Common Sense on Mutual Funds

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| name = Common Sense on Mutual Funds

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| author = John Bogle

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| country = United States

| language = English

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| subject = Mutual funds

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| pub_date = March 18, 1999

| english_pub_date = John C. Wiley & Sons

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Common Sense on Mutual Funds: New Imperatives for the Intelligent Investor, written by John Bogle, is a book educating investors about mutual funds, with a focus on the praise of index funds and the importance of having a long-term strategy. On the dust jacket cover, Jim Cramer wrote, "After a lifetime of picking stocks, I have to admit that (Vanguard Group founder John) Bogle's arguments in favor of the index fund have me thinking of joining him rather than trying to beat him."{{cite news |title=Managing Your Money |url=https://www.usatoday.com/money/perfi/columnist/krantz/2006-04-03-jim-cramer_x.htm |publisher=USA Today |date=May 3, 2006 |author=Krantz, Matt |archiveurl=https://web.archive.org/web/20120213013454/http://www.usatoday.com/money/perfi/columnist/krantz/2006-04-03-jim-cramer_x.htm |archivedate=February 13, 2012 |url-status=dead |access-date=August 26, 2017 }}

Since its release, it has received high accolades in the investment community. It has become a bestseller and is considered a "classic".{{cite news |title=John Bogle |url=https://www.pbs.org/now/politics/bogle.html |publisher=NOW on PBS |author=David Brancaccio |author-link=David Brancaccio |date=October 3, 2010 |archiveurl=https://web.archive.org/web/20160913074058/http://www.pbs.org/now/politics/bogle.html |archivedate=September 13, 2016 |url-status=dead |access-date=August 26, 2017 }}{{cite news |title=A visit with John Bogle |url=http://seattletimes.nwsource.com/html/businesstechnology/2011248667_burns14.html |publisher=Seattle Times |author=Scott Burns |author-link=Scott Burns (newspaper columnist) |date=March 13, 2010 |archiveurl=https://web.archive.org/web/20110622095712/http://seattletimes.nwsource.com/html/businesstechnology/2011248667_burns14.html |archivedate=June 22, 2011 |url-status=dead |access-date=January 2, 2011 }} ConsumerAffairs.com rated it on its "15 Business Books That Could Actually Help Make You Rich" list.{{cite news |title=Here Are 15 Business Books That Could Actually Help Make You Rich |url=http://www.consumeraffairs.com/news04/2010/12/here-are-15-business-books-that-could-actually-help-make-you-rich.html |publisher=ConsumerAffairs.com |date=December 18, 2010 |author=Yager, Fred |archiveurl=https://web.archive.org/web/20101223024325/http://www.consumeraffairs.com/news04/2010/12/here-are-15-business-books-that-could-actually-help-make-you-rich.html |archivedate=December 23, 2010 |url-status=dead |access-date=January 2, 2011 }}

Though it is aimed at American audiences, the British newspaper The Independent stated "there is nothing in it that does not apply in some measure to the UK fund industry."{{cite news |title=Investment: Simplicity and low costs are key to success |url=https://www.independent.co.uk/news/business/investment-simplicity-and-low-costs-are-key-to-success-1094473.html |work=The Independent |date=May 19, 1999 |author=Davis, Johnathan |archiveurl=https://web.archive.org/web/20160304194541/http://www.independent.co.uk/news/business/investment-simplicity-and-low-costs-are-key-to-success-1094473.html |archivedate=March 4, 2016 |url-status=dead |access-date=August 26, 2017 }}

See also

References