DJ Assault

{{Infobox musical artist

| image = File:GhettoTech DJs (cropped).JPG

| caption = DJ Assault in 2003.

| birth_date = {{Birth date and age|1977|10|19}}

| birth_place = Detroit, Michigan

| genre = Ghettotech, Detroit booty, techno, house

| label = Jefferson Ave

}}

Craig De Shan Adams (born October 19, 1977), better known as DJ Assault or Craig Diamonds, is an electronic musician and producer known for pioneering Detroit booty music and the ghettotech genre.{{Cite web |date=2016-10-03 |title="I Just let the Beats do the Talking": An Interview with DJ Assault |url=https://www.passionweiss.com/2016/10/03/dj-assault-interview/ |access-date=2025-02-02 |website=Passion of the Weiss |language=en-US}}{{Cite magazine |title=DJ Assault |url=https://www.newyorker.com/goings-on-about-town/night-life/dj-assault |access-date=2025-02-02 |magazine=The New Yorker |language=en-US}}

File:DJ Assault.jpg

Adams was born in Detroit and relocated to the suburbs as a child. Growing up he would listen to techno and house stations on the radio, such as the Electrifying Mojo on WMXD, which would highly influence his sound.{{Cite web |last=P.Y |date=2013-10-29 |title=Interview: DJ Assault |url=https://www.detroitmusicmag.com/dj-assault/ |access-date=2025-02-02 |website=Detroit Music Magazine |language=en-US}} He started DJing at age 12 at local high school parties.{{Cite web |title=DJ Assault Songs, Albums, Reviews, Bio & More ... |url=https://www.allmusic.com/artist/dj-assault-mn0000651765#biography |access-date=2025-02-02 |website=AllMusic |language=en}} He later moved for college to Atlanta, he was a member of rap duo Assault-n-Battery that pulled from Atlanta's bass scene.{{Cite web |date=2013-02-01 |title=Revisiting Detroit Ghettotech Legend, DJ Assault |url=https://www.passionweiss.com/2013/02/01/dj-assault-revisted/ |access-date=2025-02-02 |website=Passion of the Weiss |language=en-US}} His love for hip hop and songwriting would be incorporated into his later electronic work.

Upon returning to Detroit in the '90s, Adams released a series of singles under the name DJ Assault with producer Mr. De' on Electrofunk Records and Assault Rifle Records.{{Cite web |title=DJ Assault, Soundpieces Residents at Monarch |url=http://events.noisepop.com/events/2018/1/23/dj-assault-soundpieces-residents |access-date=2025-02-02 |website=Noise Pop Event Calendar |language=en}} The success of the tracks "Sex on the Beach" and "Ass and Titties" in the mid-'90s lifted him to fame. In the mid-2000s, he founded the label Jefferson Ave.

In 2023, Berlin club {{Interlanguage link|Kater Blau|de|Kater Blau}} and radio station HÖR Berlin cancelled DJ Assault performances due to unspecified social media posts of the artist.{{Cite news |last=FAZE editorial team |date=September 12, 2023 |title="Woke Bullshit": Kater Blau und HÖR Berlin canceln Detroit-Legende |trans-title=“Woke Bullshit”: Kater Blau and HÖR Berlin cancel Detroit Legend |url=https://www.fazemag.de/woke-bullshit-kater-blau-und-hoer-berlin-canceln-detroit-legende/ |url-status=dead |archive-url=https://web.archive.org/web/20240716170617/https://www.fazemag.de/woke-bullshit-kater-blau-und-hoer-berlin-canceln-detroit-legende/ |archive-date=July 16, 2024 |work=Faze Magazine |language=de}} This was met with push back from some music goers.{{Cite web |date=2023-09-11 |title=Kater Blau and HÖR Cancel DJ Assault Bookings Over His Social Media Content {{!}} EDM Identity |url=https://edmidentity.com/2023/09/11/dj-assault-hor-kater-blau-cancellations/ |access-date=2025-02-02 |website=edmidentity.com |language=en-US}}

Adams is known for his comedic and explicit lyrics.{{Cite web |title=Interview with DJ Assault – the pioneer of Booty Bass |url=https://www.redbull.com/se-en/dj-assault |access-date=2025-02-02 |website=www.redbull.com}} He has rejected the categorization of his music as "ghettotech." Adams has cited The Wizard, Farley Jackmaster Funk, Bad Boy Bill, Mike Hitman Wilson, and Julian “Jumpin” Perez as influences.

References