Fluidra
{{Short description|Spanish pool manufacturer}}
{{Use dmy dates|date=January 2025}}
{{Infobox company
| name = Fluidra
| logo = Fluidra 1024x197.png
| logo_size =
| type = Sociedad Anónima
| traded_as = {{BMAD|ES0137650018|FDR}}
| ISIN = {{ISIN|sl=n|pl=y|ES0137650018}}
| foundation = 1969
| location = Barcelona, Spain
| key_people = Eloi Planes (Chairman)
Bruce W. Brooks (CEO)
| industry = Swimming pool and wellness equipment manufacturer
| services =
| revenue = {{Increase}} €1.525 billion (2020){{cite web |url=https://www.fluidra.com/uploads/media/default/0001/03/62d9985ceb26526918826a6d088dee9a5bb7979d.pdf |title=Annual Report 2020 |access-date=2 November 2021 |publisher=Fluidra |language=es}}
| operating_income = {{Increase}} €184.063 million (2020)
| equity = {{steady}} €195.629 million (2020)
| assets = {{decrease}} €2.805 billion (2020)
| num_employees = {{increase}} 5,500 (2020)
| homepage = [http://www.fluidra.com www.fluidra.com]
}}
Fluidra is a Spanish pool manufacturer currently part of the IBEX 35,{{Cite web |orig-date=23 March 2021 |title=Fluidra to become part of the IBEX 35 |url=https://finance.yahoo.com/news/fluidra-become-part-ibex-35-213200075.html |website=Yahoo! Finance}}{{Cite web |last=Trusty |first=Joe |date=25 March 2021 |title=Fluidra Joins IBEX 35 |url=https://www.poolmagazine.com/pool-news/fluidra-joins-ibex-35/ |website=Pool Magazine}} the benchmark index of the Spanish Stock Exchange.
History
Fluidra was founded in 1969 in Barcelona, Spain by four families (Planes, Serra, Corbera and Garrigós), creating the first company called Astral Construcciones Metálicas.{{Cite web |date=1 December 2019 |title=FLUIDRA. Liderazgo mundial basado en la innovación y la internacionalización |url=https://www.monempresarial.com/es/2019/12/01/fluidra-liderazgo-mundial-basado-en-la-innovacion-y-la-internacionalizacion/}}{{Cite web |date=3 May 2017 |title=Fluidra: La empresa española que se hace de oro con las piscinas y el agua |url=https://www.merca2.es/fluidra-la-empresa-espanola-se-oro-las-piscinas-agua/}} Joan Planes Vila was the founder; he died on 23 January 2025, at the age of 83.{{Cite web|url=https://www.3cat.cat/324/mor-lempresari-joan-planes-vila-fundador-de-la-multinacional-fluidra-i-mecenes-cultural/noticia/3332153/|title=Mor l'empresari Joan Planes Vila, fundador de la multinacional Fluidra i mecenes cultural|date=23 January 2025|website=3Cat}}
Over the years, Fluidra has become an international company with around 6,000 employees working in production centres and sales offices located in more than 45 countries in Europe, North America, Australia, Asia, and Africa.{{Cite web |date=6 June 2021 |title=Las cuatro familias catalanas que montaron un imperio de 6.500 millones con las piscinas |url=https://www.vozpopuli.com/economia_y_finanzas/piscinas-fluidra.html |access-date=19 August 2024 |website=Vozpópuli |language=es}}
Fluidra's executive president is Eloi Planes and the CEO is Bruce Brooks.{{Cite web |last=S.L |first=EDICIONES PLAZA |title=De padre a hijo: Joan Planes deja la presidencia de Fluidra o Eloi Planes |url=https://valenciaplaza.com/de-padre-a-hijo-joan-planes-deja-la-presidencia-de-fluidra-a-eloi-planes |website=Valencia Plaza}}
The company went public on the Spanish stock exchange in 2007.{{Cite web |title=FLUIDRA, S.A. (FDR.MC) Stock Price, Quote, History & News - Yahoo Finance |url=https://finance.yahoo.com/quote/FDR.MC/ |website=finance.yahoo.com}}{{Cite web |last=Sánchez |first=Marta |title=Fluidra vende su filial francesa de riego agrícola por 7,1 millones |url=https://www.economiadigital.es/directivos-y-empresas/fluidra-vende-su-filial-francesa-de-riego-agricola-por-7-1-millones_156360_102.html |website=Economía Digital|date=26 June 2014 }}
In November 2017, Fluidra announced its merger with the Zodiac, which would be completed in July 2018.{{Cite web |date=19 December 2017 |title=Fluidra se tirará de cabeza al Ibex 35 tras la salida ordenada de Rhône Capital |url=https://www.elespanol.com/economia/empresas/20171219/fluidra-tirara-cabeza-ibex-ordenada-rhone-capital/270473821_0.html |website=El Español}}{{Cite web |last=Sobrino |first=Ricardo |date=11 November 2019 |title=Fluidra gana un 4,2% menos por el efecto de su integración con Zodiac pero eleva las ventas hasta septiembre |url=https://cincodias.elpais.com/cincodias/2019/11/11/companias/1573478321_301262.html |website=Cinco Días}}{{Cite web |title=Cotización de Fluidra del 13 de noviembre |url=https://www.lainformacion.com/mercados-y-bolsas/cotizacion-fluidra-13-noviembre/6519457 |website=La Información|date=13 November 2019 }}
At the end of 2021, Fluidra's turnover reached €2.2 billion with an EBITDA margin of 25%.{{Cite news |title=Fluidra Multiplies by Three Its Net Profit to 221 Million Euros During the Nine First Months of 2021 |url=https://www.bloomberg.com/press-releases/2021-10-28/fluidra-multiplies-by-three-its-net-profit-to-221-million-euros-during-the-nine-first-months-of-2021 |newspaper=Bloomberg.com|date=28 October 2021 }}
In March 2021, Fluidra was included in the IBEX 35.{{Cite web |title=Fluidra entra este lunes en el Ibex en sustitución de Bankia |url=https://www.expansion.com/mercados/2021/03/28/60603c74468aebf5758b45b7.html |website=Expansión|date=28 March 2021 }}
On 20 May 2024, Fluidra announced the appointment of Jaime Ramirez as Chief Executive Officer.{{Cite web |title=Fluidra Appoints Jaime Ramirez as Chief Executive Officer |url=https://www.poolmagazine.com/industry-news/fluidra-appoints-jaime-ramirez-as-chief-executive-officer/ |website=Pool Magazine|date=22 May 2024 }}
Business lines
Fluidra works in the pool and wellness sector, manufacturing and distributing equipment to build, upgrade and maintain a swimming pool, i.e. filtration, pumping, disinfection and water treatment, LED lighting, heating, cladding, as well as ornamental elements, together with connected applications (APPs) that allow remote control of the installation.{{Cite web |date=18 August 2021 |title=LEN Announces Fluidra As Official Partner For Temporary Pools And Equipment On Four-Year Deal |url=https://www.swimmingworldmagazine.com/news/len-announces-fluidra-as-official-partner-for-temporary-pools-and-equipment-on-four-year-deal/ |website=Swimming World Magazine}}{{Cite web |date=8 September 2021 |title=Fluidra acquires SR Smith for $US240 million |url=https://www.splashmagazine.com.au/fluidra-acquires-sr-smith-for-us240-million/ |website=Splash Magazine}}
Controversy
{{Tone|section|date=January 2024}}
During the 2022 Russian invasion of Ukraine, Fluidra refused to join the international community and withdraw from the Russian market. Research from Yale University published on 10 August 2022, identifying how companies were reacting to Russia's invasion identified Fluidra in the worst category of "Digging in", meaning Defying Demands for Exit: companies defying demands for exit/reduction of activities.{{cite web|author= |title= Almost 1,000 Companies Have Curtailed Operations in Russia—But Some Remain |website= Yale School of Management |url=https://som.yale.edu/story/2022/almost-1000-companies-have-curtailed-operations-russia-some-remain |access-date= 10 August 2022}}
References
{{reflist|30em}}
{{IBEX 35 companies}}
Category:1969 establishments in Spain