Clouds (J. Cole song)

{{Short description|2025 song by J. Cole}}

{{Infobox song

| name = Clouds

| cover = J. Cole Clouds.jpg

| type = single

| artist = J. Cole

| released = {{Start date|2025|02|20}}

| genre = Hip-hop

| length =

| label =

| writer = J. Cole

| producer =

  • DZL
  • Omen
  • J. Cole

| prev_title = Port Antonio

| prev_year = 2024

| next_title =

| next_year =

| misc =

}}

"Clouds" (stylized as "cLOUDs") is a 2025 song by American rapper J. Cole. It was released on Cole's blog, The Algorithm, on February 20, 2025.{{Cite web |title=Kevin Durant Tells Fans Arguing About Drake & J. Cole to "STFU" |url=https://raptv.com/article/kevin-durant-is-over-arguing-about-drake-j-cole/ |access-date=2025-02-26 |website=RapTV |language=en}}

Background

In January of 2025, Cole announced The Algorithm, a blog which he would use to post random content for an audience smaller and more curated than social media. He then clarified that the move was not, in fact, indicative of an album forthcoming.{{Cite web |date=2025-01-29 |title=J. Cole’s Blog Got Fans Excited For An Album Soon, But That’s Not It |url=https://uproxx.com/music/j-cole-blog-album-tease/ |access-date=2025-02-26 |website=UPROXX |language=en-US}} However, in February used his blog to discuss his plans to make more music henceforth, citing his recent inconsistency.{{Cite web |last=Saponara |first=Michael |date=2025-02-21 |title=J. Cole References Donald Trump’s Assassination Attempt on Dreamy Track ‘Clouds’: Listen |url=https://www.billboard.com/music/rb-hip-hop/j-cole-clouds-listen-new-song-2025-1235907125/ |access-date=2025-02-26 |website=Billboard |language=en-US}} Prior to "Clouds", Cole hadn't released music since the song "Port Antonio" the previous October and Might Delete Later in April.{{Cite web |date=2024-10-10 |title=J. Cole Shares New Song "Port Antonio": Listen |url=https://www.stereogum.com/2283609/j-cole-port-antonio/music/ |access-date=2025-02-26 |website=Stereogum |language=en}}{{Cite web |title=J. Cole Says He's 'Locked In' On Making New Music |url=https://www.complex.com/music/a/alex-ocho/j-cole-locked-in-new-music |access-date=2025-02-26 |website=Complex |language=en}}

Shortly after, he released "Clouds" on The Algorithm with a note stating that he had made the song a few days prior and felt that it would be appropriate to release it on his blog. He also stated that he had come up with the song's title within twenty minutes and credits DZL and Omen for the song's production in addition to "small contributions" from himself.{{Cite web |title=J. Cole Warns of AI on New Song “Clouds” |url=https://www.complex.com/music/a/andrewwhitefreelancer/j-cole-warns-of-ai-on-new-song-clouds |access-date=2025-02-26 |website=Complex |language=en}}

Composition

The song covers a litany of topics ranging from the assassination attempt on Donald Trump, the complexities of fame, and the dangers which artists face from artificial intelligence.{{Cite web |last=Saenz |first=Rome |date=2025-02-21 |title=J.Cole Is Up In The “Clouds” With Surprise Single Release |url=https://billboardphilippines.com/music/news/j-cole-is-up-in-the-clouds-with-surprise-single-release/ |access-date=2025-02-26 |website=billboardphilippines.com |language=en-US}}{{Cite web |last=Zemler |first=Emily |date=2025-02-21 |title=J. Cole Invokes Donald Trump's Assassination Attempt on Single 'Clouds' |url=https://www.rollingstone.com/music/music-news/j-cole-clouds-single-donald-trump-assassination-1235274876/ |access-date=2025-02-26 |website=Rolling Stone |language=en-US}}

The song's production has been described as "dreamy", "contemplative", and "intense", with "wordplay riddled verses in which [Cole] gets deep into his lyrical bag".{{Cite web |date=2025-02-21 |title=J. Cole Shares The Dreamy Track ’Clouds’ Via His Blog |url=https://uproxx.com/music/j-cole-shares-clouds-blog/ |access-date=2025-02-26 |website=UPROXX |language=en-US}}{{Cite web |date=2025-02-21 |title=J. Cole Shares New Song "cLOUDs": Listen |url=https://www.stereogum.com/2297894/j-cole-clouds/music/ |access-date=2025-02-26 |website=Stereogum |language=en}}{{Cite web |date=2025-02-21 |title=J. Cole Quietly Drops "cLOUDs" on His Blog |url=https://hypebeast.com/2025/2/j-cole-clouds-new-song-blog-release-listen |access-date=2025-02-26 |website=Hypebeast}}

Critical reception

Robin Murray, writing for Clash, stated: "As a spotlight for his rap abilities, 'cLOUDs' could scarcely be stronger—a fantastic piece of work, the novelistic stretch moves from taking down the billionaire elite to critiquing the role of AI in music in just a few minutes... a reminder not only of Cole's worth, but of an entire era."{{Cite magazine |first=Robin |last=Murray |date=2025-02-21 |title=J. Cole - cLOUDs {{!}} Reviews |url=https://www.clashmusic.com/reviews/j-cole-clouds/ |access-date=2025-02-26 |magazine=Clash |language=en-GB}}

American rapper Freddie Gibbs criticized Cole for rapping about surpassing other rappers despite backing out of "rap beefs", a callback to the Drake–Kendrick Lamar feud in which Cole released and subsequently retracted his "7 Minute Drill" diss track against Kendrick Lamar.{{Cite web |last=Paul |first=Bryson "Boom" |date=2025-02-24 |title=Freddie Gibbs Slams J. Cole's "cLOUDS" |url=https://www.hot97.com/news/freddie-gibbs-slams-j-coles-clouds/ |access-date=2025-02-26 |website=HOT 97 |language=en-US}}

Via tweet, American basketball player Kevin Durant referred to the song as "mastery" and stated that he did not care about "fake tough" guys. The latter statement stirred controversy, as some believed it to be "throwing shade" at musicians like Drake and Lamar.{{Cite web |last=Diaz |first=Angel |date=2025-02-24 |title=Kevin Durant Tells Fans Arguing About Drake & J. Cole to 'Listen to the Music and STFU' |url=https://www.billboard.com/music/rb-hip-hop/kevin-durant-j-cole-clouds-drake-fans-1235909249/ |access-date=2025-02-26 |website=Billboard |language=en-US}}

Charts

class="wikitable sortable plainrowheaders" style="text-align:center"

|+ Chart performance for "Clouds"

! scope="col"| Chart (2025)

! scope="col"| Peak
position

{{single chart|Canada|94|artist=J Cole|rowheader=true|access-date=March 12, 2025}}
{{single chart|Billboardglobal200|175|artist=J Cole|rowheader=true|access-date=March 4, 2025}}
scope="row"| New Zealand Hot Singles (RMNZ){{cite web|url=https://aotearoamusiccharts.co.nz/archive/hot-singles/2025-02-28|title=NZ Hot 40 Singles Chart|publisher=Recorded Music NZ|date=February 28, 2025|access-date=February 28, 2025}}

| 7

{{single chart|Billboardhot100|69|artist=J Cole|rowheader=true|access-date=March 4, 2025}}
{{single chart|Billboardrandbhiphop|21|artist=J Cole|rowheader=true|access-date=March 4, 2025}}

References