Fighting Whites

{{Short description|Intramural basketball team}}

Image:FightingWhites.png

The Fighting Whites (alternatively identified as Fightin' Whites, Fighting Whities, or Fightin' Whities) were an intramural basketball team formed at the University of Northern Colorado in 2002 and named in response to the Native American mascot controversy.{{cite journal |last=Johansen |first=Bruce E. |date=February 2003 |title=Putting the moccasin on the other foot: A media history of the 'Fighting Whities' |journal=SIMILE: Studies in Media & Information Literacy Education |volume=3 |issue=1 |url=http://www.utpjournals.com/simile/issue9/Johansenfulltext.html |access-date=2007-11-17 |doi=10.3138/sim.3.1.004 |pages=1–11 |url-status=dead |archive-url=https://web.archive.org/web/20110606180504/http://www.utpjournals.com/simile/issue9/Johansenfulltext.html |archive-date=2011-06-06 |url-access=subscription }}

The intramural college team briefly attracted a storm of national attention because of its satirical protest about stereotypes of Native Americans being used as sports mascots, particularly the "Fightin' Reds" of Eaton High School in Eaton, Colorado, not far from the university in Greeley. The Reds' mascot has been described as "a caricature Indian with a misshapen nose, [wearing] a loincloth and eagle feather".{{cite news |title=Take That, Paleface! |url=https://www.thenation.com/article/archive/fact-128/ |last=Rosenberg |first=Mica |department=In Fact... |work=The Nation |date=2002-05-23 |access-date=2022-08-03 |archive-url=https://web.archive.org/web/20210616135023/https://www.thenation.com/article/archive/fact-128/ |archive-date=2021-06-16}}

The intramural team, which included players of Native American, Caucasian, Latino, African American, and Middle Eastern ancestry,{{cite book |last=Pulera |first=Dominic J. |title=Sharing the Dream: White Males in Multicultural America |year=2006 |publisher=Continuum International Publishing Group |isbn=0-8264-1829-5 |page=328}}{{cite web |url=http://www.tolerance.org/news/article_tol.jsp?id=684 |title='Fightin' Whities' Cash in on Controversy |access-date=2007-11-17 |last=Williams |first=Dana |date=2003-01-23 |work=Tolerance.org |publisher=Southern Poverty Law Center |archive-url=https://web.archive.org/web/20071118211116/http://www.tolerance.org/news/article_tol.jsp?id=684 |archive-date=2007-11-18 |url-status=dead }} adopted the name "Fighting Whites", with an accompanying logo of a stereotypical "white man" in a suit,{{cite news |first=Julio |last=Ochoa |title=Fightin' Whites will donate scholarship money to UNC |url=http://www.greeleytrib.com/article/20030129/NEWS/301290004 |archive-url=https://archive.today/20130125005807/http://www.greeleytrib.com/article/20030129/NEWS/301290004 |url-status=usurped |archive-date=January 25, 2013 |work=The Tribune (Greeley, Colo.) |date= 2003-01-29 |access-date=2007-11-17}} styled after advertising art of the 1950s, as their team mascot. The character has been described as a man from the Ozzie Nelson era{{cite news |first=Valerie |last=Richardson |title=Fightin' Whities more frisky than fierce |url=http://findarticles.com/p/articles/mi_m1571/is_13_18/ai_84804840 |work=Insight on the News |date= 2002-04-15 |access-date=2007-11-17}} or a "Father Knows Best white American male".{{cite web|url=http://www.indiancountry.com/content.cfm?id=1018624915 |title=The real Fightin' Whities |access-date=2007-11-17 |last=Harjo |first=Suzan Shown |date=2002-04-18 |work=Indian Country Today |archive-url=https://web.archive.org/web/20071017030401/http://www.indiancountry.com/content.cfm?id=1018624915 |archive-date=2007-10-17 |url-status=dead }}

At first, the team's T-shirts used "Fightin' Whites" as the name of the team, but various media reports referred to the team as the "Whities" instead of "Whites".{{cite news |title='Fighting Whities' or 'Whites' Name Chosen By UNC Team |url=http://www.thedenverchannel.com/news/1297060/detail.html |work=TheDenverChannel.com |date= 2002-03-13 |access-date=2007-11-17}} The team's popularity skyrocketed. In response to customer demand, the team eventually began selling shirts under both names. The team added the phrase "Fighting the use of Native American stereotypes" to its merchandise to discourage the shirts from being worn by white supremacists, and arranged for CafePress.com to handle manufacturing and sales of the clothing.{{cite news |first=Anne |last=Cumming |title=Fightin' Whities find way to handle T-shirt craze |url=http://www.greeleytrib.com/article/20020320/NEWS/103200023 |archive-url=https://archive.today/20060525161946/http://www.greeleytrib.com/article/20020320/NEWS/103200023 |url-status=usurped |archive-date=May 25, 2006 |work=The Tribune |location=Greeley, Colo. |date= 2002-03-20 |access-date=2008-03-21}}

The team sold enough shirts that they were eventually able to endow a sizeable scholarship fund for Native American students at Northern Colorado. In 2003, the team donated $100,000 to the University of Northern Colorado's UNC Foundation, which included $79,000 designated for the "Fightin' Whites Minority Scholarship".{{cite news |first=Julio |last=Ochoa |title=Fightin' Whites will donate scholarship money to UNC |url=http://www.greeleytrib.com/apps/pbcs.dll/article?Site=GR&Date=20030129&Category=NEWS&ArtNo=301290004&Ref=AR |archive-url=https://archive.today/20120219063741/http://www.greeleytrib.com/apps/pbcs.dll/article?Site=GR&Date=20030129&Category=NEWS&ArtNo=301290004&Ref=AR |url-status=usurped |archive-date=February 19, 2012 |work=The Tribune |location=Greeley, Colo. |date= 2003-01-29 |access-date=2008-03-21}}