DYRK
{{Short description|Radio station in Cebu City, Philippines}}
{{About|radio station in Cebu City, Philippines|other uses|DYRK (disambiguation)}}
{{Use mdy dates|date=December 2022}}
{{Use Philippine English|date=December 2022}}
{{Infobox radio station
| name = WRocK
| callsign = DYRK
| image =
| city = Cebu City
| area = Metro Cebu and surrounding areas
| rds = WRocK
| branding = 96.3 WRocK
| airdate = {{start date and age|1993|10|2}}
| frequency = 96.3 MHz
| language = English
| licensing_authority = NTC
| power = 10,000 watts
| erp = 75,000 watts
| class = A/B/C
| callsign_meaning = WRocK
| owner = [https://exodusbroadcasting.com/ Exodus Broadcasting Company, Inc.]
| webcast = {{TuneIn|963-WRocK-Cebu-s235993}}
| website = {{url|www.963wrock.com}}
}}
DYRK (96.3 FM), broadcasting as 96.3 WRocK, is a radio station owned and operated by [https://exodusbroadcasting.com/ Exodus Broadcasting Company, Inc.].{{cite web|url=https://www.kbp.org.ph/wp-content/uploads/2019/02/Exodus-Broadcasting-Company-Inc.jpg|title=KBP Members|website=Kapisanan ng mga Brodkaster ng Pilipinas|access-date=July 19, 2019}} The station's studio and transmitter are located at Room 2016, 20th Floor, Golden Peak Hotel and Suites, Gorordo Ave. cor. Escario St., Brgy. Camputhaw, Cebu City. It operates daily for 5:00 am to 12:00 mn.[https://region7.ntc.gov.ph/index.php/2-uncategorised/162-cebu-only-radio-tv-broadcasting-stations CEBU FM BROADCAST STATIONS | NTC Region 10][https://radioonlinenow.com/2011/07/06/96-3-wrock-cebu-continuous-to-dominate/ 96.3 WRock Cebu Continuous To Dominate][https://cebudailynews.inquirer.net/127990/curiosity-and-up Curiosity and UP]
Background
Exodus Broadcasting Company was established by the Hodreal family on October 2, 1993, and operated as a sister company of ACWS-UBN. It launched WRocK in Cebu province.
On October 6, 2008, it was announced that the Elizalde Group of Companies' Manila Broadcasting Company (MBC) purchased the Manila station DWRK from the Hodreal family, owners of ACWS-UBN and Exodus, for {{Philippine peso|229.6 million|link=yes}}. Except for the acquisition price, further terms were not disclosed.[http://www.manilatimes.net/national/2008/oct/07/yehey/business/20081007bus12.html Elizaldes’ Manila Broadcasting acquires 96.3 Wrock] {{webarchive|url=https://web.archive.org/web/20081009181730/http://www.manilatimes.net/national/2008/oct/07/yehey/business/20081007bus12.html |date=October 9, 2008 }} While DWRK since then has been under the control of MBC, ACWS-UBN and Exodus retain control of the WRocK provincial stations. In the same year, ACWS-UBN decided to re-establish the original WRocK format via online streaming, branding it as "WRocK Online" through Hayag.com, while DYRK was relaunched as a separate entity from WRocK Online.
In June 2016, the station removed the "Cebu" suffix on its branding. This was done to reflect that DYRK is the sole station bearing the WRocK brand.
See also
References
{{Reflist}}
External links
- {{Facebook|lesstalkmoreliterock|96.3 WRocK}}
{{Cebu City Radio}}
{{coord missing|Philippines}}
Category:Radio stations established in 1993
Category:Radio stations in Metro Cebu
Category:Soft adult contemporary radio stations in the Philippines