Fishpond.co.nz

{{Short description|New Zealand e-commerce company}}

{{more citations needed|date=February 2015}}

{{Use dmy dates|date=April 2025}}

{{Use New Zealand English|date=February 2015}}

{{Infobox company |

|name = Fishpond Ltd.

|logo = Company Logo

|type = Private

|foundation = {{Start date|2004}}

|location_city = Auckland|

|location_country = New Zealand

|key_people = {{Unbulleted list|Daniel Robertson (founder)|Ben Powles (CEO)}}

|num_employees = 100

|industry = Bookselling, online shopping, retail

|products = Books, DVDs, CDs, toys, household goods, cosmetics, electronics

|homepage = {{URL|www.fishpond.co.nz}}

}}

Fishpond Ltd. is a New Zealand e-commerce company. It was one of the first major companies to sell books over the Internet in New Zealand. Founded by Daniel Robertson in 2004, Fishpond.co.nz is a full-scale online bookstore. It also sells DVDs, music CDs, toys, household goods, cosmetics, and electronics. It is part of a larger business called WorldFront.{{cite news|url=https://nzbusiness.co.nz/article/e-commerce-platform-conquering-world|title=The e-commerce platform conquering the world|date=21 November 2016|periodical=NZBusiness |accessdate=5 July 2020}}

The company is headquartered in Auckland, with staff in Auckland, Christchurch, Melbourne, and Perth. It maintains software development centres in Auckland and Christchurch. Fishpond.com.au has a separate website in Australia.

In the middle of 2013, Fishpond had nearly 13 million items in its catalogue and was making 20,000 sales per day.{{cite news |url=http://www.stuff.co.nz/business/8815405/Fishpond-baits-its-hook-with-more-picks|title=Fishpond baits its hook with more picks|first=Rob|last=Stock|date=23 June 2013|publisher=Fairfax New Zealand}} By 2018, its catalogue had increased to over 25 million items, and it was selling a product every 1.2 seconds.[https://www.fishpond.co.nz/about-us About us]. Fishpond.{{Primary source inline|date=December 2023}}