HerZindagi
{{Short description|Women's website}}
{{Infobox website
| name = HerZindagi
| logo = HerZindagi.png
| type = Lifestyle and entertainment
| language = Hindi, English, Tamil
| headquarters = Noida, Uttar Pradesh
| owner = Jagran New Media
| industry = Lifestyle and entertainment
| parent = MMI Online Limited
| url = herzindagi.com
| launch_date = September 30, 2017
| current_status = Active
| content_license =
}}
HerZindagi is a women-focused digital platform based in Noida, Uttar Pradesh, India. Launched on 30 September 2017 by Jagran New Media, the digital division of Jagran Prakashan Limited, it publishes content in Hindi, English, and Tamil.{{Cite web |last=Saxena |first=Nishant |date=2017-10-04 |title=Jagran New Media launches a women-only website in Hinglish - Exchange4media |url=https://www.exchange4media.com/digital-news/jagran-new-media-launches-a-women-only-website-in-hinglish-86595.html |access-date=2025-04-16 |website=exchange4media |language=en}} The website covers lifestyle topics such as fashion, beauty, travel, food, personal finance, and social issues related to women, including entrepreneurship and empowerment.{{Cite web |date=2023-05-26 |title=HerZindagi, OnlyMyHealth Celebrate Period Party To Mark Menstrual Hygiene Day |url=https://english.jagran.com/lifestyle/herzindagi-onlymyhealth-celebrate-period-party-to-mark-menstrual-hygiene-day-10079826 |access-date=2025-04-16 |website= |language=en}} HerZindagi is frequently cited by news publications such as Zee News,{{Cite web |title=Allu Arjun Birthday Special: Meet Indias Highest-Paid Actor, His Net Worth, Private Jet, Upcoming Releases |url=https://zeenews.india.com/regional/allu-arjun-birthday-special-meet-indias-highest-paid-actor-his-net-worth-private-jet-upcoming-releases-2883362.html |access-date=2025-04-16 |website=Zee News |language=en}} South China Morning Post,{{Cite web |date=2021-11-01 |title=Inside the fabulous life of Indian billionaire Nita Ambani |url=https://www.scmp.com/magazines/style/celebrity/article/3154403/fabulous-life-nita-ambani-58-billionaire-lives-it |access-date=2025-04-16 |website=South China Morning Post |language=en}} Times of India,{{Cite news |date=2024-12-06 |title=Allu Arjun's 2024 net worth: Inside his Rs 460 crore empire of films, endorsements, and luxury! |url=https://timesofindia.indiatimes.com/entertainment/telugu/movies/news/allu-arjuns-2024-net-worth-inside-his-rs-460-crore-empire-of-films-endorsements-and-luxury/articleshow/115442538.cms |access-date=2025-04-16 |work=The Times of India |issn=0971-8257}} Business Standard,{{Cite web |title=How the 'Just looking like a wow!' trend is taking over the internet |url=https://www.business-standard.com/entertainment/how-the-just-looking-like-a-wow-trend-is-taking-over-the-internet-123110800746_1.html |website=Business Standard India}} India Times,{{Cite web |date=2025-04-08 |title=Allu Arjun's net worth: Inside Pushpa 2 star's lavish lifestyle, income, private jet, cars, houses and more on his 43rd birthday |url=https://www.indiatimes.com/worth/news/allu-arjuns-net-worth-inside-pushpa-2-stars-lavish-lifestyle-income-private-jet-cars-houses-and-more-on-his-43rd-birthday-656366.html |access-date=2025-04-16 |website=Indiatimes |language=en-IN}} Economic Times,{{Cite web |date=2025-02-03 |title=Allu Arjun’s Net Worth 2024: Hyderabad startup, property worth crores, annual income, salary – Check Pushpa star’s staggering wealth |url=https://www.etnownews.com/et-now-luxe/allu-arjuns-net-worth-2024-hyderabad-startup-property-worth-crores-annual-income-salary-check-pushpa-stars-staggering-wealth-article-110056466 |access-date=2025-04-16 |website=ET Now |language=en}} Free Press Journal,{{Cite web |title=Allu Arjun Birthday: All About Pushpa Actor's ₹460 Cr Net Worth & Most Expensive Things Owned By Him |url=https://www.freepressjournal.in/ampstories/photo-gallery/allu-arjun-birthday-all-about-pushpa-actors-460-cr-net-worth-most-expensive-things-owned-by-him |access-date=2025-04-16 |website=Free Press Journal |language=en}} News 18,{{Cite web |title=On Allu Arjun's 42nd Birthday, A Look At Pushpa Actor's Net Worth, Cars And Watch Collection |url=https://www.news18.com/movies/on-allu-arjuns-42nd-birthday-a-look-at-pushpa-actors-net-worth-cars-and-watch-collection-8843944.html |access-date=2025-04-16 |website=News18 |language=en}} among others.
History and operations
HerZindagi.com began as a lifestyle and entertainment website, offering articles, videos, and features on wellness, astrology, and contemporary trends.{{Cite web |date=2020-04-17 |title=Jagran New Media focuses on providing factual & credible content to users |url=https://www.exchange4media.com/industry-briefing-news/jagran-new-media-sees-80-growth-in-number-of-users-and-91-in-page-views-104048.html |access-date=2025-04-16 |website=Exchange4media |language=en}} Operated under Jagran New Media, it expanded to include a Tamil-language version following its initial Hindi and English launches.{{Cite web |date=2022-10-28 |title=Jagran New Media’s HerZindagi expands into Tamil market |url=https://www.exchange4media.com/digital-news/jagran-new-medias-herzindagi-expands-into-tamil-market-123312.html |access-date=2025-04-16 |website=Exchange4media |language=en}} By September 2020, the platform reported approximately 11 million monthly users.{{Cite web |date=2021-12-02 |title=HerZindagi.com Launches Its User Generated Content Platform HerVoice |url=https://web.archive.org/web/20211202064800/https://www.adgully.com/herzindagi-com-launches-its-user-generated-content-platform-hervoice-110420.html |access-date=2025-04-16 |website=web.archive.org}}{{Cite web |date=2022-10-28 |title=Jagran New Media’s HerZindagi expands into the Tamil market |url=https://www.indiantelevision.com/iworld/enews/jagran-new-media-s-herzindagi-expands-into-the-tamil-market-221028 |access-date=2025-04-16 |website=www.indiantelevision.com |language=en}}
Content and initiatives
In 2020, HerZindagi partnered with Narikaa, an initiative by the Federation of Obstetric and Gynaecological Societies of India (FOGSI), to launch Naari Swaasth, a microsite focused on women’s health education.{{Cite web |last=Chandra |first=Shanu |title=HerZindagi collaborates with FOGSI to create content around women's health and well being |url=https://www.afaqs.com/companies/herzindagi-collaborates-with-fogsi-to-create-content-around-womens-health-and-well-being |access-date=2025-04-16 |website=www.afaqs.com |language=en}}
In 2022, the platform introduced the 75 Buland Hausle campaign to mark India's 75th year of independence, highlighting 75 women for their contributions since 1947.{{Cite web |last=Madan |first=Ankita |title=HerZindagi.com celebrates 75th Independence Day with an initiative "75 Buland Hausale" |url=https://www.afaqs.com/companies/herzindagicom-celebrates-75th-independence-day-with-an-initiative-75-buland-hausale |access-date=2025-04-16 |website=www.afaqs.com |language=en}} The same year, it launched Shubh Vivah, a microsite providing wedding-related advice with input from industry professionals such as photographer Poonam Kotecha, beauty expert Shahnaz Husain, and nutritionist Swati Bathwal.{{Cite web |last=Madan |first=Ankita |title=HerZindagi.com launches the wedding special microsite ‘Shubh Vivah’ |url=https://www.afaqs.com/companies/herzindagicom-launches-the-wedding-special-microsite-shubh-vivah |access-date=2025-04-16 |website=www.afaqs.com |language=en}}
In May 2023, HerZindagi initiated The Good Mother Project ahead of Mother's Day, featuring discussions on societal expectations of motherhood.{{Cite web |title=Herzindagi.com's 'The Good Mother Project' aims to celebrate motherhood |url=https://bestmediainfo.com/2023/05/herzindagi-com-s-the-good-mother-project-aims-to-celebrate-motherhood |access-date=2025-04-16 |website=bestmediainfo.com |language=en}} The project included interviews with public figures such as actress Alia Bhatt and author Sudha Murthy.{{Cite web |date=2023-05-12 |title=Herzindagi.com initiates ‘The Good Mother Project’ - Exchange4media |url=https://www.exchange4media.com/industry-briefing-news/herzindagicom-initiates-the-good-mother-project-127318.html |access-date=2025-04-16 |website=exchange4media |language=en}} In July 2023, HerZindagi introduced HZ Buddy, a community-oriented feature. The platform also produces editorial content on diverse topics, including social issues and lifestyle trends.{{Cite web |last=Pandey |first=Anand |title=Herzindagi ने लॉन्च किया चैट-बेस्ड स्मार्ट सर्च फीचर HZ Buddy, यूजर्स को मिलेगा और बेहतर एक्सपीरियंस |url=https://www.jagran.com/technology/tech-news-herzindagi-launches-chat-based-smart-search-feature-hz-buddy-for-enhanced-and-immersive-user-experience-23469821.html |access-date=2025-04-16 |website= |language=hi}}
Collaborations and events
HerZindagi collaborated with OnlyMyHealth in 2023 to organize the Period Party campaign ahead of Menstrual Hygiene Day, addressing menstrual hygiene and stigma.{{Cite web |last=Madan |first=Ankita |title=HerZindagi and OnlyMyHealth celebrated Period Party to mark Menstrual Hygiene Day |url=https://www.afaqs.com/companies/herzindagi-and-onlymyhealth-celebrated-period-party-to-mark-menstrual-hygiene-day |access-date=2025-04-16 |website=www.afaqs.com |language=en}}{{Cite web |date=2020-10-07 |title=Jagran New Media’s OnlyMyHealth & HerZindagi explore Google’s new storytelling format |url=https://www.exchange4media.com/industry-briefing-news/jagran-new-medias-onlymyhealth-herzindagi-explore-googles-new-storytelling-format-108156.html |access-date=2025-04-16 |website=Exchange4media |language=en}}
The platform also launched the WomenPreneur Awards in 2023 to recognize women entrepreneurs. The inaugural event was held in New Delhi, with Union Minister Smriti Zubin Irani attending as chief guest.{{Cite AV media |url=https://www.youtube.com/watch?v=RIDMDIrAZ-w&ab_channel=HerZindagi |title=HerZindagi Womenpreneur Awards 2025 {{!}} Celebrating Resilience & Innovation {{!}} Inspiring Women Leaders |date=2025-03-07 |last= |access-date=2025-04-16 |via=YouTube}}
Awards
- Afaqs! Brand Storyz Awards 2024{{Cite web |title=BrandStoryz 2024 |url=https://events.afaqs.com/brandstoryz-2024/Awards/winners |access-date=2025-04-16 |website=events.afaqs.com |language=en}}
- Afaqs! DigiPub Awards 2023{{Cite web |title=Digipub |url=https://events.afaqs.com/digipub/Awards/winners |access-date=2025-04-16 |website=events.afaqs.com |language=en}}
References
{{Reflist}}
External links
- {{Official website|https://www.herzindagi.com/}}