Dainese

File:Lino-Dainese.jpg

Lino Dainese started the company in 1972 when he was 20, making protective motorcycle apparel in Molvena, Vicenza, Italy.{{cite web|title = Dainese: A History of Racing and Innovation |url = https://www.pinkbike.com/news/Dainese-history-lesson-2013.html |website = www.pinkbike.com |date = 23 August 2013 |accessdate = 2017-09-11}} The first article of clothing was a pair of motocross pants.{{cite web|title = Dainese Official Website. – Our History 1972 The First Product|url = https://www.dainese.com/history|website = www.dainese.com|accessdate = 2017-09-11|archive-url = https://web.archive.org/web/20170926231251/https://www.dainese.com/history/|archive-date = 2017-09-26|url-status = dead}} The company has been closely associated with motorcycle racing since its foundation, which has informed its product development, focused on safety, performance and ergonomics.{{cite web |title = Dainese: Pursuing Safety Since 1972 |url = https://ultimatemotorcycling.com/2010/04/28/dainese-motorcycle-apparel-history|website = www.ultimatemotorcycling.com | date=28 April 2010 |accessdate = 2017-09-11}}

After buying the Italian helmet manufacturer AGV in July 2007,{{cite web|title = Dainese buy helmet brand AGV.|url = http://www.visordown.com/news/general/dainese-buy-helmet-brand-agv |website = www.visordown.com |accessdate = 2017-09-11}} the Dainese Group was acquired for €130 million by Investcorp in 2014, keeping its founder as a minority shareholder and president.{{cite news |title = Investcorp buys Italian safety apparel maker Dainese for $163 mln.|url = https://www.reuters.com/article/dainese-ma-investcorp-bank/investcorp-buys-italian-safety-apparel-maker-dainese-for-163-mln-idUSL6N0SV20420141105 |work=Reuters |accessdate = 2017-09-11}} Lino Dainese then founded D Airlab, a research center for applying D-air technology for non-sports users, such as construction workers and the elderly.{{cite web |title = Il fondo InvestCorp rileva l'80% del capitale di Dainese|url = https://www.ilsole24ore.com/art/impresa-e-territori/2014-11-05/il-fondo-investcorp-rileva-80percento-capitale-dainese--092342.shtml?uuid=ABwcfVAC |newspaper=Il Sole 24 Ore |accessdate = 15 March 2019}}

Since its acquisition in 2014, the group has reported annual revenue growth from €117 million in 2013 to €184.7 million in 2017, during which period the number of employees increased from 609 to 757, as of March 2018.{{cite news |title = Investcorp buys protective clothing maker Dainese for $163 million|url = https://www.reuters.com/article/us-dainese-m-a-investcorp-bank/investcorp-buys-protective-clothing-maker-dainese-for-163-million-idUSKBN0IP10P20141105 |work = Reuters |accessdate = 15 March 2019}}{{cite web|title = Investcorp to start Dainese sport-tech clothing brand sale soon |url = https://bebeez.it/en/2018/10/24/investcorp-to-start-dainese-sport-tech-clothing-brand-sale-soon/ |website = www.bebeez.it|accessdate = 15 March 2019}} Currently, it maintains its headquarters and its Research and Development and Design Centers in Italy, as well as two regional offices: one in California, USA and one in Hong Kong.{{cite web |title = Dainese Official Website: About Us. – Dainese |url = https://www.dainese.com/about-us |website = www.dainese.com |accessdate = 2017-09-11 |archive-url = https://web.archive.org/web/20170915022948/https://www.dainese.com/about-us/ |archive-date = 2017-09-15 |url-status = dead }}

In 2022, The Carlyle Group acquired the stake held by Investcorp and became a majority shareholder in Dainese.

File:Dainese Motorrad Lederkombi - Frauen Größe 36 - Bild 001.jpg

Dainese Group helmets are branded AGV, while the suits, jackets, shock-absorbing armors and back protectors, pants, boots, gloves and accessories are branded Dainese. These products are made with materials including traditional cowhide, kangaroo skin, aramid, carbon fiber and titanium, and are sold off-the-rack, made-to-measure, or custom made.{{cite web|title = Dainese Custom Works Website. – Dainese|url = http://www.dainesecustomworks.com|website = www.dainesecustomworks.com |accessdate = 2017-09-11}} In 2017 Dainese added the motorcycling fashion clothing brand "Settantadue" ("seventy-two" in Italian).{{cite web|title = Dainese Settantadue Brand is born|url = https://www.gpone.com/en/2017/10/20/news-prodotto/dainese-settantadue-brand-is-born.html|website = www.gpone.com|accessdate = 2018-01-12}}{{cite web|title = Dainese Launch Retro Fashion Brand, 'Settantadue'|url = https://www.bennetts.co.uk/bikesocial/news-and-views/news/2017/october/dainese_settantadue_brand_launched|website = www.bennetts.co.uk|accessdate = 2018-01-12}}{{cite web|title = Introducing the Dainese Settantadue Collection|url = http://www.motorcyclenews.com/news/2017/october/dainese-settantadue-new-clothing-range|website = www.motorcyclenews.com|accessdate = 2018-01-12}}

Dainese has diversified its product range over the years to cover mountain biking, skiing and horse riding, often using the technologies developed for motorcycle racing.{{cite web|title = This Wearable Airbag Can Protect Olympic Skiers in High-Speed Crashes|url = https://www.wearable-technologies.com/2018/09/this-wearable-airbag-can-protect-olympic-skiers-in-high-speed-crashes/|website = www.wearable-technologies.com| date=6 September 2018 |accessdate = 15 March 2019}}{{cite web|title = Dainese, uno scudo per il corpo "Valentino e ora pronti per Marte"|url = https://www.repubblica.it/economia/affari-e-finanza/2017/03/06/news/dainese_uno_scudo_per_il_corpo_valentino_e_ora_pronti_per_marte-159939112/ |newspaper=la Repubblica |date = 6 March 2017 |accessdate = 15 March 2019}}{{cite web |title = Dainese: A History of Racing and Innovation |url = https://www.pinkbike.com/news/Dainese-history-lesson-2013.html|website = www.pinkbike.com | date=23 August 2013 |accessdate = 15 March 2019}}

The Dainese Technology Center (D-Tec) develops protection and apparel-related technologies for the group companies and other applications. The company has registered 118 patents.{{cite web|title = Patents Assigned to Dainese S.p.A.|url = https://patents.justia.com/search?q=dainese+s.p.a./ |website = www.patents.justia.com |accessdate = 15 March 2019}} In MotoCAP's independent safety research, various Dainese products – such as the Avro 4, Prima72 and Fighter jackets – have achieved high test scores.MotoCAP (2023). Safety Ratings: Jackets. Available at: https://www.motocap.com.au/products/jackets?f%5B0%5D=brand:Dainese&f%5B1%5D=older_ratings:1&sort_by=safety_rating&sort_order=DESC. (Accessed: 25 June 2023).

Dainese D-air is an electronically actuated airbag system developed for motorcyclists. Development began in 1995 and the first working prototype was tested on a race track in 2000. Dainese D-air activated for the first time in an official race when the Italian rider Simone Grotkyj crashed during a 2007 MotoGP practice session at the Valencia circuit.{{cite web|title = D-Air Dainese. Com'è nato e come funziona l'airbag per motociclisti secondo chi l'ha inventato|url = https://www.moto.it/news/d-air-dainese-com-e-nato-e-come-funziona-l-airbag-per-motociclisti-secondo-chi-l-ha-inventato.html|website = www.moto.it|accessdate = 15 March 2019}}{{cite web|title = Valencia: l'airbag di Dainese in azione|url = http://www.motocorse.com/news/motomondiale/17339_Valencia__lairbag_di_Dainese_in_azione.php |website = www.motocorse.com |accessdate = 15 March 2019}} The first Dainese D-air system launched on the market was the racing version in 2011. In 2015, Dainese began selling the Misano 1000, the first standalone jacket for road use incorporating its Dainese D-air Street system, and a version for skiing.{{cite web|title = L'airbag Dainese D-Air protegge anche gli sciatori della Coppa del Mondo|url = https://www.motociclismo.it/lairbag-dainese-d-air-ski-protegge-gli-sciatori-della-coppa-del-mondo-2015-63262|website = www.motociclismo.it|accessdate = 15 March 2019}} There have been significant legal proceedings – widely reported in the press – between Alpinestars and Dainese regarding aspects of their competing motorcycle airbags.

D-Tec hired MIT professor and former NASA Deputy Administrator Dana Newman and space architect Guillermo Trotti to develop the BioSuit, a space suit that uses lines of non-extension on the human body to improve freedom of movement for astronauts during extravehicular activities while maintaining constant pressure. In September 2015, European Space Agency astronaut Andreas Mogensen was the first to test the Dainese SkinSuit in space during his iriss mission to the International Space Station (ISS). This skin-tight garment is designed to be worn inside the ISS, providing head-to-foot loading to counter the lack of gravity and reduce the risk of post-flight injuries to the spinal intervertebral discs. The SkinSuit was worn on the ISS a second time in November 2016, by the French astronaut Thomas Pesquet during the Proxima Mission.{{cite web|title = Houston, We Have a Problem Meet the Man Making Spacesuits to Stop The Growth of Astronauts' Spines in Outer Space |url = https://mpora.com/cosmos/dainese-space-suits-nasa-2030-esa-biosuit-skinsuit |website = mpora.com|accessdate = 15 March 2019}}{{Better source needed|date=March 2019}}

In 2017, working in partnership with the Italian multinational energy company ENEL and occupational health professors and doctors at Bologna University and Sant'Orsola-Malpighi Hospital, D Airlab developed the Safety Jacket, an airbag system for protecting workers at risk of accidents from impacts or falling when working at height.{{Cite press release|title = Dainese, D-Air LAB and ENEL develop an airbag to protect staff in the workplace|url = https://www.dainese.com/gb/en/corporate/news/enel-safety-jacket/|website = www.dainese.com|accessdate = 15 March 2019|archive-date = 29 March 2019|archive-url = https://web.archive.org/web/20190329102902/https://www.dainese.com/gb/en/corporate/news/enel-safety-jacket/|url-status = dead}}{{Better source needed|date=March 2019}}{{Cite press release|title = Dainese, D-Air Lab Ed Enel Sviluppano L'airbag Per La Protezione Dei Lavoratori|url = https://www.enel.com/it/media/press/d/2017/10/dainese-d-air-lab-ed-enel-sviluppano-lairbag-per-la-protezione-dei-lavoratori|website = www.enel.com|accessdate = 15 March 2019|archive-date = 29 March 2019|archive-url = https://web.archive.org/web/20190329112832/https://www.enel.com/it/media/press/d/2017/10/dainese-d-air-lab-ed-enel-sviluppano-lairbag-per-la-protezione-dei-lavoratori|url-status = dead}}

In 2017, Dainese collaborated with Emirates Team New Zealand crew members to design Sea-Guard, the first safety garment developed for yacht races to integrate impact protection and flotation tasks in a single solution.{{cite web|title = Dainese, le protezioni che hanno aiutato i kiwi a vincere la Coppa!|url = https://www.velaemotore.it/protezioni-dainese-hanno-aiutato-emirates-team-new-zealand-vincere-la-coppa|website = www.velaemotore.it|accessdate = 15 March 2019}}{{Better source needed|date=March 2019}}

Dainese has been working with the Trauma Team at the Niguarda Ca'Granda Hospital, Milan, since 2013 as part of its Dainese Advanced Research Program, which analyzes the effects of motorbike accidents on the human body to improve the design of protective equipment and general rider safety.{{cite web|title = Dainese, il Trauma Team di Niguarda e il primo studio in Italia sui motociclisti|url = https://www.moto.it/news/dainese-il-trauma-team.html|website = www.moto.it|accessdate = 15 March 2019}}

Dainese has employed designers including Yohji Yamamoto, Adriano Goldschmied, Marc Sadler, Renato Montagner, and Aldo Drudi.{{Citation needed|date=March 2019}} The company has won the following design awards.

2001 T-Age suit – ADI Compasso d'Oro International AwardPremio Compasso d'oro{{Circular reference|date=July 2021}}{{Circular reference|date=May 2019}}

2017 Mugello R suit – RedDot Design Award{{cite web|title = The Dainese Group Receives Three Red Dot Design Awards|url = https://www.dainese.com/gb/en/corporate/news/red-dot-design-awards/|website = www.dainese.com|accessdate = 15 March 2019|archive-date = 29 March 2019|archive-url = https://web.archive.org/web/20190329102859/https://www.dainese.com/gb/en/corporate/news/red-dot-design-awards/|url-status = dead}}

2017 Mugello R suit – Good Design Award{{cite web |title = Good Design Award |publisher=Japan Institute of Design Promotion |url = https://www.g-mark.org/award/describe/45375 |website = www.g-mark.org|accessdate = 15 March 2019}}

2017 Mugello R suit – International Design Excellence Award{{cite web|title = Best of the Best: #Idsaidea 2017 Gold And Silver Winning Product Designs Are Unveiled|url = http://www.idsa.org/news/idea-news/best-of-the-best-IDSA-IDEA-2017 |website = www.dainese.com|date = 14 August 2017 |accessdate = 15 March 2019}}

2017 Pro Armor protector – RedDot Design Award

2017 Pro Armor protector – Good Design Award{{cite web |title = Good Design Award |publisher=Japan Institute of Design Promotion |url = https://www.g-mark.org/award/describe/44780 |website = www.g-mark.org |accessdate = 15 March 2019}}

2017 Pro Armor protector – ADI Compasso d'Oro International Award{{cite web|title = Dainese earns the 2017 Compasso d'Oro|url = https://www.dainese.com/gb/en/corporate/news/dainese-earns-2017-compasso-doro/|website = www.dainese.com|accessdate = 15 March 2019|archive-date = 29 March 2019|archive-url = https://web.archive.org/web/20190329102858/https://www.dainese.com/gb/en/corporate/news/dainese-earns-2017-compasso-doro/|url-status = dead}}

2018 AWA M1 ski jacket – Red Dot Design Award{{cite web|title = Dainese fa il bis con il Red Dot Design Award|url = http://www.inmoto.it/news/news/2018/08/03-1637913/dainese_fa_il_bis_con_il_red_dot_design_award/|website = www.inmoto.it|accessdate = 15 March 2019}}

2018 AWA M1 ski jacket – Good Design Award{{cite web|title = Good Design Award|publisher=Japan Institute of Design Promotion |url = https://www.g-mark.org/award/describe/47097 |website = www.g-mark.org|accessdate = 15 March 2019}}

2018 Pro Armor protector – ISPO Award{{cite web|title = ISPO Awards|url = https://www.dainese.com/it/it/corporate/news/ispo-awards/|website = www.dainese.com|accessdate = 15 March 2019|archive-date = 29 March 2019|archive-url = https://web.archive.org/web/20190329102855/https://www.dainese.com/it/it/corporate/news/ispo-awards/|url-status = dead}}

2018 HP1 RC ski jacket – ISPO Award

Dainese is a member of Altagamma, a trade group of Italian automotive, fashion, recreation, travel, and design companies formed in 1992 to advertise and promote high end luxury goods.{{cite web|title = Moda, Dainese entra in Altagamma|url = http://www.affaritaliani.it/economia/moda-dainese-entra-in-altagamma-565541.html/|website = www.affaritaliani.it|accessdate = 15 March 2019}}

The Dainese Archivio (DAR) is a permanent multimedia exhibition in Vicenza opposite the Dainese Headquarters which presents the ideas, people and projects that marked the company's advancements in the fields of safety, sports performance, and design. The collection includes historic Dainese leather racing. Dainese Archivio has educational activities for schools and universities at its DAR Lab.{{cite web|title = New Dainese ARchivio Exhibition Opening In Vicenza|url = https://blog.motorcycle.com/2018/06/08/motorcycle-news/new-dainese-archivio-exhibition-opening-vicenza/|website = blog.motorcycle.com| date=8 June 2018 |accessdate = 15 March 2019}}{{cite web|title = Dainese inaugura Dar, il suo archivio storico|url = https://www.insella.it/news/dainese-inaugura-dar-il-suo-archivio-storico-145716|website = www.insella.it|accessdate = 15 March 2019}}

Dainese has sponsored racing from its earliest years. One of the first was 15-time World Champion Giacomo Agostini, who began racing in Dainese leathers in 1975.{{cite web|title = Dainese Reveals 115 Years Anniversario Collection|url = https://www.autoevolution.com/news/dainese-reveals-115-years-anniversario-collection-117331.html|website = www.autoevolution.com| date=28 April 2017 |accessdate = 2017-09-11}} Multiple World Championship winner Valentino Rossi is currently among the best-known racers to wear the brand colors.{{cite web|title = Under the skin of Rossi's Dainese leathers|url = http://www.motorcyclenews.com/news/2014/november/under-the-skin-of-rossis-dainese-leathers|website = www.motorcyclenews.com|accessdate = 2017-09-11}}{{cite web|title = Is Valentino Rossi the Greatest of All Time?|url = http://www.motorcyclenews.com/sport/motogp/2015/november/mcn-plus---is-rossi-the-greatest-of-all-time|website = www.motorcyclenews.com|accessdate = 2017-09-11}} Dainese has sponsored greats like Italian riders Francesco Bagnaia, Stefano Manzi, Andrea Migno and Nicolo Bulega in the Moto2 and Moto3 Championships.{{cite web |title=Dainese and AGV are the official sponsors of the Sky Racing Team VR46 |url=https://www.dainese.com/us/en/corporate/news/sky-racing-team-vr46/ |website=Dainese |language=en |date=10 February 2017 |access-date=21 October 2019 |archive-date=21 October 2019 |archive-url=https://web.archive.org/web/20191021020406/https://www.dainese.com/us/en/corporate/news/sky-racing-team-vr46/ |url-status=dead }}

File:Valentino Rossi suiting up.jpg suiting up at the 2009 United States Grand Prix]]

File:Valentino Rossi running out of front tire (14023449353).jpg]]

File:Giacomo Agostini (2003).jpg (2003)]]

{{Div col|colwidth=30em}}

• MotoGP
• Joan Mir
• Pol Espargaró
• Franco Morbidelli
• Marco Bezzecchi
• Luca Marini
• Moto2
• Tony Arbolino
• Celestino Vietti Ramus
• Nicolò Bulega
• Moto3
• Niccolò Antonelli
• Gabriel Rodrigo
• Dennis Foggia
• Andrea Migno
• Tatsuki Suzuki
• WSBK/ Supersport
• Toprak Razgatlioglu
• Gabriele Ruiu
• Sandro Cortese
• Tom Sykes
• BSB
• James Hillier
• Ryan Vickers
• Dan Linfoot
• Bradley Ray
• Tester MotoGP/ Motard/ {{section link|Endurance racing (motorsport)|Motorcycle endurance racing|nopage=y}}
• Stefan Bradl
• Lorenzo Savadori
• Thomas Chareyre
• Vincent Philippe
• Legends
• Guy Martin
• Marco Lucchinelli
• Troy Corser
• Loris Capirossi
• Max Biaggi
• Giacomo Agostini
• Valentino Rossi

{{Div col end}}

{{Div col|colwidth=30em}}

• Ski
• Stefano Gross
• Roberto Nani
• Manfred Moelgg
• Riccardo Tonetti
• Sofia Goggia
• Nicol Delago
• Manuel Osborne
• Erin Mielzynski
• Matthias Mayer
• Michael Matt
• Vincent Kriechmayr
• Christian Hirschbuehl
• Stephanie Brunner
• Alexander Khoroshilov

{{Div col end}}

{{Div col|colwidth=30em}}

• Mountain biking
• Troy Brosnan
• Mark Wallace
• Kye A'Hern
• Ines Thoma
• Dimitri Tordo
• Florian Nicolai
• Magnus Manson
• Simon Pages
• Simone Pellissero
• Hannes Alber
• Andrea Garella
• Sophie Riva
• Michel Angelini
• Tomaso Ancillotti

{{Div col end}}

Dainese has a network of 70 single-brand protective equipment specialist stores for motorcycling and dynamic sports across Europe, North America, and Asia, and also sells direct to the public online through its official e-commerce website dainese.com. A new store concept designed by the Italian architect, Renato Montagner, was launched in 2017 and conceived to also provide a meeting place for dynamic sports enthusiasts to meet and participate in special events and activities.{{cite web|title = Dainese presenta nuovo concept retail|url = https://www.pambianconews.com/2017/04/11/dainese-nuovo-concept-retail-212764|website = www.pambianconews.com| date=11 April 2017 |accessdate = 15 March 2019}}

In 2019, Dainese launched the Dainese Experience project, a series of masterclasses, lessons, long journeys, and weekends where customers can learn how to improve their sports performance.{{cite web|title = Dainese Experience: Dainese VR46 Class in Misano with Vale|url = https://www.cyclenews.com/2019/02/article/dainese-experience-dainese-vr46-class-in-misano-with-vale/|website = www.cyclenews.com|accessdate = 15 March 2019}}

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{{Sports equipment brands}}

Category:Sporting goods manufacturers of Italy

Category:Motorcycle safety gear manufacturers

Category:Italian brands

Category:Clothing companies established in 1972

Category:Companies based in Veneto

Category:Motorcycling retailers

Category:Italian companies established in 1972

Category:Motorcycle helmet manufacturers

Category:Compasso d'Oro Award recipients

Category:2022 mergers and acquisitions

Category:The Carlyle Group companies