Cristina Ferreira

{{Short description|Portuguese television presenter}}

{{EngvarB|date=October 2022}}

{{Use dmy dates|date=October 2022}}

{{Infobox person

| name = Cristina Ferreira

| image = 2022 - ContentMakers SZ9 6373 (52474773638) (cropped) (cropped).jpg

| alt =

| caption = Ferreira in 2022

| birth_name = Cristina Maria Jorge Ferreira

| birth_date = {{Birth date and age|df=yes|1977|9|9}}

| birth_place = Malveira, Mafra, Portugal

| death_date =

| death_place =

| death_cause =

| occupation = {{hlist|Television presenter|businesswoman}}

| years_active = 2002–present

| height =

| spouse =

| partner = António Casinhas (1127–2011)

| children = 1

| awards = 2011: 2° Gala Troféu TV7Dias: best TV host of the year.

| signature =

| signature_alt =

| signature_size =

| website = {{URL|http://dailycristina.com/}}

}}

Cristina Maria Jorge Ferreira (born 9 September 1977) is a Portuguese television presenter and businesswoman.[http://www.tvi.iol.pt/programa/2015/artigo/1325627 Cristina Ferreira – apresentadora] Since the 2010s, she has been the highest-paid celebrity in Portugal (earning 232,000 Euros per month, as of 2022).https://www.sabado.pt/vida/detalhe/igreja-universal-do-reino-de-cristina (in Portuguese)

Biography

Born in Malveira, a small village of Mafra Municipality, 40 km from Lisbon, in 1977, Cristina graduated in History and taught it for a few years. Her parents were merchants in local fairs across the region.

She graduated in journalism and had prominent television presenters Manuel Luís Goucha and Júlia Pinheiro as her teachers. She began her television career on TVI, having hosted the daily "extra" Big Brother and the news show Diário da Manhã. From 2004 to 2018, she and Goucha hosted the morning talk show Você na TV!. During this period, Cristina gained status as one of the most high-profile celebrities in Portugal.

From 2012 to 2018, Cristina co-hosted the prime-time show A Tua Cara Não Me é Estranha, along with Goucha.{{Cite web |last=Frias |first=Rui |date=2018-08-23 |title=15 factos para perceber Cristina Ferreira |url=https://www.dn.pt/cultura/15-factos-quem-tem-de-conhecer-sobre-cristina-ferreira-9754908.html |access-date=2025-03-07 |website=Diário de Notícias |language=pt}}

In 2017, she began hosting the show Apanha Se Puderes which was taped until Cristina moved to rival TV station SIC, in the second half of 2018. This deal was the most heavily publicised TV transference in Portugal in more than a decade. With this transfer she became a direct competitor of TVI and her previously co-hosted morning show at that channel.{{Cite web |title=Igreja Universal do Reino de Cristina |url=https://www.sabado.pt/vida/detalhe/igreja-universal-do-reino-de-cristina |access-date=2025-03-07 |website=www.sabado.pt |language=pt-pt}}

At SIC, apart from holding a hosting role, it was reported she would also hold a executive consultancy role in the entertainment directory of the channel.

In January 2019, Cristina began hosting her first programme on SIC, the morning show O Programa da Cristina, which directly competed with the show she co-hosted before, Você na TV!, hosted by Goucha, along with a new co-host, Maria Cerqueira Gomes. With O Programa da Cristina, SIC led the morning ratings for the first time in fourteen years.{{Cite thesis |last=Mello Neto |first=Ruy de Deus e |title=Não vou me adaptar: um estudo sobre os bolsistas pernambucanos durante os 10 primeiros anos do Programa Universidade Para Todos - ProUni |publisher=Universidade de Sao Paulo, Agencia USP de Gestao da Informacao Academica (AGUIA) |url=https://doi.org/10.11606/t.48.2015.tde-18082015-112537}}{{Cite web |date=2018-08-22 |title=Cristina Ferreira muda-se da TVI para a SIC |url=https://expresso.pt/sociedade/2018-08-22-Cristina-Ferreira-muda-se-da-TVI-para-a-SIC |access-date=2025-03-07 |website=Expresso |language=pt}} She received a phone call from President Marcelo Rebelo de Sousa (President of Portugal), which was televised live during the premiere episode of this show.{{Cite web |date=2018-12-01 |title=Cristina Ferreira revela o nome do seu programa na SIC |url=https://www.atelevisao.com/sic/cristina-ferreira-revela-o-nome-do-seu-programa-na-sic/ |access-date=2025-03-07 |language=pt-PT}}

In the summer of 2020, Cristina Ferreira returned to TVI, this time as one of the shareholders.{{Cite web |last=Ding |first=Hugo van der |title=Presidentes, bidés e 5.000 euros. Vi o Programa da Cristina para o leitor não ter de ver (mas amanhã não perca) |url=https://observador.pt/especiais/presidentes-bides-e-5000-euros-vi-o-programa-da-cristina-para-o-leitor-nao-ter-de-ver-mas-amanha-nao-perca/ |access-date=2025-03-07 |website=Observador |language=pt-PT}} At 42, Cristina Ferreira left SIC after unilaterally terminating her contract two years early, prompting the broadcaster to seek compensation, which could range from €2 million to €4 million. This amount includes contractual obligations linked to call-in competitions. She re-joined TVI as a presenter, director of entertainment and fiction, and a non-executive board member, with a potential shareholding of up to 2%.{{Cite web |last=Bernardino |first=Carla |date=2020-07-18 |title=Cristina Ferreira triplicou o seu valor em dois anos |url=https://www.dn.pt/arquivo/diario-de-noticias/cristina-ferreira-triplicou-o-seu-valor-em-dois-anos-12437026.html |access-date=2025-03-07 |website=Diário de Notícias |language=pt}}

The channel SIC and Cristina Ferreira have reached a settlement, ending their legal dispute over a contract breach linked to Ferreira’s return to TVI. SIC had filed a lawsuit against her in 2020, and in 2023, the Lisbon West District Court enforced the seizure of Amor Ponto’s, Cristina's company, assets after a ruling ordered the company to pay over €3.3 million plus interest to SIC. The agreement brings the case to a close, though the details have not been disclosed.{{Cite web |last=Nogueira |first=Carlos |date=2024-12-11 |title=Acabou o litígio judicial. SIC e Cristina Ferreira chegam a acordo |url=https://www.dn.pt/sociedade/acabou-o-litigio-judicial-sic-e-cristina-ferreira-chegam-a-acordo |access-date=2025-03-07 |website=Diário de Notícias |language=pt}}

In 2023, Media Capital, who owns TVI channel, announced that it has renewed its confidence in Cristina Ferreira by extending her association with TVI and appointing her as executive director of Media Capital Digital while retaining her role as director. The company stated that Ferreira will continue as director of entertainment and fiction and will also strengthen her contribution to new business and talent development.{{Cite web |last=DN |first=Redacao |date=2023-08-30 |title=Cristina Ferreira nomeada administradora executiva da Media Capital Digital |url=https://www.dn.pt/arquivo/diario-de-noticias/cristina-ferreira-nomeada-administradora-executiva-da-media-capital-digital-16940281.html |access-date=2025-03-07 |website=Diário de Notícias |language=pt}}

Beyond her television career, Cristina Ferreira has also established herself as a businesswoman. She launched a fashion venture with her clothing store, Casiraghi Forever, based in Malveira. Her influence in the entertainment industry has been recognised by Forbes magazine, which ranked her second in the Entertainment category of its "Most Powerful in Business" list, scoring 68 points.{{Cite web |last=Peralta |first=Helena C. |date=2024-10-08 |title=Cristina Ferreira, a Poderosa do Entretenimento em Portugal |url=https://www.forbespt.com/cristina-ferreira-a-poderosa-do-entretenimento-em-portugal/ |access-date=2025-03-07 |website=Forbes Portugal |language=pt-PT}}

She has a son with António Casinhas, a now-retired football player. She is a supporter of the football club S.L. Benfica.{{Cite web |last=Botelho |first=Leonete |date=2019-01-07 |title=Marcelo ligou a Cristina Ferreira por uma questão de “igualdade” com Goucha |url=https://www.publico.pt/2019/01/07/politica/noticia/marcelo-ligou-cristina-ferreira-questao-igualdade-1856882 |access-date=2025-03-07 |website=PÚBLICO |language=pt}}

Businesswoman

Cristina Ferreira has been involved in various business ventures alongside her television career. She owns a clothing store, Casiraghi Forever, in Malveira and launched the website/blog Daily Cristina in 2013 to share aspects of her personal and professional life. She has published several books, including a cookbook, an autobiographical work, a guide to English conversation aimed at supporting underprivileged children, and a book addressing online verbal abuse. In 2014, she collaborated with Hush Puppies on a footwear line and launched the fragrance Meu in partnership with LR Health & Beauty, later introducing a men’s version. She also published Revista Cristina, a monthly magazine from 2015 to 2024, which received the Arco-Íris Award in 2018.

Television career

class="wikitable sortable"

!Year

!Channel

!Project

!Role(s)

rowspan="2" |2002

|RTP1

|Regiões

| rowspan="2" |Reporter

rowspan="23" |TVI

|Olá Portugal

rowspan="2" |2003

|Big Brother 4

|Secondary host

Diário da Manhã

|Reporter

2004 - 2018

|Você na TV!

|Co-host with Manuel Luís Goucha

2007 - 2010

|As Tardes da Júlia

|Co-host with Júlia Pinheiro

2011

|Uma Canção para Ti 4

|Co-host with Manuel Luís Goucha

2011 - 2016

| rowspan="2" |Somos Portugal

| rowspan="2" |Occasional substitute host

2022 - 2023
2011 - 2016

|A Tarde É Sua

|Occasional substitute host, covering for main host Fátima Lopes

rowspan="3" |2012

|A Tua Cara Não Me É Estranha 1

| rowspan="4" |Co-host with Manuel Luís Goucha

A Tua Cara Não Me É Estranha 2
A Tua Cara Não Me É Estranha - Duets
rowspan="2" |2013

|A Tua Cara Não Me É Estranha 3

Dança com as Estrelas 1

|Host

rowspan="2" |2014

|A Tua Cara Não Me É Estranha: Kids

|Co-host with Manuel Luís Goucha

Dança com as Estrelas 2

|Host

rowspan="2" |2015

|Dança com as Estrelas 3

|Co-host with Pedro Teixeira

Cristina

| rowspan="2" |Host

2015 - 2016

|Juntos, Fazemos a Festa

2016 - 2017

|A Tua Cara Não Me É Estranha 4

| rowspan="2" |Co-host with Manuel Luís Goucha

2017

|A Tua Cara Não Me É Estranha - Special

2017 - 2018

|Apanha se Puderes

|Co-host with Pedro Teixeira

2018

|A Tua Cara Não Me É Estranha 5

|Co-host with Manuel Luís Goucha

2019 - 2020

| rowspan="3" |SIC

|O Programa da Cristina

| rowspan="4" |Host

rowspan="2" |2019

|Prémio de Sonho

Globos de Ouro de 2019
rowspan="2" |2020

| rowspan="18" |TVI

|Dia de Cristina

Em Família

|Co-host with Manuel Luís Goucha

2020 - 2021

|Conta-me

| rowspan="5" |Host

2021

|All Together Now

2021 - 2022

|Cristina ComVida

rowspan="2" |2022

|Big Brother Famosos 2022

Big Brother Famosos 2022 - 2nd season
2022 - 2024

|Goucha

|Occasional substitute host, covering for main host Manuel Luís Goucha

rowspan="2" |2022

|Big Brother - Desafio Final 1

| rowspan="3" |Host

Big Brother 2022
2023

|O Triângulo

2023 - 2024

|Dois às 10

|Occasional co-host with Cláudio Ramos, substituting main host Maria Botelho Moniz

2023

|Big Brother 2023

|Host

2024

|Dança com as Estrelas 6

|Co-host with Bruno Cabrerizo

2024 - present

|Dois às 10

|Co-host with Cláudio Ramos

2024

|Secret Story - Casa dos Segredos (8th season)

|Host

File:2021 - ContentMakers SAM 8852 (51654719364).jpg

Other television works

  • 2007: Viagem ao Mundo das Maravilhas
  • 2009: Guest role in telenovela Sentimentos
  • 2010: As Tardes da Júlia, Replacing Júlia Pinheiro
  • 2011: Festas de Ponte de Lima, Co-Host with Marisa Cruz
  • 2011: Festa na Praia Albufeira, Co-Host with Nuno Eiró
  • 2011: Festa Medieval de Óbidos, Co-Host with Nuno Eiró
  • 2011: Festa dos Tabuleiros, Co-Host with Nuno Eiró
  • 2011–2017: A tarde É Sua TVI, Replacing Fátima Lopes
  • 2012: A tarde É Sua TVI, Replacing Fátima Lopes
  • 2012–2017: Gala de Natal na TVI, Co-host with Manuel Luís Goucha
  • 2013: 20 Anos da TVI, Co-host with Manuel Luís Goucha and Fátima Lopes

Awards

  • 2011: 2° Gala Troféu TV7Dias - Best TV Host of the year category.
  • 2019: Portuguese Golden Globes - Personality of the Year category.{{Cite web |date=2019-09-29 |title=Cristina Ferreira vence primeiro Globo de Ouro da carreira |url=https://www.atelevisao.com/sic/cristina-ferreira-vence-primeiro-globo-de-ouro-da-carreira/ |access-date=2025-03-07 |language=pt-PT}}

References

{{reflist}}