Hillcrest Labs

{{Infobox company

| name = Hillcrest Labs

| logo = File:Hillcrestlogo.png

| logo_size = 69px

| logo_caption = Logo

| former_name = Hillcrest Communications

| industry = technology

| successor = CEVA (2019)

| founded = 2001

| founder = Dan Simpkins

| hq_location = Rockville, Maryland

| products = * Loop pointer

HoME television navigation system
Kylo browser

| website = {{url|www.hillcrestlabs.com}}

}}

Hillcrest Labs was a sensor processing technology company that developed free space motion-control technology and the first motion-controlled remote for television.The Washington Post May 1, 2011. Steven Overly. [https://www.washingtonpost.com/business/capitalbusiness/as-the-tv-market-shifts-hillcrest-labs-may-find-its-spotlight-moment/2011/04/29/AFb5slTF_story.html As the TV market shifts, Hillcrest Labs may find its spotlight moment.] Hillcrest also invented the first graphical zoomable interface for television{{cite web |work=Macworld |date=November 11, 2006 |first=Dan |last=Moren |url=http://gadgets.macworld.com/video/ces_unveiledny_07_point_and_cl.php |title=CES Unveiled@NY '07: Point and click coming to set-top boxes? |archive-url=https://web.archive.org/web/20111108015801/http://gadgets.macworld.com/video/ces_unveiledny_07_point_and_cl.php |archive-date=November 8, 2011}} and Kylo, the first Web browser optimized for television.Bloomberg Businessweek. Retrieved November 11, 2011. [https://web.archive.org/web/20090915192314/http://investing.businessweek.com/research/stocks/private/snapshot.asp?privcapId=8326906 Hillcrest Laboratories, Inc.] The company, based in Rockville, Maryland, was acquired by CEVA in July 2019.{{cite press release |title=CEVA Acquires Hillcrest Labs Intelligent Sensor Technologies Business from InterDigital |url=https://www.prnewswire.com/news-releases/ceva-acquires-hillcrest-labs-intelligent-sensor-technologies-business-from-interdigital-300888363.html |location=MOUNTAIN VIEW, Calif. and ROCKVILLE, Md |publisher=PR Newswire |date=2019-07-22 |access-date=2019-11-21}}

History

Founded in 2001 as Hillcrest Communications, the company changed its name to Hillcrest Laboratories in 2005. Founder Dan Simpkins, who had previously founded SALIX technologies, believed that television content was becoming increasingly difficult to navigate, and he wanted to make it easier. To that end, Hillcrest developed Freespace motion sensing technology, which translates a user's gestures into screen motion. This allows a remote control to operate as a mouse for the television. The company also developed a graphical, zoomable interface for television content. Early investors included Grotech Ventures, New Enterprise Associates, and Columbia Capital.Techjournal South April 13, 2011. [https://archive.today/20120401173122/http://www.techjournalsouth.com/2011/04/rockville-based-hillcrest-labs-nabs-5-5m-for-motion-control-tech/ Rockville-based Hillcrest Labs nabs $5.5M for motion control tech.]

=Timeline=

In 2006, Hillcrest introduced its first products: the Loop pointer and the Home television navigation system, with a graphical, zoomable interface.PC World October 2, 2006. Dan Tynan. [http://www.pcworld.com/printable/article/id,126857/printable.html The Future of Fun. Coming soon: All the movies, music, and TV you want, when and where you want them.]PC Magazine January 11, 2006. Jeremy Kaplan. [https://www.pcmag.com/article2/0,2817,1911906,00.asp#fbid=DsTkyULcGpB Anywhere, Anytime TV.]Cnet.com November 8, 2006. Michael Kanellos. [http://news.cnet.com/Space-age-remote-control-coming-in-2007/2100-1041_3-6133784.html Space-age remote control coming in 2007.]Popular Mechanics 2007. Retrieved November 11, 2011. Glen Derene. [http://www.popularmechanics.com/video/wii-20-loop-remote-lets-your-click-by-gesture-video-447868210 Wii 2.0: Loop remote lets you click by gesture.]

In 2007, Logitech licensed Hillcrest's technology for the MX Air, a mouse that could be used in the air.Popular Mechanics October 1, 2009. [http://www.popularmechanics.com/technology/gadgets/4220415 Logitech's MX Air Cordless Laser Mouse: Best Pointer We've Tried (with Video).]

In 2008, Hillcrest licensed its technology to Kodak, for the Kodak Theater HD Player and Pointer Remote.Engadget January 22, 2009. Paul Miller. [https://www.engadget.com/2009/01/22/kodaks-theatre-hd-player-with-gyro-based-pointer-remote-unboxed/ Kodak's Theatre HD Player with gyro-based Pointer Remote unboxed and reviewed.]The Wall Street Journal November 26, 2008. Katherine Boehret. [https://www.wsj.com/articles/SB122766053302758377?mod=googlenews_wsj Family Snapshots in the Splendor of HD.] Also in 2008, Universal Electronics and Texas Instruments licensed Freespace for use in remote controls.Electronic Design October 8, 2008. [http://electronicdesign.com/article/communications/remote-controls-exploit-freespace-technology20450.aspx Remote Controls Exploit Freespace Technology.] {{Webarchive|url=https://web.archive.org/web/20111204140614/http://electronicdesign.com/article/Communications/remote-controls-exploit-freespace-technology20450.aspx |date=2011-12-04 }}

In 2009, Hillcrest released the Loop pointer for sale directly to consumers.The New York Times December 9, 2009. Nick Bilton. [https://www.nytimes.com/2009/12/10/technology/personaltech/10basics.html?_r=3 Cable Freedom is a Click Away.]U.S. News Money November 23, 2009. David Lagesse. [http://money.usnews.com/money/business-economy/articles/2009/11/23/icandy-tech-gifts-beautiful-inside-and-out iCandy: Tech Gifts Beautiful Inside and Out.]Bloomberg Business Week June 16, 2009. Christ Albrecht. [https://web.archive.org/web/20090710024604/http://www.businessweek.com/technology/content/jun2009/tc20090616_471012.htm?chan=top+news_top+news+index+-+temp_technology Coming Quickly to Your TV: Gesture Control.] PC World Magazine named The Loop pointer one of the “top 100 products of the year”PC World October 26, 2009. [http://www.pcworld.com/article/174171-9/the_pc_world_100_best_products_of_2009.html The PC World 100: Best Products of 2009.] and one of the “greatest tech designs ever.”PC World July 13, 2009. [http://www.pcworld.com/article/168320-6/hello_gorgeous_15_of_the_greatest_tech_designs_ever.html Hello, Gorgeous! 15 of the Greatest Tech Designs Ever.]

In 2010, Hillcrest released the Kylo browser, a free web browser for Microsoft Windows and Mac OS X, optimized for viewing on a TV screen.Macworld.com Mar 22, 2010. Christopher Breen. [http://www.macworld.com/article/147251/2010/03/kylo_browser.html First Look: Kylo Media Browser.] Hulu blocked users of Kylo from accessing the site. Hillcrest released a new version that worked with Hulu, and Hulu blocked it again.The Washington Post May 28, 2010. Rob Pegoraro. [https://archive.today/20130209072143/http://voices.washingtonpost.com/fasterforward/2010/05/kylo_tv-friendly_browser_adds.html Kylo TV-friendly browser adds Hulu workaround (update: gets blocked again).] Also in 2010, LG came out with the Magic Motion remote, which used Hillcrest's technology to allow users to change channels with gestures.

In 2011, Hillcrest raised new funding from NEA, AllianceBernstein, Columbia Capital, and Grotech Ventures.Gigaom.com April 13, 2011. Janko Roettgers. [http://gigaom.com/video/hillcrest-labs-loop-kylo-series-e/ Hillcrest Labs Raises $5.5M to Remake Your TV Remote.] {{Webarchive|url=https://web.archive.org/web/20111228101411/http://gigaom.com/video/hillcrest-labs-loop-kylo-series-e/ |date=2011-12-28 }}

On December 20, 2016, InterDigital announced the acquisition of Hillcrest Labs.{{Cite web|url=https://www.ceva-dsp.com/app/motion-sensing/|title=Sensor Fusion|website=CEVA}}{{Cite press release|url=https://www.globenewswire.com/news-release/2016/12/20/899222/24691/en/InterDigital-Announces-Acquisition-of-Sensor-Processing-Technology-Pioneer-Hillcrest-Labs.html|title=InterDigital Announces Acquisition of Sensor Processing Technology Pioneer Hillcrest Labs|first=InterDigital|last=Inc|date=December 20, 2016|website=GlobeNewswire News Room}}

In January 2018, Hillcrest Labs launched its FSP200 processor.{{Cite web|url=http://www.iotevolutionworld.com/iiot/articles/436209-hillcrest-labs-introduces-fsp200.htm|title=Hillcrest Labs Introduces the FSP200|website=www.iotevolutionworld.com|language=en|access-date=2018-05-29}}

On July 22, 2019, CEVA announced the acquisition of Hillcrest Labs.

Technology and products

Freespace Motion Control Technology

Freespace Motion Control Technology combined motion algorithms with MEMS accelerometers, gyroscopes, and other sensors to translate physical motions into cursor movement. The software compensates for human tremor and inadvertent movement, generating natural cursor movement.TechJournal South January 7, 2008. [https://archive.today/20120401173137/http://www.techjournalsouth.com/2008/01/hillcrest-labs-rings-up-25m-d-round/ Hillcrest Labs rings up $25M D round.]Electronic Design September 8, 2011. William Wong. [http://electronicdesign.com/article/embedded/Natural-User-Interface-Employs-Sensor-Integration.aspx Natural User Interface Employs Sensor Integration.]Cable & Satellite International September/October, 2011. Stephen Cousins. [http://www.csimagazine.com/csi/A-view-to-a-thrill.php A view to a thrill.] {{Webarchive|url=https://web.archive.org/web/20120119075325/http://www.csimagazine.com/csi/A-view-to-a-thrill.php |date=2012-01-19 }}

The Freespace Motion Engine software was embedded in the Roku 2 "game remote", released in 2011, which uses Freespace to control Roku's streaming players. Freespace is also used by LG for its Smart TVs and Magic Motion Remote. The Logitech MX Air Mouse uses Freespace, and Popular Mechanics called this mouse the “best pointer we’ve tried.” Another Freespace-enabled product is the Universal Electronics remote control.

Freespace allows users to control images on a screen by using intuitive motions, allowing for a more natural method of interacting with television content compared to directional pads. It is currently used in several products, such as the Magic Motion motion-sensing remote controls that come with some of LG Electronics’ televisions.The Wall Street Journal August 25, 2010. Nick Wingfield. [https://blogs.wsj.com/digits/2010/08/25/hillcrest-sees-more-movement-from-tv-game-companies/ Hillcrest Sees More Movement from TV, Game Companies.]Engadget.com August 26, 2010. Tim Stevens. [https://www.engadget.com/2010/08/26/hillcrest-labs-brings-lgs-magic-motion-remote-control-to-live// Hillcrest Labs brings LG's Magic Motion remote to life, cheekily points out that Sony uses it, too.] {{Webarchive|url=https://web.archive.org/web/20190322141049/https://www.engadget.com/2010/08/26/hillcrest-labs-brings-lgs-magic-motion-remote-control-to-live/ |date=2019-03-22 }}PC Magazine August 26, 2010. Mark Hachman. [https://www.pcmag.com/article2/0,2817,2368363,00.asp#fbid=DsTkyULcGpB/ Hillcrest Wireless Mouse Coming to LG TVs, Sony Gaming.] Other licensees of Freespace include Logitech, Sony's videogame division, Roku,The Daily Record August 19, 2011. [http://thedailyrecord.com/2011/08/19/hillcrest-lab-software-licensed-by-roku/ Hillcrest Lab software licensed by Roku.]{{cite journal |journal=CED Magazine |date=September 30, 2011 |url=http://www.cedmagazine.com/products/2011/09/new-products-october-2011 |title=New Products - October 2011 |archive-url=https://web.archive.org/web/20130509215632/http://www.cedmagazine.com/products/2011/09/new-products-october-2011 |archive-date=May 9, 2013}} Universal Electronics,Engadget March 17, 2008. Steven Kim. [http://hd.engadget.com/2008/03/17/universal-electronics-licenses-motion-control-hopes-you-dont-p/ Universal Electronics licenses motion control, hopes you don't put your eye out.] {{Webarchive|url=https://web.archive.org/web/20120614033216/http://hd.engadget.com/2008/03/17/universal-electronics-licenses-motion-control-hopes-you-dont-p/ |date=2012-06-14 }} and Zillion TV.The New York Times March 4, 2009. Saul Hansell. [http://bits.blogs.nytimes.com/2009/03/04/zilliontv-another-set-top-box-with-ads/?scp=2&sq=%2522kodak%20theatre%2522%20hillcrest&st=cse ZillionTV: Another Set-Top Box, With Ads.]The New York Times March 5, 2009. Eric Taub. [https://gadgetwise.blogs.nytimes.com/2009/03/05/whats-on-tonight-just-got-easier/ “What’s On Tonight?” Just Got Easier.]

The Loop pointer

The Loop pointer, enabled by Hillcrest's Freespace technology, was designed to act as a mouse for television. Similar to the LG Magic Remote, the Loop senses the viewer's wrist movements and translates the gestures into onscreen movement. It has four buttons and a scroll wheel. The Loop doesn't need to be pointed at the PC, or have a direct line of sight.Forbes.com November 16, 2007. Camilla Webster. [https://web.archive.org/web/20081209095735/http://video.forbes.com/fvn/tech/cw_ces111607 Dream Tech Toys]The New York Times June 15, 2009. Eric Taub. [http://gadgetwise.blogs.nytimes.com/2009/06/15/a-wireless-mouse-thats-surfaceless-too/#more-8883 A Wireless Mouse That's Surfaceless Too.]Gizmodo June 15, 2009. Mark Wilson. [https://gizmodo.com/5290975/the-loop-controls-your-tv-like-the-wii-for-100 The Loop Controls Your TV Like the Wii for $100]

The Scoop pointer

The Scoop pointer is a Freespace-enabled in-air mouse that succeeded its heavier Loop predecessor. It has nine buttons and a scroll wheel.

Kylo web browser

Kylo was a free web browser that was optimized for the TV screen with a 10-foot user interface. It has large fonts and buttons, and an onscreen keyboard. The Kylo browser was released in March 2010, and was available for Microsoft Windows and Mac OS X. It was discontinued in 2019.

Legal

On August 19, 2008, Hillcrest Laboratories filed a complaint against Nintendo with the U.S International Trade Commission, alleging that the Wii Remote infringed on three of its patents. A fourth Hillcrest patent (for graphical interfaces displayed on television screens) was also allegedly violated. Hillcrest sought a ban on Wii consoles imported to the U.S.{{Cite news|url=https://www.wsj.com/articles/SB121925111060757011|title=Start-Up Says Nintendo Violated Patents|last=Wingfield|first=Nick|date=2008-08-21|work=Wall Street Journal|access-date=2018-06-23|language=en-US|issn=0099-9660}} On August 24, 2009, Nintendo and Hillcrest reached a settlement, although the terms were not publicly disclosed.{{Cite web|url=https://www.theage.com.au/business/nintendo-settles-us-trade-fight-over-wii-20090825-ewno.html|title=Nintendo settles US trade fight over Wii|date=2009-08-24|website=The Age|language=en|access-date=2018-06-23}}