ETX Studios
{{Short description|French public relations firm}}
{{Multiple issues|
{{Notability|1=Companies|date=May 2021}}
{{Advert|date=May 2021}}
{{Update|date=May 2021}}
}}
{{Infobox company
|
|name =
|logo =
|type = anonymous Partnership
|foundation = 1998 |
| owners = The Doncieux brothers,
|key_people = Jérôme and Pierre Doncieux, Co-presidents
{{in lang|fr}} [http://www.relaxnews.com/web/v50/fr/actu/communique/relax10.htm Press release 01/10/2008] {{webarchive|url=https://web.archive.org/web/20080209112024/http://www.relaxnews.com/web/v50/fr/actu/communique/relax10.htm |date=2008-02-09 }}, 10 Habert Dassault Finance shareholder
Angel Invest, shareholder
the Business Angels Club, shareholder
Xavier Dupont, shareholder
Matthieu Pigasse, shareholder
François Veron shareholder
|industry = public relations, news agency
|revenue = 5.1 million € (2007)
|num_employees = 38 employees, 100 freelance workers and 300 correspondents worldwide (2007)
|homepage = {{url|https://etxstudio.com/}}
}}
ETX Studio, formerly known as Relaxnews is a French public relations firm which provides advertorial content to news providers.
History
Relaxnews was founded in Paris in 1998 by Pierre Doncieux,{{in lang|fr}} [http://www.strategies.fr/archives/1392/page_28708/medias_relaxnews_les_loisirs_sur_le_fil.html « Relaxnews, les loisirs sur le fil »]{{dead link|date=April 2018|bot=InternetArchiveBot|fix-attempted=yes}}, Stratégie n°1392, page 27, 01 former editor-in-chief and associate editor of Vogue for men, Lui and VSD.{{in lang|fr}} [https://archive.today/20120629185825/http://www.lepoint.fr/content/economie/article?id=56408 « Pierre Doncieux: l'homme de vos loisirs »], Le Point n°1508, 10 Jérôme Doncieux, former Executive Director of Euro RSCG France, and Director of the Association of Agencies-advice in Communication ( AACC), joined his brother in the business in 2000.
Member of the French Federation of News Agencies,{{in lang|fr}} [http://www.ffap.fr/frms.cfm?rbrq=annuaire&fich=annuaire.cfm « Members list»] {{webarchive|url=https://web.archive.org/web/20080113052947/http://www.ffap.fr/frms.cfm?rbrq=annuaire&fich=annuaire.cfm |date=2008-01-13 }} on the FFAP website Relaxnews is the first French news agency to be dedicated to leisure news.[http://www.libraryhouse.net/profile/1x1tf773dyxdd8hulx7y/ Relaxnews Library House]{{dead link|date=April 2018 |bot=InternetArchiveBot |fix-attempted=yes }}, The company has specialized in this field to meet the high demand for lifestyle and leisure news. According to a survey conducted by the Opinion Way Institute in May 2006, 79% of the French population is interested in news about leisure.{{cite web |url= http://www.relaxnews.com/web/v50/fr/actu/communique/CPresse_Observatoire.pdf |title= Press release |url-status=dead |archiveurl= https://web.archive.org/web/20071012104307/http://www.relaxnews.com/web/v50/fr/actu/communique/CPresse_Observatoire.pdf |archivedate= 2007-10-12 |language=fr}} {{small|(40.2 KiB)}} topics concerning the survey made by the Opinion Way Institute and dedicated to the demand of leisure news. The survey was realised on Internet using a sample of 1017 French people aged between 15 and 70
,{{cite web |url= http://www.relaxnews.com/web/v50/fr/actu/relaxdossierdepresse.pdf |title= " Relaxnews lance le relaxfil: le premier fil d'info sur l'actualité des loisirs " |access-date= 2008-02-04 |archive-url= https://web.archive.org/web/20071013035404/http://www.relaxnews.com/web/v50/fr/actu/relaxdossierdepresse.pdf |archive-date= 2007-10-13 |url-status=dead |language=fr}} {{small|(136 KiB)}} (page 6) The company has received the RIAM Label which rewards innovative multimedia and audiovisual projects. Relaxnews’ project “Relaxmultimedia”,{{in lang|fr}} [http://www.riam.org/riam/display.jsp?id=p_17759 «Poursuite de l'action du RIAM en 2005 »] {{webarchive|url=https://web.archive.org/web/20061003025204/http://www.riam.org/riam/display.jsp?id=p_17759 |date=2006-10-03 }} on the RIAM website has been realized with the contribution of the international news agency AFP (Agence France Presse) and the University of la Rochelle.
Products
- The "relaxwire"
Launched in 2006, the « relaxwire » is the first newswire about leisure news. It covers four leisure categories: well-being, home, entertainment and tourism. In 2009, Relaxnews partnered with AFP to form the newswire AFP-Relaxnews.{{cite magazine |title=Relax and Read All About It |url=https://www.franceintheus.org/IMG/pdf/nff/NFF0902.pdf |date=March 16, 2009 |magazine=News from France |publisher=French Embassy Press and Information Service}}
- The "relax adhoc"
The division focuses on editorial content (concepts, texts, pictures) as well as the production of customized pages, articles, dossiers, supplements and special issues. All the content is available for print, web or mobile use.
Notes
{{Reflist}}
External links
- {{in lang|fr}} [http://www.relaxnews.com Relaxnews official website]