Gilly Hicks
{{Short description|Activewear brand}}
{{Infobox company
| name = Gilly Hicks
| logo = Gilly Hicks by Hollister logo.svg
| type = Division
| area_served = United States, United Kingdom and Germany
| key_people = {{ubl|Fran Horowitz (CEO) and GM)}}
| industry = Retail
| revenue = {{increase}} US$ 40.283 million (2010){{cite web|url=https://www.sec.gov/Archives/edgar/data/1018840/000095012311030172/l41654e10vk.htm|title=2010 Form 10-K, Abercrombie & Fitch Co.|publisher=United States Securities and Exchange Commission}}
| owner =
| parent = Abercrombie & Fitch
| homepage = [https://www.hollisterco.com/shop/us/gilly-hicks Gilly Hicks]
| foundation = {{start date and age|2008|1|21}}
| location_city = New Albany, Ohio
| location_country = U.S.
}}
Gilly Hicks is an active lifestyle brand owned by Abercrombie & Fitch, specializing in women's activewear.
Its first store opened at Natick Mall in Natick, Massachusetts on January 21, 2008.{{Cite web|url=http://www.tonetoatl.com/2008/01/abercrombie-launches-new-concept_7226.html|title=Abercrombie Launches New Concept|website=www.tonetoatl.com|access-date=2017-03-08}} On November 6, 2013, Abercrombie & Fitch announced it would close Gilly Hicks' retail stores, but continue the brand's online operations.{{Cite news|url=http://www.dispatch.com/content/stories/business/2013/11/05/abercrombie-to-close-gilly-hicks-stores.html|title=Abercrombie to close its Gilly Hicks stores|last=Feran|first=Tim|newspaper=The Columbus Dispatch|date=2013-11-05|access-date=2017-03-08|language=en|archive-date=2016-11-18|archive-url=https://web.archive.org/web/20161118120116/http://www.dispatch.com//content/stories/business/2013/11/05/abercrombie-to-close-gilly-hicks-stores.html|url-status=dead}} Gilly Hicks was resurrected in 2017 due to customer demand focusing in younger women. Since then, its products have been sold in all Hollister stores and online.{{Cite web|url=https://www.cnbc.com/2019/07/22/hollisters-gilly-hicks-lingerie-brand-is-back-with-pop-up-shops.html|title=Hollister's lingerie brand Gilly Hicks is staging a comeback with pop-up shops in malls|last=Thomas|first=Lauren|date=2019-07-22|website=CNBC|language=en|access-date=2020-01-29}} As of 2019, Gilly Hicks is a popular seller on the Hollister e-commerce site and in its retail stores.{{Cite web|last=Ell|first=Kellie|date=2019-07-22|title=Abercrombie's Intimates Brand, Gilly Hicks, is Opening Four Pop-up Stores|url=https://wwd.com/business-news/retail/abercrombie-and-fitch-brand-gilly-hicks-opens-pop-up-stores-1203224594/|access-date=4 November 2020|website=Women's Wear Daily}}
Stores
File:Dolphin Mall 4 (1).jpg Gilly Hicks at Miami's Dolphin Mall (July 2019)]]
In July 2019, Abercrombie & Fitch opened four Gilly Hicks pop-up stores. The stores, which were located at BrandBox in Tysons Corner Center (Tysons, VA), Dolphin Mall (Miami, FL), Los Cerritos Center (Cerritos, CA), and Baybrook Mall (Friendswood, TX), joined two existing Gilly Hicks stores at Ala Moana Center (Honolulu, HI) and Roosevelt Field Mall (East Garden City, NY).{{Cite web|url=https://www.cnbc.com/2019/07/22/hollisters-gilly-hicks-lingerie-brand-is-back-with-pop-up-shops.html|title=Hollister's lingerie brand Gilly Hicks is staging a comeback with pop-up shops in malls|last=Thomas|first=Lauren|date=2019-07-22|website=CNBC|language=en|access-date=2020-01-29}}
In October 2019, Gilly Hicks opened a side by side location at the Hollister Co. at the Aventura Mall (Aventura, FL).
In July 2021, Gilly Hicks opened a new side by side location at Westfield London. The location features the brand's recently expanded product assortment, new store format and various digital experiences.{{Cite web|last=Shearsmith|first=Tom|date=2021-07-15|title=Gilly Hicks introduces new gender-inclusive collection and visual identity {{!}} TheIndustry.fashion|url=https://www.theindustry.fashion/gilly-hicks-introduces-new-gender-inclusive-collection-and-visual-identity/|access-date=2022-02-04|website=TheIndustry.fashion|language=en-GB}}
In February 2022, Abercrombie & Fitch confirmed a new Gilly Hicks location would open in Carnaby Street, London.{{Cite web|last=Shearsmith|first=Tom|date=2022-02-04|title=Gilly Hicks to open first UK solo store in Carnaby Street in Spring 2022 {{!}} The Industry.fashion|url=https://www.theindustry.fashion/gilly-hicks-to-open-first-uk-solo-store-in-carnaby-street-in-spring-2022/|access-date=2022-02-04|website=TheIndustry.fashion|language=en-GB}} This has since closed and Gilly Hicks is stocked within the Hollister store on Regent Street and Fouberts Place near Carnaby Street.Store Locator | HollisterCo.com
class="wikitable"
|+Stores based on information given above !Stores !City |
Tysons Corner Center
|Tysons, VA |
Dolphin Mall
|Miami, FL |
Los Cerritos Center
|Cerritos, CA |
Baybrook Mall
|Friendswood, TX |
Ala Moana Center
|Honolulu, HI |
Roosevelt Field Mall
|East Garden City, NY |
Aventura Mall
|Aventura, FL |
Westfield London
|London |
References
{{Reflist|2}}
{{Abercrombiefitch}}
{{Lingerie}}
Category:Abercrombie & Fitch brands
Category:Clothing companies established in 2008
Category:Retail companies established in 2008
Category:Products introduced in 2008