Commercial Motor

{{Short description|British road transport magazine}}

{{Use dmy dates|date=February 2014}}

{{Use British English|date=February 2014}}

{{Infobox magazine

|title = Commercial Motor

|image_file = Commercial_Motor_cover.jpg

|image_size = 100 pixels

|image_caption = Commercial Motor cover, 2 March 2023

|company = Road Transport Media

|frequency = Weekly

|circulation = 10,727 (2011){{cite web|url=http://www.abc.org.uk/Products-Services/Product-Page/?tid=12962|title=Product Page - ABC|access-date=18 September 2012}}

|language = British English

|category = Road transport

|editor = Will Shiers

|founded = 1905

|country = United Kingdom

|issn = 0010-3063

|website = [http://www.commercialmotor.com/ Commercialmotor.com]

}}

Commercial Motor is a weekly magazine serving the road transport industry in the United Kingdom. Founded in 1905 by Edmund Dangerfield, it is notable for having been "the first journal to be devoted exclusively to the commercial vehicle engaged in the conveyance of goods or in passenger carrying".{{cite web|url=http://archive.commercialmotor.com/article/16th-july-1943/16/first-in-the-field|title=Commercial Motor 16th July 1943 The Commercial Motor Archive|access-date=17 September 2012}}

Originally named The Commercial Motor, the title was shortened to Commercial Motor for the first issue of 1966.{{cite web|url=http://archive.commercialmotor.com/issue/7th-january-1966|title=Commercial Motor 7th January 1966 The Commercial Motor Archive|access-date=17 September 2012}} The publication is commonly referred to as 'CM' by its readers and editorial staff.{{cite web|url=http://archive.commercialmotor.com/article/19th-july-1986/20/new-news-man-at-cm|title=Commercial Motor 19th July 1986 The Commercial Motor Archive|access-date=17 September 2012}}

Commercial Motor was initially published by Temple Press{{cite web|url=http://www.nationalmotormuseum.org.uk/Enquiries_blog?item=10&itemoffset=4|title=Research & Enquiries Officer's Blog - The National Motor Museum Trust|access-date=17 September 2012}} and since 2011 it has been published by Road Transport Media, part of DVV Media Group.{{cite web|url=http://www.featuresexec.com/bulletin/news_article.php?id=13455|title=Andy Salter leads management buyout of RBI transport outlets - FeaturesExec Media Bulletin|access-date=17 September 2012}}

Launch

The Commercial Motor was launched in March 1905 by Temple Press. In the leader of the first issue it described itself as a "missionary and educative medium".{{cite web|url=http://archive.commercialmotor.com/article/16th-march-1905/1/commercial-motor|title=Commercial Motor 16th March 1905 The Commercial Motor Archive|access-date=17 September 2012}}

For the first issue on 16 March, 20,000 copies were issued "in Britain and other countries, with the hope that the normal weekly circulation would be at least 5,000".{{cite web|url=http://archive.commercialmotor.com/article/18th-march-1955/152/how-it|title=Commercial Motor 18th March 1955 The Commercial Motor Archive|access-date=17 September 2012}}

Composition

The content of Commercial Motor consists of editorial followed by classified advertising. The editorial part of the publication is subdivided into:

  • 'This Week': news section, including letters
  • 'Legal Digest': case reports, O-licence applications and decisions, upcoming training courses
  • 'Operations': features section, usually including a van or truck road test
  • 'Used Trucks': news and features for used truck buyers and sellers

Online

Commercial Motor's website launched at the end of November 2011.{{cite web|url=http://www.commercialmotor.com/latest-news/welcome-to-the-all-new-commercialmotor.com|title=Commercialmotor.com - Welcome to the all-new Commercialmotor.com|access-date=17 September 2012}} Reflecting the print publication, it is a mixture of editorial content and classified advertising.{{cite web|url=http://www.makemedia.com/our-work/case-studies/commercial-motor/|title=Makemedia: Commercial Motor case study|access-date=17 September 2012}}

Events

Commercial Motor is an official media partner of the Commercial Vehicle Show.{{cite web|url=http://www.cvshow.com/webcontent/2012/04/16/transporters-swap-trucks-for-track-after-industry%E2%80%99s-biggest-show/|title=Transporters swap trucks for track after industry's biggest show|access-date=17 September 2012|archive-url=https://archive.today/20130121060806/http://www.cvshow.com/webcontent/2012/04/16/transporters-swap-trucks-for-track-after-industry%E2%80%99s-biggest-show/|archive-date=21 January 2013|url-status=dead}}

In October 2012 a new event under the Commercial Motor brand called Commercial Motor Live was launched.{{cite web|url=http://www.eventindustrynews.co.uk/2012/05/02/indoor-event-news/road-transport-media-choose-venues-event-management/|title=Road Transport Media choose Venues Event Management - Event Industry News event magazine|access-date=17 September 2012|archive-url=https://web.archive.org/web/20150924004235/http://www.eventindustrynews.co.uk/2012/05/02/indoor-event-news/road-transport-media-choose-venues-event-management/|archive-date=24 September 2015|url-status=dead}} Exhibitors at this event included truck manufacturers such as Mercedes-Benz{{cite web|url=http://www2.mercedes-benz.co.uk/content/unitedkingdom/mpc/mpc_unitedkingdom_website/en/home_mpc/truck/home/more_about_trucks/events/commercial-motor-live.html|title=Mercedes-Benz UK - Events - Commercial Motor Live 2012|access-date=17 September 2012}}{{Dead link|date=July 2019 |bot=InternetArchiveBot |fix-attempted=yes }} and service suppliers to the road transport industry including Backhouse Jones.{{cite web|url=http://www.backhousejones.co.uk/event.php?pid=107|title=Commercial Motor Live - Backhousejones.co.uk|access-date=2012-09-18|archive-url=https://web.archive.org/web/20141009030959/http://www.backhousejones.co.uk/event.php?pid=107|archive-date=9 October 2014|url-status=dead}} The event was held again in 2013.{{cite web|url=http://www.conference-news.co.uk/news/2013/01/10/Venues-Event-Management-stays-behind-wheel-of-Commercial-Motor-Live/5247|title=Venues Event Management stays behind wheel of Commercial Motor Live|access-date=6 October 2014|archive-url=https://web.archive.org/web/20141010000423/http://www.conference-news.co.uk/news/2013/01/10/Venues-Event-Management-stays-behind-wheel-of-Commercial-Motor-Live/5247|archive-date=10 October 2014|url-status=dead}}

References

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