Hot Rod (magazine)

{{short description|American car magazine}}

{{Use mdy dates|date=March 2025}}

{{Infobox magazine

| title = Hot Rod

| logo =

| logo_size =

| image_file = Hot Rod magazine Fall 2024 cover.webp

| image_alt = Cover of Hot Rod magazine showing a retro-style car designed by Kindig-It Design with headline THE DEFINITION OF EXCELLENCE

| image_caption = Cover of the Fall 2024 issue

| editor = John McGann

| editor_title2 = Former contributors

| editor2 = Wes Allison, Larry Chen, Elana Scherr, Mike Finnegan, Brandan Gillogly, Phillip Thomas

| previous_editor = Wally Parks, Rob Kinnan, David Freiburger, David Kennedy, Evan Perkins, Johnny Hunkins

| photographer =

| category = Automobile magazine

| frequency = Quarterly

| total_circulation = 385,333{{cite web |url= http://abcas3.auditedmedia.com/ecirc/magtitlesearch.asp |title= eCirc for Consumer Magazines |date= June 30, 2021 |publisher= Alliance for Audited Media |access-date= November 22, 2021}}

| circulation_year = June 2021

| company = Motor Trend Group
(Hearst Communications)

| founder = Robert Petersen

| founded = 1948

| firstdate = {{Start date|1948|1}}

| country = US

| based = El Segundo, California

| language = English

| website = {{URL|http://www.hotrod.com}}

| issn = 0018-6031

| oclc =

}}

Hot Rod is an American car magazine devoted to hot rodding, drag racing, and muscle cars—modifying automobiles for performance and appearance. It was published monthly until 2024, when it transitioned to quarterly publication.

History

Hot Rod is the oldest magazine devoted to hot rodding, having been published since January 1948.{{cite book| first = John | last = Dinan|title=Sports in the Pulp Magazines|url=https://books.google.com/books?id=JLbwCQAAQBAJ&pg=PA64|access-date=October 19, 2015|date=September 1, 1998|publisher=McFarland|isbn=978-0-7864-4047-4|page=64}}{{cite journal|author1=H.F. Moorhouse|title=Organizing Hot Rods: Sport and Specialist Magazines|journal=The International Journal of the History of Sport|date=1986|volume= 3|issue=1|pages=81–98|doi=10.1080/02649378608713590}} Robert E. Petersen founded the magazine and his Petersen Publishing Company was the original publisher. The first editor of Hot Rod was Wally Parks, who went on to found the National Hot Rod Association (NHRA).{{cite news|last=Goldstein|first=Richard|title=Wally Parks, Drag Racing Pioneer, Dies at 94|url=https://query.nytimes.com/gst/fullpage.html?res=9C0CE6DF163BF937A35753C1A9619C8B63&sec=&spon=&pagewanted=all|newspaper=The New York Times|date=October 4, 2007}} Petersen Publishing was sold to British publisher EMAP in 1998, who then sold the former Petersen magazines to Primedia in 2001. Today, it was published by Motor Trend Group, formerly known as TEN: The Enthusiast Network and Source Interlink Media. Source Interlink acquired the magazine along with Primedia's Consumer Magazine division in 2007.{{Cite web|title=Motor Trend publisher sold for $1.2 billion - The Boston Globe|url=http://archive.boston.com/business/technology/articles/2007/05/15/motor_trend_publisher_sold_for_12_billion/|website=archive.boston.com|language=en|access-date=2020-05-21}}

In December 2024, Hearst Communications acquired Motor Trend Group and most of its assets including Hot Rod from Warner Bros. Discovery.{{Cite web |date=2024-12-12 |title=MotorTrend Acquired by Hearst, Owner of Car and Driver, Road & Track |url=https://autos.yahoo.com/motortrend-acquired-hearst-owner-car-200947253.html |access-date=2024-12-17 |website=The Drive |language=en-US}}

Hot Rod has a strategic relationship with Universal Technical Institute,{{cite web|url=https://sec.edgar-online.com/universal-technical-institute-inc/s-1-securities-registration-statement/2003/10/03/section19.aspx|title=Universal Technical Institute|access-date=May 21, 2020|website=SEC}} referring to UTI as its sponsor.{{cite magazine|magazine=Hot Rod|url=https://www.hotrod.com/articles/welcome-to-the-hot-rod-network/| archive-url = https://web.archive.org/web/20171216050016/https://www.hotrod.com/articles/welcome-to-the-hot-rod-network/ | archive-date = 2017-12-16 | first = David | last = Freiburger | title=Welcome to the Hot Rod Network|date=October 28, 2014|access-date=May 21, 2020}}

In March 1948, Hot Rod published the first appearance of Tom Medley's cartoon hot rodder, Stroker McGurk. The feature would survive until 1955.Alverson, Brigid. "Stroker McGurk’ creator Tom Medley passes away", written 12 March 2014, at [https://www.cbr.com/comics-a-m-stroker-mcgurk-creator-tom-medley-passes-away/ CBR.rom] (retrieved 23 October 2018)Coonan, Steve. "Hot Rodding Legend Tom Medley Passes Away at 93", at [http://www.roddersjournal.com/portfolio-item/tom-medley-1920-2014/ Roddersjournal.com] {{Webarchive|url=https://web.archive.org/web/20181024040945/http://www.roddersjournal.com/portfolio-item/tom-medley-1920-2014/ |date=2018-10-24 }} retrieved 23 October 2018)

Sponsored events

Between 1961 and 1969, the Hot Rod Magazine Championship Drag Races, "one of the most significant drag racing events" of that era, were hosted by the magazine at Riverside Raceway.Taylor, Thom. Untitled item in Hot Rod Magazine, February 2017, p.11. The championship offered a US$37,000 prize, greater even than a National Hot Rod Association national event prize at the time.Taylor, p.11.

The "Hot Rod Power Tour" is an organized tour where hot rodders drive a pre-planned route throughout the United States. It began in 1995 when Hot Rod staff members decided to take some of their project cars on a cross-country drive from Los Angeles, California to Norwalk, Ohio. Thousands of people participated along the way but only seven participants (other than staff members) made the entire journey and were inducted into the original "Long Hauler Gang". Since its inception, this event has continued to gain in popularity and is now one of the most anticipated automotive events each year. It is typically six to eight days in length and held in late May or early June. In recent years, the tour has evolved to become what is essentially a continuous trek around the United States in that it begins in or near the location that it ended in the previous year. Each stop is combined with events or activities that vary as much as the participants themselves.{{Citation needed|date=July 2016}}

The starting points can change from year to year on the power tour. Tour Stops along the way on the power tour often feature entertainment, celebrities, contests, and games.

Video games

Burnout: Championship Drag Racing (1998) was licensed by Hot Rod. ValuSoft has published Hot Rod: American Street Drag and Hot Rod: Garage to Glory, drag racing video games in which the goal is to win the cover feature of Hot Rod magazine.{{Citation needed|date=July 2016}}

References

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