Economics of Strategy

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{{Infobox book

| name = Economics of Strategy

| title_orig =

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| image = Economics of strategy - bookcover.jpg

| border =

| caption = Hardcover, 6th edition

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| country = United States

| language = English

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| subject = Business strategy, economic theory

| genre = Non-fiction

| publisher = John Wiley & Sons

| release_date = September 4, 2012 (6th edition)

| english_release_date =

| media_type = Print, e-book

| pages = 560 pp.

| isbn = 978-1118273630

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Economics of Strategy is a textbook by David Besanko, David Dranove, Scott Schaefer, and Mark Shanley. The book offers an economic foundation for strategic analysis.{{cite web|url=http://eu.wiley.com/WileyCDA/WileyTitle/productCd-EHEP002481.html|publisher=wiley.com|title=Economics of Strategy, 6th Edition|accessdate=2015-05-07|archive-url=https://web.archive.org/web/20140306230400/http://eu.wiley.com/WileyCDA/WileyTitle/productCd-EHEP002481.html|archive-date=2014-03-06|url-status=dead}} The text was initially published in 1996 by John Wiley & Sons and, as of 2017, available in its [http://eu.wiley.com/WileyCDA/WileyTitle/productCd-EHEP003387.html seventh edition]. Economics of Strategy is one of the leading books of its kind and has earned loyalty both as a classroom tool and as a professional reference book. The signature book covers feature famous impressionist paintings.

The Economics of strategy, 5th édition has been translated into French by [https://www.beta-economics.fr/annuaire/18/burger-helmchen_thierry/ Thierry Burger-Helmchen], Julien Pénin and Caroline Hussler, under the title "[http://www.deboecksuperieur.com/ouvrage/9782804163198-principes-economiques-de-strategie Principes économiques de stratégie]", edited by DeBoeck.

Overview

This influential business book provides a detailed and comprehensive text offering a link between economic theory and business applications. The book uses economic theory to discuss and to quantify popular concepts of modern business strategy.{{cite web|url=http://www.bol.com/nl/p/economics-of-strategy/9200000010735231/|publisher=bol.com|title=Economics of Strategy|accessdate=2015-05-08}} The text is technical in its approach but accessible due to its numerous real-world examples. The examples are drawn from around the globe and cover various business practices from the eighteenth century to modern days. Key economic principles discussed include economies of scale, economies of scope, transaction-cost economics, market entry, and commitment and agency issues.Zitz, A., [https://antonzitz.com/wp-content/uploads/2020/07/Economics-of-Strategy_f.pdf Economics of Strategy, 7th Edition By: David Besanko, David Dranove, Mark Shanley, and Scott Schaefer. Notes By: Anton Zitz], accessed 28 April 2024

Sections

See also

References