Holy Cow Casino and Brewery
{{Short description|Historic demolished casino and brewery in Las Vegas, Nevada}}
{{Infobox Casino |
casino=Holy Cow Casino and Brewery|
theme= |
address=2423 Las Vegas Blvd South|
location =Las Vegas, Nevada 89104|
logo=|
image=File:Holy Cow Casino.JPG|
caption=The former Holy Cow building in 2011.|
coordinates={{coord|36.143830|-115.157018|region:US-NV_type:landmark|display=title,inline}}|
rooms=|
date_opened= 1955{{cite web |title=Beer Me! |url=http://beerme.com/brewery.php?2129 |date=2008-09-01 |publisher= beeme.com|access-date=6 August 2009}}|
date_closed= {{Start date and age|March 22, 2002}}|
space_gaming=|
attractions=|
shows=|
notable_restaurants= |
owner=Big Dog's Hospitality Group|
casino_type=Land-Based|
renovations= 1976
1992|
names_pre= Foxy's Deli (1955{{ndash}}1975)
Foxy's Firehouse (1976{{ndash}}1988)|
website=|
footnotes =|
| module = {{Infobox brewery
| name =
|key_people =
| other_products = Beer
| production = {{convert|2200|usbeerbbl|hL|lk=on}}
| active_beers =
{{brewbox beer|name=Premium Lager|style=Lager}}
{{brewbox beer|name=Premium Light|style=Low-alcohol Lager}}
{{brewbox beer|name=Pale Ale|style=Lager}}
{{brewbox beer|name=Blonde|style=Lager}}
{{brewbox beer|name=Draught|style=Lager}}
{{brewbox beer|name=Lager (Blue)|style=Lager}}
{{brewbox beer|name=Bitter (Red)|style=Bitter Lager}}
{{brewbox beer|name=Stout|style=Stout}}
{{brewbox beer|name=Bright|style=Lager}}
| seasonal_beers =
{{brewbox beer|name=First Harvest|style=Special Ale}}
| other_beers=
| inactive_beers=
}}
}}
Holy Cow! Casino and Brewery (formerly Foxy's Firehouse) was a locals casino and microbrewery{{cite news |first=Hubble |last= Smith |title= Eclectic lagers and entertainment help microbreweries thrive|url=http://www.reviewjournal.com/lvrj_home/1998/Aug-24-Mon-1998/business/8054391.html |work= Las Vegas Review-Journal|date=August 4, 1998|archive-url=https://web.archive.org/web/20030619180446/http://www.reviewjournal.com/lvrj_home/1998/Aug-24-Mon-1998/business/8054391.html|archive-date=June 19, 2003}} on South Las Vegas Boulevard, north of the Las Vegas Strip, in Las Vegas, Nevada. The property began in 1955 as Foxy's Deli, which operated until its closure in 1975. A year later, the building was reopened as a casino named Foxy's Firehouse, which later closed in 1988. Tom "Big Dog" Wiesner purchased the building and reopened it as the Holy Cow casino in 1992. Wiesner added a microbrewery the following year, making the Holy Cow the first brewery to open in Las Vegas.{{cite web |title=Review of Holy Cow! Casino, Cafe & Brewery |url=http://www.realbeer.com/nmvbp/rev_holy.htm |date=November 1996 |access-date=6 August 2009 |archive-date=27 September 2011 |archive-url=https://web.archive.org/web/20110927084030/http://www.realbeer.com/nmvbp/rev_holy.htm |url-status=dead }} Wiesner persuaded the state to change its laws that had prohibited breweries from operating in Las Vegas.
The brewery won several awards for its beers, although the property ultimately closed in March 2002, because of a decline in tourism caused by the September 11 attacks. During 2005, the building was used as a sales office for two separate high-rise condominium projects, including the Ivana Las Vegas, which was to replace the Holy Cow before ultimately being cancelled later that year. The Holy Cow was demolished in April 2012, and construction of a two-story Walgreens store began on the property in 2014.
History
The property began as Foxy's Deli, opened by Abe Fox (1914{{ndash}}2004) in April 1955. The deli was the first restaurant on the Las Vegas Strip to allow black people, and was popular among celebrities, local business leaders, and tourists for its fresh food that was flown in from Los Angeles on a daily basis. The deli closed in 1975, after Fox sold it.{{cite news|title=Fox, owner of popular Las Vegas Boulevard deli Foxy's, dies|url=https://lasvegassun.com/news/2004/dec/21/fox-owner-of-popular-las-vegas-boulevard-deli-foxy/|access-date=April 4, 2017|work=Las Vegas Sun|date=December 21, 2004}}{{cite news|title=Abe Fox Obituary|url=http://obits.reviewjournal.com/obituaries/lvrj/obituary.aspx?pid=142002702|access-date=April 4, 2017|work=Las Vegas Review-Journal}} A year later, the building became Foxy's Firehouse casino, which subsequently closed in 1988.{{cite web|title=Foxy's Firehouse|url=http://vintagelasvegas.com/tagged/Foxys-Firehouse|website=Vintage Las Vegas|access-date=April 4, 2017|archive-date=April 5, 2017|archive-url=https://web.archive.org/web/20170405170746/http://vintagelasvegas.com/tagged/Foxys-Firehouse|url-status=dead}}
In 1989, Tom "Big Dog" Wiesner and his partners sold the Marina Hotel to Kirk Kerkorian. Wiesner used the money from the hotel sale to purchase the closed Foxy Firehouse casino.{{cite book|last=Burbank|first=Jeff|title=Lost Las Vegas|date=2014|publisher=Pavilion Books|isbn=978-1-90981-503-2|pages=88{{ndash}}89|chapter=Holy Cow!}} Wiesner reopened the two-story building as the Holy Cow! in March 1992.{{cite news|title=Vegas casino, brewery to close|url=https://lasvegassun.com/news/2002/mar/22/vegas-casino-brewery-to-close/|access-date=April 4, 2017|work=Las Vegas Sun|date=March 22, 2002}} A microbrewery was added a year later. The Holy Cow was the first microbrewery to open in Las Vegas.{{cite news|last=Whitely|first=Joan|title=Something's Brewing|url=http://www.lvrj.com/lvrj_home/2000/Jun-14-Wed-2000/lifestyles/13740986.html|work=Las Vegas Review-Journal|date=June 14, 2000|archive-url=https://web.archive.org/web/20021021023732/http://www.lvrj.com/lvrj_home/2000/Jun-14-Wed-2000/lifestyles/13740986.html|archive-date=October 21, 2002}}{{cite news|last1=Scheid|first1=Jenny|last2=Scheid|first2=Jeff|title=Start at the top: Strip's north end has an allure all its own |url=http://www.lvrj.com/lvrj_home/2001/Aug-05-Sun-2001/living/16582798.html|work=Las Vegas Review-Journal|date=August 5, 2001|archive-url=https://web.archive.org/web/20020907174755/http://www.lvrj.com/lvrj_home/2001/Aug-05-Sun-2001/living/16582798.html|archive-date=September 7, 2002}} Prior to that time, long-standing laws had prevented breweries from operating in the city.{{cite news|title=It's what your right arm is for|url=https://www.reviewjournal.com/opinion/editorials/its-what-your-right-arm-is-for/|access-date=April 4, 2017|work=Las Vegas Review-Journal|date=August 8, 2016}} However, Wiesner persuaded the state to change its laws to allow the operation of local breweries.
The Holy Cow operated as part of Wiesner's Big Dog's Hospitality Group, which consisted of a chain of local bar-restaurants.{{cite news |first= Hubble|last= Smith |title= Holy Cow! put out to pasture |url=http://www.reviewjournal.com/lvrj_home/2002/Mar-23-Sat-2002/business/18370124.html |work=Las Vegas Review-Journal |date=2002-03-23|archive-url=https://web.archive.org/web/20030305113942/http://www.reviewjournal.com/lvrj_home/2002/Mar-23-Sat-2002/business/18370124.html|archive-date=March 5, 2003}} The Holy Cow was known for its 14-foot-tall fiberglass Holstein cow statue, which wore sunglasses and rested atop the building's front entrance.{{cite web|title=Holy Cow|url=http://vintagelasvegas.com/tagged/Holy-Cow|website=Vintage Las Vegas|access-date=April 4, 2017|archive-date=April 5, 2017|archive-url=https://web.archive.org/web/20170405170644/http://vintagelasvegas.com/tagged/Holy-Cow|url-status=dead}}{{cite news|last=Brean|first=Henry|title=The Buying Man: For Nevadan who's invested millions in small towns, history's the thing|url=http://www.reviewjournal.com/lvrj_home/2005/Jun-05-Sun-2005/news/26644315.html|work=Las Vegas Review-Journal|date=June 5, 2005|archive-url=https://web.archive.org/web/20050607003708/http://www.reviewjournal.com/lvrj_home/2005/Jun-05-Sun-2005/news/26644315.html|archive-date=June 7, 2005}} The building's exterior featured murals of spotted black-and-white Wisconsin milk cows. At one point, Harry Caray, the announcer of the Chicago Cubs who was known for his saying "Holy cow!" during broadcasts, visited the Holy Cow Casino and Brewery and autographed a wall of the club with his signature saying.{{cite news|last=Martin|first=Bradley|title=Did the Chicago Cubs Curse Stick to the Holy Cow?|url=http://vegas.eater.com/2013/8/7/6389743/did-the-chicago-cubs-curse-stick-to-the-holy-cow|access-date=April 4, 2017|work=Eater|date=August 7, 2013}}
In June 1996, plans were announced to renovate the building and rename it as Chicago-Chicago Casino, while retaining the brewery. The Holy Cow's casino was to be expanded, and a restaurant named Big Dog's Chop House was to be added.{{cite news|title=Monte Carlo debuts Market Street, Dragon Noodle|url=https://lasvegassun.com/news/1996/jun/22/columnist-monte-carlo-debuts-market-street-dragon-/|access-date=April 4, 2017|work=Las Vegas Sun|date=June 22, 1996}} In 1998, Zagat included the Holy Cow on its list of "America's Best Meal Deals".{{cite news|title=Harrah's adds champagne Sunday brunch|url=http://www.lvrj.com/lvrj_home/1998/Jul-17-Fri-1998/weekly/7810396.html|work=Las Vegas Review-Journal|date=July 17, 1998|archive-url=https://web.archive.org/web/20000823214314/http://www.lvrj.com/lvrj_home/1998/Jul-17-Fri-1998/weekly/7810396.html|archive-date=August 23, 2000}}
The Holy Cow suffered from a decline of tourism caused by the aftermath of the September 11 attacks. The Holy Cow closed on March 22, 2002, with the exception of the brewery, which continued to operate. Big Dog's Hospitality Group planned to ultimately move brewing operations to the company's Draft House Barn & Casino in North Las Vegas.{{cite news|last=Leong|first=Grace|title=Strip brewery fights eviction, eyes move|url=https://lasvegassun.com/news/2002/apr/12/strip-brewery-fights-eviction-eyes-move/|access-date=April 4, 2017|work=Las Vegas Sun|date=April 12, 2002}} The property's 14-foot cow statue was sold for $2,200 to Jim Marsh, who owned several casinos and automobile dealerships in Nevada. Marsh set the cow statue up at his Longstreet hotel-casino in Amargosa Valley, Nevada.{{cite news|last=Curtis|first=Lynnette|title=A beef with humans? Not this gentle giant|url=https://www.newspapers.com/clip/9616496/reno_gazettejournal/|access-date=March 17, 2017|work=Las Vegas Review-Journal|date=November 4, 2012}}
=Later development=
In 2004, plans were announced to replace the Holy Cow with a $700 million, 940-foot condominium tower called The Summit, to be financed by Australian developer Victor Altomare.{{cite web|url=http://www.reviewjournal.com/lvrj_home/2004/Aug-21-Sat-2004/business/24582121.html|title=Duo sets sights sky high |last=Jones|first=Chris|date=August 21, 2004|work=Las Vegas Review-Journal|archive-url=https://web.archive.org/web/20041107053438/http://www.reviewjournal.com/lvrj_home/2004/Aug-21-Sat-2004/business/24582121.html|archive-date=November 7, 2004}} By January 2005, the Holy Cow had been converted into a $1 million sales office for Altomare's other condominium project, Liberty Tower.{{cite web|url=http://www.reviewjournal.com/lvrj_home/2005/Jan-27-Thu-2005/business/25735166.html|title=923-foot condo OK'd for Strip|last=Smith|first=Hubble|date=January 27, 2005|work=Las Vegas Review-Journal|archive-url=https://web.archive.org/web/20051116171958/http://www.reviewjournal.com/lvrj_home/2005/Jan-27-Thu-2005/business/25735166.html|archive-date=November 16, 2005}} Later in 2005, Ivana Trump became associated with The Summit, which was renamed as Ivana Las Vegas.{{cite web |url= http://vegasinc.com/news/2014/aug/13/long-abandoned-corner-las-vegas-boulevard-and-saha/|title= Long-abandoned corner of Las Vegas Boulevard and Sahara getting Walgreens|last= Segall|first= Eli|date= 2014-08-13|website= VegasInc|access-date= November 23, 2015}} Trump added pink awnings to the Holy Cow building when it was reopened as a temporary sales office for Ivana Las Vegas, which was ultimately cancelled later that year.{{cite web|url=http://www.lasvegasadvisor.com/qod.cfm?qid=3260|title=Question of the Day May 9, 2014|last=Curtis|first=Anthony|date=2014-05-09|work=Las Vegas Advisor|access-date=6 May 2016}}{{cite web|url=http://www.lasvegasadvisor.com/qod.cfm?qid=2625|title=Question of the Day April 30, 2012|last=Curtis|first=Anthony|date=2012-04-30|work=Las Vegas Advisor|access-date=6 May 2016}}
In September 2007, Steven Johnson, a real estate developer from Arizona, purchased the property for $47 million through his company, Aspen Highlands Holdings, LLC. Many of Johnson's properties in Las Vegas were developed into Walgreens stores, although he said that he had not decided on his plans for the Holy Cow property.{{cite news|last=Nakashima|first=Ryan|title=Arizona man buys piece of Las Vegas Strip for $47 million|url=https://www.newspapers.com/clip/9616676/reno_gazettejournal/|access-date=March 17, 2017|agency=Associated Press|date=October 19, 2007}} By April 2008, a Walgreens store was being planned for the property. Because of the high cost for the land, Johnson hoped to sell the air rights to the property, allowing others to construct a casino and high-rise hotel or condominium project atop the Walgreens store.{{cite news|last=Benston|first=Liz|title=Strip biz will peddle Alka-Seltzer, not glamour: Drugstore, maybe condos planned for pricey spot|url=https://lasvegassun.com/news/2008/apr/01/strip-biz-will-peddle-alka-seltzer-not-glamour/|access-date=April 4, 2017|work=Las Vegas Sun|date=April 1, 2008}}
In June 2009, Aspen Highlands was planning a gaming and retail center on the property that would be similar to Times Square. The new project would include a two-story center with {{convert|37100|sqft|abbr=on}} of floor space and a {{convert|9000|sqft|abbr=on}} casino, along with a restaurant, a tavern, and a Walgreens. Aspen Highlands planned to have the Holy Cow demolished once the new project was approved, with a planned opening in fall 2010. The new project would be designed by Albuquerque architect George Rainhart, and would include a 137-foot half-moon shaped welcome sign that would mark the gateway to Las Vegas city limits. A 547-foot sign had initially been proposed, but was withdrawn for the time as it was considered uneconomical to build and had been opposed by the Las Vegas Planning Commission because of its height.{{cite news|last=Green|first=Steve|title=Retail, gaming center planned at Las Vegas Blvd. property|url=https://lasvegassun.com/news/2009/jun/17/new-casino-development-prominent-lv-blvd-pr/|access-date=April 4, 2017|work=Las Vegas Sun|date=June 17, 2009}}
In July 2009, Aspen Highlands received approval from the Planning Commission for the project. Also approved was a 98-foot-tall, 11,210-square-foot sign and video screen.{{cite news|last=Choate|first=Alan|title=Big sign planned for casino|url=https://www.reviewjournal.com/news/big-sign-planned-for-casino/|access-date=April 4, 2017|work=Las Vegas Review-Journal|date=July 13, 2009}} The project received further approval from the Las Vegas City Council in August 2009.{{cite news|last=Choate|first=Alan|title=Council approves plans for casino, 98-foot sign at north end of Strip|url=https://www.reviewjournal.com/news/council-approves-plans-for-casino-98-foot-sign-at-north-end-of-strip/|access-date=April 4, 2017|work=Las Vegas Review-Journal|date=August 6, 2009}} The Holy Cow building was demolished in late April 2012.{{cite news|title=Holy Cow Casino Demolition - Las Vegas Strip|url=http://royvegas.blogspot.com/2012/05/holy-cow-casino-demolition-las-vegas.html|access-date=April 4, 2017|work=Roy Vegas|date=May 1, 2012}} In 2014, construction began on a two-story Walgreens store on the former property of the Holy Cow.
Beers
The brewery had a capacity of 2,200 bbl per year.{{cite web |title=Beer Me! |url=http://beerme.com/brewery.php?2129 |date=2008-09-01 |publisher= beeme.com|access-date=6 August 2009}} In 1993, the Holy Cow! won a gold medal for its classic English pale ale, followed by bronze medals in 1994 and 1996 for its red ale and Black Lab stout respectively.{{cite news|last=Smith|first=Hubble|title=Microbrews owe success to originality|url=http://www.lvrj.com/lvrj_home/1998/Aug-24-Mon-1998/business/8077350.html|work=Las Vegas Review-Journal|date=August 24, 1998|archive-url=https://web.archive.org/web/20000915222841/http://www.lvrj.com/lvrj_home/1998/Aug-24-Mon-1998/business/8077350.html|archive-date=September 15, 2000}} In June 1997, the Holy Cow!'s Amber Gambler was among the top named beers at the Las Vegas International Beer Festival, where over 100 handcrafted beers from across the United States were sampled.{{cite news|last=Stevens|first=Muriel|title=Shuttles great for weekend vacation travel|url=https://lasvegassun.com/news/1997/jul/01/columnist-muriel-stevens-shuttles-great-for-weeken/|access-date=April 6, 2017|work=Las Vegas Sun|date=July 1, 1997}} The brewery had also won awards from the Great American Beer Festival. By March 1998, the 800th batch of Holy Cow beer had been brewed.{{cite news|title=Vats all folks|url=http://lvrj.com/lvrj_home/1998/Mar-11-Wed-1998/business/7110692.html|work=Las Vegas Review-Journal|date=March 11, 1998|archive-url=https://web.archive.org/web/19991002024824/http://lvrj.com/lvrj_home/1998/Mar-11-Wed-1998/business/7110692.html|archive-date=October 2, 1999}} At the time of the Holy Cow!'s closure, the brewery had supplied beer to five other properties owned by Big Dog's Hospitality Group. Holy Cow offered the following beers:
References
{{reflist|30em}}
{{Las Vegas casinos}}
Category:Defunct casinos in the Las Vegas Valley
Category:Buildings and structures in Las Vegas
Category:Buildings and structures demolished in 2012
Category:Beer brewing companies based in Nevada
Category:1992 establishments in Nevada
Category:Demolished buildings and structures in Clark County, Nevada