Go Hotels

{{Use mdy dates|date=December 2022}}

{{Use Philippine English|date=December 2022}}

{{Infobox brand

| name = Go Hotels

| logo = Go Hotels Philippines.png

| logo_size = 150px

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| producttype = Hotel chain

| currentowner = Robinsons Land Corporation

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| country = Philippines

| introduced = {{start date|2010|5|19}}

| discontinued =

| related =

| markets = Philippines

| previousowners =

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| tagline = "A Place for Every Juan"

| website = {{URL|http:www.gohotels.ph}}

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Go Hotels is a Philippine chain of budget hotels owned and operated by Robinsons Land Corporation, a subsidiary of JG Summit Holdings conglomerate of Filipino-Chinese entrepreneur John Gokongwei Jr. As of January 2021, the company has 17 hotels, all located in the Philippines.

History

File:Go Hotels.JPG in Mandaluyong, Metro Manila.]]

Robinsons Land Corporation, the real estate arm of Filipino-Chinese businessman John Gokongwei Jr.'s JG Summit Holdings, first entered the hospitality business in 2004 with the establishment of Robinsons Hotels and Resorts, which manages several luxury hotel brands such as the Crowne Plaza Galleria, Holiday Inn Galleria, Dusit Thani Mactan Cebu, and The Westin Sonata Place Ortigas. A second hotel brand, Summit Hotels and Resorts, was established in 2009 with the opening of Summit Ridge Tagaytay in Tagaytay, Cavite, which caters to the middle income market. The following year, RLC established the Go Hotels brand to take advantage of the growing budget hotel market and offered a "no frills" hotel experience to clients. Most Go Hotels branches are located beside or near a branch of Robinsons Malls, which is the retail arm of JG Summit Holdings. It also offers rooms bundled with flights being offered by airline company Cebu Pacific, another subsidiary of JG Summit Holdings.{{cite web |url=https://www.summithotels.ph/about-us |title=About Us |author= |website=www.summithotels.ph |date= |accessdate=January 31, 2021}}{{cite web |url=https://www.philstar.com/lifestyle/food-and-leisure/2019/09/19/1952923/how-arthur-gindap-takes-robinsons-hotels-resorts-summit-success |title=How Arthur Gindap takes Robinsons Hotels & Resorts to the Summit of success |author=Reyes, Lai |website=The Philippine Star |date=September 19, 2019 |accessdate=January 31, 2021}}{{cite web |url=https://www.jgsummit.com.ph/news/go-hotels-celebrates-a-decade-of-quality-excellent-value-20201106-lfrm |title=Go Hotels Celebrates a Decade of Quality & Excellent Value |website=www.jgsummit.com.ph |date=November 6, 2020 |accessdate=January 31, 2021}}

The first Go Hotel opened on May 19, 2010, along EDSA in Mandaluyong, Metro Manila with 223 rooms and located beside Forum Robinsons, one of Robinsons Malls shopping malls.{{cite web |url=https://www.pressreader.com/philippines/philippine-daily-inquirer-1109/20100513/283274568964260 |title=Robinsons Land opens budget hotel |author=Dumlao-Abadilla, Doris |date=May 13, 2010 |website=Philippine Daily Inquirer (via PressReader) |accessdate=January 31, 2021}} This was followed two years later with the opening of four Go Hotel branches in Puerto Princesa, Dumaguete, Tacloban and Bacolod.{{cite web |url=https://news.abs-cbn.com/business/01/25/12/robinsons-land-open-4-budget-hotels |title=Robinsons Land to open 4 budget hotels |author= |date=January 25, 2012 |website=ABS-CBN News |accessdate=January 31, 2021}} In 2013, the company opened two Go Hotels: the 118-room Go Hotels Otis in Paco, Manila and the 167-room Go Hotels Iloilo in Iloilo City.{{cite web |url=https://business.inquirer.net/126101/rlc-steps-up-go-hotel-expansion-opens-6th-in-paco |title=RLC steps up Go Hotel expansion, opens 6th in Paco |author=Camus, Miguel |date=June 9, 2013 |website=Philippine Daily Inquirer |accessdate=January 31, 2021}}{{cite web |url=https://www.philstar.com/business/2014/01/10/1276969/2nd-largest-nationwide-go-hotels-opens-iloilo-branch |title=2nd largest nationwide: Go Hotels opens Iloilo branch |author=Morales, Neil Jerome |date=January 10, 2014 |website=The Philippine Star |accessdate=January 31, 2021}}{{cite web |url=https://business.inquirer.net/159463/rlc-opens-167-room-budget-hotel-in-iloilo |title=RLC opens 167-room budget hotel in Iloilo |author=Dumlao, Doris C. |date=January 10, 2014 |website=Philippine Daily Inquirer |accessdate=January 31, 2021}} That same year, RLC started offering franchises to potential investors to speed up the expansion of the brand, with the joint venture of Roxaco Land and Singapore-based Vanguard Hotels Pte. Ltd. as the first franchisee.{{cite web |url=https://www.bworldonline.com/content.php?section=Corporate&title=Go-Hotels-offered-to-franchisees&id=80271 |title=Go Hotels offered to franchisees |author= |date=December 4, 2013 |website=BusinessWorld |accessdate=January 31, 2021 |archive-date=September 23, 2015 |archive-url=https://web.archive.org/web/20150923195716/http://www.bworldonline.com/content.php?section=Corporate&title=Go-Hotels-offered-to-franchisees&id=80271 |url-status=dead }}{{cite web |url=http://tfa.ph/rlc-eyes-franchising-deals-go-hotels/ |title=RLC eyes more franchising deals for Go Hotels |author= |date=March 22, 2017 |website=Tan, Frankum and Associates |accessdate=January 31, 2021}}

In 2014, RLC open additional two Go Hotels branches: the 198-room Go Hotels Ortigas in Ortigas Center, Pasig, Metro Manila and the 104-room Go Hotels in Butuan, Agusan del Norte.{{cite web |url=https://news.abs-cbn.com/business/10/17/13/gokongwei-led-go-hotels-open-3-new-branches |title=Gokongwei-led Go Hotels to open 3 new branches |author= |date=October 17, 2013 |website=ABS-CBN News |accessdate=January 31, 2021}}{{cite web |url=https://news.abs-cbn.com/business/07/31/14/go-hotels-opens-ortigas-center |title=Go Hotels opens in Ortigas Center |author=Morales, Neil Jerome |website=ABS-CBN News |date=July 31, 2014 |accessdate=January 31, 2021}}{{cite web |url=https://business.inquirer.net/182559/robinsons-land-expands-its-network-of-go-hotels |title=Robinsons Land expands its network of Go Hotels |author=Camus, Miguel |date=November 25, 2014 |website=Philippine Daily Inquirer |accessdate=January 31, 2021}} A further three Go Hotels were launched in 2016: the 183-room Go Hotels Lanang in Davao City (a joint venture with Udenna Development Corporation), the 167-room Go Hotels North EDSA in Quezon City, and the 199-room Go Hotels Manila Airport near Ninoy Aquino International Airport in Parañaque.{{cite web |url=https://www.ilovedavao.com/2016/08/go-hotels-lanang-davao-city.html |title=Go Hotels opens in Davao City |author=|date= |website=www.ilovedavao.com |accessdate=January 31, 2021}}{{cite web |url=https://www.sunstar.com.ph/article/89246/Sports/Budget-hotel-for-Davao-City-guests |title=Budget hotel for Davao City guests |author=Perez, Ace June Rell |date=July 31, 2016 |website=SunStar |accessdate=January 31, 2021}}{{cite web |url=https://astig.ph/go-hotels-manila-airport-road-now-open/ |title=Go Hotels Manila Airport Road now open |author=True, Cheryl Luis |date= |website=astig.ph |accessdate=January 31, 2021}}{{cite web |url=https://wethepvblic.com/look-go-hotels-north-edsa-now-open-pvblic-much-needed-staycation/ |title=LOOK: Go Hotels North EDSA is now open to the pvblic for a much-needed staycation |author= |date=March 21, 2017 |website=We The Pvblic |accessdate=January 31, 2021}} The company opened another three Go Hotels in 2017: Go Hotels Cubao and Go Hotels Timog Avenue in Quezon City; and Go Hotels Ermita in Manila.{{cite web |url=https://www.bworldonline.com/rlc-says-3-go-hotels-open-within-next-3-years/ |title=RLC says 3 Go Hotels to open within next 3 years |author=Francia, Arra |date=December 14, 2017 |website=BusinessWorld |accessdate=January 31, 2021}}{{cite web |url=https://www.executivechronicles.com/go-hotels-ermita/ |title=Go Hotels Opens Its Newest Branch in Ermita |author= |date=August 18, 2017 |website=www.executivechronicles.com |accessdate=January 31, 2021}} In December 2018, Go Hotels opened its third branch in Mindanao, the 100-room Go Hotels Iligan in Iligan, Lanao del Norte.{{cite web |url=https://edgedavao.net/indulge-lifestyle/2018/03/14/gohotels-open-places-every-juan/ |title=GoHotels to open more places for ‘Every Juan’ |author=Sinsuat Ambolodto, Fauziah Fatima |date=March 14, 2018 |website=Edge Davao |accessdate=January 31, 2021}}{{cite web |url=https://edgedavao.net/indulge-lifestyle/2019/01/15/up-and-about-go-hotels-iligan-opens/ |title=Up and About: Go Hotels Iligan opens |author= |date=January 15, 2019 |website=Edge Davao |accessdate=January 31, 2021}}

In 2020, Go Hotels, along with its sister hotel brand, Summit Hotels and Resorts, announced that it will convert some of its rooms in selected hotel branches into rental office space due to the low demand for accommodations and travel brought about by the COVID-19 pandemic in the Philippines.{{cite web |url=https://news.abs-cbn.com/life/07/08/20/go-summit-hotels-convert-some-guest-rooms-into-long-stay-office-spaces |title=Go, Summit hotels convert some guest rooms into long-stay, office spaces |author= |date=July 8, 2020 |website=ABS-CBN News |accessdate=January 31, 2021}}{{cite web |url=https://www.bworldonline.com/hotel-chain-to-convert-some-rooms-into-office-space/ |title=Hotel chain to convert some rooms into office space |author=Chua, Zsarlene |date=July 7, 2020 |website=BusinessWorld |accessdate=January 31, 2021}}{{cite web |url=https://lifestyle.inquirer.net/368095/robinsons-hotels-offer-rooms-office-space-for-rent |title=Robinsons Hotels offer rooms, office space for rent |author=Concepcion, Pocholo |date=August 9, 2020 |website=Philippine Daily Inquirer |accessdate=January 31, 2021}}

Loyalty program

In June 2016, Go Hotels, along with Summit Hotels and Resorts, launched a loyalty program wherein Robinsons Rewards cardholders can earn points for every PH₱400 spent on accommodations and add-on purchases, such as food and beverage, spa and other services availed at the hotel.{{cite web |url=https://lifestyle.inquirer.net/230516/summit-go-hotels-launch-loyalty-program/ |title=Summit, Go Hotels launch Loyalty Program |author= |date=June 11, 2016 |website=Philippine Daily Inquirer |accessdate=January 31, 2021}}

Upcoming hotels

Go Hotels is planning to open additional hotels in Naga, Camarines Sur and Tuguegarao, Cagayan.{{cite web |url=https://www.sunstar.com.ph/article/1820677/Bacolod/Business/Go-Hotels-announces-expansion-development |title=Go Hotels announces expansion, development |author= |date=August 28, 2019 |website=SunStar |accessdate=January 31, 2021}}

See also

References