Digital Place-based Advertising Association

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The Digital Place-based Advertising Association (DPAA) is a trade organization based out of Cutchogue, New York that is focused on digital place-based advertising. It is listed as a 501(c)(6) non-profit by the IRS.{{Cite web |title=Digital Place-Based Advertising Association (DPAA) {{!}} Cutchogue, NY {{!}} Cause IQ |url=https://www.causeiq.com/organizations/digital-place-based-advertising-association,205360895/ |access-date=2023-12-21 |website=www.causeiq.com}} The DPAA was established in 2007 and was initially known as the Out-of-Home Video Advertising Bureau (OVAB). In 2010, the association was rebranded as the DPAA,{{Cite web |last=Roberts |first=Andrea Suozzo, Alec Glassford, Ash Ngu, Brandon |date=2013-05-09 |title=Digital Place Based Advertising Association Inc - Form Form 990-O for period ending Dec 2010 - Nonprofit Explorer |url=https://projects.propublica.org/nonprofits/display_990/205360895/2011_09_EO/20-5360895_990O_201012 |access-date=2023-12-21 |website=ProPublica |language=en}} and its scope expanded to provide industry-related support to its members, suppliers, and professionals involved in digital out-of-home networks.{{Citation needed|reason=Current references do not indicate a change in scope, so more sources are needed to substantiate this statement.|date=December 2023}}

The DPAA organizes the annual DPAA Global Summit event, which is centered on industry trends, developments, and strategies.{{Cite web |date=2022-09-07 |title=Digital Fast Forward —DPAA Global Summit 2022 - OOH TODAY |url=https://oohtoday.com/digital-fast-forward-dpaa-global-summit-2022/ |access-date=2023-12-21 |language=en-US}} The summit includes speakers and networking opportunities for attendees.{{Cite web |date=2023-10-10 |title=OOH At the DPAA Global Summit in NYC Today - OOH TODAY |url=https://oohtoday.com/ooh-at-the-dpaa-global-summit-in-nyc-today/ |access-date=2023-12-21 |language=en-US}}

As of 2022, the President and Chief Executive Officer of the DPAA is Barry Frey.File:Barry Frey Photo.jpg