Heilig-Meyers
{{short description|American furniture store chain}}
{{Infobox company
| name = Heilig-Meyers
| logo = Heilig-Meyers logo.JPG
| type = Private
| foundation = 1913
| location = Richmond, Virginia
| industry = Retail
| products = Furniture, bedding, small appliances, consumer electronics, jewelry, and seasonal goods.
| defunct = 2001 (emerged from bankruptcy as RoomStore in 2005)
| fate = Chapter 11 bankruptcy
}}
Heilig-Meyers was a retail furniture store chain founded in Goldsboro, North Carolina, in 1913 by two Lithuanian immigrants, W. A. Heilig and J. M. Meyers. Its corporate headquarters was in Richmond, Virginia. The chain grew to become the largest furniture retailer in the United States in the 1990s, ultimately having over 1,000 stores nationwide (including Puerto Rico).{{Citation needed|date=February 2020}}
Its over-expansion—by purchasing over 100 McMahan's Furniture stores based in Carlsbad, California, in 1993, as well as other stores and chains in the West—contributed to its failure. The company also bought the L. Fish furniture chain in the Chicago area; those stores were closed in 1999.{{cite web|url=https://www.youtube.com/watch?v=ZcLDMwUO_dk |archive-url=https://ghostarchive.org/varchive/youtube/20211221/ZcLDMwUO_dk |archive-date=2021-12-21 |url-status=live|title=Heilig Meyers going out of business sale commercial 1999|website=YouTube}}{{cbignore}}
Heilig-Meyers filed for Chapter 11 bankruptcy on August 17, 2000,{{Cite web|url=https://www.baltimoresun.com/news/bs-xpm-2000-08-17-0008170141-story.html|title=Heilig-Meyers files for Chapter 11 bankruptcy|date=August 17, 2000|website=Baltimore Sun|publisher=Bloomberg News|language=en-US|access-date=2019-09-02}} and subsequently announced the liquidation of its inventory, with all of their stores closing by mid-2001.{{cite news
| title = Fraud Trial to Focus on Accounting at Heilig-Meyers
| work = The New York Times
| date = 28 October 2008
| url = https://www.nytimes.com/2008/10/28/business/28auction.html?_r=2&dbk&oref=slogin&| last1 = Browning
| first1 = Lynnley
}} The Richmond Times-Dispatch reported in 2000 that the company failed when its large expansion did not succeed in creating sufficient revenue and when customers who had previously used the company's in-house credit began using credit cards instead. The company's credit customers had grown increasingly weary of lower quality.{{cite web
| title = The Ghost of Credit Past: The Specter of the Heilig-Meyers Fiasco Haunts Today's Failed Lenders
| publisher = The Finance Professionals Post, 07/08/2010
| url = http://post.nyssa.org/nyssa-news/2010/07/the-ghost-of-credit-past-the-specter-of-the-heiligmeyers-fiasco-haunts-todays-failed-lenders.html
| access-date = 2013-04-11
| archive-date = 2012-10-18
| archive-url = https://web.archive.org/web/20121018204056/http://post.nyssa.org/nyssa-news/2010/07/the-ghost-of-credit-past-the-specter-of-the-heiligmeyers-fiasco-haunts-todays-failed-lenders.html
| url-status = dead
}} All of its stores were closed at the end of the year, except for its RoomStore-branded locations, which remained open. In 2005, RoomStore, the only part of Heilig-Meyers remaining, emerged from Chapter 11 bankruptcy after receiving $35,000,000 (~${{Format price|{{Inflation|index=US-GDP|value=35000000|start_year=2005}}}} in {{Inflation/year|US-GDP}}) to pay off its debts;[http://www.bizjournals.com/washington/stories/2005/06/06/daily11.html Room Store emerges from bankruptcy protection - Washington Business Journal:] RoomStore would be liquidated seven years later.
The company, which had sponsored NASCAR Winston Cup drivers Bobby Hillin Jr., Dick Trickle and Mike Wallace, was one of the last furniture companies to finance its own accounts. The last CEO/President was Bill DeRusha.
References
{{reflist}}
Category:Companies based in Richmond, Virginia
Category:Retail companies established in 1913
Category:Retail companies disestablished in 2000
Category:Furniture retailers of the United States
Category:1913 establishments in North Carolina
Category:2000 disestablishments in Virginia
Category:Companies that filed for Chapter 11 bankruptcy in 2000
Category:Defunct retail companies of the United States
Category:American companies established in 1913
{{US-retail-company-stub}}