georgia 30326 (Address of principal executive offices, including zip code)" in Buckhead, Atlanta.

==See also==

{{Portal|Companies|Fashion}}

• {{Official website|https://www.carters.com}}

{{Finance links

| name = Carter's, Inc.

| symbol = CRI

| sec_cik = 1060822

| yahoo = CRI

| google = CRI:NYSE

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• [https://web.archive.org/web/20150402065755/http://needhamhistory.org/walk/the-william-carter-company/ The William Carter Company | Needham Historical Society]

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Category:Children's clothing brands

Category:Companies listed on the New York Stock Exchange

Category:American companies established in 1865

Category:Clothing companies established in 1865

Category:Clothing retailers of the United States

Category:Clothing brands of the United States

Category:Manufacturing companies based in Atlanta

Category:1865 establishments in Massachusetts