GreenButton
{{Short description|Defunct New Zealand-based software firm}}
{{Use dmy dates|date=May 2024}}
{{Use New Zealand English|date=May 2024}}
{{Infobox company
| name = GreenButton
| logo = GreenButton Logo.jpg
| caption =
| type = Subsidiary
| fate = Acquired by Microsoft
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| successor =
| foundation = 2006 in Wellington, New Zealand
| founder = Scott Houston
| defunct = {{End date|2014|5|2|df=yes}}
| location_city = Wellington, New Zealand
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| industry = Cloud computing
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| revenue = $1.5 million (2011){{cite web | author=Tom Pullar-Strecker | title=Cloud computing 'lifts small firms' firepower' | work=Stuff | date=26 June 2012 | url=http://www.stuff.co.nz/business/small-business/7168343/Cloud-computing-lifts-small-firms-firepower | archive-url=https://archive.today/20130223011419/http://www.stuff.co.nz/business/small-business/7168343/Cloud-computing-lifts-small-firms-firepower | archive-date=23 February 2013 | url-status=live }}
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| parent = Microsoft
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| homepage = [https://web.archive.org/web/20131231114420/http://www.greenbutton.com/ www.greenbutton.com]
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}}
GreenButton was a software company based in Wellington, New Zealand. It was established in 2006 and it helped independent software vendors (ISVs) and enterprises transition to cloud computing. GreenButton operated additional offices in Palo Alto, California, and Seattle. On 2 May 2014, the company was acquired by Microsoft. Following the acquisition, GreenButton's technologies were incorporated into Microsoft's Azure cloud service.
History
GreenButton was founded as InterGrid in 2006 in Wellington, New Zealand, to provide small-scale customers access to job processors.{{cite web | last=Lee | first=Michael | title=Firm creates one cloud to compute them all | website=ZDNet | url=https://www.zdnet.com/article/firm-creates-one-cloud-to-compute-them-all/ | archive-url=https://web.archive.org/web/20160315095533/https://www.zdnet.com/article/firm-creates-one-cloud-to-compute-them-all/ | archive-date=15 March 2016 | url-status=live }} The company helped software vendors use cloud computing, offering a service called GreenButton in July 2010.{{Cite web |date=20 March 2011 |title=InterGrid GreenButton: GreenButton Super Computing Power in the Cloud | website=Microsoft.com | url=http://www.microsoft.com/casestudies/Windows-Azure/InterGrid-GreenButton/GreenButton-Super-Computing-Power-in-the-Cloud/4000009419 |archive-url=https://web.archive.org/web/20120620204550/http://www.microsoft.com/casestudies/Windows-Azure/InterGrid-GreenButton/GreenButton-Super-Computing-Power-in-the-Cloud/4000009419 |archive-date=20 June 2012 |access-date=12 October 2016 }}{{cite web | title=Innovative Kiwi Companies Will Bring Home Gold At Global Partner Awards | website=Microsoft.com | date=23 June 2011 | url=http://www.microsoft.com/nz/presscentre/articles/2011/jun23-partner-awards-2011-winners.mspx | archive-url=https://archive.today/20130128181819/http://www.microsoft.com/nz/presscentre/articles/2011/jun23-partner-awards-2011-winners.mspx | archive-date=28 January 2013 | url-status=dead }}
In 2011, the company was renamed GreenButton, and joined the Microsoft Partner Network.{{Cite web |title= Software Developer Delivers On-Demand Computing, Doubles Revenue in 18 Months |date= 10 July 2011 | website=Microsoft.com | url= http://www.microsoft.com/casestudies/Windows-Azure/GreenButton/Software-Developer-Delivers-On-Demand-Computing-Doubles-Revenue-in-18-Months/4000010772 |archive-date= 20 September 2012 |archive-url= https://web.archive.org/web/20120920001042/http://www.microsoft.com/casestudies/Windows-Azure/GreenButton/Software-Developer-Delivers-On-Demand-Computing-Doubles-Revenue-in-18-Months/4000010772 |access-date= 12 October 2016 }} In 2011, GreenButton was declared as Microsoft Corp's Windows Azure ISV Partner of the Year. In May 2011, GreenButton allied with Microsoft.{{cite web | title=GreenButton opening Seattle office after Azure alliance deal | work=Puget Sound Business Journal | author=Greg Lamm | date=15 December 2011 | url=http://www.bizjournals.com/seattle/blog/techflash/2011/12/greenbutton-opening-office-in-seattle.html | archive-url=https://archive.today/20130118125710/http://www.bizjournals.com/seattle/blog/techflash/2011/12/greenbutton-opening-office-in-seattle.html | archive-date=18 January 2013 | url-status=live }}{{cite web | title=Seven Questions for Doug Hauger, Head of Microsoft's Azure Cloud Platform | website=Allthingsd.com | author=Arik Hesseldahl | date=11 April 2011 | url=http://allthingsd.com/20110411/seven-questions-for-doug-hauger-head-of-microsofts-azure-cloud-platform/ | archive-url=https://archive.today/20130116171246/http://allthingsd.com/20110411/seven-questions-for-doug-hauger-head-of-microsofts-azure-cloud-platform/ | archive-date=16 January 2013 | url-status=dead }} It included an investment reported at more than US$1 million, and adding Mark Canepa to its board of directors.{{cite web | title=Microsoft decides to push GreenButton | website=Stuff | author=Claire Rogers | date=30 May 2011 | url=http://www.stuff.co.nz/technology/5071132/Microsoft-decides-to-push-GreenButton | archive-url=https://web.archive.org/web/20111206231229/http://www.stuff.co.nz/technology/5071132/Microsoft-decides-to-push-GreenButton | archive-date=6 December 2011 | url-status=live }}
In December 2011, GreenButton opened two offices in the United States, the US headquarters in Palo Alto, California, and a sales office in Seattle.
GreenButton partnered with the Pixar Animation Studios and Microsoft's cloud computing platform Windows Azure, on a rendering service for RenderMan image-generating software announced in January 2012.{{Cite news |title= Pixar Launches RenderMan On Demand |date= 19 January 2012 | website=Renderman.pixar.com | url= http://renderman.pixar.com/products/news/release-renderman-on-demand.html |access-date= 12 October 2016 |url-status= dead |archive-url= https://web.archive.org/web/20120123021853/http://renderman.pixar.com/products/news/release-renderman-on-demand.html |archive-date= 23 January 2012 }} The service enhances the RenderMan Interface Specification.{{cite web | title=Pixar Partners With Microsoft and GreenButton to Deliver A New Rendering Service in the Cloud | website=CloudInvestor.com | author=Kyle Brown | date=30 January 2012 | url=http://www.cloudinvestor.com/report/pixar-partners-with-microsoft-and-greenbutton-to-deliver-a-new-rendering-service-in-the-cloud | archive-url=https://archive.today/20130119085413/http://www.cloudinvestor.com/report/pixar-partners-with-microsoft-and-greenbutton-to-deliver-a-new-rendering-service-in-the-cloud | archive-date=19 January 2013 | url-status=dead }}
In June 2012, GreenButton announced a partnership with the GNS Science of New Zealand and American based Stillwater Group for cloud computing during seismic processing.{{cite web | title=GreenButton Announces Strategic Partnerships with GNS Science and Stillwater Group | website=Yahoo! News | publisher=PRWeb | date=20 June 2012 | url=http://news.yahoo.com/greenbutton-announces-strategic-partnerships-gns-science-stillwater-group-160308993.html | archive-url=https://archive.today/20130210115935/http://news.yahoo.com/greenbutton-announces-strategic-partnerships-gns-science-stillwater-group-160308993.html | archive-date=10 February 2013 | url-status=dead }} In the same year, the company entered into a partnership with Numerix, an American firm that develops software for risk analysis of financial derivatives.{{cite web | title=Numerix and GreenButton Partner to Accelerate Financial Services Firms' Cloud Enablement of Derivatives Valuation and Risk Calculations | website=Reuters | publisher= | date=13 June 2012 | url=http://www.reuters.com/article/2012/06/13/idUS157296+13-Jun-2012+BW20120613 | archive-url=https://archive.today/20130201063923/http://www.reuters.com/article/2012/06/13/idUS157296+13-Jun-2012+BW20120613 | archive-date=1 February 2013 | url-status=dead }}{{Cite web|url=https://in.search.yahoo.com/?fr2=inr|title=Yahoo Search - Web Search|website=in.search.yahoo.com}}
On 2 May 2014, GreenButton announced its acquisition by Microsoft with its technology integrated into Microsoft Azure.{{cite web | author=Ben Kepes | title=Microsoft Acquires GreenButton To Deliver Big Compute | work=Forbes | date=1 May 2014 | url=https://www.forbes.com/sites/benkepes/2014/05/01/microsoft-acquires-greenbutton-to-deliver-big-compute/ | archive-url=https://archive.today/20150215185054/https://www.forbes.com/sites/benkepes/2014/05/01/microsoft-acquires-greenbutton-to-deliver-big-compute/ | archive-date=15 February 2015 | url-status=live | access-date= }} After its acquisition GreenButton operates under Microsoft Azure product line as Azure Batch.{{cite web | title=Microsoft makes available public preview of new Azure Batch service | last=Foley | first=Mary Jo | work=ZDNet | date=28 October 2014 | url=https://www.zdnet.com/article/microsoft-makes-available-public-preview-of-new-azure-batch-service/ | archive-url=https://archive.today/20141222234217/https://www.zdnet.com/article/microsoft-makes-available-public-preview-of-new-azure-batch-service/ | archive-date=22 December 2014 | url-status=live | access-date= }}
References
{{Reflist|30em}}
External links
- [https://web.archive.org/web/20131231114420/http://www.greenbutton.com/ Official website]
{{Microsoft}}
{{Cloud computing}}
Category:Microsoft acquisitions