G5 Entertainment

{{COI|date=November 2024}}

{{Short description|Swedish video game company}}

{{Use dmy dates|date=December 2023}}

{{infobox company

| name = G5 Entertainment

| image = G5 Entertainment logo.png

| type = Public

| traded_as = {{ubl|Nasdaq Nordic: G5EN|OTCQX: GENTF}}

| industry = Video games

| founded = {{start date and age|2001}}

| hq_location_city = Stockholm

| hq_location_country = Sweden

| key_people = {{Unbulleted list|Vlad Suglobov (CEO)|Alexander Tabunov (COO)}}

| website = {{url|g5.com}}

}}

G5 Entertainment is a Swedish video game developer that produces free-to-play mobile games.

History

G5 Entertainment was founded by Aleksandr Tabunov, Sergey Shults and Vlad Suglobov.{{Cite news |last=Levander |first=Margaretha |date=2021-11-15 |title=Kodaren från Sovjet |url=https://www.affarsvarlden.se/artikel/kodaren-fran-sovjet |access-date=2024-03-10 |work=Affärsvärlden |pages=10–14}} In 2006, the company went public on the Nasdaq Nordic exchange under the ticker G5EN. In 2021, the company had grown significantly since it was founded.{{Cite news |last=Mellqvist |first=Gabriel |date=2021-12-06 |title=Aktiespararna kritiska mot anonymt ägande i G5 – "en unik situation" |url=https://www.di.se/nyheter/aktiespararna-kritiska-mot-anonymt-agande-i-g5-en-unik-situation/ |access-date=2024-03-10 |work=Dagens Industri |pages=12 |language=Swedish}}{{cite news |last1=Eklund |first1=Henning |title=Vd: Fler medarbetare flyr från Ryssland än Ukraina |url=https://www.svd.se/a/KzV3PM/g5-s-vd-vlad-suglobov-fler-flyr-fran-ryssland-an-fran-ukraina |access-date=10 March 2024 |work=Svenska Dagbladet |date=2022-06-19}}

In 2006, the group started developing PC games and then went on to release mobile games such as Supermarket Mania and Virtual City. The games were later launched on the Apple App Store. Developed by the company, Mahjong Artifacts, was eventually adapted into a free game called Mahjong Journey.

In 2024, G5 Entertainment was included in the Europe’s Long-Term Growth Champions ranking in Financial Times report.{{Cite news |title=FT Ranking: Europe's Long-Term Growth Champions |url=https://www.ft.com/content/13a35b35-eb0f-4935-bbd2-afbdc984cb4e}}

Games

G5 is primarily active in the mobile games market. In 2011, G5 released Virtual City Playground, their first game with freemium monetization.

As of 2018, their title Hidden City was responsible for most of their revenue, and represented a majority of the market share for hidden object games. However, later that year, analyst Daniel Zetterberg reported that the game's revenue had passed its peak. After Hidden City, which had been licensed from another developer, G5 focused more on their own game development.{{Cite news |last=Zetterberg |first=Daniel |date=2021-11-14 |title=G5 spelbar på nytt |url=https://www.affarsvarlden.se/analys/g5-spelbar-pa-nytt |access-date=2024-03-10 |work=Affärsvärlden |pages=34–35 |language=Swedish}}

Games published by G5 Entertainment include: Sherlock, Jewels of Egypt, Jewels of the Wild West, Hidden City, Jewels of Rome, Mahjong Journey and The Secret Society.

References

{{reflist |refs=

{{Cite news |last=Benson |first=Peter |date=4 January 2017 |title=Spekulativt läge i G5 Entertainment {{!}} Peter Benson |language=sv |work=Svenska Dagbladet |url=https://www.svd.se/a/w2wqL/spekulativt-lage-i-g5-entertainment |access-date=7 December 2023 |issn=1101-2412}}

{{Cite web |last=Babaev |first=Sergey |date=11 July 2016 |title=«Если есть что-то постоянное в игровой индустрии, то это непрерывное изменение условий работы» — Gamedev на DTF |url=https://dtf.ru/gamedev/577-esli-est-chto-to-postoyannoe-v-igrovoj-industrii-to-eto-nepreryvnoe-izmenenie-uslovij-raboty |access-date=2023-12-07 |website=DTF |lang=ru}}

{{Cite news |date=21 December 2020 |title=Sweden Gaming Stocks Crowned Lockdown Winners, With More to Come |language=en |work=Bloomberg News |url=https://www.bloomberg.com/news/articles/2020-12-21/sweden-gaming-stocks-crowned-lockdown-winners-with-more-to-come |last1=Hoikkala |first1=Hanna |last2=Wilen |first2=Anton}}

{{cite web |url=https://www.pocketgamer.biz/interview/68210/vlad-suglobov-on-driving-g5-success/ |title=G5 Entertainment CEO on the focus driving its success in hidden object games and beyond |date=31 May 2018 |author=Jon Jordan |website=Pocket Gamer}}

{{Cite web |last=Jordan |first=Jon |date=2 January 2012 |title=2011 in review: Vlad Suglobov, CEO, G5 Entertainment |url=https://www.pocketgamer.biz/interview/36391/2011-in-review-vlad-suglobov-ceo-g5-entertainment/ |access-date=7 December 2023 |website=Pocket Gamer}}

{{cite web |url=https://www.redeye.se/api/articles/download-file/fa5bfba8-706f-3f64-885d-5a89537949ed |title=The "King" of its niche |date=8 June 2017 |website=redeye.se}}

{{cite web | url=https://www.affarsvarlden.se/analys/g5-entertainment-gom-och-glom | title=Analys: Köpa aktier i G5 Entertainment? |lang=sv |last=Zetterberg |first=Daniel | date=6 November 2018 |website=Affärsvärlden}}}}

Category:2001 establishments in Europe

Category:Companies based in Stockholm

Category:Video game companies of Sweden