Creativeans

{{Short description|Design company in Singapore}}

Creativeans Pte Ltd is a branding and design consultancy based in Singapore, Milan, Vancouver and Jakarta. The company is co-founded by [https://www.google.com/search?kgmid=/g/11f0x7x1hq&hl=en-SG&q=Kimming+Yap&kgs=a4353158c19a32e4&shndl=0&source=sh/x/kp/1&entrypoint=sh/x/kp Kimming Yap] and [https://www.google.com/search?kgmid=/g/11dxkwjqnh&hl=en-SG&q=Yulia+Saksen&kgs=9ad0e957da6f0bb2&shndl=0&source=sh/x/kp/1&entrypoint=sh/x/kp Yulia Saksen], and works across disciplines from branding, business design, UI/UX Design, product design, packaging design to communication design.

Creativeans' work has been on display in museums including Triennale Design Museum and Musée d’Art Moderne de la Ville de Paris,{{cite web |url=http://www.mam.paris.fr/en/expositions/generation-design |title=Generation Design - Mam - Paris.Fr |publisher=Mam.paris.fr |accessdate=2013-11-11 |url-status=dead |archiveurl=https://web.archive.org/web/20131111135616/http://www.mam.paris.fr/en/expositions/generation-design |archivedate=2013-11-11 }} and featured in business and design publications such as Elle Decor, The Business Times,{{cite web|url=http://www.businesstimes.com.sg/archive/thursday/specials/executive-lifestyle/designed-wow-milan-20130405 |title=Designed to wow Milan |publisher=Businesstimes.com.sg |date=2013-04-05 |accessdate=2013-11-11}} Cubes, Dwell and art4d.{{cite web|url=http://www.art4d.com/templates/v3/story_detail.php?issue=200&art=14|title=Architecture, Design, Arts|publisher=art4d|accessdate=2013-11-11|url-status=dead|archiveurl=https://web.archive.org/web/20131111135756/http://www.art4d.com/templates/v3/story_detail.php?issue=200&art=14|archivedate=2013-11-11}}

From 2011 to 2012, they curated Treasures of the Little Red Dot{{cite web|url=http://surfaceasiamag.com/read-news-2-0-55-creativeans.surfaceasia.magz#.UZix2bX-HuI |title=Creativeans |publisher=Surfaceasiamag.com |date=2011-07-25 |accessdate=2013-11-11}} - an exhibition held in Milan Furniture Fair that showcases design objects inspired by Singapore's culture. Creativeans also received a special mention at the Salone Satellite Award 2012{{cite web|url=https://www.dexigner.com/news/25026 |title= Winners of the Salone Satellite Award 2012 |publisher=DEXIGNER |date=April 2012 |accessdate=2023-06-23}} for Pod. Pod is a fabric-reinforced polypropylene food container, recognised for its creative use of materials.

In April 2013, Creativeans is one of the seven design companies selected by Singapore Furniture Industries Council to represent Singapore at Milan, Tortona Design Week where they presented new designs for brands Artifeq and NUUZO.{{cite web|url=https://www.youtube.com/watch?v=gjJyVWSxLVA |title=Creativeans Interview for Singapore Lah! The Design Showcase |publisher=YouTube |date= |accessdate=2013-11-11}} In April 2017, Creativeans once again represented Singapore at Shenzhen Design Week - Global "City of Design".{{cite web|url=http://sz.design/ |title=Shenzhen Design Week |publisher=sz.design |date= |accessdate=2017-05-07}}

In 2017, Creativeans released the book titled 'Are You Brand Dead?'{{cite web|url=https://www.creativeans.com/tools/are-you-brand-dead/ |title= Are Your Brand Dead? |publisher=Creativeans |accessdate=2023-05-26}}

In 2022, Creativeans launched Singapore's first antimicrobial Chinese red packet{{Cite web |date=2022-01-05 |title=Care For Each Otter: Buy An Angbao And Support The Needy |url=https://www.creativeans.com/tools/care-for-each-otter-singapore-chinese-new-year-red-packet-design/ |access-date=2022-07-01 |website=www.creativeans.com |language=en-US}}{{Cite web |title=萌虎红包封 人间送温情 {{!}} 早报 |url=https://www.zaobao.com.sg/lifestyle/feature/story20220121-1235102 |access-date=2022-07-01 |website=www.zaobao.com.sg |language=zh-Hans}} design for Filos Community Services to support the needy in the community.

In September 2022, Creativeans marked their 10th anniversary by hosting 'Ten Designs in a New Decade'{{cite web |url=https://sdw.designsingapore.org/events/ten-designs-in-a-new-decade-creativeans-10th-anniversary/ |title=Ten Designs in a New Decade |publisher=Design Singapore |date=2022-09-23 |accessdate=2023-05-23 |archive-date=2023-06-06 |archive-url=https://web.archive.org/web/20230606060629/https://sdw.designsingapore.org/events/ten-designs-in-a-new-decade-creativeans-10th-anniversary/ |url-status=dead }} exhibition, which was held as part of Singapore Design Week 2022. The event was also attended by Senior Minister of State for Foreign Affairs, Ms. Sim Ann.

In 2023, Creativeans initiated the Care For Each Otter{{cite web|url=https://careforeachotter.com/ |title= Care For Each Otter |publisher=Creativeans |date=2023-01-19 |accessdate=2023-05-26}}{{cite web|url=https://www.asiaone.com/lifestyle/chinese-new-year-red-packets-are-perfect-different-types-singaporeans |title= Chinese New Year red packets that are perfect for different types of Singaporeans |publisher=AsiaOne |date=2023-01-17 |accessdate=2023-05-26}} campaign in collaboration with the Jane Goodall Institute Singapore (JGIS). The objective was to enhance public awareness and knowledge concerning wildlife conservation in Singapore. This campaign was implemented as a component of their Chinese New Year fundraising initiative.

In May 2023, Creativeans announced the launch of The Project Matters. The launch was featured on various Indonesian media outlets including Medcom,{{cite web|url=https://www.medcom.id/ekonomi/bisnis/8Ky00lOk-lawe-dan-creativeans-berambisi-membawa-tenun-mendunia |title= Lawe dan Creativeans Berambisi Membawa Tenun Mendunia |publisher=Medcom |date=May 2023 |accessdate=2023-06-23}} Marketeers,{{cite web|url=https://www.marketeers.com/lawe-dan-creativeans-kerja-sama-promosikan-karya-perempuan-ke-pasar-international/ |title= Lawe dan Creativeans, Kerja Sama Promosikan Karya Perempuan ke Pasar International |publisher=Marketeers |date=May 2023 |accessdate=2023-06-23}} Suara,{{cite web|url=https://www.suara.com/bisnis/2023/05/16/104048/asa-umkm-tenun-tradisional-ri-tembus-pasar-internasional |title= Asa UMKM Tenun Tradisional RI Tembus Pasar Internasional |publisher=Suara |date=May 2023 |accessdate=2023-06-23}} JPNN,{{cite web|url=https://www.jpnn.com/news/lawe-dan-creativeans-sepakat-promosikan-karya-perempuan-indonesia-tembus-ke-pasar-internasional |title= Lawe dan Creativeans Sepakat Promosikan Karya Perempuan Indonesia Tembus ke Pasar Internasional |publisher=JPNN |date=May 2023 |accessdate=2023-06-23}} and Merdeka.{{cite web|url=https://www.merdeka.com/uang/lawe-dan-creativeans-akan-promosikan-tenun-karya-wanita-indonesia-ke-mancanegara.html |title= Lawe dan Creativeans Akan Promosikan Tenun Karya Wanita Indonesia ke Mancanegara |publisher=Merdeka |date=May 2023 |accessdate=2023-06-23}}

Awards

The awards won by Creativeans include:

  • Indigo Design Award 2023:

Project: Malt & Wine Asia

Category: Branding for Alcoholic Beverages - Wine

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/7272 |title= Malt & Wine Asia |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

Project: Malt & Wine Asia

Category: Branding for Alcoholic Beverages - Other

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/7272 |title= Malt & Wine Asia |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

Project: Panda Century Education

Category: Branding for Kids

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/7192 |title= Panda Century Education |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

Project: Panda Century Education

Category: Branding for Technology

Award: Silver{{cite web|url=https://www.indigoaward.com/winners/7192 |title= Panda Century Education |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

Project: Vorel

Category: Branding for Technology

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/6210 |title= Vorel |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

Project: Chupitos

Category: Branding for Restaurants/Cafe

Award: Silver{{cite web|url=https://www.indigoaward.com/winners/7408 |title= Chupitos |publisher=Indigo Award|date=April 2023 |accessdate=2023-05-23}}

  • Indigo Design Award 2022:

Project: InstaProtection

Category: Technology

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/5602 |title= InstaProtection |publisher=Indigo Award|date=April 2022 |accessdate=2023-05-23}}

Project: Blue Aqua

Category: Food

Award: Gold{{cite web|url=https://www.indigoaward.com/winners/4309 |title= Blue Aqua |publisher=Indigo Award|date=April 2022 |accessdate=2023-05-23}}

Project: Evolta Go

Category: Technology

Award: Silver{{cite web|url=https://www.indigoaward.com/winners/5470 |title= Evolta Go |publisher=Indigo Award|date=April 2022 |accessdate=2023-05-23}}

Project: FYNXT

Category: Technology

Award: Bronze{{cite web|url=https://www.indigoaward.com/winners/5375 |title= FYNXT |publisher=Indigo Award|date=April 2022 |accessdate=2023-05-23}}

References