Goedeker's
{{Infobox company
| name = Polished.com Inc.
| former_name = 1847 Goedeker Inc.
| logo = File:Goedeker's Logo.png
| type = Public
| traded_as = {{Unbulleted list|{{OTC Expert|POLCQ}} (2024-present)|{{OTC Pink was|POLCQ|t=current}} (2024)|{{OTC Pink was|POLC|t=current}} (2024)|{{NYSE was|POL}} (2022-2024)|{{NYSE was|GOED}} (2020-2022)}}
| foundation = {{start date and age|1951|07}}
| defunct = {{end date and age|2024|03|07}}
| fate = Chapter 7 Bankruptcy And Liquidation
| location = Brooklyn, New York, USA
| num_employees = 90
| industry = Retailing
| products = {{Unbulleted list|Appliances|Furniture}}
| homepage = https://investor.polished.com/{{Dead link|date=January 2025}}
}}
Polished.com Inc., formerly Goedeker's, was a large independent business that sold appliances, furniture, and home goods in the U.S., with a showroom in St. Louis, Missouri. Since 2008, Goedeker’s has also sold their products through their website. It halted operations and filed for bankruptcy after efforts to refinance fell through.
History
In June 1951, Ben Goedeker started Goedeker Radio and Television Repair in his home in south St. Louis. His success in the repair business led him to begin selling discount electronics and appliances in addition to providing repairs.{{cite news|title=Spotlight on Goedeker’s: Small Retailer Becomes eCommerce Powerhouse|publisher=Small Business Trends|url=http://smallbiztrends.com/2014/05/spotlight-goedekers-ecommerce-powerhouse.html|accessdate=20 November 2014}}
He opened his first showroom space in a 1,200 sq. ft. building. After years of growth, he expanded into a 3,500 sq. ft. building in 1970. Steve Goedeker, Ben's eldest son, worked for him after school and during the summer.{{cite news|title=My Conversation with Entrepreneur & Business Owner Steve Goedeker|publisher=Get Busy Media|url=http://www.getbusymedia.com/my-conversation-with-entrepreneur-business-owner-steve-goedeker/|accessdate=20 November 2014}}
In 1973, Steve graduated from college and started working at his father’s business full-time. In 1977, Ben died from cancer and Steve took over the business.{{cite web|title=About Goedeker's|publisher=Goedekers.com|url=http://www.goedekers.com/about/family-history.html}}
Steve’s leadership prompted even further growth, which necessitated expansion into a 22,000 sq. ft. building in 1989. A year later, his siblings Mike Goedeker and Janet Minor joined the business, with Mike managing the sales department and Janet managing accounting.
In 1998, Goedeker’s opened an additional showroom location in a 50,000 sq. ft. building. They also added furniture and mattresses to their product line.
Business began to decline in 2001, and they were forced to close their 22,000 sq. ft. showroom location.{{cite news|url=http://www.stltoday.com/business/local/goedeker-s-rapidly-expanding-business-online/article_70b468b6-79eb-11e1-9d2f-0019bb30f31a.html|title=Goedeker's rapidly expanding business online|accessdate=2019-10-12|url-status=dead|archive-url=https://web.archive.org/web/20120625040409/http://www.stltoday.com/business/local/goedeker-s-rapidly-expanding-business-online/article_70b468b6-79eb-11e1-9d2f-0019bb30f31a.html|archive-date=2012-06-25|newspaper=St. Louis Post Dispatch}}
After nearing bankruptcy in 2008, the company launched its eCommerce website Number1Direct.com in 2009, which was successful and grew over the next few years.
In 2012, they converted 45,000 of their 50,000 sq. ft. building into warehouse and office space, leaving 5,000 sq. ft. for the St. Louis showroom. In an effort to unify their branding with their store location, they transitioned to the domain goedekers.com.{{cite web|url=http://www.prweb.com/releases/2012/12/prweb10263227.htm|archive-url=https://web.archive.org/web/20160305012024/http://www.prweb.com/releases/2012/12/prweb10263227.htm|url-status=dead|archive-date=March 5, 2016|title=Goedeker's Launches New Website|accessdate=20 November 2014}}
As technology use changed, Goedeker’s created a mobile-friendly version of their website which launched in the summer of 2014.{{cite news|url=http://interact.stltoday.com/pr/shopping/PR081914044918273|title=Goedeker's Launches First Mobile Site|publisher=St. Louis Post Dispatch}}
In June 2019, Goedeker's entered into a new partnership with 1847 Holdings, LLC with a focus on growth and expansion. A new CEO, Doug Moore,{{Cite press release |last=Goedeker's |title=Goedeker's Names Moore New CEO |url=https://www.prnewswire.com/news-releases/goedekers-names-moore-new-ceo-300907988.html |access-date=2019-12-13 |website=www.prnewswire.com |language=en}} was named to take the lead.
Goedeker’s today
In October 2020, Goedeker's announced the acquisition of Appliances Connection, a deal that closed in June 2021 and created one of the largest pure-play online retailers of household appliances in the U.S. In August 2022, Rick Bunka, CEO of Appliances Connection, succeeded Moore as CEO{{Cite news |date=2021-08-31 |title=1847 Goedeker Announces Chief Executive Officer Transition and Steps to Strengthen Leadership |language=en |work=Bloomberg.com |url=https://www.bloomberg.com/press-releases/2021-08-31/1847-goedeker-announces-chief-executive-officer-transition-and-steps-to-strengthen-leadership |access-date=2022-08-23}} of the combined companies, including Florida-based Appliance Gallery, acquired a month earlier. In July 2022, the company announced it would operate under the new parent name of Polished and have a new ticker (NYSE American: POL).{{Cite web |title=Polished.com Provides Second Quarter 2022 Financial and Operational Update |url=https://finance.yahoo.com/news/polished-com-provides-second-quarter-201500127.html |access-date=2022-08-21 |website=finance.yahoo.com |language=en-US}}
In February 2024, Polished suspended its operations and announced an intention to declare Chapter 7 bankruptcy liquidation. The company stated that it could not obtain additional financing despite attempting to raise capital and improve liquidity. Polished immediately ceased operations after the announcement.{{Cite web|url= https://www.stltoday.com/news/local/business/polished-which-began-as-goedekers-plans-to-file-for-bankruptcy-suspends-business/article_9a9f7ef2-d746-11ee-b0fd-bbc561b67996.html|title=Polished, which began as Goedeker's, plans to file for bankruptcy, suspends operations|date=February 29, 2024|access-date=February 29, 2024|website=STL Today|language=en}}{{cite web |url=https://www.thestreet.com/retail/iconic-retailer-filing-for-chapter-7-bankruptcy-liquidation |title=Retail chain closing all stores after Chapter 7 bankruptcy filing |quote=The company, which has a storied history, has abruptly shut down. |first1=Daniel |last1=Kline |date=March 1, 2024}}[https://www.stltoday.com/news/local/business/polished-which-began-as-goedeker-s-plans-to-file-for-bankruptcy-suspends-business/article_9a9f7ef2-d746-11ee-b0fd-bbc561b67996.html Polished, which began as Goedeker's Plans to File for Bankruptcy.] ''Saint Louis Post Dispatch Polished.com filed for Chapter 7 bankruptcy on March 7, 2024.{{cite web |author= |date=March 7, 2024 |title=Polished.com Bankruptcy (1:24-bk-10353), Delaware Bankruptcy Court |url=https://www.pacermonitor.com/public/case/52627279/Polishedcom |website= |location= |publisher= |access-date=January 5, 2025}}
Criticism
Goedeker's has recently received a large amount of complaints due to its poor customer service and its deceptive business practices, which has led to the Better Business Bureau advising consumers to use caution when considering doing business with Goedeker’s.{{Cite web|url=https://www.bbb.org/us/mo/ballwin/profile/major-appliance-dealers/goedekers-0734-110208035|title=Goedeker's BBB Business Profile|last=Goedeker's|website=www.bbb.org|language=en|access-date=2021-06-09}}
References
{{reflist}}
External links
- {{Official website|https://investor.polished.com/}}{{Dead link|date=January 2025}}
Category:Companies based in Brooklyn
Category:Retail companies established in 1951
Category:Retail companies disestablished in 2024
Category:1951 establishments in Missouri
Category:Companies that filed for Chapter 7 bankruptcy in 2024
Category:Companies traded over-the-counter in the United States
Category:Companies formerly listed on the New York Stock Exchange