Cisco TelePresence#TelePresence 3000

Cisco TelePresence, first introduced in October 2006, is a range of products developed by Cisco Systems designed to link two physically separated rooms so they resemble a single conference room, regardless of location.

Cisco documented the Telepresence concept and implementation details in the book Cisco TelePresence Fundamentals,Szigeti, McMenamy, Saville, Glowacki, Cisco TelePresence Fundamentals, Cisco Press, 2009, {{ISBN|978-1587055935}} where the difference between Telepresence and Videoconferencing, prevalent at that point in time, is defined as quality, simplicity, and reliability.

File:Early CTS-3000 Prototype.jpg

Products

These were the initial products:

  • CTS-3000 - Room system for 6 persons
  • CTS-1000 - Room system for 2 persons
  • CTMS - Multipoint collaboration network appliance that connected multiple room systems into a single conference
  • CTS-Man - Management application for integration with groupware, such as Microsoft Exchange which gives the system the ability to schedule meetings[http://www.cisco.com/en/US/products/ps7074/index.html TelePresence Manager Information – Cisco Systems]

They were designed so that the experience was as if local and remote participants were in the same room.[http://www.cisco.com/c/en/us/products/collateral/collaboration-endpoints/telepresence-system-3000/product_data_sheet0900aecd80543f46.html Cisco TelePresence System 3000 Series] These products offer features including up to three 1080p flat panel displays, special tables, microphones, speakers, cameras, collaboration interfaces and lighting.[https://www.engadget.com/2006/10/23/ciscos-telepresence-meeting-does-video-meetings-in-ultra-hd/ Cisco's TelePresence Meeting does video meetings in ultra-HD – Engadget]

In 2008 Cisco reported to have sold about 2,000 rooms, with about another 250 non-revenue (internal and philanthropic) units installed.{{cite press release|title=Customer Adoption Drives Cisco TelePresence to 500-Unit Milestone|url=http://newsroom.cisco.com/dlls/2008/prod_042008b.html|date=2008-04-20|publisher=Cisco Systems}}

Later, other products were developed that expanded the use-cases for smaller offices and Webex connectivity.

In 2010 Cisco acquired the Norwegian company Tandberg and integrated their products into the Cisco portfolio.{{Cite news|url=https://www.nytimes.com/2009/10/02/technology/companies/02cisco.html|title=Cisco Buys Tandberg, a Video Conference Company|last=Vance|first=Ashlee|author-link=Ashlee Vance|date=2009-10-01|work=The New York Times|access-date=2017-08-09|language=en-US|issn=0362-4331}}

Currently, a wide range of collaboration endpoints [http://www.cisco.com/c/en/us/products/collaboration-endpoints/index.html Cisco Collaboration Endpoint Overview] and conferencing infrastructure products [http://www.cisco.com/c/en/us/products/conferencing/index.html Cisco Conferencing Overview] is offered.

Marketing

  • The television series 24 and 30 Rock featured [http://www.videocentric.co.uk/ironman/ Cisco Telepresence product placements].
  • Season 8. Episode 8 of NCIS also featured Cisco Telepresence product placements.
  • The Video Game Tom Clancy’s Splinter Cell: Conviction (2010) featured Cisco Telepresence product placements.

References

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