Forum Research
{{Infobox company
| name = Forum Research
| logo = Forum Research Logo.png
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| type = Private
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| industry = Market research and analysis
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| foundation = 1993
| founder = Lorne Bozinoff
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| location_city = Toronto, Ontario
| location_country = Canada
| locations = 9 branch offices
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| key_people = Lorne Bozinoff (President & CEO)
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| services = Enterprise feedback management
Customer experience
Market and consumer research
Retail and branch research
Consulting services
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| num_employees = 300
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| subsid = The Forum Poll
| homepage = {{URL|http://www.forumresearch.com/}}
| footnotes = {{cite web|url=http://www.forumresearch.com/about-us-overview.asp|title=About US|publisher=Forum Research}}{{cite web|url=http://www.manta.com/ic/mt6gcxq/ca/forum-research-inc|title=Forum Research Inc|publisher=Manta}}
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Forum Research is a Canadian market research and polling firm founded in 1993 by Lorne Bozinoff. Forum Research Inc. is headquartered in Toronto, Ontario, and has offices throughout Canada (Edmonton, Toronto, and Vancouver) and around the world (Houston, Buenos Aires, Dubai, Mumbai, and Shanghai).
Political polling
Forum conducts regular polls on municipal, provincial and federal politics for major Canadian news outlets, including the Toronto Star,{{cite web |url=
https://www.thestar.com/news/canada/politics/article/1262810--ontario-liberals-support-slumps-poll-finds |title=Ontario Liberals' support slumping, poll finds |publisher=Toronto Star |date=September 27, 2012}} National Post{{cite web |url=
http://news.nationalpost.com/2012/09/03/pq-headed-to-comfortable-majority-final-poll-before-quebec-election/ |title=PQ headed to comfortable majority: Final poll before Quebec election |publisher=National Post |date=September 3, 2012}} and Sun newspaper chain. The firm conducted extensive polls during the 2010 Toronto mayoral election and the 2011 Canadian federal election, in which it was the first to predict through polling the defeat of the Liberal Party in Toronto and Montreal to the New Democratic Party.{{cite web|url=http://www.macleans.ca/2011/04/27/pollster-predicts-liberals-urban-strongholds-will-turn-ndp/|title=Pollster predicts Liberal strongholds will turn NDP|publisher=Macleans|date=April 27, 2011|access-date=June 21, 2011}}{{cite web |url=http://www.hilltimes.com/news/2011/04/21/jack-finds-his-groove-ndp-in-reach-of-official-opposition-says-new-forum-research-poll/27847 |title=Jack finds his groove, NDP in reach of official opposition, says new Forum Research poll |work=The Hill Times |date=April 21, 2011}} Forum accurately stated the NDP surge in the 2011 Canadian federal elections, which was later validated by the official election results.{{cite web |url=http://www.cbc.ca/news/politics/canadavotes2011/realitycheck/2011/04/polling-and-the-ndp-surge.html |title=Polling and the NDP Surge |publisher=CBC Reality Check |date=April 25, 2011}}
Forum also conducts surveys on other social issues, including recent surveys on gun control,{{cite web |url=http://www.torontosun.com/2012/08/13/toronto-residents-gunning-for-handgun-ban |title=Toronto residents gunning for handgun ban |publisher=Toronto Sun |date=August 13, 2012}} 'gay-centric' schools{{cite web |url=http://www.torontosun.com/2012/10/02/gay-centric-school-not-ok-with-majority-of-city-poll |title=Gay-centric school not OK with majority of city: Poll |publisher=Toronto Sun |date=October 2, 2012}} and abortion.
Business specialization
Forum Research specializes in political polling and customer satisfaction research. Some of the firm's research tools include small and large-scale telephone, interactive telephone, and online polling, focus groups, one-on-one interviews, mail, door-to-door, intercept and personal surveys. {{citation needed|date=February 2012}}
Affiliates
- Access Research
- Service Metrics
- RDDNet
References
{{reflist}}
External links
- [http://www.forumresearch.com Forum Research]
Category:Market research companies of Canada
Category:Public opinion research companies
Category:Business services companies established in 1993
Category:Companies based in Toronto
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