Fractal Analytics
{{Short description|Multinational artificial intelligence company}}
{{Infobox company
| name = Fractal Analytics Private Limited
| romanized_name =
| logo = FractalAnalytics-new-logo.png
| logo_size = 180px
| type = Private
| founders = {{ubl|Srikanth Velamakanni|Pranay Agrawal}}
| area_served = Worldwide
| key_people =
| industry = Artificial intelligence
| services =
| num_employees = 4,600 (May 2024){{cite news |title=How Fractal, India’s first AI unicorn, is prepping for the next race |url=https://www.livemint.com/companies/how-fractal-india-s-first-ai-unicorn-is-prepping-for-the-next-race-11715761613950.html |access-date=15 July 2024 |work=Mint}}
| foundation = 2000
| location = {{ubl|Mumbai, India|New York City, United States}}
| revenue = {{up}} {{INRconvert|1985|c}} (FY23)
| profit = {{up}} {{INRconvert|194|c}} (FY23){{cite news |last1=Manchanada |first1=Kunal |title=AI unicorn Fractal posts Rs 1,985 Cr revenue and Rs 194 Cr profit in FY23 |url=https://entrackr.com/2023/10/ai-unicorn-fractal-posts-rs-1985-cr-revenue-and-rs-194-cr-profit-in-fy23/ |access-date=14 December 2023 |work=Entrackr |date=19 October 2023}}
| homepage = {{URL|https://fractal.ai/}}
}}
Fractal Analytics Limited,{{Cite web |title=FRACTAL ANALYTICS LIMITED - LEI: 335800EORWMNDCWHE628 |url=https://lei.bloomberg.com/leis/view/335800EORWMNDCWHE628 |access-date=2025-05-06 |website=Bloomberg LEI |language=en}} trading as Fractal, is a multinational artificial intelligence company which provides services in packaged consumer goods, insurance, healthcare, life sciences, retail, technology, and the financial sector. The company has dual headquarters in Mumbai and New York City,{{cite news |title=Mumbai to Melbourne: Indian Tech unicorn Fractal expands its business |url=https://www.theaustraliatoday.com.au/mumbai-to-melbourne-indian-tech-unicorn-fractal-expands-its-business/ |access-date=14 December 2023 |work=The Australia Today |date=24 September 2023 |language=en-AU}} with a presence in the United States, India, and the United Kingdom, among other locations.
History
Fractal Analytics was founded in 2000 in Mumbai by Srikanth Velamakanni, Pranay Agrawal, Nirmal Palaparthi, Pradeep Suryanarayan and Ramakrishna Reddy.{{cite web|url=http://www.forbesindia.com/article/work-in-progress/fractal-analytics-indias-secondlargest-analytics-firm/36445/1|title=Fractal Analytics: India's Second-Largest Analytics Firm|date=November 5, 2013|work=Forbes India|access-date=February 22, 2017|quote=After a painful board-level split in 2007, Fractal Analytics turned things around to become India’s second-largest analytics company and growing}} It later moved to the US in 2005.{{Cite web |last=Nataraj |first=Poornima |date=2022-01-05 |title=Analytics & AI firm Fractal raises $360 million investment, becomes the second unicorn of 2022 |url=https://analyticsindiamag.com/analytics-ai-firm-fractal-raises-360-million-investment-becomes-the-second-unicorn-of-2022/ |access-date=2024-05-15 |website=Analytics India Magazine |language=en-US}} In 2015 they acquired Imagna Analytics{{cite news| title = Fractal Analytics Acquires AI Startup to Expand Customer Genomics| newspaper = Boston Business Journal| url = http://www.bizjournals.com/boston/prnewswire/press_releases/Georgia/2015/10/29/enUK201510294278?ana=prnews| date = October 29, 2015| access-date = February 22, 2017| archive-date = March 7, 2017| archive-url = https://web.archive.org/web/20170307204002/http://www.bizjournals.com/boston/prnewswire/press_releases/Georgia/2015/10/29/enUK201510294278?ana=prnews| url-status = dead}} and Mobius Innovations.{{cite news | title = Fractal Analytics buys Mobius Innovations |work =The Hindu | url =http://www.thehindu.com/todays-paper/tp-business/fractal-analytics-buys-mobius-innovations/article6782394.ece | date = January 13, 2015 | access-date = February 22, 2017 }}{{cite news | title =Fractal Analytics acquires Singapore-based Mobius Innovations |publisher =The Mint | url = http://www.livemint.com/Companies/pH2QKWESK1ZZsx8qeP0cbI/Fractal-Analytics-acquires-Singaporebased-Mobius-Innovation.html | date = 12 January 2015 | access-date = February 22, 2017 }}{{cite news|last1=Sainul k Abudheen|title=Fractal Analytics buys mobile-based context-aware Big Data startup Mobius Innovations|url=http://www.vccircle.come/news/technology/2015/01/12/fractal-analytics-buys-mobile-based-context-aware-big-data-startup-mobius|access-date=5 March 2017|work=VCCircle|date=12 January 2015}} {{Dead link|date=November 2021}}
In 2016, Fractal Analytics appointed Pranay Agrawal as the CEO to replace co-founder Srikanth Velamakanni, the new Group Chief Executive and Executive Vice-Chairman.{{cite news | title =Fractal Analytics appoints co-founder Pranay Agrawal as new CEO |newspaper =VCCircle | url =http://techcircle.vccircle.com/2016/11/02/fractal-analytics-names-co-founder-pranay-agrawal-new-ceo-in-management-shift/ | date = November 2, 2016| access-date = February 22, 2017}} It also expanded its operations including the creation of two new subsidiaries Qure.ai{{cite news| title = Qure.ai Wins Nvidia's Social Innovation Award| newspaper = The Telegraph (Calcutta)| url = https://www.telegraphindia.com/pressrelease/prnw/48012/qure-ai-wins-nvidia-s-social-innovation-award.html| date = December 21, 2016| access-date = February 22, 2017| archive-date = March 7, 2017| archive-url = https://web.archive.org/web/20170307204029/https://www.telegraphindia.com/pressrelease/prnw/48012/qure-ai-wins-nvidia-s-social-innovation-award.html| url-status = dead}} and Cuddle.ai.{{cite web | title =Cuddle.ai closes the gap between analytics in the personal and enterprise world |publisher =SD Times | url =http://sdtimes.com/cuddle-ai-closes-gap-analytics-personal-enterprise-world/ | date = 2 November 2016| access-date = February 22, 2017}}
In August 2016, they partnered with KNIME, an open source data analytics platform.{{cite web | title = Fractal Analytics Partners With KNIME to Accelerate Institutionalization of Analytics for its Fortune 500 Clients | publisher = Yahoo finance | url = http://finance.yahoo.com/news/fractal-analytics-partners-knime-accelerate-090000944.html | date = August 9, 2016 | access-date = February 22, 2017 | archive-date = March 7, 2017 | archive-url = https://web.archive.org/web/20170307050717/http://finance.yahoo.com/news/fractal-analytics-partners-knime-accelerate-090000944.html | url-status = dead }} In June 2017, they acquired Chicago-based strategy & analytics firm, 4i Inc.{{cite web |url=https://www.prnewswire.com/news-releases/fractal-analytics-acquires-chicago-based-strategy--analytics-firm-4i-inc-625650084.html|accessdate=28 November 2021 |title=Fractal Analytics Acquires Chicago-based Strategy & Analytics Firm, 4i Inc. |website=Cision | date=June 1, 2017 }} In September 2017, they partnered with Final Mile to combine data science with behavioral science {{Cite web |url=http://www.fractalanalytics.com/news/fractal-analytics-announces-partnership-final-mile-combine-data-science-behavioral-science |title=Archived copy |access-date=2017-10-02 |archive-date=2017-10-02 |archive-url=https://web.archive.org/web/20171002215653/http://www.fractalanalytics.com/news/fractal-analytics-announces-partnership-final-mile-combine-data-science-behavioral-science |url-status=dead }} In March 2018, Fractal Analytics acquired behavioural architecture company Final Mile.{{Cite news|url=https://inc42.com/buzz/data-analytics-company-fractal-analytics-acquires-behavioural-architecture-firm-final-mile/|title=Data Analytics Company Fractal Analytics Acquires Behavioural Architecture Firm Final Mile|date=2018-03-15|work=Inc42 Media|access-date=2018-06-08|language=en-US}}{{Cite web|url=https://analyticsindiamag.com/fractal-analytics-acquires-final-mile/|title=FRACTAL ANALYTICS ACQUIRES FINAL MILE; BRINGS TOGETHER AI, BEHAVIOURAL SCIENCES|website=analyticsindiamag.com|date=15 March 2018 |language=en|access-date=2018-06-08}} In January 2019, Fractal received a $200 million funding from Apax Partners.{{Cite news|url=https://www.business-standard.com/article/pti-stories/funds-advised-by-apax-partners-invest-usd-200-million-in-fractal-analytics-119011600749_1.html|title=Funds Advised by Apax Partners Invest USD 200 Million in Fractal Analytics|last=|first=|date=16 January 2019|newspaper=Business Standard India|archive-url=|archive-date=|access-date=|agency=Press Trust of India }}
In January 2022, Fractal became a unicorn company after raising $360 million from private equity firm TPG.{{Cite news|url=https://techcrunch.com/2022/01/05/ai-startup-fractal-becomes-unicorn-with-360-million-investment-from-tpg/|title=AI startup Fractal becomes unicorn with $360 million investment from TPG|last=|first=|date=5 January 2022|newspaper=TechCrunch|archive-url=|archive-date=|access-date=}}