EVRYTHNG
{{Short description|British software company}}
{{Infobox company
| name = EVRYTHNG
| logo = EVRYTHNG logo.png
| type = Private
| founded = {{start date and age|January 2011}}
| founder = Niall Murphy, Andy Hobsbawm, Dominique Guinard, Vlad Trifa
| location_city = New York City, London and San Francisco
| key_people = Niall Murphy, Andy Hobsbawm, Dominique Guinard, Vlad Trifa
| services = Internet of Things, Smart products, Product Relationship Management, Web of Things, Software, Sensors, Embedded Hardware and Software, Location-Based Services, NFC, QR Codes, RFID, Mobile,
| homepage = {{URL|http://evrythng.com/}}
}}
EVRYTHNG is an internet of things (IoT) software company based in London, with operations in Oregon, New York, Beijing, Minsk and Switzerland. The company delivers real-time data and actionable information about “smart products” featuring a digital identity in its EVRYTHNG Product Cloud, which connects consumer packaged goods to the web for business intelligence.
Niall Murphy, Andy Hobsbawm, Dominique Guinard and Vlad Trifa founded the company in January 2011. Murphy was the company's founding CEO. In 2022, EVRYTHNG was acquired by Digimarc, an Oregon-based company that specializes in digital watermarking and product digitization for brand integrity, traceability, sustainability and more.
History
Niall Murphy, Andy Hobsbawm, Dominique Guinard and Vlad Trifa founded the company in January 2011. In November 2011, EVRYTHNG closed a $1 million seed funding round led by Atomico, a technology investment firm.{{Cite web |title=Jobs at |url=https://www.theladders.com/company/evrythng-jobs |access-date=2022-05-06 |website=www.theladders.com |language=en}}
EVRYTHNG announced Diageo, a British alcoholic beverages company, as its first customer in October 2012. EVRYTHNG created a digital identity for Diageo's whiskey brands in Brazil, Chile, Venezuela, Australia, Eastern Europe and Vietnam.{{Cite web |date=2012-10-29 |title=Diageo Personalizes Whiskeys With Videos From Gift-Givers |url=https://adage.com/article/global-news/diageo-personalizes-whiskeys-videos-gift-givers/238015 |access-date=2022-05-06 |website=Ad Age |language=en}}
In 2013, global analyst group Frost & Sullivan awarded EVRYTHNG’s IoT platform a New Product Innovation Best Practice award.{{Cite press release |last=Sullivan |first=Frost & |title=Frost & Sullivan Accolades Highlight Industry's Best-in-Class Performers |url=https://www.prnewswire.com/news-releases/frost--sullivan-accolades-highlight-industrys-best-in-class-performers-207681331.html |access-date=2022-05-06 |website=www.prnewswire.com |language=en}}
In April 2014, EVRYTHNG secured US$7 million in a series-A investment round from Atomico, BHLP LLC, Dawn Capital and Cisco Investments.{{Cite web |date=2014-04-30 |title=Cisco invests in UK internet of things startup Evrythng |url=http://www.theguardian.com/technology/2014/apr/30/cisco-internet-of-things-startup-evrythng |access-date=2022-05-06 |website=the Guardian |language=en}} Later that year, the company received an undisclosed amount of funding from Samsung Ventures Investment Corporation.{{Cite web |title=Samsung invests in internet of things identity management platform Evrythng – Old GigaOm |url=https://old.gigaom.com/2014/10/30/samsung-invests-in-internet-of-things-identity-management-platform-evrythng/ |archive-url=https://web.archive.org/web/20220517014147/https://old.gigaom.com/2014/10/30/samsung-invests-in-internet-of-things-identity-management-platform-evrythng/ |url-status=dead |archive-date=May 17, 2022 |access-date=2022-05-06 |website=old.gigaom.com}} In 2014, EVRYTHNG received the best IoT start-up of the year recognition from The Europas, a subsidiary event from TechCrunch.{{Cite web |title=Evrything among the winners of "The Europas Awards" |url=https://www.startupticker.ch/en/news/june-2014/evrything-among-the-winner-of-the-europas-awards |access-date=2022-05-06 |website=www.startupticker.ch}} The company was voted IoT Breakout Startup of the Year in 2014 and 2015 by Postcapes awards.{{Cite web |title=Internet of Things Awards |url=https://www.postscapes.com/internet-of-things-awards |access-date=2022-05-06 |website=Postscapes |language=en-US}}
In March 2017, EVRYTHNG raised $24.8 million Series B round of funding.{{Cite web |title=Evrythng clinches $24.8M in funding |url=https://www.bizjournals.com/newyork/news/2017/03/14/evrythng-clinches-24-8m-in-funding.html |access-date=2022-05-06 |website=www.bizjournals.com}} The Series B round was led by Sway Ventures and included participation from new investors BLOC Ventures and Generation Ventures.
EVRYTHNG was one of the first companies to support the GS1 Digital Link standard, upgrading the barcode and GTIN to a web address format, with the first iteration of the standard launched in 2018.{{Cite web |last=Jovic |first=Marija |date=2018-08-30 |title=Welcoming a new era of barcodes: Insights from Niall Murphy, Co-founder & CEO of EVRYTHNG - PreScouter - Custom Intelligence from a Global Network of Experts |url=https://www.prescouter.com/2018/08/welcoming-a-new-era-of-barcodes-insights-from-niall-murphy-co-founder-ceo-of-evrythng/ |access-date=2022-05-06 |website=PreScouter |language=en-US}} EVRYTHNG co-founder and CTO Dom Guinard has co-chaired the GS1 Digital Link working group since its inception.
In 2019 Ralph Lauren became a customer of EVRYTHNG to digitize its product portfolio, rolling out the EVRYTHNG Product Cloud into all factories and across its product range.{{Cite web |title=Ralph Lauren Unveils Digital IDs Label to Combat Bootleg Merchandise |url=https://www.complex.com/style/2019/11/ralph-lauren-digital-ids-label-bootleg-merchandise |access-date=2022-05-06 |website=Complex |language=en}}
EVRYTHNG was selected by the World Economic Forum as a Technology Pioneer in 2018.{{Cite web |title=Meet the 2018 World Economic Forum Technology Pioneers |url=https://www.weforum.org/press/2018/06/meet-the-2018-world-economic-forum-technology-pioneers/ |access-date=2022-05-06 |website=World Economic Forum |language=en}} In 2020 the World Economic Forum named EVRYTHNG a Global Innovator.{{Cite web |title=Global Innovators |url=https://www.weforum.org/about/global-innovators/ |access-date=2022-05-06 |website=World Economic Forum |language=en}} That same year, EVRYTHNG won Fast Company's World Changing Ideas Award.{{Cite web |title=Fast Company Announces EVRYTHNG Winner in 2020 World Changing Ideas Awards |url=https://www.prweb.com/releases/fast-company-announces-evrythng-winner-in-2020-world-changing-ideas-awards-802168160.html |access-date=2022-05-06 |website=PRWeb}}
In November 2021, EVRYTHNG announced it would be acquired by Digimarc. The acquisition was completed in January 2022. The combined company released the Digimarc Brand Integrity solution, featuring the EVRYTHNG Product Cloud for remote product authentication.{{Cite web |date=2022-01-04 |title=Digimarc closes acquisition of Product Cloud company EVRYTHNG |url=https://www.packaging-gateway.com/news/digimarc-evrything-acquisition/ |access-date=2022-05-06 |website=Packaging Gateway |language=en-US}}
References
{{Authority control}}
Category:Software companies based in California
Category:Companies based in the London Borough of Hackney
Category:Companies based in San Francisco
Category:Companies based in New York City
Category:British companies established in 2012