Etcetera Entertainment

{{short description|Indian film studio}}

{{Use dmy dates|date=August 2022}}

{{Use Indian English|date=August 2022}}

{{Infobox company

| name = Etcetera Entertainment

| logo =

| type =

| industry = Entertainment

| foundation = Chennai, Tamil Nadu, India

| founder = V. Mathiyazhagan

| location_city = Chennai

| products = Films

}}

Etcetera Entertainment is an Indian film production and distribution company headed by V. Mathiyazhagan.

History

Etcetera Entertainment began producing and distributing Tamil films in 2015, notably working on Samuthirakani's Appa (2016) and Atharvaa's Semma Botha Aagathey (2018). The film also produced four films with actor Dhruvva in the lead role.{{Cite web|url=https://www.ritzmagazine.in/a-chat-with-thilagar-fame-dhruvva/|title=A Chat with Thilagar fame Dhruvva | RITZ}}

In 2019, the studio bought the rights of the long-delayed Kolaiyuthir Kaalam from Yuvan Shankar Raja's K Productions, and prepared the film for release. During the promotions for the film's release, the film's lead actress Nayanthara initially distanced herself from the project, calling it an "incomplete" film.{{Cite web|url=https://www.cinemaexpress.com/stories/news/2019/jun/14/producer-mathiyalagan-reveals-reason-behind-the-non-release-of-nayantharas-kolaiyuthir-kaalam-12286.html|title=Producer Mathiyalagan reveals reason behind the non-release of Nayanthara's Kolaiyuthir Kaalam|website=Cinema Express}}

In the early 2020s, the studio ran into financial trouble following the failure of several of its films. Mathiazhagan filed a police complaint against Atharvaa for failing to compensate as promised for losses experienced during the making of Semma Botha Aagathey (2018). Atharvaa had initially committed to work on a venture titled Minnal Veeran by A. R. K. Saravan for Etcetera Entertainment free of cost, but later refused to do so.{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/will-atharvaas-minnal-veeran-take-off/articleshow/66865001.cms|title=Will Atharvaa's 'Minnal Veeran' take off?|website=The Times of India}}{{Cite web|url=https://www.xappie.com/entertainment-view/atharvaa-in-trouble-producer-mathiazhagan-files-complaint-25556|title=Atharvaa in trouble: Producer Mathiazhagan files complaint - Tamil Movie News|website=Xappie.com}} As a result of the financial trouble, Maha starring Hansika Motwani went through production hell before releasing belatedly in 2022. Prior to the release of the film, Madhiazhagan and the film's director Jameel publicly argued about whether the film was complete or not.{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/hansikas-maha-producers-respond-to-allegations-from-director/articleshow/82822973.cms|title=Hansika's 'Maha' producers respond to allegations from director|website=The Times of India}} Likewise, projects such as Arvind Swami's Pulanaivu and Arun Vijay's Boxer were indefinitely put on hold.{{Cite web|url=https://www.thenewsminute.com/article/theemai-thaan-vellum-revived-arvind-swami-101191|title='Theemai Thaan Vellum' revived with Arvind Swami|date=4 May 2019|website=The News Minute}}

In June 2020, Mathiazhagan announced plans of working as an actor, and revealed that he would make his debut with a role in Boxer. He also revealed that he was working on a film co-starring Sathyaraj, choreographer Bobby Antony’s directorial debut, as well as on ventures by directors G. R. Adithya and Savari Muthu.{{Cite web|url=https://www.newindianexpress.com/entertainment/tamil/2020/jun/24/producer-mathiyalagan-turns-actor-with-boxer-2160481.html|title=Producer Mathiyalagan turns actor with 'Boxer'|website=The New Indian Express}}{{Cite web|url=https://www.behindwoods.com/tamil-movies-cinema-news-16/producer-mathiyalagan-turns-villain-in-arun-vijays-boxer.html|title=Producer Mathiyalagan turns Villain in Arun Vijay's Boxer|date=24 June 2020|website=Behindwoods}}{{Cite web|url=https://www.behindwoods.com/tamil-movies-cinema-news-16/arun-vijay-opens-up-about-next-film-boxer.html|title=Arun Vijay opens up about next film Boxer|date=3 December 2018|website=Behindwoods}}

Filmography

=As producer=

class="wikitable sortable"
Year || Film || Director || Cast|| Notes || Ref
2015ThilagarG. Peruma PillaiKishore, Dhruvva, Mrudhula Bhaskarhttp://www.thehindu.com/features/cinema/cinema-reviews/thilagar-review-lot-of-gun-powder-no-explosion/article7016057.ece
2016Raja ManthiriUsha KrishnanKalaiyarasan, Kaali Venkat, Shaalin Zoya{{Cite web|url=https://www.thehindu.com/features/cinema/Raja-Mandhiri-review-Sibling-revelry/article14399243.ece|title=Raja Mandhiri review: Sibling revelry|date=24 June 2016|via=www.thehindu.com}}
2016AppaSamuthirakaniSamuthirakani, Thambi Ramaiah, Namo Narayana{{Cite web|url=https://www.thehindu.com/features/cinema/cinema-reviews/Appa-All-message-and-no-movie/article14465393.ece|title=Appa: All message and no movie|date=1 July 2016|via=www.thehindu.com}}
2017Kadhal KasakuthaiyaDwarakh RajaDhruvva, Venba, Charle{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/kadhal-kasakkuthaya/movie-review/60420458.cms|title=Kadhal Kasakkuthaya Review {2.5/5}: The writing seems unable to maintain a rhythm resulting in an uneven film that is engaging only in bit and parts|via=timesofindia.indiatimes.com}}
2018Semma Botha AagatheyBadri VenkateshAtharvaa, Mishti, Anaika Soti{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/semma-botha-aagathey/movie-review/64796000.cms|title=Semma Botha Aagathey Review {2.5/5}: The movie is most fun in the scenes that involve the dead body|via=timesofindia.indiatimes.com}}
2018Marainthirunthu Paarkum Marmam EnnaR. RahesheDhruvva, Aishwarya Dutta, Anjana Prem{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/marainthirunthu-parkum-marmam-enna/movie-review/65430213.cms|title=Marainthirunthu Parkum Marmam Enna Movie Review {2.5/5}: Critic Review of Marainthirunthu Parkum Marmam Enna by Times of India|via=timesofindia.indiatimes.com}}
2019Kolaiyuthir KaalamChakri ToletiNayanthara, Bhumika Chawla, Prathap Pothen{{Cite web|url=https://www.cinemaexpress.com/reviews/tamil/2019/aug/10/kolaiyuthir-kaalam-movie-review-a-textbook-example-on-how-slasher-flicks-shouldnt-be-made-13556.html|title=Kolaiyuthir Kaalam Movie Review: A textbook example on how not to make a slasher flick|website=Cinema Express}}
2021Devadas BrothersJanakiramanDhruvva, Ajai Prasath, Sanchita Shetty{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/devadas-brothers/movie-review/85897155.cms|title=Devadas Brothers Movie Review: Devadas Brothers is an uneven message movie|via=timesofindia.indiatimes.com}}
2022KallanChandra ThangarajKaru Pazhaniappan, Nikita, Maya Chandran{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/kallan/movie-review/90298859.cms|title=Kallan Movie Review: An interesting plot let down by uninspiring events|via=timesofindia.indiatimes.com}}
2022MahaU. R. JameelHansika Motwani, Srikanth, Sujith Shankar{{Cite web|url=https://timesofindia.indiatimes.com/entertainment/tamil/movie-reviews/maha/movie-review/93054898.cms|title=Maha Movie Review: Even STR and Hansika can't save this underwhelming thriller|via=timesofindia.indiatimes.com}}
rowspan="4" | 2024SaamaniyanR. RahesheRamarajan, Radharavi, M. S. Bhaskar
KhaimaraGautham VPPriyanka Upendra, PriyamaniFilming
BoxerVivekArun Vijay, Ritika SinghFilming
PulanaivuSanthosh P. JayakumarArvind Swami, Regina CassandraFilming

=As distributor=

References

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