Domino's Pizza Group

{{see also|Domino's}}

The Domino's Pizza company was founded in 1960, by American entrepreneur Tom Monaghan as a single pizzeria in Ypsilanti, Michigan.{{cite web|url=https://www.thebalancesmb.com/tom-monaghan-biography-1350964|title=Domino's Pizza Founder Tom Monaghan Biography|publisher=The Balance|date=26 November 2019|access-date=1 March 2020}} The first store in the UK opened in Luton in 1985.{{cite news|url=https://www.lutontoday.co.uk/business/consumer/dominos-celebrates-35-years-its-first-store-luton-2938776|title=Domino's celebrates 35 years at its first store in Luton|date=11 August 2020|newspaper=Luton Today|access-date=1 March 2021}}

The master franchise for the British Isles was sold off by the parent company in 1993 to Domino's Pizza Group, a subsidiary of the International Franchise Systems holding company controlled by sibling investors Colin and Gerry Halpern.{{cite news|url = https://www.telegraph.co.uk/finance/4490794/Wray-grabs-a-larger-slice-of-Dominos.html|title = Wray grabs a larger slice of Domino's|last = Murray-West|first = Rosie|date = 17 May 2001|work = The Daily Telegraph|access-date = 22 June 2008|location = London}} The company partially floated its shares on London's Alternative Investment Market in October 1999, by which time it had expanded to a network of almost 200 branches (of which all but eight were franchises).{{cite news|url=https://www.telegraph.co.uk/htmlContent.jhtml?html=/archive/1999/10/18/cndom18.html|title=Domino's Pizza scoots to market|last=English|first=Simon|date=18 October 1999|work=The Daily Telegraph|access-date=22 June 2008|location=London}}{{dead link|date=July 2021|bot=medic}}{{cbignore|bot=medic}} Certain investors such as Colin Halpern and property entrepreneur Nigel Wray retained significant stakes at this time.

The company opened its 400th store in Wadsley Bridge, Sheffield in November 2005.{{cite press release|url=http://www.prnewswire.co.uk/cgi/news/release?id=157231|title=Domino's Pizza Opens UK and Ireland's 400th Store|date=1 November 2005|publisher=Domino's Pizza UK & IRL, PR Newswire|access-date=23 June 2008}} The 500th store opened in the end of 2007, in Hatfield,{{cite web|url=http://www.dominos.uk.com/media_centre/pdf/Christmas%20Trading%20Update.pdf|title=Christmas Trading Update|date=8 January 2008|publisher=Domino's Pizza UK & IRL|access-date=23 June 2008|archive-date=23 December 2010|archive-url=https://web.archive.org/web/20101223183644/http://www.dominos.uk.com/media_centre/pdf/Christmas%20Trading%20Update.pdf|url-status=dead}} with the 600th following in December 2009, in High Holborn, Central London, being opened by Stavros Flatley. The Domino's share transferred from AIM to the main market of the London Stock Exchange in May 2008,{{cite news|url=https://www.independent.co.uk/news/business/sharewatch/small-talk-dominos-savours-its-move-to-the-main-market-830646.html|title=Small Talk: Domino's savours its move to the main market|last=Dawber|first=Alistair|date=19 May 2008|work=The Independent|access-date=23 June 2008|location=London}} and was promptly added to the FTSE 250 Index at the next quarterly review the following month.{{cite news|url=https://www.forbes.com/afxnewslimited/feeds/afx/2008/06/11/afx5105331.html |title=Ferrexpo and Petrofac to join FTSE 100 as Home Retail and Persimmon ousted |date=11 June 2008 |agency=AFX News |work=Forbes |access-date=23 June 2008 |url-status=dead |archive-url=https://web.archive.org/web/20080614042305/http://www.forbes.com/afxnewslimited/feeds/afx/2008/06/11/afx5105331.html |archive-date=14 June 2008 }} The 2000th European Domino's store was opened at Kier Park, in Hemel Hempstead in August 2013.{{cite web|title=Special delivery for 2,000th European Domino's Pizza store in Hemel Hempstead|url=http://www.hemeltoday.co.uk/news/community/special-delivery-for-2-000th-european-domino-s-pizza-store-in-hemel-hempstead-1-5410886|publisher=Hemel Today|access-date=22 August 2013}}

In April 2011, the group acquired a majority stake in the exclusive master franchise to own, operate and franchise Domino's Pizza stores in Germany.{{cite web|title=Domino's capitalises on German appetites|url=http://www.ft.com/cms/s/0/deeced3e-70e7-11e0-962a-00144feabdc0.html|publisher=FT|access-date=12 April 2012}} {{As of|April 2021}} there are over 330 stores in Germany.{{cite web|url= https://www.dominos.de/über-domino-s/english-visitors |title=Ordering Online With Domino's Pizza |website=Dominos.de |access-date=2021-04-11}}

The first German store opened in Berlin in 2010, and today, the company has five in the city. Other store locations also include Bonn and Aachen. The Domino's store in Cologne was one of three stores opening on that day, which were recognised as the 5,000th international store for Domino's Pizza Inc. The other two 5,000th stores were Rio de Janeiro, Brazil & Penang, Malaysia.{{cite web|title=Domino's Pizza 5,000th store opened outside of the U.S.|date=21 June 2012|url=http://www.franchiseworld.co.uk/archives/4888|publisher=Franchise World|access-date=31 December 2012|archive-date=4 September 2012|archive-url=https://web.archive.org/web/20120904010435/http://www.franchiseworld.co.uk/archives/4888|url-status=dead}}

On 24 September 2012, Domino's Pizza Group acquired Domino's Pizza Switzerland AG, which provides the company with the exclusive right to operate and franchise Domino's stores in Switzerland, Liechtenstein and Luxembourg, as well as an option to acquire the Master Franchise Agreement for Austria.{{cite web|title=Quarter Four Trading Update|url=http://www.dominos.uk.com/media_centre/pdf/Q4%20Trading%20Update%202012%20FINAL.pdf|publisher=Domino's|access-date=8 January 2013|archive-date=20 March 2013|archive-url=https://web.archive.org/web/20130320052449/http://www.dominos.uk.com/media_centre/pdf/Q4%20Trading%20Update%202012%20FINAL.pdf|url-status=dead}} In 2021 the loss-making chain was sold for CHF 300,000 to an undisclosed buyer.{{cite web|title=Dominos pizza sold to mystery buyer|url=https://www.worldradio.ch/news/bitesize-news/dominos-pizza-sold-to-mystery-buyer/|publisher=WRS|access-date=19 November 2021}}

Prospective franchisees are required to pay approximately £280,000{{cite web|title=Franchising |url=http://www.dominos.uk.com/franchising-faq-s |archive-url=https://archive.today/20140224001440/http://www.dominos.uk.com/franchising-faq-s |url-status=dead |archive-date=2014-02-24 |publisher=Dominos }} to the parent company for the right to operate their own Domino's Pizza outlet.{{cite web |url=http://www.dominos.uk.com/pdf/information_pack.pdf |title=Information pack |access-date=23 June 2008 |publisher=Domino's Pizza UK & IRL |url-status=dead |archive-url=https://web.archive.org/web/20070221041335/http://www.dominos.uk.com/pdf/information_pack.pdf |archive-date=21 February 2007}} Once established, the group also provides other services for the franchisee including production of dough, sourcing and delivery of ingredients and training. The group also delivers IT, advertising and other administrative services on behalf of the franchisees.

Domino's has a central commissary system which makes dough, and supplies this and other ingredients to each store.

:{{note|1|1}} - Accounts to 2005 prepared according to United Kingdom Generally Accepted Accounting Principles. Accounts from 2006 onwards prepared according to International Financial Reporting Standards.

Many of the principal shareholders of Domino's Pizza Group are individuals connected with the company including long term investor and non-executive director Nigel Wray and former owner Colin Halpern. A total of 0.35% of shares are held in treasury stock by the Domino's Pizza Group Employee Benefit Trust.{{cite web |url=http://ww7.investorrelations.co.uk/dominos/shares/major_holders.jsp |title=Share information: Major shareholders |date=29 January 2010 |publisher=Domino's Pizza UK & IRL |access-date=31 May 2010 |url-status=dead |archive-url=https://web.archive.org/web/20080407153139/http://ww7.investorrelations.co.uk/dominos/shares/major_holders.jsp |archive-date=7 April 2008}}

In May 2012, Domino's signed up to Out of Home Calorie Labelling Pledge, which is part of the Government's Responsibility Deal. This saw the introduction of calorie information on Domino's main ordering website.{{cite web|title=Delivery plans from partner: Dominos Pizza Group Ltd|url=http://responsibilitydeal2.dh.gov.uk/render.php?r=1461|publisher=Public Health Responsibility Deal|access-date=1 May 2012|archive-url=https://web.archive.org/web/20120907091945/http://responsibilitydeal2.dh.gov.uk/render.php?r=1461|archive-date=7 September 2012|url-status=dead}} In June 2012, the company signed up to the Hospitality and Food Service Agreement managed by WRAP (Waste and Resources Action Programme), the Government funded organisation responsible for improving waste reduction and recycling.{{cite web|title=BHA signs up to Hospitality & Food Service Agreement |url=http://www.bha.org.uk/2012/06/28/bha-signs-up-to-voluntary-hospitality-and-food-service-agreement/ |archive-url=https://archive.today/20121223193426/http://www.bha.org.uk/2012/06/28/bha-signs-up-to-voluntary-hospitality-and-food-service-agreement/ |url-status=dead |archive-date=23 December 2012 |publisher=British Hospitality Association |access-date=28 June 2012 }}

In November 2012, Domino's launched a gluten free pizza in its stores in the United Kingdom and Republic of Ireland, accredited by Coeliac UK.{{cite web|title=Gluten morgen... why everyone is saying no to wheat|url=https://www.standard.co.uk/lifestyle/foodanddrink/gluten-morgen-why-everyone-is-saying-no-to-wheat-8339708.html|work=Evening Standard|date=21 November 2012|access-date=21 November 2012}}

In September 2007, the current affairs programme Newsnight reported on the alleged poor treatment of Domino's Pizza employees.{{cite news|url=http://news.bbc.co.uk/1/hi/business/7017152.stm |title=Domino's staff claim exploitation |date=27 September 2007 |access-date=28 September 2007 |first=Martin |last=Shankleman |work=BBC News }}

Some of the deductions made by the company included the costs of insuring the cars used to deliver pizzas, and one worker was deducted all her wages for the first week of work because the franchise designated it "unpaid training".{{cite news|url=http://news.bbc.co.uk/1/hi/business/6922951.stm |title=Domino's workers in 'slavery' row |date=31 July 2007 |access-date=28 September 2007 |first=Martin |last=Shankleman |work=BBC News }} Then CEO, Stephen Hemsley, denied that such issues were systemic within the franchise network.

Domino's Pizza Group's operations in the United Kingdom extensively use zero-hour contracts.{{cite news|title=Burger King and Domino's Pizza also using zero-hours contracts: British Retail Consortium calls on employers to act responsibly amid revelations about fast food chain workers|url=https://www.theguardian.com/uk-news/2013/aug/06/burger-king-dominos-zero-hour|access-date=8 August 2013|newspaper=The Guardian|date=6 August 2013|author=Simon Neville}}

Domino's Pizza was the sponsor of episodes of The Simpsons on Sky1 between 1998{{cite web|url=http://www.dominos.uk.com/media_centre/pdf/FINALFACTSHEET.pdf|title=Domino's Pizza is 20!|publisher=Domino's Pizza UK & IRL|access-date=24 June 2008|archive-date=3 April 2007|archive-url=https://web.archive.org/web/20070403204355/http://www.dominos.uk.com/media_centre/pdf/FINALFACTSHEET.pdf|url-status=dead}} and 2008. In July 2007, Ofcom introduced a ban on fast food advertising, around programmes aimed at under sixteens.{{cite news|url=https://www.telegraph.co.uk/money/main.jhtml?xml=/money/2007/07/24/cndomino124.xml|title=Simpsons loss cannot spoil Domino's winners|last=Thelwell|first=Emma|date=24 July 2007|work=The Daily Telegraph|access-date=22 June 2008|location=London}}{{dead link|date=July 2021|bot=medic}}{{cbignore|bot=medic}} This resulted in the advertising being dropped for a brief period, but later resumed. In April 2008, when reintroduced, the advertising subsequently became more brand focused, rather than promoting specific products.{{cite news|url=http://www.brandrepublic.com/InDepth/Features/798396/Marketing-Profile-Robin-Auld-Dominos-Pizza/|title=The Marketing Profile: Robin Auld of Domino's Pizza|last=Charles|first=Gemma|date=1 April 2008|work=Brand Republic|access-date=13 July 2008|archive-url=https://web.archive.org/web/20081009192427/http://www.brandrepublic.com/InDepth/Features/798396/Marketing-Profile-Robin-Auld-Dominos-Pizza/|archive-date=9 October 2008|url-status=dead}} In October 2008, the company announced that its sponsorship of the show would come to an end.{{cite news|url=https://www.theguardian.com/media/2008/oct/15/marketingandpr-bskyb|title=Domino's on its last slice of Simpsons|last=Sweney|first=Mark|date=15 October 2008|work=The Guardian|access-date=28 November 2009|location=London}}

Domino's has also sponsored the second, third and fourth series of Britain's Got Talent.{{cite news|url=http://business.scotsman.com/fooddrinkagriculture/Want-a-pizza-the-franchise.4163289.jp|title=Want a pizza the franchise action?|last=Gallagher|first=Rosemary|date=7 June 2008|work=The Scotsman|access-date=22 June 2008}} Orders received on the night of the 2008 Final were around a third above those of a typical Saturday night. In June 2011, Domino's sponsored Red or Black?, a new game show presented by Ant and Dec.{{cite web|title=Domino's Pizza in £1m plus Red or Black? Ant & Dec deal|url=https://www.mirror.co.uk/news/city-news/2011/06/28/domino-s-pizza-in-1m-plus-red-or-black-ant-dec-deal-115875-23231555|work=The Mirror|date=27 June 2011|access-date=28 June 2011}} In December 2016 it became the sponsor of The Voice UK.{{cite web|url=http://www.campaignlive.co.uk/article/dominos-signs-sponsorship-deal-voice-itv/1417511|title=Domino's signs sponsorship deal for The Voice on ITV|publisher=Campaign Live|date=2 December 2016|access-date=18 April 2017}}

In August 2007, Domino's became the first pizza company in the United Kingdom to launch a service that allows customers to order pizzas by text message.{{cite news|url=http://reviews.cnet.co.uk/andrewlim/0,139101708,49292308,00.htm|title=Domino's Pizza by TXT service is dangerously good|date=20 August 2007|publisher=cnet.co.uk|access-date=25 May 2010|archive-date=11 February 2010|archive-url=https://web.archive.org/web/20100211142806/http://reviews.cnet.co.uk/andrewlim/0,139101708,49292308,00.htm|url-status=dead}} In May 2010, it launched a widget for social network sites, allowing any user with a blog, Facebook or MySpace account to promote Domino's Pizza, and receive a cash reward every time an order is placed through the widget.{{cite news|url=https://www.mirror.co.uk/news/technology/2010/05/13/dominos-facebook-widget-helps-pizza-fans-earn-a-crust-115875-22254898/|title=Dominos Facebook widget helps pizza fans earn a crust|date=13 May 2010|newspaper=Daily Mirror|access-date=25 May 2010}}

Domino's iPhone ordering app was introduced in January 2011, and took £1 million in its first three months.{{cite news|title=iPhone app helps Domino's smash sales forecasts|url=https://www.theguardian.com/business/2011/jan/05/dominospizza-fooddrinks|work=The Guardian|access-date=5 January 2011|location=London|first=Graeme|last=Wearden|date=5 January 2011}}

In June 2011, the company launched Android and iPad apps.{{cite web|title=Domino's Pizza tops £10m in mobile sales and launches Android app|url=http://www.internetretailing.net/2011/06/domino%E2%80%99s-pizza-tops-10m-in-mobile-sales-and-launches-android-app/|publisher=internetretailing.net|access-date=1 June 2011|archive-url=https://web.archive.org/web/20110603023541/http://www.internetretailing.net/2011/06/domino%E2%80%99s-pizza-tops-10m-in-mobile-sales-and-launches-android-app/|archive-date=3 June 2011|url-status=dead}}{{cite web|title=New Domino's iPad app makes mobile pizza orders easier|url=http://www.quickbitemagazine.co.uk/news/content/40/new_dominos_ipad_app_makes_mobile_pizza_orders_easier|publisher=quickbitemagazine.co.uk}} A Windows Phone 7 app followed in 2012.{{cite web|title=Domino's Delivers App to Windows Phone 7|url=http://mobilemarketingmagazine.com/content/dominos-delivers-app-windows-phone-7|publisher=mobilemarketingmagazine|access-date=30 April 2012|archive-url=https://web.archive.org/web/20130704193103/http://mobilemarketingmagazine.com/content/dominos-delivers-app-windows-phone-7|archive-date=4 July 2013|url-status=dead}} The company also makes use of discount codes. Domino's growth in e-commerce continues with 61.5% of all United Kingdom delivered sales (2012: 56.1% of United Kingdom delivered sales) coming via the internet. Sales taken through all online platforms were up in 2013, by 28.2% to £338.0m (2012: £263.7m) and, of this, 30.9% was taken through a mobile device (2012: 19.7%).{{cite web|title=Domino's releases strong results|url=http://www.thebfa.org/news/industry-news/dominos-releases-strong-results|publisher=BFA|access-date=28 February 2013|archive-date=21 March 2014|archive-url=https://web.archive.org/web/20140321014852/http://www.thebfa.org/news/industry-news/dominos-releases-strong-results|url-status=dead}}

{{Reflist|30em}}

• {{Official website|http://www.dominos.uk.com/}}
• [https://www.google.com/finance/quote/DOM:LON Profile at Google Finance]

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{{Domino's Pizza}}

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Category:Restaurants established in 1985

Category:British companies established in 1985

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UK and IRL

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Category:1999 initial public offerings

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