Endy Sleep
{{Short description|Canadian e-commerce company}}
{{Infobox company|
| name = Endy Sleep
| logo = ENDY WORDMARK TAB PINK WEB-01.jpg
| type = Subsidiary
| foundation = 2015
| founders = Mike Gettis, Rajen Ruparell
| area_served = Canada
| industry = Mattresses
| products = Mattresses, pillows, bedsheets, and mattress protectors
| parent = Sleep Country Canada
(2018-present)
| homepage = {{URL|endy.com}}
}}
Endy Sleep (also known as just Endy) is a Canadian-based, e-commerce company that sells sleep products online.[https://www.theglobeandmail.com/life/home-and-garden/how-the-hipster-mattress-is-changing-the-way-we-buybeds/article30075503/ "The comfort zone"] The Globe and Mail. Retrieved 2016-10-20.Cornick, Kate. [https://techvibes.com/2017/10/20/endys-foam-mattress-is-winning-over-canadians "Endy's Foam Mattress Is Winning Over Canadians"] Techvibes. Retrieved 2018-10-24. Endy primarily operates as an online storefront, with their main headquarters in Toronto.[https://techvibes.com/2015/04/10/endy-sleep-2015-04-10 "Endy Sleep Proves Mattresses Don’t Have to be Expensive"] Techvibes. Retrieved 2016-10-20.[http://www.blogto.com/fashion_style/2016/01/10_essential_toronto_shops_to_outfit_your_bedroom/ "10 essential Toronto shops to outfit your bedroom"] blogTO. Retrieved 2016-10-20. Endy is Canada's largest direct online-only mattress store.[https://www.theglobeandmail.com/report-on-business/sleep-country-canada-born-again-on-the-tsx-with-300-million-ipo/article25529719/ "Sleep Country Canada shares tumble in TMX debut"] The Globe and Mail. Retrieved 2016-10-20.
History
Endy was founded in 2015 by CEO Mike Gettis and Chairman Rajen Ruparell (previously of Groupon International).Tripp, Fraser. [http://www.vernmagazine.com/shopping-endy-founder-mike-gettis/ "Savvy Shopping With Endy Co-Founder Mike Gettis"] Vern Magazine. Accessed 3 Aug 2018.[https://www.theglobeandmail.com/globe-investor/wealth-the-next-generation/article29937104/ "Meet the next generation of wealth"] The Globe and Mail. Retrieved 2016-10-20.[https://calgaryherald.com/technology/tech-biz/startup-of-the-week-endy-sleep "Startup of the Week – Endy Sleep"] Calgary Herald. Retrieved 2016-10-20.[http://www.canadianbusiness.com/innovation/for-online-only-retailers-a-pop-up-shop-can-be-a-great-brand-builder/ "For online-only retailers, a pop-up shop can be a great brand-builder"] {{Webarchive|url=https://web.archive.org/web/20210619091151/https://www.canadianbusiness.com/innovation/for-online-only-retailers-a-pop-up-shop-can-be-a-great-brand-builder/ |date=2021-06-19 }} Canadian Business. Retrieved 2016-10-20. In its start up year, Endy made $1 million in sales, $10 million in 2016, and $20 million in 2017.[http://www.cbc.ca/dragonsden/pitches/endy-sleep "Dragons' Den - Endy Sleep"] CBC. Accessed 3 Aug 2018. In June 2016, Endy received the Techweek100 Top Innovators Award.Kennedy, Bruce. [https://www.newswire.ca/news-releases/techweek-announces-techweek100-toronto-waterloo-2016-list-583088031.html"Techweek Announces Techweek100 Toronto-Waterloo 2016 List"] Newswire.Ca. Accessed 3 Aug 2018.
In 2017, Endy appeared on CBC Dragons' Den.Cornick, Katie. [https://techvibes.com/2017/11/03/endy-secures-1-million-to-grow-bed-in-a-box-business "Endy Secures $1 Million To Grow Bed-In-A-Box Business"] Techvibes. Accessed 3 Aug 2018. Dragons Michele Romanow, Arlene Dickinson, and Joe Mimran jointly offered a $1 million investment in exchange for 7.5% of the company.
In August 2018, Endy opened a new distribution centre in Langley, British Columbia. The company also operates a distribution centre in Mississauga, Ontario.Patterson, C. (2018) [https://www.retail-insider.com/retail-insider/2018/6/canadian-mattress-in-a-box-brand-endy-announces-expansion-amid-explosive-success "Canadian Mattress-in-a-Box Brand ‘Endy’ Announces Expansion Amid Explosive Success"] RETAIL INSIDER. Accessed 3 Aug. 2018.
In 2018, Dominican baseball player José Bautista, formerly of the Toronto Blue Jays, became an investor for Endy after meeting with Gettis and Ruparell earlier in 2016.{{cite web |url=https://blog.endy.com/bloglist/jose-bautista-invests-in-canadas-leading-mattress-company-endy |title=Endy Blog — You’ll flip when you meet our new investor |website=blog.endy.com |url-status=dead |archive-url=https://web.archive.org/web/20180909035658/https://blog.endy.com/bloglist/jose-bautista-invests-in-canadas-leading-mattress-company-endy |archive-date=2018-09-09}}
In November 2018, Endy Sleep was acquired by Sleep Country Canada and will continue to operate as an independent subsidiary.{{Cite news|url=https://www.theglobeandmail.com/business/article-sleep-country-buys-mattress-startup-endy-for-up-to-89-million/|title=Sleep Country buys mattress startup Endy for up to $89-million|last=O'Kane|first=Josh|date=29 November 2018|work=The Globe and Mail|access-date=29 November 2018|url-access=subscription}}
Awards
- Techweek 100 - Innovators Award (2016)[http://techweek.com/announcing-techweek100-toronto-2016-waterloo-2016/ "Announcing Techweek100 Toronto 2016 – Waterloo 2016"] {{Webarchive|url=https://web.archive.org/web/20161021005524/http://techweek.com/announcing-techweek100-toronto-2016-waterloo-2016/ |date=2016-10-21 }} Techweek. Retrieved 2016-10-20.
- Toronto TechCrunch Pitchoff - Audience Choice Award (2015)[https://techvibes.com/2015/04/06/techcrunch-2015-04-06 "ROSS and Uplifter Take Top Spots in Toronto TechCrunch Pitchoff Competition"] Techvibes. Retrieved 2016-10-20.
- Today’s Parent Approved (2018)
- 2018 Startup 50 - 4th overall (2018)
Donation program
References
{{Reflist|3}}
External links
- {{Official website|http://www.endysleep.com}}
{{Portal bar|Companies|Canada}}
{{Mattresses}}
{{DEFAULTSORT:Endy Sleep}}
Category:Canadian companies established in 2015
Category:Retail companies established in 2015
Category:Retail companies of Canada
Category:Online retailers of Canada
Category:Companies based in Toronto
Category:2018 mergers and acquisitions
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