Entrepreneur (magazine)
{{short description|American magazine and website}}
{{Use mdy dates|date=March 2025}}
{{Infobox magazine
| title = Entrepreneur
| logo = Entrepreneur (magazine) logo 2012.svg
| logo_size = 250px
| image_file = Entrepreneur (magazine) October 2009 cover.jpg
| image_size =
| image_alt =
| image_caption =
| editor = Jason Feifer
| editor_title = Editor-in-Chief
| previous_editor =
| staff_writer =
| frequency = Monthly
| circulation_year = July 2020
| category =
| company = Entrepreneur Media, Inc.
| publisher =
| founded = {{start date and age|1977}}
| firstdate =
| country = United States
| based = Irvine, California, U.S.
| language = English
| website = {{URL|entrepreneur.com}}
| issn = 0163-3341
| oclc = 759097756
}}
Entrepreneur is an American magazine and website that carries news stories about entrepreneurship, small business management, and business. First published in 1977.{{cite web|title=Entrepreneurship Education Chronology|url=http://www.slu.edu/eweb/connect/for-faculty/infrastructure/entrepreneurship-education-chronology|work=Saint Louis University|access-date=October 19, 2015|url-status=dead|archive-url=https://web.archive.org/web/20150919001054/http://www.slu.edu/eweb/connect/for-faculty/infrastructure/entrepreneurship-education-chronology|archive-date=September 19, 2015}}{{cite journal|author1=Todd A. Finkle|author2=David Deeds|title=Trends in the Market for Entrepreneurship Faculty, 1989–1998|journal=Journal of Business Venturing|volume=16}} it is published by Entrepreneur Media Inc., headquartered in Irvine, California.{{cite magazine|url=http://www.entrepreneur.com/contact-us/index.html|title=Contact Us|magazine=Entrepreneur|access-date=December 10, 2009|url-status=live|archive-url=https://web.archive.org/web/20100102011522/http://entrepreneur.com/contact-us/index.html|archive-date=January 2, 2010}} The magazine publishes 10 issues annually, available through subscription and on newsstands. It has been published under license internationally in Mexico, Russia, India, Hungary, the Philippines, South Africa, and others.{{cite web|publisher=Entrepreneur Magazine Online, South Africa|year=2012|title=About us|url=http://www.entrepreneurmag.co.za/about-us/|url-status=live|archive-url=https://web.archive.org/web/20130324055640/http://www.entrepreneurmag.co.za/about-us/|archive-date=2013-03-24}} Its editor-in-chief is Jason Feifer and its owner is Peter Shea.{{cite news|title=Entrepreneur Media, Inc.|url=http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=4592213|date=April 2, 2013|via=Businessweek|url-status=dead|archive-url=https://web.archive.org/web/20110407062630/http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=4592213|archive-date=April 7, 2011}}
History
Since 1979, Entrepreneur has annually published a list of its top 500 franchise companies.{{cite magazine|magazine=Entrepreneur|year=2013|title=About the Franchise 500®|url=http://www.entrepreneur.com/franchises/franchise500/about.html|url-status=live|archive-url=https://web.archive.org/web/20130410123902/http://www.entrepreneur.com/franchises/franchise500/about.html|archive-date=2013-04-10}} The magazine also published many other lists and awards, one of the most prominent being the Entrepreneur 360 formed to identify businesses mastering the art and science of growing a business. Companies are evaluated based on the analysis of 50-plus data points organized into five pillars; Revenue and Customers, Management Efficiency, Innovation, Financial Evaluation, and Business Valuation.{{cite web |url=https://www.entrepreneur.com/360 |title = The Best Entrepreneurial Companies in America}}
In 1996, the magazine launched its website, Entrepreneur.com, which expanded to include features, contests, and other publications and spin-offs.{{cite magazine|title=Entrepreneur Media Kit. About us|year=2013|url=http://www.entrepreneur.com/mediakit/about|magazine=Entrepreneur|url-status=live|archive-url=https://web.archive.org/web/20130502124107/http://www.entrepreneur.com/mediakit/about|archive-date=2013-05-02}}
It is recognised as one of America's leading business publications, competing with the likes of Forbes Magazine, Fortune, and Fast Company.
Franchise 500
{{main|Franchise 500}}
The Franchise 500 is an annual list compiled and published by Entrepreneur that ranks 500 of the most prominent American franchising companies through a submission and review process. The Franchise 500 first began in 1979 and has been published every year since.
Spin-offs
Entrepreneur publishes the Entrepreneur StartUps magazine, available through subscription and on newsstands.{{cite web|url=https://www.entrepreneur.com/magazine/startups|title=Entrepreneur Startups Magazine|website=Entrepreneur|archive-url=https://web.archive.org/web/20150615191001/http://www.entrepreneur.com/magazine/startups/index.html|archive-date=15 June 2015|url-status=live|access-date=23 March 2018}} The magazine publishes a blog managed by a dedicated online staff.http://blog.entrepreneur.com {{webarchive|url=https://web.archive.org/web/20100722094524/http://blog.entrepreneur.com/ |date=2010-07-22 }} It is also published in digital editions through its mobile apps.{{cite web|url=http://www.entrepreneur.com/page/217251|title=Entrepreneur Digital Editions and Apps|archive-url=https://web.archive.org/web/20130410084251/http://www.entrepreneur.com/page/217251|archive-date=2013-04-10|url-status=dead|access-date=2013-04-02}}
In 1999, the website YoungEntrepreneur.com was created as a spin-off of Entrepreneur.com. It is an online forum for young entrepreneurs.{{cite web|url=http://www.youngentrepreneur.com/about-us/|title=About|website=Young Entrepreneur|archive-url=https://web.archive.org/web/20130420113245/http://www.youngentrepreneur.com/about-us/|archive-date=2013-04-20|url-status=dead|access-date=2013-04-02}} In 2010, Entrepreneur launched the website SecondAct.com, which is targeted at an older audience. When launched, the site used advertising as its sole source of revenue.{{cite web|last=Fell|first=Jason|date=January 1, 2010|title=Entrepreneur Magazine To Take on AARP with New Web Site|url=http://www.foliomag.com/2010/entrepreneur-magazine-take-aarp-new-web-site|url-status=live|archive-url=https://web.archive.org/web/20121120145455/http://www.foliomag.com/2010/entrepreneur-magazine-take-aarp-new-web-site|archive-date=November 20, 2012}} Entrepreneur also publishes books through its Entrepreneur Press division. The company has a backlist of over 200 titles on business and entrepreneurship.{{cite web|url=http://www.entrepreneur.com/entrepreneurpress/|title=Entrepreneur Press – Start, Run & Grow Your Business|website=entrepreneur.com|access-date=23 March 2018|url-status=live|archive-url=https://web.archive.org/web/20160316113811/http://www.entrepreneur.com/entrepreneurpress|archive-date=16 March 2016}}
Masters of Scale
In April 2017, Reid Hoffman announced the launch of a new podcast called "Masters of Scale", with Entrepreneur magazine as its media partner. In each episode, Reid acts as the host, introducing a counterintuitive business theory and proving it out through the episode through a series of conversations with successful entrepreneurs.{{Cite web|date=2020-05-26|title=Best 36 Effective Habits Of Successful Entrepreneurs You Must Read 2020|url=https://www.vizaca.com/effective-habits-of-successful-entrepreneurs/|access-date=2020-11-11|website=vizaca|language=en-US}} Masters of Scale is committed to a 50-50 gender balance.
The official podcast launched on 5 May 2017, and was featured on the Entrepreneur Magazine website, but it is now exclusively hosted at mastersofscale.com. Episodes so far feature guests such as Mark Zuckerberg, Brian Chesky, Sheryl Sandberg, Stewart Butterfield, Diane Greene, John Elkann, and Nancy Lublin.
Controversies
In 2006, unusual web traffic measurements led to allegations that Entrepreneur.com used pop-ups to artificially boost its number of readers.Edmonston, Peter. (December 11, 2006). "[https://www.nytimes.com/2006/12/11/technology/11push.html In Web Traffic Tallies, Intruders Can Say You Visited Them] {{webarchive|url=https://web.archive.org/web/20161228084054/http://www.nytimes.com/2006/12/11/technology/11push.html |date=2016-12-28 }}." The New York Times.
The company has been involved in many lawsuits regarding its trademark on the word entrepreneur, suing a wide variety of entities for using the word.Bryan Wassel (October 30, 2007). "[http://www.minonline.com/news/5484.html Entrepreneur Media Tangles again with Scott Smith--Another Chapter in a Long Relationship] {{webarchive|url=https://web.archive.org/web/20131207153942/http://www.minonline.com/news/5484.html |date=2013-12-07 }}". MIN online. The trademark has generally attracted criticism for being on a commonly used word for which there is no substitute, and the aggressiveness with which it is applied has been noted as somewhat ironic; Business Week asked, "Why would the publisher of Entrepreneur magazine be bullying entrepreneurs?"Barrett, P. M. (May 19, 2011). "[http://www.businessweek.com/magazine/content/11_22/b4230078121476.htm Entrepreneur, the magazine that sues entrepreneurs] {{webarchive|url=https://web.archive.org/web/20130331010614/http://www.businessweek.com/magazine/content/11_22/b4230078121476.htm |date=2013-03-31 }}." Business Week.
References
{{Reflist|30em}}
External links
- {{Official website|http://www.entrepreneur.com/}}
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Category:Business magazines published in the United States
Category:Monthly magazines published in the United States
Category:Mass media in Orange County, California