Edith Flagg

{{Short description|American fashion designer (1919–2014)}}

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| name = Edith Flagg

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| birth_name = Edith Faierstein

| birth_date = {{Birth date|1919|11|1}}

| birth_place = Vienna, Austria

| death_date = {{death date and age|2014|8|13|1919|11|1}}

| death_place = Century City, California, US

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| nationality = American

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| occupation = Fashion designer, businesswoman, television personality, philanthropist

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| spouse = {{unbulleted list|Hans Stein (died 1944)|Eric Flagg (died 1999)}}

| children = 1

| parents =

| relatives = Josh Flagg (grandson)

}}

Edith Flagg (née Faierstein, also known as Feuerstein; November 1, 1919 – August 13, 2014) was an Austrian-born American fashion designer, fashion industry executive, and philanthropist. She was the first designer to import polyester as a fashion textile to America.{{cite news|url=https://www.latimes.com/local/obituaries/la-me-edith-flagg-20140818-story.html|title=Edith Flagg dies at 94; L.A. designer helped popularize polyester|author=David Colker|date=August 17, 2014|newspaper=Los Angeles Times|access-date=January 11, 2015}}{{cite journal|author=Dave Lackie |date=August 22, 2014|title="A place in the sun; Forget the realtor's gold jacket - Dave Lackie meets Josh Flagg, an agent known as much for clothes as closing deals"|journal=Weekend Post}} In her later life, Flagg became known for her recurring role on the Bravo television program Million Dollar Listing Los Angeles with her grandson Josh Flagg.{{cite web |url=https://www.hollywoodreporter.com/live-feed/grandma-edith-flagg-million-dollar-listing-364168?page=show |work=The Hollywood Reporter|title=An Evening With 'Million Dollar Listing' 's Grandma Flagg |date=August 20, 2012|author=Shirley Halperin }}{{cite web|url=http://jwa.org/people/flagg-edith|title=Edith Flagg|publisher=Jewish Women's Archive|access-date=January 11, 2015}}

Early life

Edith Flagg was born Edith Faierstein to a Jewish family on November 1, 1919, in Vienna, Austria.[http://lamoth.info/?p=digitallibrary/digitalcontent&id=2364 Birth certificate for Edith Faierstein] She was raised in Galați, Romania, where her father worked as a photographer. At the age of 15 she returned to Vienna to study fashion and lived in Austria through her teenage years. When Hitler annexed Austria in 1938, she fled to the Netherlands with her boyfriend Hans Stein.

She married Hans Stein after they moved to the Netherlands in 1938. Instead of leaving the Netherlands after the German invasion, Flagg took the identity of the deceased Lydia Voskuilen. When she became pregnant with her son Michael, she hid the child in a sanitarium and posed as a nurse in order to visit him. Hans Stein was captured by Germans and sent to Auschwitz where he was murdered in 1944.

After Stein's death, Flagg worked within the Dutch underground resistance where she met her second husband Erich Simon Flegenheimer (later known as Eric Flagg), and after the war they married.[http://lamoth.info/?p=digitallibrary/digitalcontent&id=2366 Marriage certificate for Edith Faierstein and Erich Simon Flegenheimer; 28 May 1947]{{Cite web|url=http://www.legacy.com/obituaries/latimes/obituary.aspx?pid=172114334|title = Edith Flagg Obituary (2014) Los Angeles Times| website=Legacy.com }} Together they were responsible for saving several lives. She acted as a spy, swimming with Nazi soldiers and relaying what she overheard. Flagg reportedly killed two Nazis.{{cite web|url=http://heavy.com/entertainment/2014/10/edith-flagg-joshs-grandmother-net-worth-death-died-inc-dead-obituary-funeral-cause-of-million-dollar-listing/|title=Edith Flagg, Josh Flagg's Grandmother: 5 Fast Facts You Need to Know|author= Lauren Weigle|date=October 29, 2014|publisher=Heavy, Inc|access-date=January 11, 2015}} Eric then moved to the United States and Edith and Michael lived on a kibbutz in Palestine, what would soon become Israel. Edith and Michael followed Eric to the United States and while Eric worked in New York, Edith and Michael moved to San Francisco and lived with Hans' parents. Edith, Eric and Michael then moved to Los Angeles in 1949.{{cite web|url=http://cakenwhiskey.com/trailblazer-edith-flagg/|title=Trailblazer – Edith Flagg|author=Kaelan Hollon|date=14 April 2013 |publisher=CAKE&WHISKEY|access-date=January 11, 2015}}

Career

Flagg started her career after arriving in New York in 1948 as a seamstress, progressing to design, then later in Los Angeles, California, working in the Garment District. She began her first line of dresses in 1956 with a $2,000 investment of her own savings. Her clothing-line "Edith Flagg, Inc." (1956–2000) manufactured in the United States from the 1950s until her retirement from the fashion industry in 2000. The brand was characterized by its wrinkle-resistant knitwear.{{cite news|first=Evelyn |last=Mazuran|date=November 21, 1968|title=Spring has Many Looks|newspaper=The Deseret News |url=https://www.newspapers.com/article/deseret-news-spring-has-many-looks/128225852/ |page=53 |access-date=2023-07-14 |via=Newspapers.com}} As of 2012, the company reportedly afforded her a net worth of $100 million.

Flagg was the first person to import polyester to the United States and popularize it. She discovered a type of polyester called Crimplene which was being produced by Imperial Chemical Industries out of Leeds, England. The material was used for parachutes and military uniforms during World War II, resulting in a post-war surplus. Flagg found the new fabric while vacationing in Switzerland in the 1960s. She signed an exclusive advertising contract with DuPont to import Crimplene from England and popularize under the name polyester. She also imported the synthetic fabric Dacron.{{cite news|first=Julie |last=Byrne|date=October 14, 1965|title=Clotheshorse in the Jet Age|newspaper=Los Angeles Times |url=https://www.newspapers.com/article/the-los-angeles-times-clotheshorse-in-th/128225670/ |pages=73, [https://www.newspapers.com/article/the-los-angeles-times-clotheshorse-in-th/128225795/ 89] |access-date=2023-07-14 |via=Newspapers.com}} Edith Flagg, Inc. expanded from a successful dress manufacturing company in Los Angeles to an international design house with offices and showrooms in New York, Chicago, Atlanta, Cleveland, Los Angeles, San Francisco, Dallas, Charlotte and London, as well as a factory in Hong Kong.

She was an active contributor to California Apparel News and Women's Wear Daily in a weekly column titled "By the Way." Later, she often appeared on the television show Million Dollar Listing Los Angeles to offer business advice to her grandson, Josh Flagg. When Josh was fourteen, he wrote A Simple Girl: Stories My Grandmother Told Me, a book about her survival during World War II and her career. The book was published in 2009, prior to the show.{{cite web|url=http://www.shalomlife.com/culture/17774/top-20-under-40-los-angeles-josh-flagg/ |title=Top 20 Under 40 Los Angeles - Josh Flagg |author=Ashley Baylen |date=August 20, 2012 |publisher=Shalom Life |access-date=January 11, 2015 |url-status=dead |archive-url=https://web.archive.org/web/20150111234127/http://www.shalomlife.com/culture/17774/top-20-under-40-los-angeles-josh-flagg/ |archive-date=January 11, 2015 }}{{cite web|url=http://www.jewishla.org/blog/entry/authors-corner-josh-flagg-dishes-on-his-new-book-ia-simple-girl-i|title=Authors Corner: Josh Flagg Dishes On His New Book A Simple Girl|date=September 25, 2009|publisher=The Jewish Federation of Greater Los Angeles|access-date=January 11, 2015}}

Philanthropy

She was a donor to the United Jewish Welfare Fund, a Jewish non-profit organization, and the City of Hope, a private hospital in California.{{Cite news |first=Victoria |last=Talbot |title=Edith Flagg, Fashion Pioneer and Philanthropist, Dead at 94 |newspaper=The Beverly Hills Courier |date=August 22, 2014 |volume=XXXXVIIII |number=34 |pages=4, 18 |url=http://bhcourier.com/wp-content/uploads/2014/08/082214Fissue.pdf |archive-url=https://web.archive.org/web/20140826133841/http://bhcourier.com/wp-content/uploads/2014/08/082214Fissue.pdf |archive-date=2014-08-26 |url-status=dead |access-date=2023-07-14}}

Flagg retired in 2000 to concentrate on her philanthropy, focusing on Jewish and medical causes. She was a donor to the United Jewish Welfare Fund, a Jewish non-profit organization, and the City of Hope, a private hospital in California of which she and her husband were also board members.{{cite magazine|title=Flagg elected to board of directors for City of Hope|magazine=City of Hope Pilot Magazine|year=1972}} Proceeds from her biography A Simple Girl: Stories My Grandmother Told Me were donated to the Jewish Federation. Flagg and her husband were the recipients of multiple awards from the National Conference of Christians and Jews and The United Jewish Welfare Fund.{{cite web|url=http://resistance-members.informationmart.net/Eric_Flagg/item |archive-url=https://web.archive.org/web/20150111233235/http://resistance-members.informationmart.net/Eric_Flagg/item |url-status=dead |archive-date=January 11, 2015 |title=About "Eric Flagg" |date=January 20, 2012 |publisher=Real Integrity Co., Ltd |access-date=January 11, 2015 }}

Personal life

Flagg spoke Yiddish, Hebrew, Romanian, English, French, German and Dutch. She resided in a penthouse in The Century Towers on the Avenue of the Stars, Century City in Los Angeles, which she and her husband purchased from Jack Benny in 1976 for the highest price recorded for a condominium in Los Angeles up to that date.Erin Weinger, [https://www.hollywoodreporter.com/news/edith-flagg-million-dollar-listing-725262 Edith Flagg, 'Million Dollar Listing' Grandma, Dies at 94], The Hollywood Reporter, August 13, 2014

Death

She died on August 13, 2014, in her penthouse in Century City of natural causes.{{Cite web|url=http://www.allaboutthetea.com/2014/08/13/sad-news-josh-flagg-says-farewell-to-grandmother-edith/|title=Sad News: Josh Flagg Says Farewell to Grandmother Edith|date=13 August 2014}} She was ninety-four years old. She was buried at the Hillside Memorial Park Cemetery, a Jewish cemetery in Culver City, California, and the reception took place at the Hillcrest Country Club.

References

{{Reflist}}

Further reading

Note: listed in chronological order

  • "Edith Flagg's Reason-Why: To Design Clothes for the Average Customer's Budget" Virginia Scallon, California Apparel News, Friday Jan 3 1969 page 26.
  • "Flagg-Waiving" Women's Wear Daily, Monday October 23, 1967.
  • Women's Wear Daily, Tues Feb 13 1968 p 21.
  • Harry & Sidney Arkin Buying Office April 18, 1968 Edith Flagg: Never Forgets the Customer, First to Introduce Polyester Knits
  • California Apparel News Fri Jan 3 1969
  • Women's Wear Daily sec 2 wed jan 6 1971 "Edith Flagg—First American Woman to Use Polyester".
  • Fashionweek p 17 March 27, 1972—Flagg Merchant's Club president for 3 years.
  • California Apparel News, December 20, 1974.
  • "DIALOGUE with Eric and Edith Flagg-- Barbara Freidman, Managing Editor CALIFORNIA APPAREL NEWS PAGE 17 FRIDAY MARCH 23 1975.
  • Beverly Hills Courier January 9, 1976-- "Flagg, nationally prominent apparel manufacturer, active in the Dutch Underground--Flagg is the new chair of the Committee on Ideology of the City of Hope's Board of Directors.
  • Edith Flagg: Celebrating 20 years of Success California Apparel News page 9 Friday June 11, 1976.
  • Jewish Federation Council Bulletin July 7, 1980.
  • Jewish Federation Council Bulletin March 2, 1981.
  • California Apparel News March 20, 1981 p. 16.
  • California Apparel News April 3, 1981 p. 22.
  • California Apparel News, "By the Way" May 15, 1981.
  • Los Angeles Jewish Community Bulletin Nov 23 1981 vol 23 no 22.
  • "By the Way" by Edith Flagg Aug 13 1982 vol 38 no 33.
  • Los Angeles Jewish Community Bulletin sep 27 1982 vol 24 no 18.
  • United Jewish Fund Campaign Update; The Jewish Federation Council of Greater Los Angeles-, June 1985.
  • United Jewish Fund "Campaign Update" The Jewish Federation Council of Greater Los Angeles, front page August 8, 1985.
  • Jewish Federation Council/ United Jewish Fund "Update" paper Feb. 27, 1986 -- "Flegenheimer, Fenstra, Flagg: Soldier Without a Uniform".
  • Century City News, March 18, 1986.
  • Beverly Hills Courier Nov 15 2002 page 9 re: Cindy Flagg Cedars Sinai.
  • Beverly Hills 213 Nov 20 2002 vol 20, number 46 page 21 re Cindy Flagg Cedars Sinai.
  • Beverly Hills Courier June 4, 2004 front page re: Cindy Flagg Cedars-Sinai.
  • Beverly Hills Courier Nov 19 2004 re: CIndy Flagg Cedars Sinai p18.
  • Beverly Hills Courier June 2, 2006 re: Cindy Flagg Cedars-Sinai.

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Category:1919 births

Category:2014 deaths

Category:Jewish emigrants from Austria after the Anschluss to the United States

Category:Romanian Jews

Category:Women in World War II

Category:Dutch resistance members

Category:Businesspeople from Los Angeles

Category:American fashion designers

Category:American women fashion designers

Category:American businesspeople in fashion

Category:Jewish fashion designers

Category:Burials at Hillside Memorial Park Cemetery

Category:20th-century American philanthropists

Category:Female wartime spies

Category:Jewish women philanthropists

Category:Jewish women in business

Category:People from Galați

Category:21st-century American Jews

Category:20th-century American businesswomen

Category:20th-century American businesspeople

Category:21st-century American businesswomen

Category:20th-century American women philanthropists

Category:City of Hope National Medical Center