Doorstep (company)

{{Short description|Norwegian online marketplace company}}

Doorstep is an online brokerage firm based in Norway.

It was established in 2000, and was meant to develop a web portal for online trade. It was a cooperation between telecommunications company Telenor and Den norske Bank. Chairman was Petter Jansen, and among the board members were Gunn Wærsted, Jon Fredrik Baksaas and Ingvild Myhre.{{cite news|title=Hånd i hånd om e-handel|last=Egede-Nissen|first=Heidi|date=31 October 2000|work=Dagens Næringsliv|page=11|language=no}}{{cite news|title=Åpner for banktopper|last=Egede-Nissen|first=Heidi|date=18 January 2001|work=Dagens Næringsliv|page=7|language=no}} The goal was to create the largest market place of its kind in Norway. However the chief executive officer Knut Oppegaard quit in March 2001 and was replaced by Ann-Kristin Hageløkken. The portal had not yet been opened.{{cite news|title=Reduserte ambisjoner|date=8 March 2001|work=Dagens Næringsliv|page=28|language=no}} The plans were then significantly altered in April 2001, as the plans for online trading were cut. It shared its fate with several dot-com companies,{{cite news|title=DnB/Telenor-nettbutikk skrinlagt|date=3 April 2001|work=Aftenposten|page=44|language=no}} although the company would use the .no top-level domain instead of .com.{{cite news|title=Vital på nett med skadeforsikring|date=8 December 2000|work=Bergens Tidende|page=17|language=no}}

The company still exists, with the purpose of "business development". Jon Fredrik Baksaas is a member of the board, which is now chaired by Rune Bjerke.[http://www.doorstep.no/Velkommen.html Official site] {{Webarchive|url=https://web.archive.org/web/20120717092010/http://www.doorstep.no/Velkommen.html |date=2012-07-17 }} {{in lang|no}}