Crescent Mall
{{Distinguish|Crescent Shopping Centre}}
{{Update|reason=It is unclear whether construction initiatives have been completed or whether the anchor store has changed.|date=July 2020}}
{{short description|Shopping mall in Ho Chi Minh City, Vietnam}}
{{Infobox building
| name = Crescent Mall
| native_name =
| native_name_lang =
| logo = File:Crescent Mall logo.png
| logo_size = 120px
| logo_alt =
| logo_caption =
| image = Phú Mỹ Hưng - Đại Lộ Nguyễn Văn Linh.jpg
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| image_caption = Crescent Mall and its phase 2, Phú Mỹ Hưng Tower in 2019
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| status = Completed
| cancelled =
| topped_out =
| building_type = Shopping mall
| architectural_style = Postmodern
| classification =
| location = International Trade & Financial, Phú Mỹ Hưng, District 7
| address = 101 Ton Dat Tien Street, Tan Phu Ward
| location_city = Ho Chi Minh City
| location_country = {{flag|Vietnam||+}}
| coordinates = {{Coord|10|43|43.4|N|106|43|0.67|E|type:landmark|display=inline,title}}
| altitude =
| current_tenants =
| namesake =
| groundbreaking_date = {{start date and age|df=yes/no|2009|06|12}}{{cite web
|url=https://phumyhung.vn/en/phu-my-hung-builds-mall
|title=Phu My Hung builds mall
|last=
|first=
|date=2009-06-12
|website=
|publisher=Phu My Hung Corporation
|access-date=2020-06-29
|quote=}}
| start_date = {{start date and age|July 2009}}
| stop_date =
| est_completion =
| topped_out_date =
| completion_date =
| opened_date = {{Start date and age|df=yes/no|2011|11|30}}{{cite news
| last =
| first =
| date = 2011-12-23
| title = The outlook of Vietnamese retail market through figures
| url = http://thegioibanle.vn/en/retail-news/vietnam-retail/the-outlook-of-vietnamese-retail-market-through-figures
| work = The Gioi Ban Le
| location =
| access-date = 2020-06-29
}}
| inauguration_date =
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| cost = 2,310 billion ₫
| ren_cost =
| client =
| owner = Phu My Hung Corporation
| landlord = Savills
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| size = {{cvt|112,000|sqm}}
| floor_count = 9
| floor_area = {{cvt|45,000|sqm}}
| elevator_count =
| grounds_area = 3
| number_of_stores = 200
| number_of_anchors =
| architect = Axel Korn{{cite web
|url=http://vnre.reic.vn/2009/05/architects-designers.html
|title=The Crescent: Architects & Designers
|last=
|first=
|date=2009-05-30
|website=
|publisher=Vietnam Real Estate Report
|access-date=2020-06-29
|quote=}}
| architecture_firm = Skidmore, Owings and Merrill
Korn Architects
| developer = Phu My Hung Corporation
| engineer =
| structural_engineer =
| services_engineer =
| civil_engineer =
| other_designers = Design international
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| rooms =
| parking =
| website = {{URL|https://crescentmall.com.vn}}
| embed =
| embedded =
| references = {{cite web
|url=https://scootersaigontour.com/crescent-mall/
|title=Crescent Mall Ho Chi Minh City
|last=Do
|first=Tracy
|date=2019-11-30
|website=
|publisher=Scooter Saigon Tour
|access-date=2020-06-29
|quote=}}
| footnotes =
}}
Crescent Mall is a shopping mall in Ho Chi Minh City, Vietnam, located at Phú Mỹ Hưng planned city in District 7. With an area of {{cvt|112,000|sqm}} that consists of 200 stores, a supermarket, cinema, restaurants, cafes, and gaming stadium. The mall was designed by Tan Gek Meng, and developed and owned by Phu My Hung Corporation. Its design incorporates the concept of ruyi, which is said to bring good luck and fortune. The mall's last anchor tenant is Co.opmart, while previous anchors are Giant and Auchan. Phase 2 of the mall included its expansion and a 24-storey office tower next to it named Phú Mỹ Hưng Tower, which previously known as the Cresent Hub.
History
The initial concept of Crescent Mall was first unveiled on 9 April 2008 by Phu My Hung Corporation.{{cite web
|url=https://phumyhung.vn/en/phu-my-hung-corporation-officially-introduced-the-crescent-and-appointed-savills-to-be-sole-leasing-and-management-agent-for-the-project
|title=Phu My Hung corporation officially introduced The Crescent and appointed Savills to be sole leasing and management agent for the project
|last=
|first=
|date=14 April 2009
|website=
|publisher=Phu My Hung Corporation
|access-date=2020-06-29
|quote=}} Skidmore, Owings and Merrill, and Design International were chosen as the master planners for Crescent Mall, with KORN Architekten, a German-based architecture firm as designers for the mall. Architect Axel Korn designed the building. The manager and leasing agent was Savills. The elevators and escalators were provided by Schindler and installed by Jardine Matheson.{{cite web
|url=https://www.jardines.com/assets/files/NewsAndEvents/thistle/10_vol3.pdf
|title=Rise in New Installation Business for Jardine Schindler Group
|last=
|first=
|date=2010
|website=
|publisher=Jardine Matheson
|access-date=2020-06-29
|quote=}}
The groundbreaking ceremony was performed on 12 June 2009 and construction began in July that year. During the groundbreaking ceremony, Vietcombank formed a consortium with Vietinbank, Bao Viet Bank, Gia Dinh Bank, and Asia Commercial Bank to grant Phu My Hung Corporation a loan worth 1.2 trillion ₫ within 10 years. The mall had an invite-only preview by Phu Mu Hung Corporation to selected guests, largely international and luxury brands, on 28 January 2010, before making retail lots available for lease.{{cite news
| author = The Saigon Times
| date = 2010-01-21
| title = PMH to put up Crescent luxury mall for lease soon
| url = https://vnre.wordpress.com/2010/01/21/pmh-to-put-up-crescent-luxury-mall-for-lease-soon/
| work = Vietnam Property Report
| location =
| access-date = 2020-06-29
}}
The mall was officially opened to the public on 30 November 2011. The first Giant store in Vietnam opened in Crescent Mall, serving as the mall's first anchor tenant{{cite news
| last = Thuy
| first = Thanh
| date = 2011-10-17
| title = Crescent Mall set to open in Phu My Hung
| url = https://www.vir.com.vn/crescent-mall-set-to-open-in-phu-my-hung-10187.html
| work = Vietnam Investment Review
| location =
| access-date = 2020-06-29
| archive-date = 2020-06-29
| archive-url = https://web.archive.org/web/20200629062924/https://www.vir.com.vn/crescent-mall-set-to-open-in-phu-my-hung-10187.html
| url-status = dead
}} until 28 November 2018, when the Vietnamese operation was acquired by French-based retailer Auchan and replaced as anchor.{{cite news
| last = Nhung
| first = Hong
| date = 2018-11-30
| title = Giant hypermarket becomes Auchan Crescent Mall
| url = https://www.vneconomictimes.com/article/business/giant-hypermarket-becomes-auchan-crescent-mall
| work = Vietnam Economic Times
| location =
| access-date = 2020-06-29
| archive-date = 2020-06-30
| archive-url = https://web.archive.org/web/20200630220201/https://www.vneconomictimes.com/article/business/giant-hypermarket-becomes-auchan-crescent-mall
| url-status = dead
}} However, Auchan announced its withdrawal from the Vietnamese market in May 2019 due to unprofitable and unsustainable operations in Vietnam{{cite news
| last = Hoai
| first = Nguyen
| date = 2019-05-22
| title = French retailer Auchan to retain three of 18 Vietnam stores
| url = https://e.vnexpress.net/news/business/companies/french-retailer-auchan-to-retain-three-of-18-vietnam-stores-3926928.html
| work = VNExpress
| location =
| access-date = 2020-07-01
}} and competition with the local supermarket chain Co.opmart. Auchan has closed most of its Vietnamese stores, but its branch in Crescent Mall will remain in operation until Tết in 2020 where after this period the anchor itself will be rebranded as Co.opmart.{{cite news
| last =
| first =
| date = 2019-06-28
| title = Saigon Co.op takes over 18 Auchan supermarkets
| url = https://vietnamnet.vn/en/business/saigon-co-op-takes-over-18-auchan-supermarkets-545840.html
| work = Vietnam Net
| location =
| access-date = 2020-07-01
}}
H&M opened its third Vietnamese store in Crescent Mall on 8 September 2018.{{cite news
| last =
| first =
| date = 2018-09-07
| title = Savills Vietnam announces the opening of H&M at Crescent Mall
| url = https://bbgv.org/news/savills-vietnam-announces-the-opening-of-hm-at-crescent-mall/
| work = British Business Group Vietnam
| location =
| access-date = 2020-06-29
| archive-date = 2020-06-30
| archive-url = https://web.archive.org/web/20200630005239/https://bbgv.org/news/savills-vietnam-announces-the-opening-of-hm-at-crescent-mall/
| url-status = dead
}}
Due to the increasing demand for business and retailers, Phu My Hung Corporation invested additional funds in February 2019 to upgrade and expand Crescent Mall as part of the Phú Mỹ Hưng infrastructure upgrade plan. This expansion of the mall included phase 2 of Crescent Mall and an additional 24-story office building known as Crescent Hub. It was completed in 2021 and officially known as Phú Mỹ Hưng Tower, the tower adopted the current address and the "8 Hoàng Văn Thái Street" address.{{cite news
| last =
| first =
| date = 2019-02-28
| title = Phu My Hung pours millions USD into infrastructure
| url = http://bizhub.vn/property/phu-my-hung-pours-millions-usd-into-infrastructure_303511.html
| work = Vietnam News Biz Hub
| location =
| access-date = 2020-06-29
}} The mall expanded an additional {{cvt|12,000|sqm}} at the end of 2019.{{cite web
|url=http://www.cbrevietnam.com/Vietnam-Property/pressrelease/cbre-releases-2019-review-and-2020-outlook-highlighting-key-trends-in-hcmc
|title=CBRE Releases 2019 Review And 2020 Outlook Highlighting Key Trends In HCMC
|last=
|first=
|date=2020-01-08
|website=
|publisher=CBRE Vietnam
|access-date=2020-06-28
|quote=}}
In July 2020, the Kpop coffee brand SMTown Café opened its first location in Vietnam in the mall.{{Cite web |last=International |first=Retail & Leisure |date=2020-07-06 |title=SMTown Café to launch first store in Vietnam |url=https://www.rli.uk.com/smtown-cafe-to-launch-first-store-in-vietnam/ |access-date=2022-07-17 |website=Retail & Leisure International |language=en-GB}} However, it was closed in September 2023, after 3 years and 2 months.{{Cite web |date=September 17, 2023 |title=SMTOWN &STORE Vietnam chuẩn bị đóng cửa, fan ùn ùn tới check-in tạm biệt |url=https://muctim.tuoitre.vn/smtown-store-vietnam-chuan-bi-dong-cua-fan-un-un-toi-check-in-tam-biet-101230916224757582.htm#:~:text=Sau%203%20n%C4%83m%20m%E1%BB%9F%20c%E1%BB%ADa,ng%C3%A0y%2017%2D9%2D2023. |website=Mực Tím of Tuổi Trẻ}}
Design
The design of this mall was said to be inspired by the concept of ruyi which is a symbol of good luck and fortune.
Retail
Crescent Mall contains {{cvt|45,000|sqm}} of retail space. It has a large variety of stores including international chains such as GAP and Tommy Hilfiger, restaurants, a cinema, and a supermarket: Co.opmart. There are numerous chain stores selling clothes and cosmetics, as well as gift and souvenir stores. Among the cafes are branches of Gloria Jean's Coffees and The Coffee Bean & Tea Leaf.
See also
References
{{reflist}}
External links
{{Commons category|Crescent Mall}}
- [https://the-crescent.com/ Official website The Crescent]
Category:Shopping malls in Ho Chi Minh City
Category:Buildings and structures in Ho Chi Minh City