El Arroyo

{{Use mdy dates|date=November 2021}}

{{other uses|Arroyo (disambiguation)}}

{{Infobox restaurant

| embed =

| name = El Arroyo

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| logo = Ell Arroyo, Austin, Texas logo.png

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| established = {{Start date|1975}}

| closed =

| current-owner = Ellis Winstanley
Paige Winstanley (2012–present)

| previous-owner = Clay McPhail
Doug English (1985–2012)
Robert Ogden
Mary Ogden (1975–1985)

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| food-type = Mexican

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| street-address = 1624 West 5th Street

| city = Austin

| county = Travis

| state = Texas

| postcode = 78703

| country = United States

| coordinates = {{coord|30.274966487752124|-97.76459909617616}}

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| website = {{URL|http://www.elarroyo.com/}}

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El Arroyo is a Mexican restaurant located on West 5th Street in Austin, Texas. The restaurant is known for its humorous marquee.

History

El Arroyo was established in 1975 by Bob and Mary Ogden, the land owners. Clay McPhail and Doug English, who owned the restaurant for 25 years until 2012,{{cite web |last1=Gubbins |first1=Teresa |title=El Arroyo ex-owner returns to Austin to open 5280 Burger and Taphouse (mile-high burger joint) in Far West neighborhood |url=https://austin.culturemap.com/news/restaurants-bars/10-07-21-5280-burger-and-taphouse-denver-clay-mcphail-el-arroyo/ |website=Austin.Culturemap.com |access-date=November 1, 2021}} when it was sold to Ellis and Paige Winstanley, who met when Paige got a job at Cain & Able's, a bar owned by Ellis. After "a while" the two started dating and formed a business partnership.

Menu

The restaurant serves typical Mexican cuisine including tacos, fajitas, guacamole and tortilla chips in "gargantuan" portions.{{cite web |last1=Leffler |first1=David |title=Meet the Couple Behind El Arroyo |url=https://www.austinmonthly.com/meet-the-couple-behind-el-arroyo/ |website=AustinMonthly.com |date=May 2, 2021 |access-date=November 1, 2021}}

Marquee

The restaurant is known for its humorous marquee, which attempts to "toe the line" between "uplifting, snarky, and of-the-moment". The messages on the marquee are the result of a group effort among 15 people including the owners and restaurant managers.{{cite web |last1=Swiatacki |first1=Chad |title=Low-tech marketing: The minds behind El Arroyo's iconic signs |url=https://www.bizjournals.com/austin/blog/at-the-watercooler/2014/07/low-tech-marketing-the-mind-behind-el-arroyos.html |website=BizJournals.com |access-date=November 1, 2021}} The marquee has inspired its own line of merchandise such as jigsaw puzzles{{cite web |last1=Webb |first1=Eric |title=Solve the sign: Austin restaurant El Arroyo selling jigsaw puzzles of iconic marquee |url=https://www.austin360.com/story/lifestyle/food/2021/05/04/austin-el-arroyo-sign-tex-mex-restaurant-selling-puzzles/4943478001/ |website=Austin360.com |access-date=November 1, 2021}} and yard signs.{{cite web |last1=KVUE staff |title=You can buy an El Arroyo (yard) sign of your very own |url=https://www.kvue.com/article/news/community/austin-el-arroyo-yard-signs-parks-foundation/269-87a0419f-7f6a-4900-a696-00c5aab090e5 |website=KVUE.com |date=June 22, 2020 |access-date=November 1, 2021}}

See also

References